--- title: "Meaning & Key Takeaway of: Do you remember campaigns like 'Keep…" description: "\"Do you remember campaigns like 'Keep America beautiful'? What about 'Buckle up'? I believe we need an approach like this to attack obesity. Let's be a ..." image: "https://sms4smile.com/quotes/i/d7b/indra-nooyi-8714_about_do-you-remember-campaigns-like-keep-amer_884802.jpg" --- # Do you remember campaigns like 'Keep America beautiful'?… ![“Do you remember campaigns like 'Keep America beautiful'? What about 'Buckle up'? I believe we need an approach like this to attack obesity. Let's be a good industry that does 100% of what it possibly can - not grudgingly, but willingly.” quote by Indra Nooyi](https://sms4smile.com/quotes/i/d7b/indra-nooyi-8714_about_do-you-remember-campaigns-like-keep-amer_884802.jpg) [Download](https://sms4smile.com/quotes/i/d7b/indra-nooyi-8714_about_do-you-remember-campaigns-like-keep-amer_884802.jpg) [Open image](https://sms4smile.com/quotes/i/d7b/indra-nooyi-8714_about_do-you-remember-campaigns-like-keep-amer_884802.jpg) > “Do you remember campaigns like 'Keep America beautiful'? What about 'Buckle up'? I believe we need an approach like this to attack obesity. Let's be a good industry that does 100% of what it possibly can - not grudgingly, but willingly.” [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Advocates using public health campaigns to combat obesity, urging industry-wide proactive participation. **In simple terms:** Use campaigns to fight obesity. Key Takeaway Adopt proactive health initiatives. Themes public health industry responsibility obesity prevention Mood determined optimistic Type motivational strategic When to use this quote - launch health ads - partner with NGOs - set employee wellness standards Key Concepts behavioral change social marketing corporate activism Questions to Reflect On - How can industry balance profit with health goals? - What incentives motivate voluntary participation? A Different Perspective May face resistance due to cost and consumer habits. ★ ★ ★ ★ ★ No ratings yet [About](https://sms4smile.com/quotes/about/about/) [America](https://sms4smile.com/quotes/about/america/) [Approach](https://sms4smile.com/quotes/about/approach/) [Attack](https://sms4smile.com/quotes/about/attack/) [Attack Obesity](https://sms4smile.com/quotes/about/attack-obesity-1089286/) [Beautiful](https://sms4smile.com/quotes/about/beautiful/) [Believe](https://sms4smile.com/quotes/about/believe/) [Campaigns](https://sms4smile.com/quotes/about/campaigns/) [Campaigns Like](https://sms4smile.com/quotes/about/campaigns-like-1089285/) [Does](https://sms4smile.com/quotes/about/does/) [Food](https://sms4smile.com/quotes/about/food/) [Good](https://sms4smile.com/quotes/about/good/) [I believe](https://sms4smile.com/quotes/about/i-believe/) [Industry](https://sms4smile.com/quotes/about/industry/) [Keep](https://sms4smile.com/quotes/about/keep/) [Like](https://sms4smile.com/quotes/about/like/) [Need](https://sms4smile.com/quotes/about/need/) [Obesity](https://sms4smile.com/quotes/about/obesity/) [Obesity Let](https://sms4smile.com/quotes/about/obesity-let-1089287/) [Possibly](https://sms4smile.com/quotes/about/possibly/) [Remember](https://sms4smile.com/quotes/about/remember/) [Up](https://sms4smile.com/quotes/about/up/) [Willingly](https://sms4smile.com/quotes/about/willingly/) [You](https://sms4smile.com/quotes/about/you/) ## Related quotes > [A lot of times when people are on campaigns, it can be like a movie set.](https://sms4smile.com/quotes/doris-kearns-goodwin/a-lot-of-times-when-people-are-on-campaigns-it-can-be-like-a-movie-set/) [Doris Kearns Goodwin](https://sms4smile.com/quotes/author/doris-kearns-goodwin/) > [Each and every one of us has unknowingly played a part in the obesity problem.](https://sms4smile.com/quotes/indra-nooyi/each-and-every-one-of-us-has-unknowingly-played-a-part-in-the-obesity/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [“Only what you willingly accept can continue to be part of your