--- title: "Meaning & Key Takeaway of: Yelp is in a very nice spot: local data…" description: "\"Yelp is in a very nice spot: local data, and especially review data, is one of the killer apps on mobile phones.\" — Jeremy Stoppelman" image: "https://sms4smile.com/quotes/i/048/jeremy-stoppelman-19033_apps_yelp-is-in-a-very-nice-spot-local-data-a_2754040.png" --- # Yelp is in a very nice spot: local data, and especially… ![“Yelp is in a very nice spot: local data, and especially review data, is one of the killer apps on mobile phones.” quote by Jeremy Stoppelman](https://sms4smile.com/quotes/i/048/jeremy-stoppelman-19033_apps_yelp-is-in-a-very-nice-spot-local-data-a_2754040.png) [Download](https://sms4smile.com/quotes/i/048/jeremy-stoppelman-19033_apps_yelp-is-in-a-very-nice-spot-local-data-a_2754040.png) [Open image](https://sms4smile.com/quotes/i/048/jeremy-stoppelman-19033_apps_yelp-is-in-a-very-nice-spot-local-data-a_2754040.png) > “Yelp is in a very nice spot: local data, and especially review data, is one of the killer apps on mobile phones.” [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Yelp’s strength lies in its rich local data, especially user reviews, which make it a powerful mobile application. **In simple terms:** Local reviews give Yelp a competitive edge on phones. Key Takeaway Leverage user-generated content for mobile advantage. Themes data mobile reviews competitive advantage Mood optimistic analytical Type business insightful When to use this quote - app development - marketing strategy - customer engagement Key Concepts user-generated content local relevance network effects Questions to Reflect On - How can authenticity be ensured? - What other data could complement reviews? A Different Perspective Reliance on reviews can be vulnerable to manipulation. ★ ★ ★ ★ ★ No ratings yet [Apps](https://sms4smile.com/quotes/about/apps/) [Data](https://sms4smile.com/quotes/about/data/) [Data Especially](https://sms4smile.com/quotes/about/data-especially-3120356/) [Killer](https://sms4smile.com/quotes/about/killer/) [Killer Apps](https://sms4smile.com/quotes/about/killer-apps-3120354/) [Killers](https://sms4smile.com/quotes/about/killers/) [Local](https://sms4smile.com/quotes/about/local/) [Local Data](https://sms4smile.com/quotes/about/local-data-3120353/) [Locals](https://sms4smile.com/quotes/about/locals/) [Mobile](https://sms4smile.com/quotes/about/mobile/) [Mobile Phone](https://sms4smile.com/quotes/about/mobile-phone/) [Mobile phones](https://sms4smile.com/quotes/about/mobile-phones/) [Nice](https://sms4smile.com/quotes/about/nice/) [Phones](https://sms4smile.com/quotes/about/phones/) [Review](https://sms4smile.com/quotes/about/review/) [Review Data](https://sms4smile.com/quotes/about/review-data-3120355/) [Reviews](https://sms4smile.com/quotes/about/reviews/) [Spot](https://sms4smile.com/quotes/about/spot/) [Spots](https://sms4smile.com/quotes/about/spots/) [Technology](https://sms4smile.com/quotes/about/technology/) [Very](https://sms4smile.com/quotes/about/very/) [Very nice](https://sms4smile.com/quotes/about/very-nice/) [Yelp Nice](https://sms4smile.com/quotes/about/yelp-nice-3120357/) ## Related quotes > [For 500 years the West patented six killer applications that set it apart. The first to download them was Japan. Over the last century,…](https://sms4smile.com/quotes/niall-ferguson/for-500-years-the-west-patented-six-killer-applications-that-set-it/) [Niall Ferguson](https://sms4smile.com/quotes/author/niall-ferguson/) > [“Peter Steiner’s 1993 cartoon in the New Yorker captured the promise of freedom and anonymity that the Internet once offered: “On the Internet, nobody…](https://sms4smile.com/quotes/nick-yee/peter-steiner-s-1993-cartoon-in-the-new-yorker-captured-the-promise/) [Nick Yee](https://sms4smile.com/quotes/author/nick-yee/) > [We try to 'self-medicate' ourselves against boredom with mobile phones in any given moment of free time.](https://sms4smile.com/quotes/alex-bogusky/we-try-to-self-medicate-ourselves-against-boredom-with-mobile-phones/) [Alex Bogusky](https://sms4smile.com/quotes/author/alex-bogusky/) > [Life will be much more exciting