--- title: "Meaning & Key Takeaway of: It may seem odd to talk about something…" description: "\"It may seem odd to talk about something as soft and fuzzy as \"passion\" as an integral part of a strategic framework. But throughout the good-to-great c..." image: "https://sms4smile.com/quotes/i/b18/james-c-collins-2276_business_it-may-seem-odd-to-talk-about-something_3232962.png" --- # It may seem odd to talk about something as soft and fuzzy… ![“It may seem odd to talk about something as soft and fuzzy as "passion" as an integral part of a strategic framework. But throughout the good-to-great companies, passion became a key part of the Hedgehog Concept.” quote by James C. Collins](https://sms4smile.com/quotes/i/b18/james-c-collins-2276_business_it-may-seem-odd-to-talk-about-something_3232962.png) [Download](https://sms4smile.com/quotes/i/b18/james-c-collins-2276_business_it-may-seem-odd-to-talk-about-something_3232962.png) [Open image](https://sms4smile.com/quotes/i/b18/james-c-collins-2276_business_it-may-seem-odd-to-talk-about-something_3232962.png) > “It may seem odd to talk about something as soft and fuzzy as "passion" as an integral part of a strategic framework. But throughout the good-to-great companies, passion became a key part of the Hedgehog Concept.” [James C. Collins](https://sms4smile.com/quotes/author/james-c-collins/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Passion is essential in strategic planning, serving as a driving force within the Hedgehog Concept for sustained success. **In simple terms:** Passion fuels strategic focus. Key Takeaway Integrate passion into strategy. Themes strategy passion leadership Mood inspirational pragmatic Type business motivational When to use this quote - business planning - team motivation - long‑term growth Key Concepts Hedgehog Concept organizational culture Questions to Reflect On - How can passion be measured in a team? - What safeguards prevent passion from becoming blind enthusiasm? A Different Perspective Passion alone isn’t enough without discipline. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [Company](https://sms4smile.com/quotes/about/company/) [Good to great](https://sms4smile.com/quotes/about/good-to-great/) [Passion](https://sms4smile.com/quotes/about/passion/) ## Related quotes > ["Growth!" is not a Hedgehog Concept. 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