--- title: "Meaning & Key Takeaway of: You have to maintain your principles but…" description: "\"You have to maintain your principles but have a broader appeal.\" — Jeb Bush" image: "https://sms4smile.com/quotes/i/b3c/jeb-bush-1082_broader_you-have-to-maintain-your-principles-but_1521128.png" --- # You have to maintain your principles but have a broader… ![“You have to maintain your principles but have a broader appeal.” quote by Jeb Bush](https://sms4smile.com/quotes/i/b3c/jeb-bush-1082_broader_you-have-to-maintain-your-principles-but_1521128.png) [Download](https://sms4smile.com/quotes/i/b3c/jeb-bush-1082_broader_you-have-to-maintain-your-principles-but_1521128.png) [Open image](https://sms4smile.com/quotes/i/b3c/jeb-bush-1082_broader_you-have-to-maintain-your-principles-but_1521128.png) > “You have to maintain your principles but have a broader appeal.” [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. He stresses balancing core values with broader appeal to reach a wider audience. **In simple terms:** Maintain principles while being inclusive. Key Takeaway Stay true but adapt messaging for diverse groups. Themes principles appeal politics Mood strategic thoughtful Type speech excerpt political quote When to use this quote - political campaigns - public speaking - policy advocacy Key Concepts public policy communication strategy branding Questions to Reflect On - How do you keep core values intact while expanding reach? - What compromises are acceptable in broadening appeal? A Different Perspective Over‑broadening can dilute core values. ★ ★ ★ ★ ★ No ratings yet [Broader](https://sms4smile.com/quotes/about/broader/) [Broader Appeal](https://sms4smile.com/quotes/about/broader-appeal-2781106/) [Integrity](https://sms4smile.com/quotes/about/integrity/) [Maintain Principles](https://sms4smile.com/quotes/about/maintain-principles-5622103/) [Principles](https://sms4smile.com/quotes/about/principles/) [Principles Broader](https://sms4smile.com/quotes/about/principles-broader-5622102/) ## Related quotes > [While we should never give up our principles, we must also realize that we cannot maintain our principles unless we survive.](https://sms4smile.com/quotes/henry-a-kissinger/while-we-should-never-give-up-our-principles-we-must-also-realize/) [Henry A. Kissinger](https://sms4smile.com/quotes/author/henry-a-kissinger/) > [It may seem like you're doing something that is too specific, but I find that the more specific you can be, the broader the…](https://sms4smile.com/quotes/bridget-everett/it-may-seem-like-you-re-doing-something-that-is-too-specific-but-i/) [Bridget Everett](https://sms4smile.com/quotes/author/bridget-everett/) > [Whereas with foreign coverage there's a much broader disconnect between you and your audience.](https://sms4smile.com/quotes/john-pomfret/whereas-with-foreign-coverage-there-s-a-much-broader-disconnect/) [John Pomfret](https://sms4smile.com/quotes/author/john-pomfret/) > [I think the further away you get from completing a book, the more responses you see to it from readers, the more your own…](https://sms4smile.com/quotes/joe-abercrombie/i-think-the-further-away-you-get-from-completing-a-book-the-more/) [Joe Abercrombie](https://sms4smile.com/quotes/author/joe-abercrombie/) > [Evolutionary biologists are not content merely to explain how variation occurs within limits, however. They aspire to answer a much broader question-which is how…](https://sms4smile.com/quotes/phillip-e-johnson/evolutionary-biologists-are-not-content-merely-to-explain-how/) [Phillip E. Johnson](https://sms4smile.com/quotes/author/phillip-e-johnson/) > ['StrengthsFinder 2.0' is an effort to get the core message and language out to a much broader audience. We had no idea how well…](https://sms4smile.com/quotes/tom-rath/strengthsfinder-2-0-is-an-effort-to-get-the-core-message-and-language/) [Tom Rath](https://sms4smile.com/quotes/author/tom-rath/) > [There is a growing consensus that Globalization must now be reshaped to reflect values broader than simply the freedom of capital.](https://sms4smile.com/quotes/john-sweeney/there-is-a-growing-consensus-that-globalization-must-now-be-reshaped/) [John