when we stop creating applications for mobile phones and we start creating applications for our own body.](https://sms4smile.com/quotes/anonymous/life-will-be-much-more-exciting-when-we-stop-creating-applications/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“Remember when only a few people had mobile phones. Generally regarded as an object of derision, you would occasionally see business types clutching those…](https://sms4smile.com/quotes/simon-pegg/remember-when-only-a-few-people-had-mobile-phones-generally-regarded/) [Simon Pegg](https://sms4smile.com/quotes/author/simon-pegg/) > [“One thing about the advent of mobile phones, she reflected, They make loitering around appear so much more authentic. She”](https://sms4smile.com/quotes/david-leadbeater/one-thing-about-the-advent-of-mobile-phones-she-reflected-they-make/) [David Leadbeater](https://sms4smile.com/quotes/author/david-leadbeater/) > [I used to go out wearing any old rubbish, no make-up, nothing, but since mobile phones, that has all had to stop. People do…](https://sms4smile.com/quotes/joanna-lumley/i-used-to-go-out-wearing-any-old-rubbish-no-make-up-nothing-but-since/) [Joanna Lumley](https://sms4smile.com/quotes/author/joanna-lumley/) > [In Africa it's difficult to carry the money, it's difficult to have a banking system with tellers, with distribution of cash. So they are…](https://sms4smile.com/quotes/maurice-levy/in-africa-it-s-difficult-to-carry-the-money-it-s-difficult-to-have-a/) [Maurice Levy](https://sms4smile.com/quotes/author/maurice-levy/) > [Have I got a black book? Yes, it's called a mobile phone. I do get offers. There is no shortage of people if you…](https://sms4smile.com/quotes/simon-cowell/have-i-got-a-black-book-yes-it-s-called-a-mobile-phone-i-do-get/) [Simon Cowell](https://sms4smile.com/quotes/author/simon-cowell/) > [Sending a message on a mobile phone is not the most natural of ways to communicate. The keypad isn't linguistically sensible.](https://sms4smile.com/quotes/david-crystal/sending-a-message-on-a-mobile-phone-is-not-the-most-natural-of-ways/) [David Crystal](https://sms4smile.com/quotes/author/david-crystal/) > [I don't have a Facebook page. I don't use Twitter. I don't give anyone a lot to grab onto. Sometimes, I even take out…](https://sms4smile.com/quotes/daniel-suarez/i-don-t-have-a-facebook-page-i-don-t-use-twitter-i-don-t-give-anyone/) [Daniel Suarez](https://sms4smile.com/quotes/author/daniel-suarez/) > [It is high time that the E.U.'s internal market delivered substantially lower communications charges for consumers and business people traveling abroad. A mobile-phone customer…](https://sms4smile.com/quotes/viviane-reding/it-is-high-time-that-the-e-u-s-internal-market-delivered/) [Viviane Reding](https://sms4smile.com/quotes/author/viviane-reding/) > [Outside the classroom, the use of mobile phones distracts from healthy exercise and good old-fashioned play.](https://sms4smile.com/quotes/gavin-williamson/outside-the-classroom-the-use-of-mobile-phones-distracts-from-healthy/) [Gavin Williamson](https://sms4smile.com/quotes/author/gavin-williamson/) > [Many students don't really like it (fashion). If they don't like it, they won't be able to tell you who the stylists are or…](https://sms4smile.com/quotes/louise-wilson/many-students-don-t-really-like-it-fashion-if-they-don-t-like-it-they/) [Louise Wilson](https://sms4smile.com/quotes/author/louise-wilson/) > [Our mobile phones have become the greatest spy on the planet.](https://sms4smile.com/quotes/john-mcafee/our-mobile-phones-have-become-the-greatest-spy-on-the-planet/) [John McAfee](https://sms4smile.com/quotes/author/john-mcafee/) ## More by Jeremy Stoppelman > [In the very beginning, Yelp started as a service where we really didn't think people would write reviews for fun. The whole concept of…](https://sms4smile.com/quotes/jeremy-stoppelman/in-the-very-beginning-yelp-started-as-a-service-where-we-really-didn/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [When Yelp first took off, our rankings on Google would fluctuate