---
title: "Meaning & Key Takeaway of: We can have a leather jacket for $1,500…"
description: "\"We can have a leather jacket for $1,500, and if it's a good value, young people will understand that. But we also want to have the feeling that this wo..."
image: "https://sms4smile.com/quotes/i/352/james-jebbia-15497_good_we-can-have-a-leather-jacket-for-1-500-a_1298654.jpg"
---

#  We can have a leather jacket for $1,500, and if it's a…

![“We can have a leather jacket for $1,500, and if it's a good value, young people will understand that. But we also want to have the feeling that this won't be here in a month.” quote by James Jebbia](https://sms4smile.com/quotes/i/352/james-jebbia-15497_good_we-can-have-a-leather-jacket-for-1-500-a_1298654.jpg)   [Download](https://sms4smile.com/quotes/i/352/james-jebbia-15497_good_we-can-have-a-leather-jacket-for-1-500-a_1298654.jpg) [Open image](https://sms4smile.com/quotes/i/352/james-jebbia-15497_good_we-can-have-a-leather-jacket-for-1-500-a_1298654.jpg)

> “We can have a leather jacket for $1,500, and if it's a good value, young people will understand that. But we also want to have the feeling that this won't be here in a month.”

[James Jebbia](https://sms4smile.com/quotes/author/james-jebbia/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Luxury items can be priced high to signal exclusivity, yet perceived value must justify cost for younger consumers.

**In simple terms:** High price signals exclusivity but needs perceived value.

Key Takeaway

Balance price with perceived value for target market.

Themes

exclusivity pricing youth culture consumer perception

Mood

strategic analytical

Type

marketing business

When to use this quote

- fashion launches
- limited edition drops
- marketing campaigns
- pricing decisions

Key Concepts

signal theory value perception brand strategy

Questions to Reflect On

- How does scarcity influence desire?
- Can premium pricing work without perceived value?

A Different Perspective

High price may alienate price‑sensitive buyers.

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[Fashion](https://sms4smile.com/quotes/about/fashion/) [People](https://sms4smile.com/quotes/about/people/) [Value](https://sms4smile.com/quotes/about/value/) [Young people](https://sms4smile.com/quotes/about/young-people/)

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