--- title: "Meaning & Key Takeaway of: We didn't reinvent the circus. We…" description: "\"We didn't reinvent the circus. We repackaged it in a much more modern way.\" — Guy Laliberte" image: "https://sms4smile.com/quotes/i/d4f/guy-laliberte-14466_circus_we-didn-t-reinvent-the-circus-we-repacka_2020818.jpg" --- # We didn't reinvent the circus. We repackaged it in a much… ![“We didn't reinvent the circus. We repackaged it in a much more modern way.” quote by Guy Laliberte](https://sms4smile.com/quotes/i/d4f/guy-laliberte-14466_circus_we-didn-t-reinvent-the-circus-we-repacka_2020818.jpg) [Download](https://sms4smile.com/quotes/i/d4f/guy-laliberte-14466_circus_we-didn-t-reinvent-the-circus-we-repacka_2020818.jpg) [Open image](https://sms4smile.com/quotes/i/d4f/guy-laliberte-14466_circus_we-didn-t-reinvent-the-circus-we-repacka_2020818.jpg) > “We didn't reinvent the circus. We repackaged it in a much more modern way.” [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The circus is unchanged at its core; only its presentation has modernized. **In simple terms:** The circus stays the same, just updated. Key Takeaway Innovate presentation, preserve core. Themes entertainment tradition modernization innovation Mood nostalgic optimistic Type cultural business When to use this quote - theme park design - live performance - marketing strategy Key Concepts cultural continuity branding experience design Questions to Reflect On - What aspects of tradition should stay unchanged? - How does modernization affect audience perception? A Different Perspective Modern changes may alienate traditional audiences. ★ ★ ★ ★ ★ No ratings yet [Circus](https://sms4smile.com/quotes/about/circus/) ## Related quotes > [I didn't reinvent clothing; I reinvented the edit.](https://sms4smile.com/quotes/jonathan-anderson/i-didn-t-reinvent-clothing-i-reinvented-the-edit/) [Jonathan Anderson](https://sms4smile.com/quotes/author/jonathan-anderson/) > [Cirque du Soleil means Circus of the Sun. When I need to take time to reenergize, I go somewhere by the ocean to sit…](https://sms4smile.com/quotes/guy-laliberte/cirque-du-soleil-means-circus-of-the-sun-when-i-need-to-take-time-to/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [The sun stands for energy and youth, which is what I thought the circus should be about.](https://sms4smile.com/quotes/guy-laliberte/the-sun-stands-for-energy-and-youth-which-is-what-i-thought-the/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [I've never been into what am I going to do next, trying to reinvent myself.](https://sms4smile.com/quotes/janet-jackson/i-ve-never-been-into-what-am-i-going-to-do-next-trying-to-reinvent/) [Janet Jackson](https://sms4smile.com/quotes/author/janet-jackson/) > [To have longevity in this business, you have to reinvent yourself. You can't keep doing the same stuff. Sometimes I've turned down stuff and…](https://sms4smile.com/quotes/mike-epps/to-have-longevity-in-this-business-you-have-to-reinvent-yourself-you/) [Mike Epps](https://sms4smile.com/quotes/author/mike-epps/) > [Don't reinvent the wheel, just realign it.](https://sms4smile.com/quotes/anthony-j-d-angelo/don-t-reinvent-the-wheel-just-realign-it/) [Anthony J. D'Angelo](https://sms4smile.com/quotes/author/anthony-j-d-angelo/) > [It's very, very difficult to reinvent yourself when you're 40 or 50, whether you are a taxi driver who now needs to become a…](https://sms4smile.com/quotes/yuval-noah-harari/it-s-very-very-difficult-to-reinvent-yourself-when-you-re-40-or-50/) [Yuval Noah Harari](https://sms4smile.com/quotes/author/yuval-noah-harari/) > [Any actor worth his salt has a responsibility to reinvent himself from part to part.](https://sms4smile.com/quotes/matt-smith/any-actor-worth-his-salt-has-a-responsibility-to-reinvent-himself/) [Matt Smith](https://sms4smile.com/quotes/author/matt-smith/) > [We need to reinvent ourselves.](https://sms4smile.com/quotes/vitor-belfort/we-need-to-reinvent-ourselves/) [Vitor Belfort](https://sms4smile.com/quotes/author/vitor-belfort/) > [And as I reinvent myself and I'm constantly curious about everything, I can't wait to see what's around the corner in newfound art and…](https://sms4smile.com/quotes/pam-grier/and-as-i-reinvent-myself-and-i-m-constantly-curious-about-everything/) [Pam Grier](https://sms4smile.com/quotes/author/pam-grier/) > [If you want to evolve and reinvent yourself, you will need to observe people and explore a lot.](https://sms4smile.com/quotes/rithvik-dhanjani/if-you-want-to-evolve-and-reinvent-yourself-you-will-need-to-observe/) [Rithvik Dhanjani](https://sms4smile.com/quotes/author/rithvik-dhanjani/) > [The important thing is that when you get into some stretches of inconsistency that we don't overreact on the one hand and try to…](https://sms4smile.com/quotes/rick-carlisle/the-important-thing-is-that-when-you-get-into-some-stretches-of/) [Rick