--- title: "Meaning & Key Takeaway of: The more you know about your customers…" description: "\"The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.\" — Jay Baer" image: "https://sms4smile.com/quotes/i/d58/jay-baer-9713_customer_the-more-you-know-about-your-customers-t_2483335.png" --- # The more you know about your customers, the more you can… ![“The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.” quote by Jay Baer](https://sms4smile.com/quotes/i/d58/jay-baer-9713_customer_the-more-you-know-about-your-customers-t_2483335.png) [Download](https://sms4smile.com/quotes/i/d58/jay-baer-9713_customer_the-more-you-know-about-your-customers-t_2483335.png) [Open image](https://sms4smile.com/quotes/i/d58/jay-baer-9713_customer_the-more-you-know-about-your-customers-t_2483335.png) > “The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.” [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Understanding customers deeply enables delivering highly relevant and persuasive information. **In simple terms:** Know customers to give useful, persuasive info. Key Takeaway Focus on deep customer insight. Themes marketing customer insight communication Mood engaging strategic Type advice business When to use this quote - product development - sales pitches - content strategy - customer support Key Concepts value creation personalization trust building Questions to Reflect On - How can you balance data with empathy? - What signals show a customer’s true needs? A Different Perspective Overemphasis on data can ignore emotional needs. ★ ★ ★ ★ ★ No ratings yet [Customer](https://sms4smile.com/quotes/about/customer/) [Data](https://sms4smile.com/quotes/about/data/) [Inspirational](https://sms4smile.com/quotes/about/inspirational/) [Persuasive](https://sms4smile.com/quotes/about/persuasive/) ## Related quotes > [Readers are increasingly reliant on digital sources for information - and they are increasingly reliant on these sources to be accurate.](https://sms4smile.com/quotes/maria-konnikova/readers-are-increasingly-reliant-on-digital-sources-for-information/) [Maria Konnikova](https://sms4smile.com/quotes/author/maria-konnikova/) > [It reassures parents that we are aware of the employment difficulty and that we are doing as much as we can to provide information…](https://sms4smile.com/quotes/michael-parkinson/it-reassures-parents-that-we-are-aware-of-the-employment-difficulty/) [Michael Parkinson](https://sms4smile.com/quotes/author/michael-parkinson/) > [Be knowledgeable in your niche, provide some information free of charge, and share other trustworthy people's free resources whenever possible...](https://sms4smile.com/quotes/heather-hart/be-knowledgeable-in-your-niche-provide-some-information-free-of/) [Heather Hart](https://sms4smile.com/quotes/author/heather-hart/) > [as I became Speaker in 1986, I made a point of setting up a public information office to respond to requests and provide information…](https://sms4smile.com/quotes/john-allen-fraser/as-i-became-speaker-in-1986-i-made-a-point-of-setting-up-a-public/) [John Allen Fraser](https://sms4smile.com/quotes/author/john-allen-fraser/) > [Success, for me, is being able to provide information that will help to change someone's life positively.](https://sms4smile.com/quotes/darren-l-johnson/success-for-me-is-being-able-to-provide-information-that-will-help-to/) [Darren L Johnson](https://sms4smile.com/quotes/author/darren-l-johnson/) > [Not only do we have a right to know, we have a duty to know what our Government is doing in our name. If…](https://sms4smile.com/quotes/walter-cronkite/not-only-do-we-have-a-right-to-know-we-have-a-duty-to-know-what-our/) [Walter Cronkite](https://sms4smile.com/quotes/author/walter-cronkite/) > [“Well-designed visuals do more than provide information; they bring order to the conversation.”](https://sms4smile.com/quotes/dale-ludwig-and-greg-owen-boger/well-designed-visuals-do-more-than-provide-information-they-bring/) [Dale Ludwig and Greg Owen-Boger](https://sms4smile.com/quotes/author/dale-ludwig-and-greg-owen-boger/) > [I believe that when you provide information to people, they become less fearful and they will engage more in their democracy if they are…](https://sms4smile.com/quotes/michael-moore/i-believe-that-when-you-provide-information-to-people-they-become/) [Michael Moore](https://sms4smile.com/quotes/author/michael-moore/) > [Society as a whole is better off when information is available to the public. Whether you are talking about how to prevent disease, or…](https://sms4smile.com/quotes/dave-obey/society-as-a-whole-is-better-off-when-information-is-available-to-the/) [Dave Obey](https://sms4smile.com/quotes/author/dave-obey/) > [Obviously, if Congress wants to talk about anything, we're happy to provide information. We're committed to moving forward under the current act.](https://sms4smile.com/quotes/barack-obama/obviously-if-congress-wants-to-talk-about-anything-we-re-happy-to/) [Barack Obama](https://sms4smile.com/quotes/author/barack-obama/) > [I'd like to provide information, inspiration, and access to whatever goods and services are needed to make it super easy for everyone to