Sweeney](https://sms4smile.com/quotes/author/john-sweeney/) > [Travel is rich with learning opportunities, and the ultimate sourvenir is a broader perspective.](https://sms4smile.com/quotes/rick-steves/travel-is-rich-with-learning-opportunities-and-the-ultimate-sourvenir/) [Rick Steves](https://sms4smile.com/quotes/author/rick-steves/) > [Let's start spreading work experience and opportunities a little wider so that the photographers, writers, and TV producers of tomorrow are drawn from a…](https://sms4smile.com/quotes/robert-rinder/let-s-start-spreading-work-experience-and-opportunities-a-little/) [Robert Rinder](https://sms4smile.com/quotes/author/robert-rinder/) > [How do you do something where you're able to be specific and edgy enough to compete with what the cable networks are doing and,…](https://sms4smile.com/quotes/jason-katims/how-do-you-do-something-where-you-re-able-to-be-specific-and-edgy/) [Jason Katims](https://sms4smile.com/quotes/author/jason-katims/) > [I think the jokes would have been a bit broader and a bit more obvious in terms of the day-to-day of country life.](https://sms4smile.com/quotes/simon-pegg/i-think-the-jokes-would-have-been-a-bit-broader-and-a-bit-more/) [Simon Pegg](https://sms4smile.com/quotes/author/simon-pegg/) > [People don't look at the broader picture a lot of the time.](https://sms4smile.com/quotes/edge/people-don-t-look-at-the-broader-picture-a-lot-of-the-time/) [Edge](https://sms4smile.com/quotes/author/edge/) > [I'm an interior designer from the soul. It's not about just putting things in a room. It's much deeper and broader. It's about self-discovery.](https://sms4smile.com/quotes/alexandra-stoddard/i-m-an-interior-designer-from-the-soul-it-s-not-about-just-putting/) [Alexandra Stoddard](https://sms4smile.com/quotes/author/alexandra-stoddard/) > [The closer the source of light is to a subject, the broader the beams are.](https://sms4smile.com/quotes/conrad-hall/the-closer-the-source-of-light-is-to-a-subject-the-broader-the-beams/) [Conrad Hall](https://sms4smile.com/quotes/author/conrad-hall/) > [I'm Irish and always will be, but America has taught me so much. Maybe it's here in the U.S. that we find a healing,…](https://sms4smile.com/quotes/fionnula-flanagan/i-m-irish-and-always-will-be-but-america-has-taught-me-so-much-maybe/) [Fionnula Flanagan](https://sms4smile.com/quotes/author/fionnula-flanagan/) ## More by Jeb Bush > [I think the voters can make up their own minds.](https://sms4smile.com/quotes/jeb-bush/i-think-the-voters-can-make-up-their-own-minds/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [Barack Obama became president, and he abandoned Iraq. He left, and when he left Al Qaida was done for. ISIS was created because of…](https://sms4smile.com/quotes/jeb-bush/barack-obama-became-president-and-he-abandoned-iraq-he-left-and-when/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [Clearly if the United States' relationship with Cuba changed, which would require a regime change inside Cuba, if Cuba moved towards a more democratic…](https://sms4smile.com/quotes/jeb-bush/clearly-if-the-united-states-relationship-with-cuba-changed-which/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [Is Islam a religion of peace? I'm sure for some of the practitioners, but it's been hijacked by people who have an ideology that…](https://sms4smile.com/quotes/jeb-bush/is-islam-a-religion-of-peace-i-m-sure-for-some-of-the-practitioners/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [But without a caring society, without each citizen voluntarily accepting the weight of responsibility, government is destined to grow even larger, taking more of…](https://sms4smile.com/quotes/jeb-bush/but-without-a-caring-society-without-each-citizen-voluntarily/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [Sometimes when people say things, we should actually believe what they say.](https://sms4smile.com/quotes/jeb-bush/sometimes-when-people-say-things-we-should-actually-believe-what-they/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [ Donald \[Trump\], you're not going to be able to insult your way to the presidency. That's not going to