--- title: "Meaning & Key Takeaway of: The first thing to decide before you walk…" description: "\"The first thing to decide before you walk into any negotiation is what to do if the other fellow says 'no'.\" — Ernest Bevin" image: "https://sms4smile.com/quotes/i/e15/ernest-bevin-30453_business_the-first-thing-to-decide-before-you-wal_2930937.png" --- # The first thing to decide before you walk into any… ![“The first thing to decide before you walk into any negotiation is what to do if the other fellow says 'no'.” quote by Ernest Bevin](https://sms4smile.com/quotes/i/e15/ernest-bevin-30453_business_the-first-thing-to-decide-before-you-wal_2930937.png) [Download](https://sms4smile.com/quotes/i/e15/ernest-bevin-30453_business_the-first-thing-to-decide-before-you-wal_2930937.png) [Open image](https://sms4smile.com/quotes/i/e15/ernest-bevin-30453_business_the-first-thing-to-decide-before-you-wal_2930937.png) > “The first thing to decide before you walk into any negotiation is what to do if the other fellow says 'no'.” [Ernest Bevin](https://sms4smile.com/quotes/author/ernest-bevin/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Plan a response strategy before negotiations, especially for a 'no' reply. **In simple terms:** Prepare for a 'no' in negotiations. Key Takeaway Anticipate objections and plan alternatives. Themes negotiation strategy preparation Mood strategic calm Type advisory practical When to use this quote - business deals - diplomatic talks Key Concepts contingency planning decision making Questions to Reflect On - What is your fallback plan? - How do you stay adaptable after a 'no'? 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