---
title: "Meaning & Key Takeaway of: When I started Rolling Stone in November…"
description: "\"When I started Rolling Stone in November 1967, the magazine's initial chapter was to cover rock & roll music with intelligence and respect. Even then, ..."
image: "https://sms4smile.com/quotes/i/390/jann-wenner-40046_chapters_when-i-started-rolling-stone-in-november_2032566.jpg"
---

#  When I started Rolling Stone in November 1967, the…

![“When I started Rolling Stone in November 1967, the magazine's initial chapter was to cover rock &amp; roll music with intelligence and respect. Even then, we knew that the fervor sweeping our generation encompassed more than just music.” quote by Jann Wenner](https://sms4smile.com/quotes/i/390/jann-wenner-40046_chapters_when-i-started-rolling-stone-in-november_2032566.jpg)   [Download](https://sms4smile.com/quotes/i/390/jann-wenner-40046_chapters_when-i-started-rolling-stone-in-november_2032566.jpg) [Open image](https://sms4smile.com/quotes/i/390/jann-wenner-40046_chapters_when-i-started-rolling-stone-in-november_2032566.jpg)

> “When I started Rolling Stone in November 1967, the magazine's initial chapter was to cover rock &amp; roll music with intelligence and respect. Even then, we knew that the fervor sweeping our generation encompassed more than just music.”

[Jann Wenner](https://sms4smile.com/quotes/author/jann-wenner/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

The magazine aimed to treat rock music seriously, recognizing its broader cultural impact beyond just sound.

**In simple terms:** Rock music deserves thoughtful coverage.

Key Takeaway

Approach culture with depth.

Themes

music culture journalism history society

Mood

reflective inspired analytical

Type

statement historical mission

When to use this quote

- music reviews
- documentary filmmaking
- academic courses on 60s culture
- media strategy planning

Key Concepts

media studies cultural analysis generational identity

Questions to Reflect On

- How can media balance depth with entertainment?
- What other art forms shaped the 60s zeitgeist?

A Different Perspective

Focusing solely on music may overlook other vital cultural forces.

★ ★ ★ ★ ★   No ratings yet

[1967 Magazine](https://sms4smile.com/quotes/about/1967-magazine-3740882/) [Chapters](https://sms4smile.com/quotes/about/chapters/) [Fervor](https://sms4smile.com/quotes/about/fervor/) [Generation Encompassed](https://sms4smile.com/quotes/about/generation-encompassed-3740883/) [Generations](https://sms4smile.com/quotes/about/generations/) [Initials](https://sms4smile.com/quotes/about/initials/) [Magazine Initial](https://sms4smile.com/quotes/about/magazine-initial-3740884/) [Magazines](https://sms4smile.com/quotes/about/magazines/) [Music](https://sms4smile.com/quotes/about/music/) [November](https://sms4smile.com/quotes/about/november/) [Our generation](https://sms4smile.com/quotes/about/our-generation/) [Respect](https://sms4smile.com/quotes/about/respect/) [Rock Roll](https://sms4smile.com/quotes/about/rock-roll-267698/) [Rocks](https://sms4smile.com/quotes/about/rocks/) [Rolling](https://sms4smile.com/quotes/about/rolling/) [Rolling stone](https://sms4smile.com/quotes/about/rolling-stone/) [Rolling stones](https://sms4smile.com/quotes/about/rolling-stones/) [Stones](https://sms4smile.com/quotes/about/stones/) [Sweeping](https://sms4smile.com/quotes/about/sweeping/)

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