---
title: "Meaning & Key Takeaway of: British press think entirely in clichés…"
description: "\"British press think entirely in clichés, and when they do come across creative work, they think that it must be based on something, because they don't ..."
image: "https://sms4smile.com/quotes/i/4f1/john-cleese-1768_british_british-press-think-entirely-in-clich-s_3211948.jpg"
---

#  British press think entirely in clichés, and when they do…

![“British press think entirely in clichés, and when they do come across creative work, they think that it must be based on something, because they don't realize that you can create things that aren't based on things.” quote by John Cleese](https://sms4smile.com/quotes/i/4f1/john-cleese-1768_british_british-press-think-entirely-in-clich-s_3211948.jpg)   [Download](https://sms4smile.com/quotes/i/4f1/john-cleese-1768_british_british-press-think-entirely-in-clich-s_3211948.jpg) [Open image](https://sms4smile.com/quotes/i/4f1/john-cleese-1768_british_british-press-think-entirely-in-clich-s_3211948.jpg)

> “British press think entirely in clichés, and when they do come across creative work, they think that it must be based on something, because they don't realize that you can create things that aren't based on things.”

[John Cleese](https://sms4smile.com/quotes/author/john-cleese/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The British press relies on clichés and assumes creativity must be derivative, overlooking original invention.

**In simple terms:** Press often expects creativity to be based on existing ideas.

Key Takeaway

Challenge assumptions about originality in media.

Themes

media creativity originality

Mood

critical analytical

Type

satirical commentary

When to use this quote

- writing
- advertising
- film production
- news reporting

Key Concepts

journalism cultural criticism innovation

Questions to Reflect On

- How can creators bypass cliché expectations?
- What role does audience expectation play?

A Different Perspective

Press pressure can stifle genuine innovation.

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[British](https://sms4smile.com/quotes/about/british/) [British Press](https://sms4smile.com/quotes/about/british-press-755056/) [Clichés Come](https://sms4smile.com/quotes/about/clich-s-come-6004234/) [Creative](https://sms4smile.com/quotes/about/creative/) [Creative work](https://sms4smile.com/quotes/about/creative-work/) [Creativity](https://sms4smile.com/quotes/about/creativity/) [Entirely Clichés](https://sms4smile.com/quotes/about/entirely-clich-s-6004235/) [Press Think](https://sms4smile.com/quotes/about/press-think-1427727/) [Presses](https://sms4smile.com/quotes/about/presses/) [Realizing](https://sms4smile.com/quotes/about/realizing/) [Thinking](https://sms4smile.com/quotes/about/thinking/)

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