life.”](https://sms4smile.com/quotes/steven-redhead/only-what-you-willingly-accept-can-continue-to-be-part-of-your-life/) [Steven Redhead](https://sms4smile.com/quotes/author/steven-redhead/) > [I have never willingly chased a ball.](https://sms4smile.com/quotes/robert-morley/i-have-never-willingly-chased-a-ball/) [Robert Morley](https://sms4smile.com/quotes/author/robert-morley/) > [All of us perform better and more willingly when we know why we're doing what we have been told or asked to do.](https://sms4smile.com/quotes/zig-ziglar/all-of-us-perform-better-and-more-willingly-when-we-know-why-we-re/) [Zig Ziglar](https://sms4smile.com/quotes/author/zig-ziglar/) > [“She didn't take my breath away - I gave it to her willingly.”](https://sms4smile.com/quotes/kate-sterritt/she-didn-t-take-my-breath-away-i-gave-it-to-her-willingly/) [Kate Sterritt](https://sms4smile.com/quotes/author/kate-sterritt/) > [Whoever is just willingly and without compulsion will not lack happiness; he will never be utterly destroyed.](https://sms4smile.com/quotes/aeschylus/whoever-is-just-willingly-and-without-compulsion-will-not-lack/) [Aeschylus](https://sms4smile.com/quotes/author/aeschylus/) > [The Fates guide those who go willingly. Those who do not, they drag.](https://sms4smile.com/quotes/seneca-the-younger/the-fates-guide-those-who-go-willingly-those-who-do-not-they-drag/) [Seneca the Younger](https://sms4smile.com/quotes/author/seneca-the-younger/) > [You can only do what ONLY YOU can do. Do that. The universe will configure around your very best efforts. Willingly.](https://sms4smile.com/quotes/danielle-laporte/you-can-only-do-what-only-you-can-do-do-that-the-universe-will/) [Danielle LaPorte](https://sms4smile.com/quotes/author/danielle-laporte/) > [“Not willingly," admitted the tiger. "But here is the alternative; either you transform yourself into an eye for our child, or I and my…](https://sms4smile.com/quotes/l-frank-baum/not-willingly-admitted-the-tiger-but-here-is-the-alternative-either/) [L. Frank Baum](https://sms4smile.com/quotes/author/l-frank-baum/) > [God wants us to serve willingly and obediently.](https://sms4smile.com/quotes/joseph-b-wirthlin/god-wants-us-to-serve-willingly-and-obediently/) [Joseph B. Wirthlin](https://sms4smile.com/quotes/author/joseph-b-wirthlin/) > [The secret to all power is to only do that which all would willingly do.](https://sms4smile.com/quotes/klaus-kinkel/the-secret-to-all-power-is-to-only-do-that-which-all-would-willingly/) [Klaus Kinkel](https://sms4smile.com/quotes/author/klaus-kinkel/) > [I went there anyway-knowingly, willingly-because I wanted a number one hit. I wanted what Metallica had, even if it meant selling a piece of…](https://sms4smile.com/quotes/dave-mustaine/i-went-there-anyway-knowingly-willingly-because-i-wanted-a-number-one/) [Dave Mustaine](https://sms4smile.com/quotes/author/dave-mustaine/) > [We went west willingly--because we had to.](https://sms4smile.com/quotes/brigham-young/we-went-west-willingly-because-we-had-to/) [Brigham Young](https://sms4smile.com/quotes/author/brigham-young/) > [When you are one with loss, the loss is experienced willingly.](https://sms4smile.com/quotes/anonymous/when-you-are-one-with-loss-the-loss-is-experienced-willingly/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) ## More by Indra Nooyi > [“Always assume positive intent.”](https://sms4smile.com/quotes/indra-nooyi/always-assume-positive-intent/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [At the end of the day, don't forget that you're a person, don't forget you're a mother, don't forget you're a wife, don't forget…](https://sms4smile.com/quotes/indra-nooyi/at-the-end-of-the-day-don-t-forget-that-you-re-a-person-don-t-forget/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [Combating climate change is absolutely critical to the future of our company,Green Cooler customers, consumers-and our world. I believe all of us need to…](https://sms4smile.com/quotes/indra-nooyi/combating-climate-change-is-absolutely-critical-to-the-future-of-our/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [Most