--- title: "Meaning & Key Takeaway of: We wanted Glossier to have an excellent…" description: "\"We wanted Glossier to have an excellent customer experience and reach as many of you as possible from day one, so we went with venture - the stuff fast..." image: "https://sms4smile.com/quotes/i/d37/emily-weiss-5346_apple_we-wanted-glossier-to-have-an-excellent_2432549.jpg" --- # We wanted Glossier to have an excellent customer… ![“We wanted Glossier to have an excellent customer experience and reach as many of you as possible from day one, so we went with venture - the stuff fast-growth, tech-enabled companies like Facebook, Amazon, and Apple are made of.” quote by Emily Weiss](https://sms4smile.com/quotes/i/d37/emily-weiss-5346_apple_we-wanted-glossier-to-have-an-excellent_2432549.jpg) [Download](https://sms4smile.com/quotes/i/d37/emily-weiss-5346_apple_we-wanted-glossier-to-have-an-excellent_2432549.jpg) [Open image](https://sms4smile.com/quotes/i/d37/emily-weiss-5346_apple_we-wanted-glossier-to-have-an-excellent_2432549.jpg) > “We wanted Glossier to have an excellent customer experience and reach as many of you as possible from day one, so we went with venture - the stuff fast-growth, tech-enabled companies like Facebook, Amazon, and Apple are made of.” [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. They chose fast‑growth, tech‑enabled venture strategies to scale customer experience quickly. **In simple terms:** Glossier used venture tactics to grow fast. Key Takeaway Adopt agile, tech‑driven approaches for rapid scaling. Themes growth technology customer experience venture scaling Mood optimistic strategic Type business marketing When to use this quote - startup launch - e‑commerce expansion - product rollout - customer service improvement Key Concepts business strategy digital transformation marketing innovation Questions to Reflect On - What tech tools can enhance customer experience? - How to balance speed with brand values? A Different Perspective Rapid scaling can sacrifice brand authenticity. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [Customer experience](https://sms4smile.com/quotes/about/customer-experience/) [Day](https://sms4smile.com/quotes/about/day/) [Experience](https://sms4smile.com/quotes/about/experience/) ## Related quotes > [The creation of 'Into The Gloss' took less than a month. Glossier took twelve months and about a million dollars to hire the team,…](https://sms4smile.com/quotes/emily-weiss/the-creation-of-into-the-gloss-took-less-than-a-month-glossier-took/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [There's so much pressure on women to have it all together. There's always this 'next, next, next.' I hope Glossier encourages women to be…](https://sms4smile.com/quotes/emily-weiss/there-s-so-much-pressure-on-women-to-have-it-all-together-there-s/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [With 'Into The Gloss' and now Glossier, the reason it was successful was because there were so many like-minded women out there who were…](https://sms4smile.com/quotes/emily-weiss/with-into-the-gloss-and-now-glossier-the-reason-it-was-successful-was/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [We want to demystify and present things in real talk. That's why Into the Gloss struck a nerve. Glossier is not much different. We're…](https://sms4smile.com/quotes/emily-weiss/we-want-to-demystify-and-present-things-in-real-talk-that-s-why-into/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [At Glossier, we're creating an edited collection of the best essential products. These are the ones that you reach for every day and will…](https://sms4smile.com/quotes/emily-weiss/at-glossier-we-re-creating-an-edited-collection-of-the-best-essential/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [For some, Into The Gloss is just a blog, and that's cool. For us, it's the connective tissue between us and you, and that…](https://sms4smile.com/quotes/emily-weiss/for-some-into-the-gloss-is-just-a-blog-and-that-s-cool-for-us-it-s/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [Over the years of running Into The Gloss, I began to see a gap in the way beauty companies were creating products and marketing…](https://sms4smile.com/quotes/emily-weiss/over-the-years-of-running-into-the-gloss-i-began-to-see-a-gap-in-the/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [We incorporate a lot of natural ingredients into our Glossier products, like sweet almond oil, which is great at getting moisture deep into