--- title: "Meaning & Key Takeaway of: As the streaming wars escalate in 2020…" description: "\"As the streaming wars escalate in 2020 with all these services, we have one of the largest live audiences of millennials who are watching a streaming p..." image: "https://sms4smile.com/quotes/i/d3c/geoff-keighley-34306_live_as-the-streaming-wars-escalate-in-2020-w_1633903.jpg" --- # As the streaming wars escalate in 2020 with all these… ![“As the streaming wars escalate in 2020 with all these services, we have one of the largest live audiences of millennials who are watching a streaming program - so obviously, there's a lot of synergy there.” quote by Geoff Keighley](https://sms4smile.com/quotes/i/d3c/geoff-keighley-34306_live_as-the-streaming-wars-escalate-in-2020-w_1633903.jpg) [Download](https://sms4smile.com/quotes/i/d3c/geoff-keighley-34306_live_as-the-streaming-wars-escalate-in-2020-w_1633903.jpg) [Open image](https://sms4smile.com/quotes/i/d3c/geoff-keighley-34306_live_as-the-streaming-wars-escalate-in-2020-w_1633903.jpg) > “As the streaming wars escalate in 2020 with all these services, we have one of the largest live audiences of millennials who are watching a streaming program - so obviously, there's a lot of synergy there.” [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The rapid growth of streaming platforms creates a massive, engaged millennial audience, offering brands and creators huge collaborative potential. **In simple terms:** Streaming boom gives brands big audience to partner with. Key Takeaway Leverage millennial viewership for strategic partnerships. Themes media technology marketing audience synergy Mood optimistic strategic Type insightful practical When to use this quote - advertising campaigns - content sponsorships - event promotions Key Concepts streaming ecosystem brand collaboration digital engagement Questions to Reflect On - How can brands cut through platform noise? - What metrics best capture synergy success? A Different Perspective Audience attention is fragmented across many services, limiting impact of single-channel efforts. ★ ★ ★ ★ ★ No ratings yet [Audiences Millennials](https://sms4smile.com/quotes/about/audiences-millennials-507539/) [Live](https://sms4smile.com/quotes/about/live/) [Millennials](https://sms4smile.com/quotes/about/millennials/) [Millennials Watching](https://sms4smile.com/quotes/about/millennials-watching-507540/) [Streaming](https://sms4smile.com/quotes/about/streaming/) [Streaming Wars](https://sms4smile.com/quotes/about/streaming-wars-507538/) [Synergy](https://sms4smile.com/quotes/about/synergy/) [War](https://sms4smile.com/quotes/about/war/) [Watching](https://sms4smile.com/quotes/about/watching/) [Watching Streaming](https://sms4smile.com/quotes/about/watching-streaming-507541/) ## Related quotes > [It's hard for me to accept the argument that millennials are not watching TV. I'm not one to believe that our culture of TV…](https://sms4smile.com/quotes/nancy-dubuc/it-s-hard-for-me-to-accept-the-argument-that-millennials-are-not/) [Nancy Dubuc](https://sms4smile.com/quotes/author/nancy-dubuc/) > [I think a business guy is different from an artist. They walk different paths. Artists create the best outputs when they're having fun. And…](https://sms4smile.com/quotes/g-dragon/i-think-a-business-guy-is-different-from-an-artist-they-walk/) [G-Dragon](https://sms4smile.com/quotes/author/g-dragon/) > [We are born for synergy, just like the feet, just like the hands, just like the eyes, just like the rows of upper and…](https://sms4smile.com/quotes/marcus-aurelius/we-are-born-for-synergy-just-like-the-feet-just-like-the-hands-just/) [Marcus Aurelius](https://sms4smile.com/quotes/author/marcus-aurelius/) > [Size and synergies between the different segments of the company matter. As far as we are concerned, the Internet is broadening our opportunity, as…](https://sms4smile.com/quotes/rupert-murdoch/size-and-synergies-between-the-different-segments-of-the-company/) [Rupert Murdoch](https://sms4smile.com/quotes/author/rupert-murdoch/) > [You need fans to identify with you, for there to be a synergy.](https://sms4smile.com/quotes/javi-gracia/you-need-fans-to-identify-with-you-for-there-to-be-a-synergy/) [Javi Gracia](https://sms4smile.com/quotes/author/javi-gracia/) > [Difference is the beginning of synergy.](https://sms4smile.com/quotes/stephen-covey/difference-is-the-beginning-of-synergy/) [Stephen Covey](https://sms4smile.com/quotes/author/stephen-covey/) > [When it all boils down, its about embracing each others stories and maybe even finding that synergy to collaborate for the common good.](https://sms4smile.com/quotes/dhani-jones/when-it-all-boils-down-its-about-embracing-each-others-stories-and/) [Dhani Jones](https://sms4smile.com/quotes/author/dhani-jones/) > [Synergy means behavior of whole systems unpredicted by the behavior of their parts.](https://sms4smile.com/quotes/r-buckminster-fuller/synergy-means-behavior-of-whole-systems-unpredicted-by-the-behavior/) [R. Buckminster Fuller](https://sms4smile.com/quotes/author/r-buckminster-fuller/) > [Anybody under the age of forty knows hip-hop, gospel and R&B pretty well, and it's all a part of what we consider to be…](https://sms4smile.com/quotes/john-legend/anybody-under-the-age-of-forty-knows-hip-hop-gospel-and-r-b-pretty/) [John Legend](https://sms4smile.com/quotes/author/john-legend/) > [Fulfilling the four needs in an integrated way is like combining elements in chemistry. When we reach a "critical mass" of integration, we experience…](https://sms4smile.com/quotes/stephen-covey/fulfilling-the-four-needs-in-an-integrated-way-is-like-combining/) [Stephen