---
title: "Meaning & Key Takeaway of: My job is to find great ideas, exaggerate…"
description: "\"My job is to find great ideas, exaggerate them, and spread them like hell around the business with the speed of light...And to put resources in to supp..."
image: "https://sms4smile.com/quotes/i/ffd/jack-welch-1195_ceo_my-job-is-to-find-great-ideas-exaggerate_348714.png"
---

#  My job is to find great ideas, exaggerate them, and spread…

![“My job is to find great ideas, exaggerate them, and spread them like hell around the business with the speed of light...And to put resources in to support them. Keep finding ideas. That's the job of just about all of our CEOs.” quote by Jack Welch](https://sms4smile.com/quotes/i/ffd/jack-welch-1195_ceo_my-job-is-to-find-great-ideas-exaggerate_348714.png)   [Download](https://sms4smile.com/quotes/i/ffd/jack-welch-1195_ceo_my-job-is-to-find-great-ideas-exaggerate_348714.png) [Open image](https://sms4smile.com/quotes/i/ffd/jack-welch-1195_ceo_my-job-is-to-find-great-ideas-exaggerate_348714.png)

> “My job is to find great ideas, exaggerate them, and spread them like hell around the business with the speed of light...And to put resources in to support them. Keep finding ideas. That's the job of just about all of our CEOs.”

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

CEOs must constantly generate, amplify, and rapidly deploy bold ideas, allocating resources to sustain them.

**In simple terms:** Find and push big ideas fast.

Key Takeaway

Keep seeking and scaling innovations.

Themes

leadership innovation speed

Mood

motivational urgent

Type

strategic inspirational

When to use this quote

- corporate strategy meetings
- product launches
- market disruption

Key Concepts

strategic thinking resource allocation

Questions to Reflect On

- What safeguards ensure ideas are viable?
- How to balance speed with due diligence?

A Different Perspective

Rapid execution can overlook thorough testing.

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## Related quotes

> [Here's the thing I've learned about ideas: It's your job to have them.](https://sms4smile.com/quotes/ryan-holiday/here-s-the-thing-i-ve-learned-about-ideas-it-s-your-job-to-have-them/)

[Ryan Holiday](https://sms4smile.com/quotes/author/ryan-holiday/)

> [The trick to finding ideas is to convince yourself that everyone and everything has a story.](https://sms4smile.com/quotes/malcolm-gladwell/the-trick-to-finding-ideas-is-to-convince-yourself-that-everyone-and-2/)

[Malcolm Gladwell](https://sms4smile.com/quotes/author/malcolm-gladwell/)

> [What interests me is starting businesses on our own, finding ideas that we can support, and simply investing in invention.](https://sms4smile.com/quotes/barry-diller/what-interests-me-is-starting-businesses-on-our-own-finding-ideas/)

[Barry Diller](https://sms4smile.com/quotes/author/barry-diller/)

> [The hardest part of this whole movie-making endeavor is finding ideas.](https://sms4smile.com/quotes/alexander-payne/the-hardest-part-of-this-whole-movie-making-endeavor-is-finding-ideas/)

[Alexander Payne](https://sms4smile.com/quotes/author/alexander-payne/)

> [Actually, after while, finding the ideas is the easy part. Sorting them through and turning them into stories, now, that's the hard work.](https://sms4smile.com/quotes/sarah-zettel/actually-after-while-finding-the-ideas-is-the-easy-part-sorting-them/)

[Sarah Zettel](https://sms4smile.com/quotes/author/sarah-zettel/)

> [My flag is always flying. My shingle is always out. I'm always looking for movie ideas. The hardest part of this whole movie-making endeavor…](https://sms4smile.com/quotes/alexander-payne/my-flag-is-always-flying-my-shingle-is-always-out-i-m-always-looking/)

[Alexander Payne](https://sms4smile.com/quotes/author/alexander-payne/)

> [“The trick to finding ideas is to convince yourself that everyone and everything has a story to tell. I say trick but what I…](https://sms4smile.com/quotes/malcolm-gladwell/the-trick-to-finding-ideas-is-to-convince-yourself-that-everyone-and/)

[Malcolm Gladwell](https://sms4smile.com/quotes/author/malcolm-gladwell/)

