---
title: "Meaning & Key Takeaway of: It was fantastic when I came into…"
description: "\"It was fantastic when I came into snooker, when tobacco was throwing lots of money at it, and even when they fell away we thought others would come in ..."
image: "https://sms4smile.com/quotes/i/2b9/john-higgins-31555_away_it-was-fantastic-when-i-came-into-snooke_408941.jpg"
---

#  It was fantastic when I came into snooker, when tobacco…

![“It was fantastic when I came into snooker, when tobacco was throwing lots of money at it, and even when they fell away we thought others would come in because of all the TV exposure. But it didn't happen.” quote by John Higgins](https://sms4smile.com/quotes/i/2b9/john-higgins-31555_away_it-was-fantastic-when-i-came-into-snooke_408941.jpg)   [Download](https://sms4smile.com/quotes/i/2b9/john-higgins-31555_away_it-was-fantastic-when-i-came-into-snooke_408941.jpg) [Open image](https://sms4smile.com/quotes/i/2b9/john-higgins-31555_away_it-was-fantastic-when-i-came-into-snooke_408941.jpg)

> “It was fantastic when I came into snooker, when tobacco was throwing lots of money at it, and even when they fell away we thought others would come in because of all the TV exposure. But it didn't happen.”

[John Higgins](https://sms4smile.com/quotes/author/john-higgins/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Initial excitement and financial backing boosted snooker, but despite media exposure, the sport failed to sustain growth.

**In simple terms:** Snooker’s rise stalled despite early hype.

Key Takeaway

Diversify promotion strategies.

Themes

sports media growth

Mood

cautious optimistic

Type

strategic reflective

When to use this quote

- sports marketing
- broadcasting
- event planning
- grassroots programs

Key Concepts

market dynamics audience engagement investment

Questions to Reflect On

- What other channels could revive interest?
- How can community involvement sustain a sport?

A Different Perspective

Relying solely on TV exposure is insufficient for lasting popularity.

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