happen. ](https://sms4smile.com/quotes/jeb-bush/donald-trump-you-re-not-going-to-be-able-to-insult-your-way-to-the/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [A lot of conservatives, a big part of the Republican base don't like his position on common core, don't like his position on immigration.](https://sms4smile.com/quotes/jeb-bush/a-lot-of-conservatives-a-big-part-of-the-republican-base-don-t-like/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [ I'm not an expert on the ways of Washington \[but\] it makes no sense to me that we're not funding control of our border. ](https://sms4smile.com/quotes/jeb-bush/i-m-not-an-expert-on-the-ways-of-washington-but-it-makes-no-sense-to/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [Every weapon system has been gutted.](https://sms4smile.com/quotes/jeb-bush/every-weapon-system-has-been-gutted/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [I'm a grinder…I've never taken more than a week off in my adult life. I truly believe work is a virtue, it gives you…](https://sms4smile.com/quotes/jeb-bush/i-m-a-grinder-i-ve-never-taken-more-than-a-week-off-in-my-adult-life/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [To bring about a genuine political realignment, Republicans must kill the Government Goose that Lays the Golden Eggs - the very Goose they have…](https://sms4smile.com/quotes/jeb-bush/to-bring-about-a-genuine-political-realignment-republicans-must-kill/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [It's hard to be a son of a candidate. It's hard to be a brother of a candidate. I think it may be the…](https://sms4smile.com/quotes/jeb-bush/it-s-hard-to-be-a-son-of-a-candidate-it-s-hard-to-be-a-brother-of-a/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [You cant just be against the president.](https://sms4smile.com/quotes/jeb-bush/you-cant-just-be-against-the-president/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) > [The United States Constitution is clear. It prohibits religious tests for public office.](https://sms4smile.com/quotes/jeb-bush/the-united-states-constitution-is-clear-it-prohibits-religious-tests/) [Jeb Bush](https://sms4smile.com/quotes/author/jeb-bush/) [Explore all 296 Jeb Bush quotes ](https://sms4smile.com/quotes/author/jeb-bush/) ## More Broader quotes > [I'm Irish and always will be, but America has taught me so much. Maybe it's here in the U.S. that we find a healing,…](https://sms4smile.com/quotes/fionnula-flanagan/i-m-irish-and-always-will-be-but-america-has-taught-me-so-much-maybe/) [Fionnula Flanagan](https://sms4smile.com/quotes/author/fionnula-flanagan/) > [The closer the source of light is to a subject, the broader the beams are.](https://sms4smile.com/quotes/conrad-hall/the-closer-the-source-of-light-is-to-a-subject-the-broader-the-beams/) [Conrad Hall](https://sms4smile.com/quotes/author/conrad-hall/) > [I'm an interior designer from the soul. It's not about just putting things in a room. It's much deeper and broader. It's about self-discovery.](https://sms4smile.com/quotes/alexandra-stoddard/i-m-an-interior-designer-from-the-soul-it-s-not-about-just-putting/) [Alexandra Stoddard](https://sms4smile.com/quotes/author/alexandra-stoddard/) > [People don't look at the broader picture a lot of the time.](https://sms4smile.com/quotes/edge/people-don-t-look-at-the-broader-picture-a-lot-of-the-time/) [Edge](https://sms4smile.com/quotes/author/edge/) > [I think the jokes would have been a bit broader and a bit more obvious in terms of the day-to-day of country life.](https://sms4smile.com/quotes/simon-pegg/i-think-the-jokes-would-have-been-a-bit-broader-and-a-bit-more/) [Simon Pegg](https://sms4smile.com/quotes/author/simon-pegg/) > [How do you do something where you're able to be specific and edgy enough to compete with what the cable networks are doing and,…](https://sms4smile.com/quotes/jason-katims/how-do-you-do-something-where-you-re-able-to-be-specific-and-edgy/) [Jason Katims](https://sms4smile.com/quotes/author/jason-katims/) > [Let's start spreading work experience and opportunities a little wider so that the photographers, writers, and TV producers of tomorrow are drawn from