--- title: "Meaning & Key Takeaway of: As we began discussing authorship of a…" description: "\"“As we began discussing authorship of a white paper summarizing our conclusions, we debated who our target audience should be and what kind of outcome ..." image: "https://sms4smile.com/quotes/i/140/jennifer-a-doudna-33646_goals_as-we-began-discussing-authorship-of-a-w_1819006.jpg" --- # As we began discussing authorship of a white paper… ![“As we began discussing authorship of a white paper summarizing our conclusions, we debated who our target audience should be and what kind of outcome we were hoping to achieve.” quote by Jennifer A. Doudna](https://sms4smile.com/quotes/i/140/jennifer-a-doudna-33646_goals_as-we-began-discussing-authorship-of-a-w_1819006.jpg) [Download](https://sms4smile.com/quotes/i/140/jennifer-a-doudna-33646_goals_as-we-began-discussing-authorship-of-a-w_1819006.jpg) [Open image](https://sms4smile.com/quotes/i/140/jennifer-a-doudna-33646_goals_as-we-began-discussing-authorship-of-a-w_1819006.jpg) > ““As we began discussing authorship of a white paper summarizing our conclusions, we debated who our target audience should be and what kind of outcome we were hoping to achieve.”” [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Identify audience and desired impact early to shape a clear, effective white paper. **In simple terms:** Know who you write for and what you want to achieve. Key Takeaway Define purpose and audience first. Themes communication planning clarity Mood analytical strategic Type professional academic When to use this quote - grant proposals - policy briefs - scientific reports Key Concepts Audience analysis goal setting Questions to Reflect On - Who will benefit most from this paper? - How can you balance specificity with accessibility? A Different Perspective Over‑specifying audience may limit broader relevance. ★ ★ ★ ★ ★ No ratings yet [Authorship White](https://sms4smile.com/quotes/about/authorship-white-2177969/) [Began Discussing](https://sms4smile.com/quotes/about/began-discussing-2177968/) [Conclusions Debated](https://sms4smile.com/quotes/about/conclusions-debated-2177967/) [Debated Target](https://sms4smile.com/quotes/about/debated-target-2177970/) [Discussing Authorship](https://sms4smile.com/quotes/about/discussing-authorship-2177966/) [Goals](https://sms4smile.com/quotes/about/goals/) [Purpose](https://sms4smile.com/quotes/about/purpose/) [Target audience](https://sms4smile.com/quotes/about/target-audience/) [White paper](https://sms4smile.com/quotes/about/white-paper/) ## Related quotes > [“marketing is expanding your sphere of influence to your target audience in order to propel your business forward.”](https://sms4smile.com/quotes/dwayne-brown/marketing-is-expanding-your-sphere-of-influence-to-your-target/) [Dwayne Brown](https://sms4smile.com/quotes/author/dwayne-brown/) > [“Always try to connect your decision-making to some sort of data. If you don’t have data, start a market research project and gain data…](https://sms4smile.com/quotes/pooja-agnihotri/always-try-to-connect-your-decision-making-to-some-sort-of-data-if/) [Pooja Agnihotri](https://sms4smile.com/quotes/author/pooja-agnihotri/) > [ “\[A\]nother thing about myths: they gather in and circumscribe their target audience. They make a collection into a collective.” ](https://sms4smile.com/quotes/margaret-atwood/a-nother-thing-about-myths-they-gather-in-and-circumscribe-their/) [Margaret Atwood](https://sms4smile.com/quotes/author/margaret-atwood/) > [By having a blog, you can make yourself very accessible to your target audience. You can leave comments open on your blog so you…](https://sms4smile.com/quotes/fabrizio-moreira/by-having-a-blog-you-can-make-yourself-very-accessible-to-your-target/) [Fabrizio Moreira](https://sms4smile.com/quotes/author/fabrizio-moreira/) > [My mother, I want her to like my music, but she's not exactly my target audience. So I care more about the fans in…](https://sms4smile.com/quotes/john-legend/my-mother-i-want-her-to-like-my-music-but-she-s-not-exactly-my-target/) [John