--- title: "Meaning & Key Takeaway of: London, a city where creativity and…" description: "\"London, a city where creativity and innovation have always flourished, provides a significant home for Starbucks and a significant gateway into Europe...." image: "https://sms4smile.com/quotes/i/8b2/howard-schultz-1317_always_london-a-city-where-creativity-and-innov_2627534.png" --- # London, a city where creativity and innovation have always… ![“London, a city where creativity and innovation have always flourished, provides a significant home for Starbucks and a significant gateway into Europe.” quote by Howard Schultz](https://sms4smile.com/quotes/i/8b2/howard-schultz-1317_always_london-a-city-where-creativity-and-innov_2627534.png) [Download](https://sms4smile.com/quotes/i/8b2/howard-schultz-1317_always_london-a-city-where-creativity-and-innov_2627534.png) [Open image](https://sms4smile.com/quotes/i/8b2/howard-schultz-1317_always_london-a-city-where-creativity-and-innov_2627534.png) > “London, a city where creativity and innovation have always flourished, provides a significant home for Starbucks and a significant gateway into Europe.” [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. London’s creative, innovative environment supports Starbucks and serves as a European gateway. **In simple terms:** London fuels Starbucks and Europe access. Key Takeaway Leverage creative hubs for growth. Themes innovation creativity global expansion Mood strategic optimistic Type analytical business When to use this quote - marketing - entrepreneurship Key Concepts business strategy urban culture Questions to Reflect On - How does city culture affect brand? - What other markets emulate this? A Different Perspective Success depends on market fit, not just location. ★ ★ ★ ★ ★ No ratings yet [Always](https://sms4smile.com/quotes/about/always/) [City](https://sms4smile.com/quotes/about/city/) [City Creativity](https://sms4smile.com/quotes/about/city-creativity-2162160/) [Creativity](https://sms4smile.com/quotes/about/creativity/) [Creativity and innovation](https://sms4smile.com/quotes/about/creativity-and-innovation/) [Europe](https://sms4smile.com/quotes/about/europe/) [Gateway](https://sms4smile.com/quotes/about/gateway/) [Gateway Europe](https://sms4smile.com/quotes/about/gateway-europe-1195527/) [Home](https://sms4smile.com/quotes/about/home/) [Innovation](https://sms4smile.com/quotes/about/innovation/) [Innovation Flourished](https://sms4smile.com/quotes/about/innovation-flourished-2162161/) [London](https://sms4smile.com/quotes/about/london/) [London City](https://sms4smile.com/quotes/about/london-city-226742/) [Provides](https://sms4smile.com/quotes/about/provides/) [Significant](https://sms4smile.com/quotes/about/significant/) [Starbucks](https://sms4smile.com/quotes/about/starbucks/) [Starbucks Significant](https://sms4smile.com/quotes/about/starbucks-significant-2162159/) [Where](https://sms4smile.com/quotes/about/where/) ## Related quotes > [Athens is an amazing city for creativity. I bought a house there. A little, tiny place.](https://sms4smile.com/quotes/cindy-wilson/athens-is-an-amazing-city-for-creativity-i-bought-a-house-there-a/) [Cindy Wilson](https://sms4smile.com/quotes/author/cindy-wilson/) > [While Asia is commonly referred to as the Gateway to Europe, it is no less true that Europe is the Gateway to Asia, and…](https://sms4smile.com/quotes/douglas-macarthur/while-asia-is-commonly-referred-to-as-the-gateway-to-europe-it-is-no/) [Douglas MacArthur](https://sms4smile.com/quotes/author/douglas-macarthur/) > [When I wrote my book about Amsterdam, the main objective was to talk about the city's creativity rather than just its design.](https://sms4smile.com/quotes/marcel-wanders/when-i-wrote-my-book-about-amsterdam-the-main-objective-was-to-talk/) [Marcel Wanders](https://sms4smile.com/quotes/author/marcel-wanders/) > [Turkey is the gateway to the east for Europe, and the gateway to Europe for the east. We have a bridging function that Europe…](https://sms4smile.com/quotes/recep-tayyip-erdogan/turkey-is-the-gateway-to-the-east-for-europe-and-the-gateway-to/) [Recep Tayyip Erdogan](https://sms4smile.com/quotes/author/recep-tayyip-erdogan/) > [London is a city that sleeps too much. This is the mould of its quality. A magnetic contract: to reinvent itself on the other…](https://sms4smile.com/quotes/iain-sinclair/london-is-a-city-that-sleeps-too-much-this-is-the-mould-of-its/) [Iain