--- title: "Meaning & Key Takeaway of: In any creative industry, the fact that…" description: "\"In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the ..." image: "https://sms4smile.com/quotes/i/100/george-lois-21482_certain_in-any-creative-industry-the-fact-that-o_184559.png" --- # In any creative industry, the fact that others are moving… ![“In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction.” quote by George Lois](https://sms4smile.com/quotes/i/100/george-lois-21482_certain_in-any-creative-industry-the-fact-that-o_184559.png) [Download](https://sms4smile.com/quotes/i/100/george-lois-21482_certain_in-any-creative-industry-the-fact-that-o_184559.png) [Open image](https://sms4smile.com/quotes/i/100/george-lois-21482_certain_in-any-creative-industry-the-fact-that-o_184559.png) > “In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction.” [George Lois](https://sms4smile.com/quotes/author/george-lois/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Observing industry trends confirms that the emerging path is the only viable one. **In simple terms:** Industry direction shows the new way is the only way. Key Takeaway Follow emerging trends to stay relevant. Themes innovation trend direction strategy Mood analytical forward-thinking Type strategic observational When to use this quote - business - fashion - technology - media Key Concepts market dynamics creative leadership adaptation Questions to Reflect On - Are you aligned with current trends? - How do you identify genuine shifts? A Different Perspective Ignoring trends can lead to obsolescence. ★ ★ ★ ★ ★ No ratings yet [Certain](https://sms4smile.com/quotes/about/certain/) [Creative](https://sms4smile.com/quotes/about/creative/) [Creative industries](https://sms4smile.com/quotes/about/creative-industries/) [Direction Proof](https://sms4smile.com/quotes/about/direction-proof-1964723/) [Facts](https://sms4smile.com/quotes/about/facts/) [Industry](https://sms4smile.com/quotes/about/industry/) [Moving](https://sms4smile.com/quotes/about/moving/) [Moving in](https://sms4smile.com/quotes/about/moving-in/) [New Direction](https://sms4smile.com/quotes/about/new-direction-357155/) [New directions](https://sms4smile.com/quotes/about/new-directions/) [Positive](https://sms4smile.com/quotes/about/positive/) [Positive New](https://sms4smile.com/quotes/about/positive-new-1964722/) [Proof](https://sms4smile.com/quotes/about/proof/) [Proof Positive](https://sms4smile.com/quotes/about/proof-positive-1006518/) ## Related quotes > [Not I, not I, but the wind that blows through me! A fine wind is blowing the new direction of Time.](https://sms4smile.com/quotes/d-h-lawrence/not-i-not-i-but-the-wind-that-blows-through-me-a-fine-wind-is-blowing/) [D. H. Lawrence](https://sms4smile.com/quotes/author/d-h-lawrence/) > [You cannot look in a new direction by looking harder in the same direction.](https://sms4smile.com/quotes/edward-de-bono/you-cannot-look-in-a-new-direction-by-looking-harder-in-the-same/) [Edward de Bono](https://sms4smile.com/quotes/author/edward-de-bono/) > [Sometimes an artist is lost and needs to find a new direction for himself or his music.](https://sms4smile.com/quotes/david-ruffin/sometimes-an-artist-is-lost-and-needs-to-find-a-new-direction-for/) [David Ruffin](https://sms4smile.com/quotes/author/david-ruffin/) > [I have no doubt that it is possible to give a new direction to technological development, a direction that shall lead it back to…](https://sms4smile.com/quotes/e-f-schumacher/i-have-no-doubt-that-it-is-possible-to-give-a-new-direction-to/) [E. F. Schumacher](https://sms4smile.com/quotes/author/e-f-schumacher/) > [The Venus Project presents a bold, new direction for humanity that entails nothing less than the total redesign of our culture.](https://sms4smile.com/quotes/jacque-fresco/the-venus-project-presents-a-bold-new-direction-for-humanity-that/) [Jacque Fresco](https://sms4smile.com/quotes/author/jacque-fresco/) > [Whenever I set out in a new direction, whether it's with a new band or being a frontman or writing a comic book or…](https://sms4smile.com/quotes/tom-morello/whenever-i-set-out-in-a-new-direction-whether-it-s-with-a-new-band-or/) [Tom Morello](https://sms4smile.com/quotes/author/tom-morello/) > [Know that life, which does everything perfectly, is now moving you in a new direction. The chess piece of your existence is being moved…](https://sms4smile.com/quotes/frederick-lenz/know-that-life-which-does-everything-perfectly-is-now-moving-you-in-a/) [Frederick Lenz](https://sms4smile.com/quotes/author/frederick-lenz/) > [Things don't always work