--- title: "Meaning & Key Takeaway of: Neither of these men cared remotely about…" description: "\"“Neither of these men cared remotely about “maximizing profit” in the short-term in the way a modern business person in a city would; they both valued ..." image: "https://sms4smile.com/quotes/i/584/james-rebanks-88020_business_neither-of-these-men-cared-remotely-abou_1163741.jpg" --- # Neither of these men cared remotely about “maximizing… ![“Neither of these men cared remotely about “maximizing profit” in the short-term in the way a modern business person in a city would; they both valued their good names and their reputations for integrity far more highly than making a quick buck. If you said you would do a thing, you’d better do it…” quote by James Rebanks](https://sms4smile.com/quotes/i/584/james-rebanks-88020_business_neither-of-these-men-cared-remotely-abou_1163741.jpg) [Download](https://sms4smile.com/quotes/i/584/james-rebanks-88020_business_neither-of-these-men-cared-remotely-abou_1163741.jpg) [Open image](https://sms4smile.com/quotes/i/584/james-rebanks-88020_business_neither-of-these-men-cared-remotely-abou_1163741.jpg) > ““Neither of these men cared remotely about “maximizing profit” in the short-term in the way a modern business person in a city would; they both valued their good names and their reputations for integrity far more highly than making a quick buck. If you said you would do a thing, you’d better do it. My grandfather and father would go out of their way to do good deeds for their neighbours because goodwill counted for a lot. If anyone bought a sheep from us and had the slightest complaint about it, we took it back and repaid them or replaced it with another. And most people did the same.”” James Rebanks ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Integrity and reputation outweigh short‑term profit; honoring promises and fair treatment builds lasting trust and community goodwill. **In simple terms:** Honesty beats quick profit. Key Takeaway Choose integrity over easy gains. Themes integrity reputation trust community Mood thoughtful inspirational Type philosophical ethical When to use this quote - customer service - family business - community support - ethical decision‑making Key Concepts ethics business legacy social capital Questions to Reflect On - How do you balance profit with principle? - What actions reinforce your reputation? A Different Perspective Short‑term profit can still be tempting in competitive markets. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [Business person](https://sms4smile.com/quotes/about/business-person/) [Good deeds](https://sms4smile.com/quotes/about/good-deeds/) [Good Name](https://sms4smile.com/quotes/about/good-name/) [Modern business](https://sms4smile.com/quotes/about/modern-business/) ## Related quotes > [We don't just change our minds, we change the way we see things. That's one reason I'm a better grandfather than I was a…](https://sms4smile.com/quotes/frank-schaeffer/we-don-t-just-change-our-minds-we-change-the-way-we-see-things-that-s/) [Frank Schaeffer](https://sms4smile.com/quotes/author/frank-schaeffer/) > [“At that moment, Mark looked far younger than his eighteen years. He seemed as vulnerable as I felt. 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