--- title: "Meaning & Key Takeaway of: So many tech companies have embraced a…" description: "\"So many tech companies have embraced a mission that they say is larger than profits. Once you wrap yourself up in a moral flag, you have to carry it to..." image: "https://sms4smile.com/quotes/i/d96/glenn-kelman-6951_business_so-many-tech-companies-have-embraced-a-m_2640749.jpg" --- # So many tech companies have embraced a mission that they… ![“So many tech companies have embraced a mission that they say is larger than profits. Once you wrap yourself up in a moral flag, you have to carry it to the top of other hills.” quote by Glenn Kelman](https://sms4smile.com/quotes/i/d96/glenn-kelman-6951_business_so-many-tech-companies-have-embraced-a-m_2640749.jpg) [Download](https://sms4smile.com/quotes/i/d96/glenn-kelman-6951_business_so-many-tech-companies-have-embraced-a-m_2640749.jpg) [Open image](https://sms4smile.com/quotes/i/d96/glenn-kelman-6951_business_so-many-tech-companies-have-embraced-a-m_2640749.jpg) > “So many tech companies have embraced a mission that they say is larger than profits. Once you wrap yourself up in a moral flag, you have to carry it to the top of other hills.” [Glenn Kelman](https://sms4smile.com/quotes/author/glenn-kelman/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Companies often adopt lofty missions to appear noble, but this can become a burdensome banner that must be defended at every turn. **In simple terms:** Big missions can become heavy burdens. Key Takeaway Align mission with genuine purpose, not just image. Themes purpose ethics leadership branding Mood critical reflective Type advisory analytical When to use this quote - strategic planning - employee engagement - public relations - stakeholder communication Key Concepts Corporate social responsibility mission drift authenticity Questions to Reflect On - Is the mission truly guiding decisions or just a PR tool? - How can leaders keep purpose authentic? A Different Perspective A grand mission can mask profit motives and create internal conflict. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [Flag](https://sms4smile.com/quotes/about/flag/) [Goals](https://sms4smile.com/quotes/about/goals/) [Hills](https://sms4smile.com/quotes/about/hills/) [Mission](https://sms4smile.com/quotes/about/mission/) [Technology](https://sms4smile.com/quotes/about/technology/) ## Related quotes > [Customer service teams at many companies have already embraced social media, often out of necessity.](https://sms4smile.com/quotes/ryan-holmes/customer-service-teams-at-many-companies-have-already-embraced-social/) [Ryan Holmes](https://sms4smile.com/quotes/author/ryan-holmes/) > [Tech companies don't exist in a bubble; they draw from and feed into a larger community. 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