Sinclair](https://sms4smile.com/quotes/author/iain-sinclair/) > [“London city is the best one for your wild needs. The surprising experience of sensual pleasure is given in Asian Nuru Massage to the…](https://sms4smile.com/quotes/crispin-rex/london-city-is-the-best-one-for-your-wild-needs-the-surprising/) [Crispin Rex](https://sms4smile.com/quotes/author/crispin-rex/) > [“The widely mis-interpreted 1998 'meltdown' of East Asia was a financial symptom of the renewed reality: In fact, it was the first round the…](https://sms4smile.com/quotes/andr-gunder-frank/the-widely-mis-interpreted-1998-meltdown-of-east-asia-was-a-financial/) [André Gunder Frank](https://sms4smile.com/quotes/author/andr-gunder-frank/) > [I believe London is the city New York wants to be when it grows up. I love the wealth of cultural resources that a…](https://sms4smile.com/quotes/harry-shearer/i-believe-london-is-the-city-new-york-wants-to-be-when-it-grows-up-i/) [Harry Shearer](https://sms4smile.com/quotes/author/harry-shearer/) > [What we have to do as a nation, and London as a city, is to get behind that figure and think what we are…](https://sms4smile.com/quotes/ian-blair/what-we-have-to-do-as-a-nation-and-london-as-a-city-is-to-get-behind/) [Ian Blair](https://sms4smile.com/quotes/author/ian-blair/) > [London is a city of clubs and private houses. You have to be a member.](https://sms4smile.com/quotes/alec-waugh/london-is-a-city-of-clubs-and-private-houses-you-have-to-be-a-member/) [Alec Waugh](https://sms4smile.com/quotes/author/alec-waugh/) > [“Friendship evangelism is great, but it does not enable the gospel to travel beyond our social networks, unless there are intentional attempts to build…](https://sms4smile.com/quotes/tim-chester/friendship-evangelism-is-great-but-it-does-not-enable-the-gospel-to/) [Tim Chester](https://sms4smile.com/quotes/author/tim-chester/) > [This London City, with all of its houses, palaces, steam-engines, cathedrals, and huge immeasurable traffic an tumult, what is it but a Thought, but…](https://sms4smile.com/quotes/thomas-carlyle/this-london-city-with-all-of-its-houses-palaces-steam-engines/) [Thomas Carlyle](https://sms4smile.com/quotes/author/thomas-carlyle/) > [Everything if given to God can become your gateway to joy.](https://sms4smile.com/quotes/elisabeth-elliot/everything-if-given-to-god-can-become-your-gateway-to-joy/) [Elisabeth Elliot](https://sms4smile.com/quotes/author/elisabeth-elliot/) > [Schools the gateway too a successful life.](https://sms4smile.com/quotes/anonymous/schools-the-gateway-too-a-successful-life/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [“Zero is a gateway.”](https://sms4smile.com/quotes/dejan-stojanovic/zero-is-a-gateway/) [Dejan Stojanovic](https://sms4smile.com/quotes/author/dejan-stojanovic/) ## More by Howard Schultz > [For Starbucks, there will be no shortage of the highest-quality arabica beans. I suspect that for some others there could potentially be a problem,…](https://sms4smile.com/quotes/howard-schultz/for-starbucks-there-will-be-no-shortage-of-the-highest-quality/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [If it Captures Your Imagination, it will captivate others.](https://sms4smile.com/quotes/howard-schultz/if-it-captures-your-imagination-it-will-captivate-others/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [If you look at coffee, tea, food and juice, we think there are inherent opportunities. If you look at health bars or grab-and-go products…](https://sms4smile.com/quotes/howard-schultz/if-you-look-at-coffee-tea-food-and-juice-we-think-there-are-inherent/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [The success of the Starbucks has been based on this balance between profitability and a social conscience. Everywhere we're doing business, were trying to…](https://sms4smile.com/quotes/howard-schultz/the-success-of-the-starbucks-has-been-based-on-this-balance-between/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [Companies should not have a singular view of profitability. There needs to be a balance between commerce and social responsibility... The companies that are…](https://sms4smile.com/quotes/howard-schultz/companies-should-not-have-a-singular-view-of-profitability-there/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [Success is best when its