importantly, we want to create a company where every employee can bring their whole selves to work.](https://sms4smile.com/quotes/indra-nooyi/most-importantly-we-want-to-create-a-company-where-every-employee-can/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [As a leader, I am tough on myself and I raise the standard for everybody; however, I am very caring because I want people…](https://sms4smile.com/quotes/indra-nooyi/as-a-leader-i-am-tough-on-myself-and-i-raise-the-standard-for/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [The one thing I have learned as a CEO is that leadership at various levels is vastly different. When I was leading a function…](https://sms4smile.com/quotes/indra-nooyi/the-one-thing-i-have-learned-as-a-ceo-is-that-leadership-at-various/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [I hear my own daughters talking about big companies polluting the environment, and then I realise they are talking about companies of which one…](https://sms4smile.com/quotes/indra-nooyi/i-hear-my-own-daughters-talking-about-big-companies-polluting-the/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [By five or six, when the heels start to hurt, I kick off my shoes and walk bare feet. But that's not a big…](https://sms4smile.com/quotes/indra-nooyi/by-five-or-six-when-the-heels-start-to-hurt-i-kick-off-my-shoes-and/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [I wouldn't ask anyone to do anything I wouldn't do myself.](https://sms4smile.com/quotes/indra-nooyi/i-wouldn-t-ask-anyone-to-do-anything-i-wouldn-t-do-myself/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [My parents made us dream that we could be anyone that we wanted to.](https://sms4smile.com/quotes/indra-nooyi/my-parents-made-us-dream-that-we-could-be-anyone-that-we-wanted-to/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [Anything that's done to address unemployment in terms of massive stimulus spending is going to exacerbate deficits. And anything that's done to address deficits…](https://sms4smile.com/quotes/indra-nooyi/anything-that-s-done-to-address-unemployment-in-terms-of-massive/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [The glass ceiling will go away when women help other women break through that ceiling.](https://sms4smile.com/quotes/indra-nooyi/the-glass-ceiling-will-go-away-when-women-help-other-women-break/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [I spent some time at a university for traditional Chinese medicine. There's a resurgence of people eating according to traditional Chinese medicine. So our…](https://sms4smile.com/quotes/indra-nooyi/i-spent-some-time-at-a-university-for-traditional-chinese-medicine/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [If I hadn't had mentors, I wouldn't be here today. I'm a product of great mentoring, great coaching... Coaches or mentors are very important.…](https://sms4smile.com/quotes/indra-nooyi/if-i-hadn-t-had-mentors-i-wouldn-t-be-here-today-i-m-a-product-of/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) > [India is a country with huge potential, and it remains an attractive high priority market for PepsiCo. We believe we have only scratched the…](https://sms4smile.com/quotes/indra-nooyi/india-is-a-country-with-huge-potential-and-it-remains-an-attractive/) [Indra Nooyi](https://sms4smile.com/quotes/author/indra-nooyi/) [Explore all 78 Indra Nooyi quotes ](https://sms4smile.com/quotes/author/indra-nooyi/) ## More About quotes > [If you ask an introvert a question, wait until she thinks about it. Introverts think before speaking, not through speaking. If you want to…](https://sms4smile.com/quotes/laurie-helgoe/if-you-ask-an-introvert-a-question-wait-until-she-thinks-about-it/) [Laurie Helgoe](https://sms4smile.com/quotes/author/laurie-helgoe/) > [Joking about violence is not funny.](https://sms4smile.com/quotes/perez-hilton/joking-about-violence-is-not-funny/) [Perez Hilton](https://sms4smile.com/quotes/author/perez-hilton/) > [I talk to my mates about our kids, being too tired and being worn