change…](https://sms4smile.com/quotes/daryl-hannah/i-d-like-to-provide-information-inspiration-and-access-to-whatever/) [Daryl Hannah](https://sms4smile.com/quotes/author/daryl-hannah/) > [“our feelings are signals that can provide us with the information we need to take care of ourselves appropriately”](https://sms4smile.com/quotes/calvin-d-banyan/our-feelings-are-signals-that-can-provide-us-with-the-information-we/) Calvin D. Banyan > [I'm not under obligation to provide information to everyone that wants it when they want it.](https://sms4smile.com/quotes/michael-avenatti/i-m-not-under-obligation-to-provide-information-to-everyone-that/) [Michael Avenatti](https://sms4smile.com/quotes/author/michael-avenatti/) > [Most of all, I discovered that in order to succeed with a product, you must truly get to know your customers and build something…](https://sms4smile.com/quotes/marc-benioff/most-of-all-i-discovered-that-in-order-to-succeed-with-a-product-you/) [Marc Benioff](https://sms4smile.com/quotes/author/marc-benioff/) > [I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal!](https://sms4smile.com/quotes/niki-lauda/i-always-want-to-know-whether-the-customers-are-satisfied-customer/) [Niki Lauda](https://sms4smile.com/quotes/author/niki-lauda/) ## More by Jay Baer > [Text is the gateway drug to real time marketing.](https://sms4smile.com/quotes/jay-baer/text-is-the-gateway-drug-to-real-time-marketing/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [If you help someone, you may create a customer for life.](https://sms4smile.com/quotes/jay-baer/if-you-help-someone-you-may-create-a-customer-for-life/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [For decades, the key question has been 'how valuable is the brand?' The key question moving forward is 'how valuable are your apps?'](https://sms4smile.com/quotes/jay-baer/for-decades-the-key-question-has-been-how-valuable-is-the-brand-the/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [Content that helps is superior to content that sells.](https://sms4smile.com/quotes/jay-baer/content-that-helps-is-superior-to-content-that-sells/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [Never build your content ship on rented land.](https://sms4smile.com/quotes/jay-baer/never-build-your-content-ship-on-rented-land/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [Social media is about people, not logos.](https://sms4smile.com/quotes/jay-baer/social-media-is-about-people-not-logos/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [The future of marketing isn't big data, it's big understanding.](https://sms4smile.com/quotes/jay-baer/the-future-of-marketing-isn-t-big-data-it-s-big-understanding/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [If you create Youtility, your customers will keep you close.](https://sms4smile.com/quotes/jay-baer/if-you-create-youtility-your-customers-will-keep-you-close/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [The biggest benefit of doing an interview podcast is the relationships you build.](https://sms4smile.com/quotes/jay-baer/the-biggest-benefit-of-doing-an-interview-podcast-is-the/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know.](https://sms4smile.com/quotes/jay-baer/linkedin-is-for-people-you-know-facebook-is-for-people-you-used-to/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [Everything ultimately comes down to trust.](https://sms4smile.com/quotes/jay-baer/everything-ultimately-comes-down-to-trust/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [In 2012, 40 of the top companies to work for were also among the top companies in social media.](https://sms4smile.com/quotes/jay-baer/in-2012-40-of-the-top-companies-to-work-for-were-also-among-the-top/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [Social media is an ingredient, not an entree.](https://sms4smile.com/quotes/jay-baer/social-media-is-an-ingredient-not-an-entree/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [You must fight social media fire with social media water.](https://sms4smile.com/quotes/jay-baer/you-must-fight-social-media-fire-with-social-media-water/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) > [Facebook Fan Pages are email newsletters with smaller pictures.](https://sms4smile.com/quotes/jay-baer/facebook-fan-pages-are-email-newsletters-with-smaller-pictures/) [Jay Baer](https://sms4smile.com/quotes/author/jay-baer/) [Explore all 70 Jay Baer quotes ](https://sms4smile.com/quotes/author/jay-baer/) ## More Customer quotes > [“Start a business, not a startup”](https://sms4smile.com/quotes/anonymous/start-a-business-not-a-startup/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Amongst the financial Twitterati, the term 'muppets' has come to describe any client used and abused by some financial predator. I've adopted the term…](https://sms4smile.com/quotes/barry-ritholtz/amongst-the-financial-twitterati-the-term-muppets-has-come-to/) [Barry Ritholtz](https://sms4smile.com/quotes/author/barry-ritholtz/) > [Many early-stage entrepreneurs make one simple mistake: Describing this 'big picture' in vague concepts and words.](https://sms4smile.com/quotes/sunil-nagaraj/many-early-stage-entrepreneurs-make-one-simple-mistake-describing/) [Sunil