Legend](https://sms4smile.com/quotes/author/john-legend/) > [I've always said that, first and foremost, I make films for New Zealanders. They're my target audience. Then after that, if people appreciate my…](https://sms4smile.com/quotes/taika-waititi/i-ve-always-said-that-first-and-foremost-i-make-films-for-new/) [Taika Waititi](https://sms4smile.com/quotes/author/taika-waititi/) > [“Images of people in the Middle East dressing like Westerners, spending like Westerners, that is what the voters watching TV here at home want…](https://sms4smile.com/quotes/paul-torday/images-of-people-in-the-middle-east-dressing-like-westerners-spending/) [Paul Torday](https://sms4smile.com/quotes/author/paul-torday/) > [“What motivates some people will not motivate others, a fact that provides all the more reason to understand the needs of your particular target…](https://sms4smile.com/quotes/nir-eyal/what-motivates-some-people-will-not-motivate-others-a-fact-that/) [Nir Eyal](https://sms4smile.com/quotes/author/nir-eyal/) > [“Everyone is either building an audience or being an audience these days. Someone, somewhere in the world is thinking up content that will appeal…](https://sms4smile.com/quotes/laura-busche/everyone-is-either-building-an-audience-or-being-an-audience-these/) [Laura Busche](https://sms4smile.com/quotes/author/laura-busche/) > [A principle familiar to propagandists is that the doctrine to be instilled in the target audience should not be articulated: that would only expose…](https://sms4smile.com/quotes/noam-chomsky/a-principle-familiar-to-propagandists-is-that-the-doctrine-to-be/) [Noam Chomsky](https://sms4smile.com/quotes/author/noam-chomsky/) > [I don't think I ever worry too much about what our target audience is, what we should be releasing. I just write naturally and…](https://sms4smile.com/quotes/martin-gore/i-don-t-think-i-ever-worry-too-much-about-what-our-target-audience-is/) [Martin Gore](https://sms4smile.com/quotes/author/martin-gore/) > [I'm not too embarrassed to say I'm the definition of the target audience. This is my generation, the one of exalting music in album…](https://sms4smile.com/quotes/jonathan-lethem/i-m-not-too-embarrassed-to-say-i-m-the-definition-of-the-target/) [Jonathan Lethem](https://sms4smile.com/quotes/author/jonathan-lethem/) > [My target audience is anyone who finds the world interesting and human behavior fascinating, terrible, inspiring, funny, and occasionally, mysterious.](https://sms4smile.com/quotes/amy-bloom/my-target-audience-is-anyone-who-finds-the-world-interesting-and/) [Amy Bloom](https://sms4smile.com/quotes/author/amy-bloom/) > [With every year that passes, I get further away from my target audience, and while I've been happy to think of myself as a…](https://sms4smile.com/quotes/anthony-horowitz/with-every-year-that-passes-i-get-further-away-from-my-target/) [Anthony Horowitz](https://sms4smile.com/quotes/author/anthony-horowitz/) > [“If you want to create a scalable business, you have to understand just how crucial it is to build brand equity. The emotional attachment…](https://sms4smile.com/quotes/fast-company/if-you-want-to-create-a-scalable-business-you-have-to-understand-just/) [Fast Company](https://sms4smile.com/quotes/author/fast-company/) ## More by Jennifer A. Doudna > [“It’s not that I was categorically opposed to the idea of scientists and physicians using gene editing to introduce heritable changes into the human…](https://sms4smile.com/quotes/jennifer-a-doudna/it-s-not-that-i-was-categorically-opposed-to-the-idea-of-scientists/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“Editas Medicine has an exclusive multimillion-dollar license with Juno Therapeutics to develop T cell therapies”](https://sms4smile.com/quotes/jennifer-a-doudna/editas-medicine-has-an-exclusive-multimillion-dollar-license-with/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“I'd recently co-founded an institute in the Bay Area called the Innovative Genomics Institute (ICI) with the goal