--- title: "Meaning & Key Takeaway of: The key is not to call the decision…" description: "\"The key is not to call the decision maker. The key is to have the decision maker call you.\" — Jeffrey Gitomer" image: "https://sms4smile.com/quotes/i/ad1/jeffrey-gitomer-2442_decision_the-key-is-not-to-call-the-decision-make_2443180.png" --- # The key is not to call the decision maker. The key is to… ![“The key is not to call the decision maker. The key is to have the decision maker call you.” quote by Jeffrey Gitomer](https://sms4smile.com/quotes/i/ad1/jeffrey-gitomer-2442_decision_the-key-is-not-to-call-the-decision-make_2443180.png) [Download](https://sms4smile.com/quotes/i/ad1/jeffrey-gitomer-2442_decision_the-key-is-not-to-call-the-decision-make_2443180.png) [Open image](https://sms4smile.com/quotes/i/ad1/jeffrey-gitomer-2442_decision_the-key-is-not-to-call-the-decision-make_2443180.png) > “The key is not to call the decision maker. The key is to have the decision maker call you.” [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Effective networking means positioning yourself so decision‑makers seek you out, turning passive outreach into active engagement. **In simple terms:** Make decision‑makers come to you. Key Takeaway Create value that attracts. Themes sales networking influence strategy Mood confident strategic motivational Type business professional advice When to use this quote - business meetings - conferences - online networking - client pitches Key Concepts reciprocity personal branding relationship building Questions to Reflect On - How can you become indispensable to a leader? - What value can you offer that compels them to call? A Different Perspective Not all decision‑makers are reachable; some require direct contact. ★ ★ ★ ★ ★ No ratings yet [Decision](https://sms4smile.com/quotes/about/decision/) [Decision Maker](https://sms4smile.com/quotes/about/decision-maker-504486/) [Decision makers](https://sms4smile.com/quotes/about/decision-makers/) [Decision making](https://sms4smile.com/quotes/about/decision-making/) [Greatest sales](https://sms4smile.com/quotes/about/greatest-sales/) [Inspirational sales](https://sms4smile.com/quotes/about/inspirational-sales/) [Key Decision](https://sms4smile.com/quotes/about/key-decision-504485/) [Keys](https://sms4smile.com/quotes/about/keys/) [Maker](https://sms4smile.com/quotes/about/maker/) [Maker Key](https://sms4smile.com/quotes/about/maker-key-504487/) [Makers](https://sms4smile.com/quotes/about/makers/) [Motivational sales](https://sms4smile.com/quotes/about/motivational-sales/) [Sales leadership](https://sms4smile.com/quotes/about/sales-leadership/) ## Related quotes > [Don't sell life insurance. Sell what life insurance can do.](https://sms4smile.com/quotes/ben-feldman/don-t-sell-life-insurance-sell-what-life-insurance-can-do/) [Ben Feldman](https://sms4smile.com/quotes/author/ben-feldman/) > [To succeed in sales, simply talk to lots of people every day. And here's what's exciting: There are lots of people!](https://sms4smile.com/quotes/jim-rohn/to-succeed-in-sales-simply-talk-to-lots-of-people-every-day-and-here-2/) [Jim Rohn](https://sms4smile.com/quotes/author/jim-rohn/) > [A salesman, like the storage battery in your car, is constantly discharging energy. Unless he is recharged at frequent intervals he soon runs dry.…](https://sms4smile.com/quotes/anonymous/a-salesman-like-the-storage-battery-in-your-car-is-constantly/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Courage is the ability to go from failure to failure with enthusiasm.](https://sms4smile.com/quotes/winston-churchill/courage-is-the-ability-to-go-from-failure-to-failure-with-enthusiasm/) [Winston Churchill](https://sms4smile.com/quotes/author/winston-churchill/) > [The best sales questions have your expertise wrapped into them.](https://sms4smile.com/quotes/jill-konrath/the-best-sales-questions-have-your-expertise-wrapped-into-them/) [Jill Konrath](https://sms4smile.com/quotes/author/jill-konrath/) > [Catch a man a fish, and you can sell it to him. Teach a man to fish, and you ruin a wonderful business opportunity.](https://sms4smile.com/quotes/karl-marx/catch-a-man-a-fish-and-you-can-sell-it-to-him-teach-a-man-to-fish-and/) [Karl Marx](https://sms4smile.com/quotes/author/karl-marx/) > [Internalize the Golden Rule of sales that says: All things being equal, people will do business with, and refer business to, those people they…](https://sms4smile.com/quotes/bob-burg/internalize-the-golden-rule-of-sales-that-says-all-things-being-equal/) [Bob Burg](https://sms4smile.com/quotes/author/bob-burg/) > [A smart salesperson listens to emotions not facts.](https://sms4smile.com/quotes/zig-ziglar/a-smart-salesperson-listens-to-emotions-not-facts/) [Zig Ziglar](https://sms4smile.com/quotes/author/zig-ziglar/) > [The key decision for a statesman is whether to commit his nation or not. There is no middle course. Once a great nation commits…](https://sms4smile.com/quotes/henry-a-kissinger/the-key-decision-for-a-statesman-is-whether-to-commit-his-nation-or/) [Henry A. Kissinger](https://sms4smile.com/quotes/author/henry-a-kissinger/) > [Mario Ruiz Massieu's