> [Public hangings are teaching moments. Every company has to do it. A teaching moment is worth a thousand CEO speeches. CEOs can talk and…](https://sms4smile.com/quotes/jack-welch/public-hangings-are-teaching-moments-every-company-has-to-do-it-a/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [CEOs can talk and blab each day about culture, but the employees all know who the jerks are. They could name the jerks for…](https://sms4smile.com/quotes/jack-welch/ceos-can-talk-and-blab-each-day-about-culture-but-the-employees-all/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [Focus on a few key objectives ... I only have three things to do. I have to choose the right people, allocate the right…](https://sms4smile.com/quotes/jack-welch/focus-on-a-few-key-objectives-i-only-have-three-things-to-do-i-have/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [I couldn't do an acting job just to be working. It really had to have some soul to it.](https://sms4smile.com/quotes/marcia-cross/i-couldn-t-do-an-acting-job-just-to-be-working-it-really-had-to-have/)

[Marcia Cross](https://sms4smile.com/quotes/author/marcia-cross/)

> [When you're working as an actor, you don't think that when you get out of school, it's going to be so hard to get…](https://sms4smile.com/quotes/viola-davis/when-you-re-working-as-an-actor-you-don-t-think-that-when-you-get-out/)

[Viola Davis](https://sms4smile.com/quotes/author/viola-davis/)

> [I would be lying, if I said that sometimes it is just a job that you show up for because you're getting paid, and…](https://sms4smile.com/quotes/julianne-moore/i-would-be-lying-if-i-said-that-sometimes-it-is-just-a-job-that-you/)

[Julianne Moore](https://sms4smile.com/quotes/author/julianne-moore/)

> [I understand my role in this life, and my job is just to hurt people and get them out of there.](https://sms4smile.com/quotes/jorge-masvidal/i-understand-my-role-in-this-life-and-my-job-is-just-to-hurt-people/)

[Jorge Masvidal](https://sms4smile.com/quotes/author/jorge-masvidal/)

> [A job is just a job at the end of the day, and work sometimes comes from the most unlikely places.](https://sms4smile.com/quotes/dan-bucatinsky/a-job-is-just-a-job-at-the-end-of-the-day-and-work-sometimes-comes/)

[Dan Bucatinsky](https://sms4smile.com/quotes/author/dan-bucatinsky/)

## More by Jack Welch

> [When the amount of change externally exceeds the amount of change internally, the end is in sight.](https://sms4smile.com/quotes/jack-welch/when-the-amount-of-change-externally-exceeds-the-amount-of-change/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [I think the move by Mr. Greenspan was welcomed by everyone here.](https://sms4smile.com/quotes/jack-welch/i-think-the-move-by-mr-greenspan-was-welcomed-by-everyone-here/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [Take lack of candor. ... I'm not talking about boldface lying, but a tendency to withhold information. That behavior is far more common, and…](https://sms4smile.com/quotes/jack-welch/take-lack-of-candor-i-m-not-talking-about-boldface-lying-but-a/)

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> [Failing to differentiate among employees — and holding on to bottom-tier performers — is actually the cruelest form of management there is.](https://sms4smile.com/quotes/jack-welch/failing-to-differentiate-among-employees-and-holding-on-to-bottom/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [We know where most of the creativity, the innovation, the stuff that drives productivity lies - in the minds of those closest to the…](https://sms4smile.com/quotes/jack-welch/we-know-where-most-of-the-creativity-the-innovation-the-stuff-that/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [Simple messages travel faster, simpler designs reach the market faster and the elimination of clutter allows faster decision making.](https://sms4smile.com/quotes/jack-welch/simple-messages-travel-faster-simpler-designs-reach-the-market-faster/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [So every time you think about your work-life balance issue, remember what your boss is thinking about - and that's winning. Your needs may…](https://sms4smile.com/quotes/jack-welch/so-every-time-you-think-about-your-work-life-balance-issue-remember/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [Wright is a visionary with a great strategic mind, and he's a strong business leader with outstanding people skills, ... He's a terrific guy…](https://sms4smile.com/quotes/jack-welch/wright-is-a-visionary-with-a-great-strategic-mind-and-he-s-a-strong/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [In order to lead a country or a company, you've got to get everybody on the same page and you've got to be able…](https://sms4smile.com/quotes/jack-welch/in-order-to-lead-a-country-or-a-company-you-ve-got-to-get-everybody/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [Real communication is an attitude, an environment. It is the most interactive of all processes. It requires countless hours of eyeball to eyeball, back…](https://sms4smile.com/quotes/jack-welch/real-communication-is-an-attitude-an-environment-it-is-the-most/)