wildly.](https://sms4smile.com/quotes/jeremy-stoppelman/when-yelp-first-took-off-our-rankings-on-google-would-fluctuate-wildly/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [I think with every successful consumer Internet business, there will be lawyers that are interested in going after your company, especially when they think…](https://sms4smile.com/quotes/jeremy-stoppelman/i-think-with-every-successful-consumer-internet-business-there-will/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [Choose something you are passionate about - or a pain point that has affected you and that you feel really needs to be changed.](https://sms4smile.com/quotes/jeremy-stoppelman/choose-something-you-are-passionate-about-or-a-pain-point-that-has/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [There are so many businesses that are succeeding on Yelp that don't pay us a dollar, and we're really excited about that.](https://sms4smile.com/quotes/jeremy-stoppelman/there-are-so-many-businesses-that-are-succeeding-on-yelp-that-don-t/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [I think by paying attention to the feedback that you get on Yelp, you can very quickly integrate it into your business... The really…](https://sms4smile.com/quotes/jeremy-stoppelman/i-think-by-paying-attention-to-the-feedback-that-you-get-on-yelp-you/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [On mobile, what are the core apps? It's basically messaging, mapping and review data.](https://sms4smile.com/quotes/jeremy-stoppelman/on-mobile-what-are-the-core-apps-it-s-basically-messaging-mapping-and/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [Maintaining the trust of the consumer is critical to our business](https://sms4smile.com/quotes/jeremy-stoppelman/maintaining-the-trust-of-the-consumer-is-critical-to-our-business/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [The biggest thing is to create a product that consumers find useful. As more and more people like something, it becomes harder and harder…](https://sms4smile.com/quotes/jeremy-stoppelman/the-biggest-thing-is-to-create-a-product-that-consumers-find-useful/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [There is this cat and mouse game that plays out over time where our team comes up with new and interesting ideas to identify…](https://sms4smile.com/quotes/jeremy-stoppelman/there-is-this-cat-and-mouse-game-that-plays-out-over-time-where-our/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [When you read reviews on Yelp, you get a good sense of what's going to happen when you walk in the door of that…](https://sms4smile.com/quotes/jeremy-stoppelman/when-you-read-reviews-on-yelp-you-get-a-good-sense-of-what-s-going-to/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [I think my dad did legal work for someone who had a Packard Bell 8088, and they couldn't pay him, so they gave him…](https://sms4smile.com/quotes/jeremy-stoppelman/i-think-my-dad-did-legal-work-for-someone-who-had-a-packard-bell-8088/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [There's simply anger over the accountability that Yelp brings and also this feeling of powerlessness because so much power is now being put in…](https://sms4smile.com/quotes/jeremy-stoppelman/there-s-simply-anger-over-the-accountability-that-yelp-brings-and/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [The entrepreneurs that really make it are the ones that start with an idea but are ready to change it at a moment's notice.](https://sms4smile.com/quotes/jeremy-stoppelman/the-entrepreneurs-that-really-make-it-are-the-ones-that-start-with-an/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [I've been through a couple of mergers - they're not that fun. And it's easy to lose your focus on this grandiose mission you…](https://sms4smile.com/quotes/jeremy-stoppelman/i-ve-been-through-a-couple-of-mergers-they-re-not-that-fun-and-it-s/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) [Explore all 33 Jeremy Stoppelman quotes ](https://sms4smile.com/quotes/author/jeremy-stoppelman/) ## More Apps quotes > [Our strategy is very horizontal. We're trying to build a social layer for everything. Basically we're trying to make it so that every app…](https://sms4smile.com/quotes/mark-zuckerberg/our-strategy-is-very-horizontal-we-re-trying-to-build-a-social-layer/) [Mark Zuckerberg](https://sms4smile.com/quotes/author/mark-zuckerberg/) > [With a Web and iPhone app, I try to find new and tiny ways to delight my customers. 