out the way we hope. You just have to pick yourself up and find a new direction to go in.](https://sms4smile.com/quotes/joelle-charbonneau/things-don-t-always-work-out-the-way-we-hope-you-just-have-to-pick/) [Joelle Charbonneau](https://sms4smile.com/quotes/author/joelle-charbonneau/) > [The intelligent use of science and technology are the tools with which to achieve a new direction.](https://sms4smile.com/quotes/jacque-fresco/the-intelligent-use-of-science-and-technology-are-the-tools-with/) [Jacque Fresco](https://sms4smile.com/quotes/author/jacque-fresco/) > [There's no new direction. It's not more poppy or more rocky. They're just rock'n'roll tunes. I'll never change the music I write.](https://sms4smile.com/quotes/noel-gallagher/there-s-no-new-direction-it-s-not-more-poppy-or-more-rocky-they-re/) [Noel Gallagher](https://sms4smile.com/quotes/author/noel-gallagher/) > [You have to always be ready, always be alive, and always be willing to move in a new direction.](https://sms4smile.com/quotes/kevin-spacey/you-have-to-always-be-ready-always-be-alive-and-always-be-willing-to/) [Kevin Spacey](https://sms4smile.com/quotes/author/kevin-spacey/) > [The time has come to choose a new direction of global development, to opt for a new civilization.](https://sms4smile.com/quotes/mikhail-gorbachev/the-time-has-come-to-choose-a-new-direction-of-global-development-to/) [Mikhail Gorbachev](https://sms4smile.com/quotes/author/mikhail-gorbachev/) > [Suffering over something is proof positive of its importance.](https://sms4smile.com/quotes/james-cook/suffering-over-something-is-proof-positive-of-its-importance/) [James Cook](https://sms4smile.com/quotes/author/james-cook/) > [“Pain and rejection seem so negative but often times the product of these is positive new thinking.”](https://sms4smile.com/quotes/irene-dueck/pain-and-rejection-seem-so-negative-but-often-times-the-product-of/) [Irene Dueck](https://sms4smile.com/quotes/author/irene-dueck/) > [“I am proof positive that wolves write doggie-style...”](https://sms4smile.com/quotes/arnold-wolf/i-am-proof-positive-that-wolves-write-doggie-style/) [Arnold Wolf](https://sms4smile.com/quotes/author/arnold-wolf/) ## More by George Lois > [The more creative you are the more trouble you're in. You have to be courageous!](https://sms4smile.com/quotes/george-lois/the-more-creative-you-are-the-more-trouble-you-re-in-you-have-to-be/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Follow your bliss. That which you love you must spend your life doing, as passionately and as perfectly as your heart, mind and instincts…](https://sms4smile.com/quotes/george-lois/follow-your-bliss-that-which-you-love-you-must-spend-your-life-doing/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Onwards and upwards, and never give your failures a second thought.](https://sms4smile.com/quotes/george-lois/onwards-and-upwards-and-never-give-your-failures-a-second-thought/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Most people work at keeping their job, rather than doing a good job. If you're the former, you're leading a meaningless life. If you're…](https://sms4smile.com/quotes/george-lois/most-people-work-at-keeping-their-job-rather-than-doing-a-good-job-if/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Creativity can solve almost any problem,](https://sms4smile.com/quotes/george-lois/creativity-can-solve-almost-any-problem/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Nothing comes from nothing. You must continuously feed the inner beast that sparks and inspires.](https://sms4smile.com/quotes/george-lois/nothing-comes-from-nothing-you-must-continuously-feed-the-inner-beast/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Only with absolute fearlessness can we slay the dragons of mediocrity that invade our gardens.](https://sms4smile.com/quotes/george-lois/only-with-absolute-fearlessness-can-we-slay-the-dragons-of-mediocrity/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about…](https://sms4smile.com/quotes/george-lois/advertising-an-art-is-constantly-besieged-and-compromised-by/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [The accurate measure of a human being is what he or she actually gets done.](https://sms4smile.com/quotes/george-lois/the-accurate-measure-of-a-human-being-is-what-he-or-she-actually-gets/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [To create great work, here's how you must spend your time: 1% Inspiration 9% Perspiration 90% Justification](https://sms4smile.com/quotes/george-lois/to-create-great-work-here-s-how-you-must-spend-your-time-1/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [If you don't burn out at the end of each day, you're a bum](https://sms4smile.com/quotes/george-lois/if-you-don-t-burn-out-at-the-end-of-each-day-you-re-a-bum/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Museums are custodians of epiphanies, and these epiphanies enter the central nervous system and deep recesses of the mind.](https://sms4smile.com/quotes/george-lois/museums-are-custodians-of-epiphanies-and-these-epiphanies-enter-the/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Never listen to music when you're trying go come up with a Big Idea.](https://sms4smile.com/quotes/george-lois/never-listen-to-music-when-you-re-trying-go-come-up-with-a-big-idea/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Creativity can solve almost any problem. The creative act, the defeat of habit by originality, overcomes everything.](https://sms4smile.com/quotes/george-lois/creativity-can-solve-almost-any-problem-the-creative-act-the-defeat/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) > [Working hard and doing doing great work is as imperative as breathing. Creating great work warms the heart and enriches the soul. Those of…](https://sms4smile.com/quotes/george-lois/working-hard-and-doing-doing-great-work-is-as-imperative-as-breathing/) [George Lois](https://sms4smile.com/quotes/author/george-lois/) [Explore all 29 George Lois quotes ](https://sms4smile.com/quotes/author/george-lois/) ## More Certain quotes > [I am certain that children always know more than they are able to tell, and that makes the big difference between them and adults,…](https://sms4smile.com/quotes/jacques-lusseyran/i-am-certain-that-children-always-know-more-than-they-are-able-to/) [Jacques Lusseyran](https://sms4smile.com/quotes/author/jacques-lusseyran/) > [One can put some trust in the gratitude of a sovereign, and also in that of his family; under certain conditions, one can even…](https://sms4smile.com/quotes/otto-von-bismarck/one-can-put-some-trust-in-the-gratitude-of-a-sovereign-and-also-in/) [Otto von Bismarck](https://sms4smile.com/quotes/author/otto-von-bismarck/) > [For successful education there must always be a certain freshness in the knowledge dealt with. It must be either new in itself or invested…](https://sms4smile.com/quotes/alfred-north-whitehead/for-successful-education-there-must-always-be-a-certain-freshness-in/) [Alfred North Whitehead](https://sms4smile.com/quotes/author/alfred-north-whitehead/) > [People don't always realize that a record is forever. It'll always be there under your name. You've got to be certain that it's right.](https://sms4smile.com/quotes/frank-iero/people-don-t-always-realize-that-a-record-is-forever-it-ll-always-be/) [Frank Iero](https://sms4smile.com/quotes/author/frank-iero/) > [Faith gives you a certain structure and meaning to your life.](https://sms4smile.com/quotes/riffat-hassan/faith-gives-you-a-certain-structure-and-meaning-to-your-life/) [Riffat Hassan](https://sms4smile.com/quotes/author/riffat-hassan/) > [I started out dancing on a reality TV show, but always with the intention of making my way over to film. I transitioned into…](https://sms4smile.com/quotes/julianne-hough/i-started-out-dancing-on-a-reality-tv-show-but-always-with-the/) [Julianne Hough](https://sms4smile.com/quotes/author/julianne-hough/) > [One of the deepest and strangest of all human moods is the mood which will suddenly strike us perhaps in a garden at night,…](https://sms4smile.com/quotes/anonymous/one-of-the-deepest-and-strangest-of-all-human-moods-is-the-mood-which/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [A dialogue is very important. It is a form of communication in which question and answer continue till a question is left without an…](https://sms4smile.com/quotes/jiddu-krishnamurti/a-dialogue-is-very-important-it-is-a-form-of-communication-in-which/) [Jiddu Krishnamurti](https://sms4smile.com/quotes/author/jiddu-krishnamurti/) > [I mean those people who are interested in good government will certainly contribute in order to make certain there's some counter-balance to those whose…](https://sms4smile.com/quotes/stephen-breyer/i-mean-those-people-who-are-interested-in-good-government-will/) [Stephen Breyer](https://sms4smile.com/quotes/author/stephen-breyer/) > [Why do we love certain homes, and why do they seem to love us? It is the warmth of our individual hearts reflected in…](https://sms4smile.com/quotes/t-h-robsjohn-gibbings/why-do-we-love-certain-homes-and-why-do-they-seem-to-love-us-it-is/) [T. H. 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