shared](https://sms4smile.com/quotes/howard-schultz/success-is-best-when-its-shared/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [While their service is ending, our responsibility is just beginning!](https://sms4smile.com/quotes/howard-schultz/while-their-service-is-ending-our-responsibility-is-just-beginning/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [“Living in the same city as Microsoft, I’m only too aware that, even in low-technology businesses like coffee, the Next Big Thing could knock…](https://sms4smile.com/quotes/howard-schultz/living-in-the-same-city-as-microsoft-i-m-only-too-aware-that-even-in/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [We have a big opportunity in China. We think the number of stores here can rival the number in North America.](https://sms4smile.com/quotes/howard-schultz/we-have-a-big-opportunity-in-china-we-think-the-number-of-stores-here/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and…](https://sms4smile.com/quotes/howard-schultz/starbucks-is-not-an-advertiser-people-think-we-are-a-great-marketing/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [We woke up one day, and all the sudden Starbucks was in the middle of this political crossfire between the people who want to…](https://sms4smile.com/quotes/howard-schultz/we-woke-up-one-day-and-all-the-sudden-starbucks-was-in-the-middle-of/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [I'm in a different position than most CEO's. I'm a founder. I'm not a hired CEO. Now, I can be fired by the board,…](https://sms4smile.com/quotes/howard-schultz/i-m-in-a-different-position-than-most-ceo-s-i-m-a-founder-i-m-not-a/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [Profitability is a shallow goal if it doesn't have a real purpose, and the purpose has to be share the profits with others.](https://sms4smile.com/quotes/howard-schultz/profitability-is-a-shallow-goal-if-it-doesn-t-have-a-real-purpose-and/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [And with the right mentor, don't be afraid to expose your vulnerabilities. Admit you don't know what you don't know. When you acknowledge your…](https://sms4smile.com/quotes/howard-schultz/and-with-the-right-mentor-don-t-be-afraid-to-expose-your/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) > [People in Washington need to put their feet in the shoes of working Americans.](https://sms4smile.com/quotes/howard-schultz/people-in-washington-need-to-put-their-feet-in-the-shoes-of-working/) [Howard Schultz](https://sms4smile.com/quotes/author/howard-schultz/) [Explore all 252 Howard Schultz quotes ](https://sms4smile.com/quotes/author/howard-schultz/) ## More Always quotes > [I think performing has pretty much always been a part of me.](https://sms4smile.com/quotes/isa-briones/i-think-performing-has-pretty-much-always-been-a-part-of-me/) [Isa Briones](https://sms4smile.com/quotes/author/isa-briones/) > [I always thought if I was born 2000 years earlier, I would be a monk, probably carving a monastery or some giant pantheon buildings.](https://sms4smile.com/quotes/jenova-chen/i-always-thought-if-i-was-born-2000-years-earlier-i-would-be-a-monk/) [Jenova Chen](https://sms4smile.com/quotes/author/jenova-chen/) > [I always like a character who makes me laugh.](https://sms4smile.com/quotes/rachael-stirling/i-always-like-a-character-who-makes-me-laugh/) [Rachael Stirling](https://sms4smile.com/quotes/author/rachael-stirling/) > [It's always great to see old friends, especially those I have not been able to see in 15 months.](https://sms4smile.com/quotes/william-regal/it-s-always-great-to-see-old-friends-especially-those-i-have-not-been/) [William Regal](https://sms4smile.com/quotes/author/william-regal/) > [When you step out and do a song in a musical, the easier thing to do is make it funny. But when those transitions…](https://sms4smile.com/quotes/kelli-o-hara/when-you-step-out-and-do-a-song-in-a-musical-the-easier-thing-to-do/) [Kelli O'Hara](https://sms4smile.com/quotes/author/kelli-o-hara/) > [I have really good lateral movement. I've always had quick lateral movement.](https://sms4smile.com/quotes/austin-rivers/i-have-really-good-lateral-movement-i-ve-always-had-quick-lateral/) [Austin Rivers](https://sms4smile.com/quotes/author/austin-rivers/) > [There is something magical about being able to feel somebody. And that is something that has always moved me with music.](https://sms4smile.com/quotes/maria-brink/there-is-something-magical-about-being-able-to-feel-somebody-and-that/) [Maria Brink](https://sms4smile.com/quotes/author/maria-brink/) > [Mythology is something that always has opportunities to explore. 