of advancing gene-editing technologies.”](https://sms4smile.com/quotes/jennifer-a-doudna/i-d-recently-co-founded-an-institute-in-the-bay-area-called-the/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“PGD has also been used for other controversial purposes, such as the birth if so-called savior siblings, destined from the moment of implantation not…](https://sms4smile.com/quotes/jennifer-a-doudna/pgd-has-also-been-used-for-other-controversial-purposes-such-as-the/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“in 2011, Rachel and I founded a company called Caribou Biosciences to commercialize the Cas proteins.”](https://sms4smile.com/quotes/jennifer-a-doudna/in-2011-rachel-and-i-founded-a-company-called-caribou-biosciences-to/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“human gene editing would almost assuredly never have the same catastrophic consequences as the detonation of a nuclear weapon”](https://sms4smile.com/quotes/jennifer-a-doudna/human-gene-editing-would-almost-assuredly-never-have-the-same/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“American spy agencies seemed rattled by the experiments too. I was shocked when the next Worldwide Threat Assessment — the annual report presented by…](https://sms4smile.com/quotes/jennifer-a-doudna/american-spy-agencies-seemed-rattled-by-the-experiments-too-i-was/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“have no doubt, this technology will — someday, somewhere — be used to change the genome of our own species in ways that are…](https://sms4smile.com/quotes/jennifer-a-doudna/have-no-doubt-this-technology-will-someday-somewhere-be-used-to/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“can we afford not to use them?”](https://sms4smile.com/quotes/jennifer-a-doudna/can-we-afford-not-to-use-them/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“every single CRISPR region had expanded to include a new snippet of DNA spliced between the repeats. Furthermore, these new spacers perfectly matched the…](https://sms4smile.com/quotes/jennifer-a-doudna/every-single-crispr-region-had-expanded-to-include-a-new-snippet-of/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“improving on the natural course if evolution—which, attendees argued, could be so cruel as to justify some sort of intervention.”](https://sms4smile.com/quotes/jennifer-a-doudna/improving-on-the-natural-course-if-evolution-which-attendees-argued/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“we founded Editas Medicine with $43 million in financing from three venture capital firms.”](https://sms4smile.com/quotes/jennifer-a-doudna/we-founded-editas-medicine-with-43-million-in-financing-from-three/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) > [“This book is its story, and mine. It is also yours. Because it won’t be long before the repercussions from this technology reach your…](https://sms4smile.com/quotes/jennifer-a-doudna/this-book-is-its-story-and-mine-it-is-also-yours-because-it-won-t-be/) [Jennifer A. Doudna](https://sms4smile.com/quotes/author/jennifer-a-doudna/) [Explore all 14 Jennifer A. Doudna quotes ](https://sms4smile.com/quotes/author/jennifer-a-doudna/) ## More Goals quotes > [I always say there are two things to be successful. The first is decide exactly what you want - set your goals - and…](https://sms4smile.com/quotes/brian-tracy/i-always-say-there-are-two-things-to-be-successful-the-first-is/) [Brian Tracy](https://sms4smile.com/quotes/author/brian-tracy/) > [The costs of the Bush-Obama wars in Iraq and Afghanistan are now estimated to run as high as $4.4 trillion - a major victory…](https://sms4smile.com/quotes/noam-chomsky/the-costs-of-the-bush-obama-wars-in-iraq-and-afghanistan-are-now/) [Noam Chomsky](https://sms4smile.com/quotes/author/noam-chomsky/) > [Before I debuted, it was my goal to make my debut, and afterwards, I aimed at winning champion titles on television music shows, and…](https://sms4smile.com/quotes/hyuna/before-i-debuted-it-was-my-goal-to-make-my-debut-and-afterwards-i/) [Hyuna](https://sms4smile.com/quotes/author/hyuna/) > [I