out.](https://sms4smile.com/quotes/holly-willoughby/i-talk-to-my-mates-about-our-kids-being-too-tired-and-being-worn-out/) [Holly Willoughby](https://sms4smile.com/quotes/author/holly-willoughby/) > [With 'Pretty Girls,' I saw the opportunity to talk not just about crime but what crime leaves behind.](https://sms4smile.com/quotes/karin-slaughter/with-pretty-girls-i-saw-the-opportunity-to-talk-not-just-about-crime/) [Karin Slaughter](https://sms4smile.com/quotes/author/karin-slaughter/) > [I write about presidents. That means I write about guys - so far. I'm interested in the people closest to them, the people they…](https://sms4smile.com/quotes/doris-kearns-goodwin/i-write-about-presidents-that-means-i-write-about-guys-so-far-i-m/) [Doris Kearns Goodwin](https://sms4smile.com/quotes/author/doris-kearns-goodwin/) > [That's something a lot of folks don't know about me - I'm pretty darn funny.](https://sms4smile.com/quotes/michael-jai-white/that-s-something-a-lot-of-folks-don-t-know-about-me-i-m-pretty-darn/) [Michael Jai White](https://sms4smile.com/quotes/author/michael-jai-white/) > [I learned a lot about myself at Oakmont.](https://sms4smile.com/quotes/shane-lowry/i-learned-a-lot-about-myself-at-oakmont/) [Shane Lowry](https://sms4smile.com/quotes/author/shane-lowry/) > [I don't think about the press or the crowds or the other leaders of the race. The focus is only on myself. As soon…](https://sms4smile.com/quotes/magdalena-neuner/i-don-t-think-about-the-press-or-the-crowds-or-the-other-leaders-of/) [Magdalena Neuner](https://sms4smile.com/quotes/author/magdalena-neuner/) > [Sport is not just about entertainment. It is equally about winning and losing, pooling and galvanising the energy of the youth, upgrading people's physical…](https://sms4smile.com/quotes/nita-ambani/sport-is-not-just-about-entertainment-it-is-equally-about-winning-and/) [Nita Ambani](https://sms4smile.com/quotes/author/nita-ambani/) > [One of the ways that I discovered my confidence and my ability to overpower is becoming a mother. Suddenly, my world wasn't about myself…](https://sms4smile.com/quotes/lights/one-of-the-ways-that-i-discovered-my-confidence-and-my-ability-to/) [Lights](https://sms4smile.com/quotes/author/lights/) > [I didn't want to do 'Fashion Police' because I thought, 'This is stupid, this is beneath me, who wants to talk about fashion?' It…](https://sms4smile.com/quotes/joan-rivers/i-didn-t-want-to-do-fashion-police-because-i-thought-this-is-stupid/) [Joan Rivers](https://sms4smile.com/quotes/author/joan-rivers/) > [I just worried about my weight. Worried about my appearance and thought I wan't pretty enough to be a pop star. It was very…](https://sms4smile.com/quotes/judith-durham/i-just-worried-about-my-weight-worried-about-my-appearance-and/) [Judith Durham](https://sms4smile.com/quotes/author/judith-durham/) > [I read a couple of books about neuroscience and the relationship between the mind and the body.](https://sms4smile.com/quotes/joel-kinnaman/i-read-a-couple-of-books-about-neuroscience-and-the-relationship/) [Joel Kinnaman](https://sms4smile.com/quotes/author/joel-kinnaman/) > [There are a lot of kids out there copying and distributing movies - not because they care about seeing the movies or sharing them…](https://sms4smile.com/quotes/john-perry-barlow/there-are-a-lot-of-kids-out-there-copying-and-distributing-movies-not/) [John Perry Barlow](https://sms4smile.com/quotes/author/john-perry-barlow/) > [I have no physical genius about me. I can't dribble a ball and run at the same time, I can't do lay-ups - I'm…](https://sms4smile.com/quotes/rich-mullins/i-have-no-physical-genius-about-me-i-can-t-dribble-a-ball-and-run-at/) [Rich Mullins](https://sms4smile.com/quotes/author/rich-mullins/) [Browse all 26,122 About quotes ](https://sms4smile.com/quotes/about/about/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Do you remember campaigns like 'Keep America beautiful'? What about 'Buckle up'? I believe we need an approach like this to attack obesity. 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