resignation places the ball very firmly in Zedillo's court. A key decision he will have to make is whether he is…](https://sms4smile.com/quotes/denise-dresser/mario-ruiz-massieu-s-resignation-places-the-ball-very-firmly-in/) [Denise Dresser](https://sms4smile.com/quotes/author/denise-dresser/) > [“resonance. “We had a key decision to make,” he says. “Was distribution a commodity or was it a core competency?”](https://sms4smile.com/quotes/brad-stone/resonance-we-had-a-key-decision-to-make-he-says-was-distribution-a/) [Brad Stone](https://sms4smile.com/quotes/author/brad-stone/) > [I think I can regard myself as a political decision-maker.](https://sms4smile.com/quotes/harri-holkeri/i-think-i-can-regard-myself-as-a-political-decision-maker/) [Harri Holkeri](https://sms4smile.com/quotes/author/harri-holkeri/) > [I've been on a lot of sets, and I've been around a lot of directors, and I've been working for many years now, but…](https://sms4smile.com/quotes/ryan-eggold/i-ve-been-on-a-lot-of-sets-and-i-ve-been-around-a-lot-of-directors/) [Ryan Eggold](https://sms4smile.com/quotes/author/ryan-eggold/) > [I'm pretty mercurial and a very difficult, long-winded decision-maker at the best of times.](https://sms4smile.com/quotes/charlie-hunnam/i-m-pretty-mercurial-and-a-very-difficult-long-winded-decision-maker/) [Charlie Hunnam](https://sms4smile.com/quotes/author/charlie-hunnam/) > [As a decision maker, you rely on information being passed to you by the people who report to you. As the CEO, however, you…](https://sms4smile.com/quotes/scott-weiss/as-a-decision-maker-you-rely-on-information-being-passed-to-you-by/) [Scott Weiss](https://sms4smile.com/quotes/author/scott-weiss/) ## More by Jeffrey Gitomer > [If you look deep inside trust, you'll find truth.](https://sms4smile.com/quotes/jeffrey-gitomer/if-you-look-deep-inside-trust-you-ll-find-truth/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [The more a prospective customer clicks on you and your stuff, the easier it is for them to make a buying decision in your…](https://sms4smile.com/quotes/jeffrey-gitomer/the-more-a-prospective-customer-clicks-on-you-and-your-stuff-the/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [If you want to be the best salesperson, first you must be the best person.](https://sms4smile.com/quotes/jeffrey-gitomer/if-you-want-to-be-the-best-salesperson-first-you-must-be-the-best/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [Most salespeople are half prepared. They know everything about their company and their product. They know nothing about their prospect.](https://sms4smile.com/quotes/jeffrey-gitomer/most-salespeople-are-half-prepared-they-know-everything-about-their/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [Use your CRM to retain customers.](https://sms4smile.com/quotes/jeffrey-gitomer/use-your-crm-to-retain-customers/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [What is a positive attitude? The simple definition is the way you dedicate yourself to the way you think. Interestingly, it's also the definition…](https://sms4smile.com/quotes/jeffrey-gitomer/what-is-a-positive-attitude-the-simple-definition-is-the-way-you/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [The love of what you do, combined with your belief in what you do, will not determine your success. It will determine how hard…](https://sms4smile.com/quotes/jeffrey-gitomer/the-love-of-what-you-do-combined-with-your-belief-in-what-you-do-will/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [In business, your positive thoughts and lifestyle choices lead to your personal success and your career success.](https://sms4smile.com/quotes/jeffrey-gitomer/in-business-your-positive-thoughts-and-lifestyle-choices-lead-to-your/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [Take action every day - some small dose at a time.](https://sms4smile.com/quotes/jeffrey-gitomer/take-action-every-day-some-small-dose-at-a-time/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [The reason Trust is requested is because the person seeking Trust realizes that Trust is the key to Yes.](https://sms4smile.com/quotes/jeffrey-gitomer/the-reason-trust-is-requested-is-because-the-person-seeking-trust/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [Being honest when you're dealing with others is easier to do because your honesty is on the table for all to view...Being honest with…](https://sms4smile.com/quotes/jeffrey-gitomer/being-honest-when-you-re-dealing-with-others-is-easier-to-do-because/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [Biggest question: Isn't it really 'customer helping' rather than customer service? And wouldn't you deliver better service if you thought of it that way?](https://sms4smile.com/quotes/jeffrey-gitomer/biggest-question-isn-t-it-really-customer-helping-rather-than/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [Sell yourself before you try to sell your company or your product.](https://sms4smile.com/quotes/jeffrey-gitomer/sell-yourself-before-you-try-to-sell-your-company-or-your-product/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [There's no lotion or