---
title: "Meaning & Key Takeaway of: This is NOT a pretty good business. You…"
description: "\"This is NOT a pretty good business. You cannot be pretty good and be a national headliner. That becomes the allure.\" — Jay Mohr"
image: "https://sms4smile.com/quotes/i/fd3/jay-mohr-4777_allure_this-is-not-a-pretty-good-business-you-c_2820768.png"
---

#  This is NOT a pretty good business. You cannot be pretty…

![“This is NOT a pretty good business. You cannot be pretty good and be a national headliner. That becomes the allure.” quote by Jay Mohr](https://sms4smile.com/quotes/i/fd3/jay-mohr-4777_allure_this-is-not-a-pretty-good-business-you-c_2820768.png)   [Download](https://sms4smile.com/quotes/i/fd3/jay-mohr-4777_allure_this-is-not-a-pretty-good-business-you-c_2820768.png) [Open image](https://sms4smile.com/quotes/i/fd3/jay-mohr-4777_allure_this-is-not-a-pretty-good-business-you-c_2820768.png)

> “This is NOT a pretty good business. You cannot be pretty good and be a national headliner. That becomes the allure.”

[Jay Mohr](https://sms4smile.com/quotes/author/jay-mohr/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

A merely decent business cannot achieve national fame; allure lies in exceptional excellence.

**In simple terms:** Mediocre business won’t become a headline.

Key Takeaway

Strive for excellence.

Themes

business ambition excellence

Mood

driven critical

Type

practical motivational

When to use this quote

- startup growth
- market competition
- personal branding

Key Concepts

brand building innovation leadership

Questions to Reflect On

- What defines “exceptional” for you?
- How can you balance quality and speed?

A Different Perspective

Perfectionism may hinder progress.

★ ★ ★ ★ ★   No ratings yet

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