don't really like too much credit. I know nobody's going to believe this, but I'd rather be able to score goals and nobody…](https://sms4smile.com/quotes/bradley-wright-phillips/i-don-t-really-like-too-much-credit-i-know-nobody-s-going-to-believe/) [Bradley Wright-Phillips](https://sms4smile.com/quotes/author/bradley-wright-phillips/) > [Leo, Cristiano Ronaldo, Neymar, Eden. Every year, you look at their numbers - score goals, assists, minutes - to see they play very well.](https://sms4smile.com/quotes/pedro/leo-cristiano-ronaldo-neymar-eden-every-year-you-look-at-their/) [Pedro](https://sms4smile.com/quotes/author/pedro/) > [“So Jace is my actual family," Kit said. "But I can't go live with him, because him and his hot girlfriend are going off…](https://sms4smile.com/quotes/cassandra-clare/so-jace-is-my-actual-family-kit-said-but-i-can-t-go-live-with-him/) [Cassandra Clare](https://sms4smile.com/quotes/author/cassandra-clare/) > [The goal of spiritual practice is full recovery, and the only thing you need to recover from is a fractured sense of self.](https://sms4smile.com/quotes/marianne-williamson/the-goal-of-spiritual-practice-is-full-recovery-and-the-only-thing/) [Marianne Williamson](https://sms4smile.com/quotes/author/marianne-williamson/) > [Every drop of rain hits its appointed target.](https://sms4smile.com/quotes/john-newton/every-drop-of-rain-hits-its-appointed-target/) [John Newton](https://sms4smile.com/quotes/author/john-newton/) > [“Achieving mental harmony is one of the greatest goals and experiences in life.”](https://sms4smile.com/quotes/kambiz-mostofizadeh/achieving-mental-harmony-is-one-of-the-greatest-goals-and-experiences/) [Kambiz Mostofizadeh](https://sms4smile.com/quotes/author/kambiz-mostofizadeh/) > [I don't think about the press or the crowds or the other leaders of the race. The focus is only on myself. As soon…](https://sms4smile.com/quotes/magdalena-neuner/i-don-t-think-about-the-press-or-the-crowds-or-the-other-leaders-of/) [Magdalena Neuner](https://sms4smile.com/quotes/author/magdalena-neuner/) > [Too many times we flitter our energy into too many goals and in the process don't achieve much. Focus is very important in life.…](https://sms4smile.com/quotes/vaishali-kasture/too-many-times-we-flitter-our-energy-into-too-many-goals-and-in-the/) [Vaishali Kasture](https://sms4smile.com/quotes/author/vaishali-kasture/) > [Plainly, the environment must be a living one, directed by a higher intelligence, arranged by an adult who is prepared for his mission.](https://sms4smile.com/quotes/maria-montessori/plainly-the-environment-must-be-a-living-one-directed-by-a-higher/) [Maria Montessori](https://sms4smile.com/quotes/author/maria-montessori/) > [According to the best research, less than 3% of Americans have written goals, and less than 1% review and rewrite their goals on a daily basis.](https://sms4smile.com/quotes/brian-tracy/according-to-the-best-research-less-than-3-of-americans-have-written/) [Brian Tracy](https://sms4smile.com/quotes/author/brian-tracy/) > [When you have accomplished your goal simply walk away. This is the path way to Heaven.](https://sms4smile.com/quotes/laozi/when-you-have-accomplished-your-goal-simply-walk-away-this-is-the/) [Laozi](https://sms4smile.com/quotes/author/laozi/) > [“What shapes us is not always our achievements but our omissions. Not lies; simply the truths we don’t tell.”](https://sms4smile.com/quotes/c-j-tudor/what-shapes-us-is-not-always-our-achievements-but-our-omissions-not/) [C.J. Tudor](https://sms4smile.com/quotes/author/c-j-tudor/) [Browse all 21,276 Goals quotes ](https://sms4smile.com/quotes/about/goals/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“As we began discussing authorship of a white paper summarizing our conclusions, we debated who our target audience should be and what kind of outcome we were hoping to achieve.”", "creator": { "@type": "Person", "name": "Jennifer A. 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