potion that will make sales faster and easier for you - unless your potion is hard work.](https://sms4smile.com/quotes/jeffrey-gitomer/there-s-no-lotion-or-potion-that-will-make-sales-faster-and-easier/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) > [Trust is not a request, Trust is earned.](https://sms4smile.com/quotes/jeffrey-gitomer/trust-is-not-a-request-trust-is-earned/) [Jeffrey Gitomer](https://sms4smile.com/quotes/author/jeffrey-gitomer/) [Explore all 166 Jeffrey Gitomer quotes ](https://sms4smile.com/quotes/author/jeffrey-gitomer/) ## More Decision quotes > [Making the right decision is hard,telling someone your decision is even harder.](https://sms4smile.com/quotes/abhishek-tiwari/making-the-right-decision-is-hard-telling-someone-your-decision-is/) [Abhishek Tiwari](https://sms4smile.com/quotes/author/abhishek-tiwari/) > [It is said that history turns on small hinges. A human career, too, results from an accumulating series of decisions about large and small…](https://sms4smile.com/quotes/norman-vincent-peale/it-is-said-that-history-turns-on-small-hinges-a-human-career-too/) [Norman Vincent Peale](https://sms4smile.com/quotes/author/norman-vincent-peale/) > [Elections belong to the people. It's their decision. If they decide to turn their back on the fire and burn their behinds, then they…](https://sms4smile.com/quotes/abraham-lincoln/elections-belong-to-the-people-it-s-their-decision-if-they-decide-to/) [Abraham Lincoln](https://sms4smile.com/quotes/author/abraham-lincoln/) > [Bush reiterated his stand to conservatives opposing his decision on stem cell research. He said today he believes life begins at conception and ends…](https://sms4smile.com/quotes/jay-leno/bush-reiterated-his-stand-to-conservatives-opposing-his-decision-on/) [Jay Leno](https://sms4smile.com/quotes/author/jay-leno/) > [“How can you make an informed decision about whether to save the world if you never leave your tiny part of it?”](https://sms4smile.com/quotes/shaun-david-hutchinson/how-can-you-make-an-informed-decision-about-whether-to-save-the-world/) [Shaun David Hutchinson](https://sms4smile.com/quotes/author/shaun-david-hutchinson/) > [Love is the foundation from which your decisions about your life should be made.](https://sms4smile.com/quotes/anonymous/love-is-the-foundation-from-which-your-decisions-about-your-life/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Indecision becomes decision with time.](https://sms4smile.com/quotes/anonymous/indecision-becomes-decision-with-time/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [If you think of people as making decisions actively, every time we think about the cup of coffee, we say, "How much will I…](https://sms4smile.com/quotes/dan-ariely/if-you-think-of-people-as-making-decisions-actively-every-time-we/) [Dan Ariely](https://sms4smile.com/quotes/author/dan-ariely/) > [It was a conscious decision on my part to take up fewer films. And if you're not seen that often on screen, nobody calls…](https://sms4smile.com/quotes/johnny-lever/it-was-a-conscious-decision-on-my-part-to-take-up-fewer-films-and-if/) [Johnny Lever](https://sms4smile.com/quotes/author/johnny-lever/) > [Decision is a risk rooted in the courage of being free.](https://sms4smile.com/quotes/paul-tillich/decision-is-a-risk-rooted-in-the-courage-of-being-free/) [Paul Tillich](https://sms4smile.com/quotes/author/paul-tillich/) > [I never think of things rationally or intellectually. I swear, every single decision I make is just instinct and my instincts tend to be…](https://sms4smile.com/quotes/neill-blomkamp/i-never-think-of-things-rationally-or-intellectually-i-swear-every/) [Neill Blomkamp](https://sms4smile.com/quotes/author/neill-blomkamp/) > [“it is either you happen to life or life happens to you.”](https://sms4smile.com/quotes/sesan-kareem/it-is-either-you-happen-to-life-or-life-happens-to-you/) [Sesan Kareem](https://sms4smile.com/quotes/author/sesan-kareem/) > [How strange that something so simple could have been instrumental in my decision to ruin one of my most relationships and friendships, and damage…](https://sms4smile.com/quotes/veronica-roth/how-strange-that-something-so-simple-could-have-been-instrumental-in/) [Veronica Roth](https://sms4smile.com/quotes/author/veronica-roth/) > [I am encouraged President Obama now says he will fulfill his constitutional obligation to seek authorization for any potential military action in Syria. This…](https://sms4smile.com/quotes/rand-paul/i-am-encouraged-president-obama-now-says-he-will-fulfill-his/) [Rand Paul](https://sms4smile.com/quotes/author/rand-paul/) > [In New York, you are constantly faced with this very urgent decision that you have to make, about every twenty minutes...you have to decide,…](https://sms4smile.com/quotes/david-cross/in-new-york-you-are-constantly-faced-with-this-very-urgent-decision/) [David Cross](https://sms4smile.com/quotes/author/david-cross/) [Browse all 9,145 Decision quotes ](https://sms4smile.com/quotes/about/decision/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "The key is not to call the decision maker. 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