---
title: "Meaning & Key Takeaway of: It's not who you know, it's who you can…"
description: "\"“It's not who you know, it's who you can convince.”\" — Jayleigh Cape"
image: "https://sms4smile.com/quotes/i/570/jayleigh-cape-64554_convince_it-s-not-who-you-know-it-s-who-you-can-c_3232166.jpg"
---

#  It's not who you know, it's who you can convince.

![“It's not who you know, it's who you can convince.” quote by Jayleigh Cape](https://sms4smile.com/quotes/i/570/jayleigh-cape-64554_convince_it-s-not-who-you-know-it-s-who-you-can-c_3232166.jpg)   [Download](https://sms4smile.com/quotes/i/570/jayleigh-cape-64554_convince_it-s-not-who-you-know-it-s-who-you-can-c_3232166.jpg) [Open image](https://sms4smile.com/quotes/i/570/jayleigh-cape-64554_convince_it-s-not-who-you-know-it-s-who-you-can-c_3232166.jpg)

> ““It's not who you know, it's who you can convince.””

[Jayleigh Cape](https://sms4smile.com/quotes/author/jayleigh-cape/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Influence matters more than connections; success hinges on persuading others.

**In simple terms:** Persuasion is more important than who you know.

Key Takeaway

Build credibility and persuasive skills.

Themes

influence networking communication

Mood

thoughtful ethical

Type

motivational advice

When to use this quote

- sales
- leadership
- negotiation
- team building

Key Concepts

Social capital persuasion techniques

Questions to Reflect On

- How can you ethically persuade?
- When does persuasion become manipulation?

A Different Perspective

Not all relationships can be persuaded; power dynamics matter.

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## Related quotes

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> [Now go back and meet all those people who you think know everything. Convince yourself that they're right, because we all know everything, it's…](https://sms4smile.com/quotes/paulo-coelho/now-go-back-and-meet-all-those-people-who-you-think-know-everything/)

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> [You can't love what you don't know much about. You can't convince, stimulate, hold the attention, teach, if you don't know what you're talking…](https://sms4smile.com/quotes/david-mccullough/you-can-t-love-what-you-don-t-know-much-about-you-can-t-convince/)

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> [“If you know who you are, no one can convince you to be who you are not.”](https://sms4smile.com/quotes/matshona-dhliwayo/if-you-know-who-you-are-no-one-can-convince-you-to-be-who-you-are-not/)

[Matshona Dhliwayo](https://sms4smile.com/quotes/author/matshona-dhliwayo/)

> [I'm not a rubber stamp, and people know that. If you can convince me of the merits, you will have my vote every time.](https://sms4smile.com/quotes/fred-upton/i-m-not-a-rubber-stamp-and-people-know-that-if-you-can-convince-me-of/)

[Fred Upton](https://sms4smile.com/quotes/author/fred-upton/)

> [Discipline is the only sure way I know to convince people to believe in themselves](https://sms4smile.com/quotes/pat-summitt/discipline-is-the-only-sure-way-i-know-to-convince-people-to-believe/)

[Pat Summitt](https://sms4smile.com/quotes/author/pat-summitt/)

> [The people on the QVC shopping channel convince me that life is worth living. They see the good in everything. People who go to…](https://sms4smile.com/quotes/johnny-vegas/the-people-on-the-qvc-shopping-channel-convince-me-that-life-is-worth/)

[Johnny Vegas](https://sms4smile.com/quotes/author/johnny-vegas/)

> [Once you convince people that they're victims, you really own them because you've just told them that whatever problems they have in life, it's…](https://sms4smile.com/quotes/rush-limbaugh/once-you-convince-people-that-they-re-victims-you-really-own-them/)

[Rush Limbaugh](https://sms4smile.com/quotes/author/rush-limbaugh/)

> [The first duty of a wise advocate is to convince his opponents that he understands their arguments, and sympathies with their just feelings.](https://sms4smile.com/quotes/samuel-taylor-coleridge/the-first-duty-of-a-wise-advocate-is-to-convince-his-opponents-that/)

[Samuel Taylor Coleridge](https://sms4smile.com/quotes/author/samuel-taylor-coleridge/)

> [Jesus never met a disease he could not cure, a birth defect he could not reverse, a demon he could not exorcise. But he…](https://sms4smile.com/quotes/philip-yancey/jesus-never-met-a-disease-he-could-not-cure-a-birth-defect-he-could/)

[Philip Yancey](https://sms4smile.com/quotes/author/philip-yancey/)

> [The privilege of prayer to me is one of the most cherished possessions, because faith and experience alike convince me that God himself sees…](https://sms4smile.com/quotes/wilfred-grenfell/the-privilege-of-prayer-to-me-is-one-of-the-most-cherished/)

[Wilfred Grenfell](https://sms4smile.com/quotes/author/wilfred-grenfell/)

> [“Sometimes we want something to be true so badly that we convince ourselves that it is true.”](https://sms4smile.com/quotes/wally-lamb/sometimes-we-want-something-to-be-true-so-badly-that-we-convince/)

[Wally Lamb](https://sms4smile.com/quotes/author/wally-lamb/)

## More by Jayleigh Cape

> [“Without the existance of people to acknowledge or dispute your greatness, your greatness is irrelevant. You are because they are. Without them, no matter…](https://sms4smile.com/quotes/jayleigh-cape/without-the-existance-of-people-to-acknowledge-or-dispute-your/)

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> [“Sometimes Fate does something so brilliant that you forget for a minute what a cruel bitch she can be.”](https://sms4smile.com/quotes/jayleigh-cape/sometimes-fate-does-something-so-brilliant-that-you-forget-for-a/)

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[Explore all 5 Jayleigh Cape quotes ](https://sms4smile.com/quotes/author/jayleigh-cape/)

## More Convince quotes

> [“Sometimes we want something to be true so badly that we convince ourselves that it is true.”](https://sms4smile.com/quotes/wally-lamb/sometimes-we-want-something-to-be-true-so-badly-that-we-convince/)

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Browse all 1,431 Convince quotes

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