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> [Some people have better ideas than others; some are smarter or more experienced or more creative. But everyone should be heard and respected.](https://sms4smile.com/quotes/jack-welch/some-people-have-better-ideas-than-others-some-are-smarter-or-more/)

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> [Shareholder value is a result, not a strategy . . . Your main constituencies are your employees, your customers and your products.](https://sms4smile.com/quotes/jack-welch/shareholder-value-is-a-result-not-a-strategy-your-main-constituencies/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

> [The essence of competitiveness is liberated when we make people believe that what they think and do is important - and then get out…](https://sms4smile.com/quotes/jack-welch/the-essence-of-competitiveness-is-liberated-when-we-make-people/)

[Jack Welch](https://sms4smile.com/quotes/author/jack-welch/)

[Explore all 275 Jack Welch quotes ](https://sms4smile.com/quotes/author/jack-welch/)

## More Ceo quotes

> [When you're young and you have money, you become the CEO, automatically, of life, of your family.](https://sms4smile.com/quotes/corey-haim/when-you-re-young-and-you-have-money-you-become-the-ceo-automatically/)

[Corey Haim](https://sms4smile.com/quotes/author/corey-haim/)

> [I took on the role of CEO, which involves directing the Management Team and overall day-to-day operations of 500.](https://sms4smile.com/quotes/christine-tsai/i-took-on-the-role-of-ceo-which-involves-directing-the-management/)

[Christine Tsai](https://sms4smile.com/quotes/author/christine-tsai/)

> [I learned a lesson that I don't ever want to be a CEO.](https://sms4smile.com/quotes/larry-wilcox/i-learned-a-lesson-that-i-don-t-ever-want-to-be-a-ceo/)

[Larry Wilcox](https://sms4smile.com/quotes/author/larry-wilcox/)

> [Strategy is not a solo sport, even if you're the CEO.](https://sms4smile.com/quotes/max-mckeown/strategy-is-not-a-solo-sport-even-if-you-re-the-ceo/)

[Max McKeown](https://sms4smile.com/quotes/author/max-mckeown/)

> [For any CEO that is skeptical at all: you have to create a social enterprise today!](https://sms4smile.com/quotes/angela-ahrendts/for-any-ceo-that-is-skeptical-at-all-you-have-to-create-a-social/)

[Angela Ahrendts](https://sms4smile.com/quotes/author/angela-ahrendts/)

> [I draw the line at some things. Some things I won't do for any amount of money. Like for instance, there's a couple of…](https://sms4smile.com/quotes/robert-crumb/i-draw-the-line-at-some-things-some-things-i-won-t-do-for-any-amount/)

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[Judith E. Glaser](https://sms4smile.com/quotes/author/judith-e-glaser/)

> [If the CEO is not going to give you a fair chance, you're probably not going to win.](https://sms4smile.com/quotes/marshall-goldsmith/if-the-ceo-is-not-going-to-give-you-a-fair-chance-you-re-probably-not/)

[Marshall Goldsmith](https://sms4smile.com/quotes/author/marshall-goldsmith/)

> [I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I…](https://sms4smile.com/quotes/steve-jobs/i-have-always-said-if-there-ever-came-a-day-when-i-could-no-longer/)

[Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/)

> [Governor Romney may be running for CEO, I'm running for President](https://sms4smile.com/quotes/newt-gingrich/governor-romney-may-be-running-for-ceo-i-m-running-for-president/)

[Newt Gingrich](https://sms4smile.com/quotes/author/newt-gingrich/)

> [Culture is what happens when the CEO isn't in the room.](https://sms4smile.com/quotes/john-collison/culture-is-what-happens-when-the-ceo-isn-t-in-the-room/)

[John Collison](https://sms4smile.com/quotes/author/john-collison/)

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> [While they're in WWE, we absolutely have a health and wellness policy. I'll probably always say 'we,' even though I've resigned as the CEO.…](https://sms4smile.com/quotes/linda-mcmahon/while-they-re-in-wwe-we-absolutely-have-a-health-and-wellness-policy/)

[Linda McMahon](https://sms4smile.com/quotes/author/linda-mcmahon/)

> [It doesn't make much sense and it's nil premium. They're going to have co-CEOs...which is a very uncomfortable structure.](https://sms4smile.com/quotes/martin-sorrell/it-doesn-t-make-much-sense-and-it-s-nil-premium-they-re-going-to-have/)

[Martin Sorrell](https://sms4smile.com/quotes/author/martin-sorrell/)

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