'It' has been on Earth for millions of years. He's been in contact with humans…](https://sms4smile.com/quotes/andy-muschietti/mythology-is-something-that-always-has-opportunities-to-explore-it/) [Andy Muschietti](https://sms4smile.com/quotes/author/andy-muschietti/) > [It's not writing in the traditional sense, but I've always said that the writing process continues on the set and even into the editing…](https://sms4smile.com/quotes/robert-b-weide/it-s-not-writing-in-the-traditional-sense-but-i-ve-always-said-that/) [Robert B. Weide](https://sms4smile.com/quotes/author/robert-b-weide/) > [I always watch my matches back 100 times afterwards because that's how I improve. This is something I've always done, even in NXT.](https://sms4smile.com/quotes/mandy-rose/i-always-watch-my-matches-back-100-times-afterwards-because-that-s/) [Mandy Rose](https://sms4smile.com/quotes/author/mandy-rose/) > [I've always been of the idea that is doesn't really matter where you are geographically - with 'Lonerism,' we made half the album in…](https://sms4smile.com/quotes/kevin-parker/i-ve-always-been-of-the-idea-that-is-doesn-t-really-matter-where-you/) [Kevin Parker](https://sms4smile.com/quotes/author/kevin-parker/) > [It's very easy to fool yourself that you're working, you know, when you're really not working very hard. I mean, I'm very lazy. So…](https://sms4smile.com/quotes/robert-caro/it-s-very-easy-to-fool-yourself-that-you-re-working-you-know-when-you/) [Robert Caro](https://sms4smile.com/quotes/author/robert-caro/) > [Whether it was Little League or playing with your brothers or sisters, that was always a problem. If I would lose - because I…](https://sms4smile.com/quotes/cal-ripken-jr/whether-it-was-little-league-or-playing-with-your-brothers-or-sisters/) [Cal Ripken, Jr](https://sms4smile.com/quotes/author/cal-ripken-jr/) > [I always say if you put someone from a small town into a big city for ten years, then when they go back, they'll…](https://sms4smile.com/quotes/mike-colter/i-always-say-if-you-put-someone-from-a-small-town-into-a-big-city-for/) [Mike Colter](https://sms4smile.com/quotes/author/mike-colter/) > [Bayern is always a team that can win the Champions League title in Europe.](https://sms4smile.com/quotes/lothar-matthaus/bayern-is-always-a-team-that-can-win-the-champions-league-title-in/) [Lothar Matthaus](https://sms4smile.com/quotes/author/lothar-matthaus/) [Browse all 36,048 Always quotes ](https://sms4smile.com/quotes/about/always/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "London, a city where creativity and innovation have always flourished, provides a significant home for Starbucks and a significant gateway into Europe.", "creator": { "@type": "Person", "name": "Howard Schultz" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/howard-schultz/london-a-city-where-creativity-and-innovation-have-always-flourished/", "about": { "@type": "Thing", "name": "Always" }, "@id": "https://sms4smile.com/quotes/howard-schultz/london-a-city-where-creativity-and-innovation-have-always-flourished/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/8b2/howard-schultz-1317_always_london-a-city-where-creativity-and-innov_2627534.png", "contentUrl": "https://sms4smile.com/quotes/i/8b2/howard-schultz-1317_always_london-a-city-where-creativity-and-innov_2627534.png", "url": "https://sms4smile.com/quotes/i/8b2/howard-schultz-1317_always_london-a-city-where-creativity-and-innov_2627534.png", "width": 1080, "height": 1080, "caption": "“London, a city where creativity and innovation have always flourished, provides a significant home for…” — Howard Schultz", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Howard Schultz", "item": "https://sms4smile.com/quotes/author/howard-schultz/" }, { "@type": "ListItem", "position": 4, "name": "London, a city where creativity and...", "item": "https://sms4smile.com/quotes/howard-schultz/london-a-city-where-creativity-and-innovation-have-always-flourished/" } ], "@id": "https://sms4smile.com/quotes/howard-schultz/london-a-city-where-creativity-and-innovation-have-always-flourished/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```