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What this means is that the way information is…](https://sms4smile.com/quotes/simon-mainwaring/the-launch-of-google-apps-sends-a-powerful-signal-the-personalized/) [Simon Mainwaring](https://sms4smile.com/quotes/author/simon-mainwaring/) > [For decades, the key question has been 'how valuable is the brand?' The key question moving forward is 'how valuable are your apps?'](https://sms4smile.com/quotes/jay-baer/for-decades-the-key-question-has-been-how-valuable-is-the-brand-the/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [The App Store has democratized the creation of content. As a 12-year-old kid, I was able to put my application on the store. No…](https://sms4smile.com/quotes/nick-d-aloisio/the-app-store-has-democratized-the-creation-of-content-as-a-12-year/) [Nick D'Aloisio](https://sms4smile.com/quotes/author/nick-d-aloisio/) > [“In the information age, a website can generate such a high income which even a factory cannot generate.”](https://sms4smile.com/quotes/amit-kalantri/in-the-information-age-a-website-can-generate-such-a-high-income/) [Amit Kalantri](https://sms4smile.com/quotes/author/amit-kalantri/) > [Simperium seems like a genuine utility for our own apps, and for other people as a service. 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It's basically messaging, mapping and review data.](https://sms4smile.com/quotes/jeremy-stoppelman/on-mobile-what-are-the-core-apps-it-s-basically-messaging-mapping-and/) [Jeremy Stoppelman](https://sms4smile.com/quotes/author/jeremy-stoppelman/) > [Your writers write these pieces about meaningless startups, meaningless apps and meaningless companies.](https://sms4smile.com/quotes/nick-denton/your-writers-write-these-pieces-about-meaningless-startups/) [Nick Denton](https://sms4smile.com/quotes/author/nick-denton/) > [I love the cowbell. I think it's awesome. My family got the cowbell app on their iPhones. It's a classic part of ski racing.](https://sms4smile.com/quotes/lindsey-vonn/i-love-the-cowbell-i-think-it-s-awesome-my-family-got-the-cowbell-app/) [Lindsey Vonn](https://sms4smile.com/quotes/author/lindsey-vonn/) [Browse all 162 Apps quotes ](https://sms4smile.com/quotes/about/apps/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Yelp is in a very nice spot: local data, and especially review data, is one of the killer apps on mobile phones.", "creator": { "@type": "Person", "name": "Jeremy Stoppelman" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/jeremy-stoppelman/yelp-is-in-a-very-nice-spot-local-data-and-especially-review-data-is/", "about": { "@type": "Thing", "name": "Apps" }, "@id": "https://sms4smile.com/quotes/jeremy-stoppelman/yelp-is-in-a-very-nice-spot-local-data-and-especially-review-data-is/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/048/jeremy-stoppelman-19033_apps_yelp-is-in-a-very-nice-spot-local-data-a_2754040.png", "contentUrl": "https://sms4smile.com/quotes/i/048/jeremy-stoppelman-19033_apps_yelp-is-in-a-very-nice-spot-local-data-a_2754040.png", "url": "https://sms4smile.com/quotes/i/048/jeremy-stoppelman-19033_apps_yelp-is-in-a-very-nice-spot-local-data-a_2754040.png", "width": 1080, "height": 1080, "caption": "“Yelp is in a very nice spot: local data, and especially review data, is one of the killer apps on mobile…” — Jeremy Stoppelman", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Jeremy Stoppelman", "item": "https://sms4smile.com/quotes/author/jeremy-stoppelman/" }, { "@type": "ListItem", "position": 4, "name": "Yelp is in a very nice...", "item": "https://sms4smile.com/quotes/jeremy-stoppelman/yelp-is-in-a-very-nice-spot-local-data-and-especially-review-data-is/" } ], "@id": "https://sms4smile.com/quotes/jeremy-stoppelman/yelp-is-in-a-very-nice-spot-local-data-and-especially-review-data-is/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```