Carlisle](https://sms4smile.com/quotes/author/rick-carlisle/) > [To reinvent your own country you need a great audacity of hope.](https://sms4smile.com/quotes/j-rgen-moltmann/to-reinvent-your-own-country-you-need-a-great-audacity-of-hope/) [Jürgen Moltmann](https://sms4smile.com/quotes/author/j-rgen-moltmann/) > [“To reinvent anomalous figments.”](https://sms4smile.com/quotes/rae-armantrout/to-reinvent-anomalous-figments/) [Rae Armantrout](https://sms4smile.com/quotes/author/rae-armantrout/) > [I'm a guy who just loves to reinvent myself.](https://sms4smile.com/quotes/flo-rida/i-m-a-guy-who-just-loves-to-reinvent-myself/) [Flo Rida](https://sms4smile.com/quotes/author/flo-rida/) ## More by Guy Laliberte > [I'm an artistic person and a creator. I'm not a scientific. I'm not an engineer.](https://sms4smile.com/quotes/guy-laliberte/i-m-an-artistic-person-and-a-creator-i-m-not-a-scientific-i-m-not-an/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [My first dream was to travel. I was attracted to different places, different colors of skin, different food. When I was 18 in 1977,…](https://sms4smile.com/quotes/guy-laliberte/my-first-dream-was-to-travel-i-was-attracted-to-different-places/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [I have seen many successful people fail after they start fearing they might lose what they have built.](https://sms4smile.com/quotes/guy-laliberte/i-have-seen-many-successful-people-fail-after-they-start-fearing-they/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [We are in a position of financial and social power, and we could be agents of change in our society. Without pretension, I believe…](https://sms4smile.com/quotes/guy-laliberte/we-are-in-a-position-of-financial-and-social-power-and-we-could-be/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [I believe there are so many other disciplines and themes that we still haven't explored yet. It's infinite what we can apply our creativity…](https://sms4smile.com/quotes/guy-laliberte/i-believe-there-are-so-many-other-disciplines-and-themes-that-we/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [All my life I've been flirting. I'm no different. I still carry on the same way.](https://sms4smile.com/quotes/guy-laliberte/all-my-life-i-ve-been-flirting-i-m-no-different-i-still-carry-on-the/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [The creative brand of Cirque du Soleil is creativity.](https://sms4smile.com/quotes/guy-laliberte/the-creative-brand-of-cirque-du-soleil-is-creativity/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [The sun stands for energy and youth, which is what I thought the circus should be about.](https://sms4smile.com/quotes/guy-laliberte/the-sun-stands-for-energy-and-youth-which-is-what-i-thought-the/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [I don't believe in pitfalls. I believe in taking risks and not doing the same thing twice.](https://sms4smile.com/quotes/guy-laliberte/i-don-t-believe-in-pitfalls-i-believe-in-taking-risks-and-not-doing/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [Inside every adult there's still a child that lingers. We're happiness merchants - giving people the opportunity to dream like children.](https://sms4smile.com/quotes/guy-laliberte/inside-every-adult-there-s-still-a-child-that-lingers-we-re-happiness/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [When you are up there, feeling infinite space, the earth looks like a fragile planet against the immense universe. We are just another fleeting…](https://sms4smile.com/quotes/guy-laliberte/when-you-are-up-there-feeling-infinite-space-the-earth-looks-like-a/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [Of all the religions, I am most partial to Buddhism.](https://sms4smile.com/quotes/guy-laliberte/of-all-the-religions-i-am-most-partial-to-buddhism/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [We had every problems starting a big top could have. The tent fell down on the first day. We had problems getting people into…](https://sms4smile.com/quotes/guy-laliberte/we-had-every-problems-starting-a-big-top-could-have-the-tent-fell/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [I like people that challenge their art, not only in the purist way, but also in terms of how they could provoke and make…](https://sms4smile.com/quotes/guy-laliberte/i-like-people-that-challenge-their-art-not-only-in-the-purist-way-but/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) > [We're not afraid of risking what was our success yesterday in order to explore some new field. We're adventurous. We like the challenge of…](https://sms4smile.com/quotes/guy-laliberte/we-re-not-afraid-of-risking-what-was-our-success-yesterday-in-order/) [Guy