Nagaraj](https://sms4smile.com/quotes/author/sunil-nagaraj/) > [The purpose of this book is to supply, in the form suitable for laymen, guidance in the adoption and execution of an investment policy.](https://sms4smile.com/quotes/benjamin-graham/the-purpose-of-this-book-is-to-supply-in-the-form-suitable-for-laymen/) [Benjamin Graham](https://sms4smile.com/quotes/author/benjamin-graham/) > [Don't think OF the market. Think AS the market.](https://sms4smile.com/quotes/michael-fishman/don-t-think-of-the-market-think-as-the-market/) Michael Fishman > [If Wall Street crashes, does Main Street follow? Not necessarily.](https://sms4smile.com/quotes/ben-bernanke/if-wall-street-crashes-does-main-street-follow-not-necessarily/) [Ben Bernanke](https://sms4smile.com/quotes/author/ben-bernanke/) > [The exact details of how you practice value investing will vary investor to investor, but the fundamental principle of scouring the world, looking for…](https://sms4smile.com/quotes/whitney-tilson/the-exact-details-of-how-you-practice-value-investing-will-vary/) [Whitney Tilson](https://sms4smile.com/quotes/author/whitney-tilson/) > [The best way to hold customers is to constantly figure out how to give them more for less.](https://sms4smile.com/quotes/philip-kotler/the-best-way-to-hold-customers-is-to-constantly-figure-out-how-to/) [Philip Kotler](https://sms4smile.com/quotes/author/philip-kotler/) > [Perhaps the most important reason to be skeptical of government inflation numbers is that the government, like a fox campaigning to guard a hen…](https://sms4smile.com/quotes/peter-schiff/perhaps-the-most-important-reason-to-be-skeptical-of-government/) [Peter Schiff](https://sms4smile.com/quotes/author/peter-schiff/) > [When the dollar collapses, it's not doing it in a vacuum. If the dollar loses value, it's doing so relative to some other currency.…](https://sms4smile.com/quotes/peter-schiff/when-the-dollar-collapses-it-s-not-doing-it-in-a-vacuum-if-the-dollar/) [Peter Schiff](https://sms4smile.com/quotes/author/peter-schiff/) > [Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying…](https://sms4smile.com/quotes/marc-ostrofsky/corporations-invest-in-sophisticated-crm-or-customer-relationship/) [Marc Ostrofsky](https://sms4smile.com/quotes/author/marc-ostrofsky/) > [I believe confusion is good. Worldwide market leaders gain when there is confusion in the market.](https://sms4smile.com/quotes/subhash-chandra/i-believe-confusion-is-good-worldwide-market-leaders-gain-when-there/) [Subhash Chandra](https://sms4smile.com/quotes/author/subhash-chandra/) > [Damn inflation, full speed ahead,' Greenspan has said in both action and word. I think an investor should believe him and invest accordingly.](https://sms4smile.com/quotes/bill-gross/damn-inflation-full-speed-ahead-greenspan-has-said-in-both-action-and/) [Bill Gross](https://sms4smile.com/quotes/author/bill-gross/) > [“When companies get big, they devote most of their care and feeding to the business that got them big. This is as it should…](https://sms4smile.com/quotes/eric-schmidt/when-companies-get-big-they-devote-most-of-their-care-and-feeding-to/) [Eric Schmidt](https://sms4smile.com/quotes/author/eric-schmidt/) > [“Salesmanship is usually the art of making it the prospect’s problem, the salesperson’s need or desire to earn money.”](https://sms4smile.com/quotes/mokokoma-mokhonoana/salesmanship-is-usually-the-art-of-making-it-the-prospect-s-problem/) [Mokokoma Mokhonoana](https://sms4smile.com/quotes/author/mokokoma-mokhonoana/) [Browse all 9,257 Customer quotes ](https://sms4smile.com/quotes/about/customer/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "The more you know about your customers, the more you can provide to them information that is increasingly useful, relevant, and persuasive.", "creator": { "@type": "Person", "name": "Jay Baer" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/jay-baer/the-more-you-know-about-your-customers-the-more-you-can-provide-to/", "about": { "@type": "Thing", "name": "Customer" }, "@id": "https://sms4smile.com/quotes/jay-baer/the-more-you-know-about-your-customers-the-more-you-can-provide-to/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/d58/jay-baer-9713_customer_the-more-you-know-about-your-customers-t_2483335.png", "contentUrl": "https://sms4smile.com/quotes/i/d58/jay-baer-9713_customer_the-more-you-know-about-your-customers-t_2483335.png", "url": "https://sms4smile.com/quotes/i/d58/jay-baer-9713_customer_the-more-you-know-about-your-customers-t_2483335.png", "width": 1080, "height": 1080, "caption": "“The more you know about your customers, the more you can provide to them information that is increasingly…” — Jay Baer", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Jay Baer", "item": "https://sms4smile.com/quotes/author/jay-baer/" }, { "@type": "ListItem", "position": 4, "name": "The more you know about your...", "item": "https://sms4smile.com/quotes/jay-baer/the-more-you-know-about-your-customers-the-more-you-can-provide-to/" } ], "@id": "https://sms4smile.com/quotes/jay-baer/the-more-you-know-about-your-customers-the-more-you-can-provide-to/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```