---
title: "Meaning & Key Takeaway of: Ray credits this success to their highly…"
description: "\"“Ray credits this success to their highly disciplined focus on profitability. He has led the company as CEO for thirty-five years, and throughout that ..."
image: "https://sms4smile.com/quotes/i/7b3/greg-mckeown-8740_business_ray-credits-this-success-to-their-highly_1364311.png"
---

#  Ray credits this success to their highly disciplined focus…

![“Ray credits this success to their highly disciplined focus on profitability. He has led the company as CEO for thirty-five years, and throughout that period Ray has followed an extraordinarily consistent routine. He wakes up at 5:30 A.M. every single morning, including Saturday and Sunday (as he’s…” quote by Greg McKeown](https://sms4smile.com/quotes/i/7b3/greg-mckeown-8740_business_ray-credits-this-success-to-their-highly_1364311.png)   [Download](https://sms4smile.com/quotes/i/7b3/greg-mckeown-8740_business_ray-credits-this-success-to-their-highly_1364311.png) [Open image](https://sms4smile.com/quotes/i/7b3/greg-mckeown-8740_business_ray-credits-this-success-to-their-highly_1364311.png)

> ““Ray credits this success to their highly disciplined focus on profitability. He has led the company as CEO for thirty-five years, and throughout that period Ray has followed an extraordinarily consistent routine. He wakes up at 5:30 A.M. every single morning, including Saturday and Sunday (as he’s done for more than fifty years). He then exercises for an hour. He eats breakfast at 7:30 A.M. and arrives at work at 8:15 A.M. Dinner is at 6:30 P.M. with his family. Bedtime is 10:00 P.M. But what really enables Ray to operate at his highest level of contribution is that throughout the day, his routine is governed by a single rule: “Focus on the hardest thing first.” After all, as Ray said to me: “We already have too””

[Greg McKeown](https://sms4smile.com/quotes/author/greg-mckeown/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Success stems from disciplined daily routines and tackling the toughest task before anything else.

**In simple terms:** Discipline and prioritizing hard tasks drive high performance.

Key Takeaway

Prioritize the hardest task first.

Themes

discipline productivity leadership focus routine

Mood

determined focused inspirational

Type

advice leadership motivational

When to use this quote

- executive daily planning
- entrepreneurial decision making
- personal productivity
- team management

Key Concepts

time management habit formation strategic prioritization

Questions to Reflect On

- How can you identify your hardest task each day?
- What strategies keep you consistent with routines?

A Different Perspective

Hard tasks may cause fatigue or resistance, making consistency challenging.

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