Laliberte](https://sms4smile.com/quotes/author/guy-laliberte/) [Explore all 46 Guy Laliberte quotes ](https://sms4smile.com/quotes/author/guy-laliberte/) ## More Circus quotes > [I would have done well as a gypsy child, I think. A circus baby. I coulda played a great street urchin or ragamuffin. Or…](https://sms4smile.com/quotes/natasha-lyonne/i-would-have-done-well-as-a-gypsy-child-i-think-a-circus-baby-i/) [Natasha Lyonne](https://sms4smile.com/quotes/author/natasha-lyonne/) > [Blind with love, my daughter has cried nightly for horses, those long-necked marchers and churners that she has mastered, any and all, reigning them…](https://sms4smile.com/quotes/anne-sexton/blind-with-love-my-daughter-has-cried-nightly-for-horses-those-long/) [Anne Sexton](https://sms4smile.com/quotes/author/anne-sexton/) > [In Roslyn, Pennsylvania, we started our real-life family circus. They provided the inspiration for my cartoons. I provided the perspiration.](https://sms4smile.com/quotes/bil-keane/in-roslyn-pennsylvania-we-started-our-real-life-family-circus-they/) [Bil Keane](https://sms4smile.com/quotes/author/bil-keane/) > [Circus clown. That's a new one.](https://sms4smile.com/quotes/anonymous/circus-clown-that-s-a-new-one/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Funerals and weddings were commonplace, and nothing could have been so interesting to them as the coming of the end of the world ...…](https://sms4smile.com/quotes/edward-eggleston/funerals-and-weddings-were-commonplace-and-nothing-could-have-been-so/) [Edward Eggleston](https://sms4smile.com/quotes/author/edward-eggleston/) > [They are enthusiasts, devotees. Addicts. Something about the circus stirs their souls, and they ache for it when it is absent. They seek each…](https://sms4smile.com/quotes/erin-morgenstern/they-are-enthusiasts-devotees-addicts-something-about-the-circus/) [Erin Morgenstern](https://sms4smile.com/quotes/author/erin-morgenstern/) > [When I was 18 I worked with the Ringling Brothers circus, taking care of menagerie animals. I used to rather deliberately risk my life…](https://sms4smile.com/quotes/edward-hoagland/when-i-was-18-i-worked-with-the-ringling-brothers-circus-taking-care/) [Edward Hoagland](https://sms4smile.com/quotes/author/edward-hoagland/) > [So what if I'm ninety-three? So what if I'm ancient and cranky and my body's a wreck? If they're willing to accept me and…](https://sms4smile.com/quotes/sara-gruen/so-what-if-i-m-ninety-three-so-what-if-i-m-ancient-and-cranky-and-my/) [Sara Gruen](https://sms4smile.com/quotes/author/sara-gruen/) > [Writing is for men who can think and feel, not mindless sensation seekers out of nightclubs and bars. But these are bad times. We…](https://sms4smile.com/quotes/naguib-mahfouz/writing-is-for-men-who-can-think-and-feel-not-mindless-sensation/) [Naguib Mahfouz](https://sms4smile.com/quotes/author/naguib-mahfouz/) > [“If i'm gonna be described as a clown for my actions, I might aswell be a whole circus”](https://sms4smile.com/quotes/bee/if-i-m-gonna-be-described-as-a-clown-for-my-actions-i-might-aswell-be/) [Bee](https://sms4smile.com/quotes/author/bee/) > [I've had 79 to 80 years of show business. I started when I was 5 with a man called Tom Mix. I didn't have…](https://sms4smile.com/quotes/george-sidney/i-ve-had-79-to-80-years-of-show-business-i-started-when-i-was-5-with/) George Sidney > [When I'm on stage, it's really intense. My mind is going a million miles an hour, trying to remember my act, trying to say…](https://sms4smile.com/quotes/steven-wright/when-i-m-on-stage-it-s-really-intense-my-mind-is-going-a-million/) [Steven Wright](https://sms4smile.com/quotes/author/steven-wright/) > [I unconsciously decided that, even if it wasn't an ideal world, it should be. So I painted only the ideal aspects of it -…](https://sms4smile.com/quotes/norman-rockwell/i-unconsciously-decided-that-even-if-it-wasn-t-an-ideal-world-it/) [Norman Rockwell](https://sms4smile.com/quotes/author/norman-rockwell/) > [The circus tent was flowing pale in the rain like a fleshy flower lit from within. It seemed to bloom in the downpour. Drops…](https://sms4smile.com/quotes/francesca-lia-block/the-circus-tent-was-flowing-pale-in-the-rain-like-a-fleshy-flower-lit/) [Francesca Lia Block](https://sms4smile.com/quotes/author/francesca-lia-block/) > [My father used to describe how he'd love going, early in the morning, out on a location and waiting for the trucks to arrive…](https://sms4smile.com/quotes/barbara-broccoli/my-father-used-to-describe-how-he-d-love-going-early-in-the-morning/) [Barbara Broccoli](https://sms4smile.com/quotes/author/barbara-broccoli/) [Browse all 606 Circus quotes ](https://sms4smile.com/quotes/about/circus/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "We didn't reinvent the circus. 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