a…](https://sms4smile.com/quotes/robert-rinder/let-s-start-spreading-work-experience-and-opportunities-a-little/) [Robert Rinder](https://sms4smile.com/quotes/author/robert-rinder/) > [Travel is rich with learning opportunities, and the ultimate sourvenir is a broader perspective.](https://sms4smile.com/quotes/rick-steves/travel-is-rich-with-learning-opportunities-and-the-ultimate-sourvenir/) [Rick Steves](https://sms4smile.com/quotes/author/rick-steves/) > [There is a growing consensus that Globalization must now be reshaped to reflect values broader than simply the freedom of capital.](https://sms4smile.com/quotes/john-sweeney/there-is-a-growing-consensus-that-globalization-must-now-be-reshaped/) [John Sweeney](https://sms4smile.com/quotes/author/john-sweeney/) > ['StrengthsFinder 2.0' is an effort to get the core message and language out to a much broader audience. We had no idea how well…](https://sms4smile.com/quotes/tom-rath/strengthsfinder-2-0-is-an-effort-to-get-the-core-message-and-language/) [Tom Rath](https://sms4smile.com/quotes/author/tom-rath/) > [Evolutionary biologists are not content merely to explain how variation occurs within limits, however. They aspire to answer a much broader question-which is how…](https://sms4smile.com/quotes/phillip-e-johnson/evolutionary-biologists-are-not-content-merely-to-explain-how/) [Phillip E. Johnson](https://sms4smile.com/quotes/author/phillip-e-johnson/) > [I think the further away you get from completing a book, the more responses you see to it from readers, the more your own…](https://sms4smile.com/quotes/joe-abercrombie/i-think-the-further-away-you-get-from-completing-a-book-the-more/) [Joe Abercrombie](https://sms4smile.com/quotes/author/joe-abercrombie/) > [Whereas with foreign coverage there's a much broader disconnect between you and your audience.](https://sms4smile.com/quotes/john-pomfret/whereas-with-foreign-coverage-there-s-a-much-broader-disconnect/) [John Pomfret](https://sms4smile.com/quotes/author/john-pomfret/) > [I've consciously taken on material that's a bit too much for me but not an overreach. The first movie, just about performances. 'The Town,'…](https://sms4smile.com/quotes/ben-affleck/i-ve-consciously-taken-on-material-that-s-a-bit-too-much-for-me-but/) [Ben Affleck](https://sms4smile.com/quotes/author/ben-affleck/) > [The immigrant experience in 'Ilustrado' was only a small part of what I intended to be a broader look at the Filipino experience, even…](https://sms4smile.com/quotes/miguel-syjuco/the-immigrant-experience-in-ilustrado-was-only-a-small-part-of-what-i/) [Miguel Syjuco](https://sms4smile.com/quotes/author/miguel-syjuco/) [Browse all 112 Broader quotes ](https://sms4smile.com/quotes/about/broader/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "You have to maintain your principles but have a broader appeal.", "creator": { "@type": "Person", "name": "Jeb Bush" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/jeb-bush/you-have-to-maintain-your-principles-but-have-a-broader-appeal/", "about": { "@type": "Thing", "name": "Broader" }, "@id": "https://sms4smile.com/quotes/jeb-bush/you-have-to-maintain-your-principles-but-have-a-broader-appeal/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/b3c/jeb-bush-1082_broader_you-have-to-maintain-your-principles-but_1521128.png", "contentUrl": "https://sms4smile.com/quotes/i/b3c/jeb-bush-1082_broader_you-have-to-maintain-your-principles-but_1521128.png", "url": "https://sms4smile.com/quotes/i/b3c/jeb-bush-1082_broader_you-have-to-maintain-your-principles-but_1521128.png", "width": 1080, "height": 1080, "caption": "“You have to maintain your principles but have a broader appeal.” — Jeb Bush", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Jeb Bush", "item": "https://sms4smile.com/quotes/author/jeb-bush/" }, { "@type": "ListItem", "position": 4, "name": "You have to maintain your principles...", "item": "https://sms4smile.com/quotes/jeb-bush/you-have-to-maintain-your-principles-but-have-a-broader-appeal/" } ], "@id": "https://sms4smile.com/quotes/jeb-bush/you-have-to-maintain-your-principles-but-have-a-broader-appeal/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```