Covey](https://sms4smile.com/quotes/author/stephen-covey/) > [There is a synergy between the way Croatians approach life and the way Jesuits do. Croatians are very real about situations. We don't gloss…](https://sms4smile.com/quotes/blase-j-cupich/there-is-a-synergy-between-the-way-croatians-approach-life-and-the/) [Blase J. Cupich](https://sms4smile.com/quotes/author/blase-j-cupich/) > [“Show up authentically and synergy will meet you there.”](https://sms4smile.com/quotes/sanjo-jendayi/show-up-authentically-and-synergy-will-meet-you-there/) [Sanjo Jendayi](https://sms4smile.com/quotes/author/sanjo-jendayi/) > [I believe that a healthy lifestyle isn't just a regular exercise routine or your eating habits, but a synergy of a healthy mind and…](https://sms4smile.com/quotes/theo-rossi/i-believe-that-a-healthy-lifestyle-isn-t-just-a-regular-exercise/) [Theo Rossi](https://sms4smile.com/quotes/author/theo-rossi/) > [There's a synergy with Dre and me.](https://sms4smile.com/quotes/the-d-o-c/there-s-a-synergy-with-dre-and-me/) [The D.O.C](https://sms4smile.com/quotes/author/the-d-o-c/) > [“God would prefer us all to be united than divided. The devil would prefer us all to be divided than united. God prefers the…](https://sms4smile.com/quotes/suzy-kassem/god-would-prefer-us-all-to-be-united-than-divided-the-devil-would/) [Suzy Kassem](https://sms4smile.com/quotes/author/suzy-kassem/) ## More by Geoff Keighley > [Our awards are selected by a jury of media and fans. It's a blended vote, which is a very unique process. That's what we've…](https://sms4smile.com/quotes/geoff-keighley/our-awards-are-selected-by-a-jury-of-media-and-fans-it-s-a-blended/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [Xbox's challenge, I think, is that Game Pass is great, but it's gotta have the really great flagship games in it.](https://sms4smile.com/quotes/geoff-keighley/xbox-s-challenge-i-think-is-that-game-pass-is-great-but-it-s-gotta/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [The Oscars has its own struggles with the way the Academy is set up.](https://sms4smile.com/quotes/geoff-keighley/the-oscars-has-its-own-struggles-with-the-way-the-academy-is-set-up/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [I'm really proud that we have so many companies on the same stage, putting competition aside to share a first look at where games…](https://sms4smile.com/quotes/geoff-keighley/i-m-really-proud-that-we-have-so-many-companies-on-the-same-stage/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [The E3 Coliseum will only make E3 more exciting to fans, as it create an opportunity to see the world's top game creators and…](https://sms4smile.com/quotes/geoff-keighley/the-e3-coliseum-will-only-make-e3-more-exciting-to-fans-as-it-create/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [I think Xbox has a really good story about value for gamers, around a lot of diversity of choice.](https://sms4smile.com/quotes/geoff-keighley/i-think-xbox-has-a-really-good-story-about-value-for-gamers-around-a/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [I think sometimes we get focused, especially in America, on the traditional broadcast networks as establishing something as being sort of mainstream, and I…](https://sms4smile.com/quotes/geoff-keighley/i-think-sometimes-we-get-focused-especially-in-america-on-the/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [The film industry is incredible, and it's inspired a lot of people in the game industry.](https://sms4smile.com/quotes/geoff-keighley/the-film-industry-is-incredible-and-it-s-inspired-a-lot-of-people-in/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [Xbox is playing a different game. I think the Game Pass stuff is a really compelling story for them.](https://sms4smile.com/quotes/geoff-keighley/xbox-is-playing-a-different-game-i-think-the-game-pass-stuff-is-a/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [Over the years I've been honored to anchor live coverage of E3 for TV networks like G4 and Spike.](https://sms4smile.com/quotes/geoff-keighley/over-the-years-i-ve-been-honored-to-anchor-live-coverage-of-e3-for-tv/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [Covering, hosting, and sharing E3 has been a highlight of my year, not to mention a defining part of my career.](https://sms4smile.com/quotes/geoff-keighley/covering-hosting-and-sharing-e3-has-been-a-highlight-of-my-year-not/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [22 years ago, I walked into the first E3 as a wide-eyed 15-year-old kid who didn't quite know his place in the world. E3…](https://sms4smile.com/quotes/geoff-keighley/22-years-ago-i-walked-into-the-first-e3-as-a-wide-eyed-15-year-old/) [Geoff Keighley](https://sms4smile.com/quotes/author/geoff-keighley/) > [YouTube Live @ E3 is going to be different than the kind of show I would make for TV. 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It's just the life that we live.](https://sms4smile.com/quotes/ben-shelton/you-gotta-make-sacrifices-sometimes-it-s-just-the-life-that-we-live/) [Ben Shelton](https://sms4smile.com/quotes/author/ben-shelton/) > [I don't want my kids to live like I do, sweating in a little metal box. I want them to have sunshine. I want…](https://sms4smile.com/quotes/alex-higgins/i-don-t-want-my-kids-to-live-like-i-do-sweating-in-a-little-metal-box/) [Alex Higgins](https://sms4smile.com/quotes/author/alex-higgins/) > [Well, I've been politically involved for a really long time. 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