--- title: "Meaning & Key Takeaway of: In the innovation age customer experience…" description: "\"“In the innovation age customer experience is key. Your impression defines their expression”\" — Fela Durotoye" image: "https://sms4smile.com/quotes/i/801/fela-durotoye-12921_customer-experience_in-the-innovation-age-customer-experienc_2092.jpg" --- # In the innovation age customer experience is key. Your… ![“In the innovation age customer experience is key. Your impression defines their expression” quote by Fela Durotoye](https://sms4smile.com/quotes/i/801/fela-durotoye-12921_customer-experience_in-the-innovation-age-customer-experienc_2092.jpg) [Download](https://sms4smile.com/quotes/i/801/fela-durotoye-12921_customer-experience_in-the-innovation-age-customer-experienc_2092.jpg) [Open image](https://sms4smile.com/quotes/i/801/fela-durotoye-12921_customer-experience_in-the-innovation-age-customer-experienc_2092.jpg) > ““In the innovation age customer experience is key. Your impression defines their expression”” [Fela Durotoye](https://sms4smile.com/quotes/author/fela-durotoye/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. In a market driven by rapid change, the way a brand treats its customers shapes how customers talk about it, influencing reputation and loyalty. **In simple terms:** Customer perception drives brand narrative. Key Takeaway Experience equals reputation. Themes customer centricity brand perception innovation loyalty reputation Mood optimistic determined Type statement advice When to use this quote - launching a new product - handling a service complaint - designing a loyalty program Key Concepts experience impression expression Practical Applications - improve NPS - train frontline staff Questions to Reflect On - How can we measure the impact of experience on brand advocacy? - What steps turn a positive impression into lasting loyalty? ★ ★ ★ ★ ★ No ratings yet [Customer experience](https://sms4smile.com/quotes/about/customer-experience/) [Innovation](https://sms4smile.com/quotes/about/innovation/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Sales-management-training](https://sms4smile.com/quotes/about/sales-management-training/) ## Related quotes > [“The high quality of a company’s customer experience rarely has anything to do with the high price of their product.”](https://sms4smile.com/quotes/stan-slap/the-high-quality-of-a-company-s-customer-experience-rarely-has/) [Stan Slap](https://sms4smile.com/quotes/author/stan-slap/) > [“A manager’s emotional commitment is worth more than their financial, intellectual and physical commitment combined.”](https://sms4smile.com/quotes/stan-slap/a-manager-s-emotional-commitment-is-worth-more-than-their-financial/) [Stan Slap](https://sms4smile.com/quotes/author/stan-slap/) > [“Don't Hire Good…Hire Great.”](https://sms4smile.com/quotes/diane-polnow/don-t-hire-good-hire-great/) Diane Polnow > [“Leaders make a lot of mistakes but they admit those mistakes to themselves and change because of them.”](https://sms4smile.com/quotes/stan-slap/leaders-make-a-lot-of-mistakes-but-they-admit-those-mistakes-to/) [Stan Slap](https://sms4smile.com/quotes/author/stan-slap/) > [“Emotional commitment means unchecked, unvarnished devotion to the company and its success; any legendary organizational performance is the result of emotionally committed managers.”](https://sms4smile.com/quotes/stan-slap/emotional-commitment-means-unchecked-unvarnished-devotion-to-the/) [Stan Slap](https://sms4smile.com/quotes/author/stan-slap/) > [“Sales is digital. 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You Can, you Must, You will”](https://sms4smile.com/quotes/fela-durotoye/your-potential-is-an-obligation-its-what-you-must-be-do-and-have/) [Fela Durotoye](https://sms4smile.com/quotes/author/fela-durotoye/) [Explore all 52 Fela Durotoye quotes ](https://sms4smile.com/quotes/author/fela-durotoye/) ## More Customer experience quotes > [“A Value Proposition creates value for a Customer Segment through a distinct mix of elements catering to that segment’s needs. 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Disengaged employees break it.](https://sms4smile.com/quotes/timothy-r-clark/highly-engaged-employees-make-the-customer-experience-disengaged/) Timothy R. Clark > [When you are Uber, what we care about is the customer experience of getting somebody safely, cheaply, efficiently and reliably from where they are…](https://sms4smile.com/quotes/anthony-levandowski/when-you-are-uber-what-we-care-about-is-the-customer-experience-of/) [Anthony Levandowski](https://sms4smile.com/quotes/author/anthony-levandowski/) > [Getting service right is more than just a nice to do; it's a must do. American consumers are willing to spend more with companies…](https://sms4smile.com/quotes/jim-bush/getting-service-right-is-more-than-just-a-nice-to-do-it-s-a-must-do/) Jim Bush > [I am enormously proud of how we have transformed the TalkTalk customer experience.](https://sms4smile.com/quotes/dido-harding/i-am-enormously-proud-of-how-we-have-transformed-the-talktalk/) [Dido Harding](https://sms4smile.com/quotes/author/dido-harding/) > [Service Over the years, the number one driver of our growth at Zappos has been repeat customers and word of mouth. Our philosophy has…](https://sms4smile.com/quotes/tony-hsieh/service-over-the-years-the-number-one-driver-of-our-growth-at-zappos/) [Tony Hsieh](https://sms4smile.com/quotes/author/tony-hsieh/) > [“Happy customers are your biggest advocates and can become your most successful sales team.”](https://sms4smile.com/quotes/lisa-masiello/happy-customers-are-your-biggest-advocates-and-can-become-your-most/) Lisa Masiello > [Strong focus on customer experience coupled with strategic investments in proprietary technology has helped us maintain a high net promoter score while empowering our…](https://sms4smile.com/quotes/ritesh-agarwal/strong-focus-on-customer-experience-coupled-with-strategic/) [Ritesh Agarwal](https://sms4smile.com/quotes/author/ritesh-agarwal/) [Browse all 102 Customer experience quotes ](https://sms4smile.com/quotes/about/customer-experience/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“In the innovation age customer experience is key. 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