the…](https://sms4smile.com/quotes/emily-weiss/we-incorporate-a-lot-of-natural-ingredients-into-our-glossier/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [We could be like a lot of consumer brands that start blogs after they start their business. But in our case, I think Glossier…](https://sms4smile.com/quotes/emily-weiss/we-could-be-like-a-lot-of-consumer-brands-that-start-blogs-after-they/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [Glossier - our content, our products - it's for all for you; it's ours.](https://sms4smile.com/quotes/emily-weiss/glossier-our-content-our-products-it-s-for-all-for-you-it-s-ours/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [Glossier is not about throwing out everything you're using. If you want to keep using your retinols, your SPFs, of course you should continue.](https://sms4smile.com/quotes/emily-weiss/glossier-is-not-about-throwing-out-everything-you-re-using-if-you/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [When Glossier launched in the U.S. back in 2014, it felt small - but in a good way. We were able to introduce ourselves…](https://sms4smile.com/quotes/emily-weiss/when-glossier-launched-in-the-u-s-back-in-2014-it-felt-small-but-in-a/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [Glossier is really for anyone who wants to embrace the present and live in the now. It's about embracing constant change and who you…](https://sms4smile.com/quotes/emily-weiss/glossier-is-really-for-anyone-who-wants-to-embrace-the-present-and/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [I really love Glossier in general. It's perfect for someone like me who's not really a big makeup wearer when I'm not on set…](https://sms4smile.com/quotes/quinta-brunson/i-really-love-glossier-in-general-it-s-perfect-for-someone-like-me/) [Quinta Brunson](https://sms4smile.com/quotes/author/quinta-brunson/) > [So much of venture capital is pattern recognition.](https://sms4smile.com/quotes/emily-weiss/so-much-of-venture-capital-is-pattern-recognition/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) ## More by Emily Weiss > [Beauty is very intimate.](https://sms4smile.com/quotes/emily-weiss/beauty-is-very-intimate/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [A huge number of women are shopping for beauty products based on recommendations from friends, and we really look to be that friend.](https://sms4smile.com/quotes/emily-weiss/a-huge-number-of-women-are-shopping-for-beauty-products-based-on/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > ['Into The Gloss,' what I think it did so well was create a conversation around beauty and make beauty the main event as opposed…](https://sms4smile.com/quotes/emily-weiss/into-the-gloss-what-i-think-it-did-so-well-was-create-a-conversation/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [The creation of 'Into The Gloss' took less than a month. Glossier took twelve months and about a million dollars to hire the team,…](https://sms4smile.com/quotes/emily-weiss/the-creation-of-into-the-gloss-took-less-than-a-month-glossier-took/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [When Glossier launched in the U.S. back in 2014, it felt small - but in a good way. We were able to introduce ourselves…](https://sms4smile.com/quotes/emily-weiss/when-glossier-launched-in-the-u-s-back-in-2014-it-felt-small-but-in-a/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [I've had some not-great experiences with laser hair removal, probably because I haven't done what they told me.](https://sms4smile.com/quotes/emily-weiss/i-ve-had-some-not-great-experiences-with-laser-hair-removal-probably/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [Glossier is not about throwing out everything you're using. If you want to keep using your retinols, your SPFs, of course you should continue.](https://sms4smile.com/quotes/emily-weiss/glossier-is-not-about-throwing-out-everything-you-re-using-if-you/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [That power of the individual person - just the girl - is infinite.](https://sms4smile.com/quotes/emily-weiss/that-power-of-the-individual-person-just-the-girl-is-infinite/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [People often ask me, 'How do you go about choosing who to feature on Into The Gloss?' And I've never had a great answer.…](https://sms4smile.com/quotes/emily-weiss/people-often-ask-me-how-do-you-go-about-choosing-who-to-feature-on/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [If you look dull, the easiest thing to do is wash your face with water, and immediately you look refreshed.](https://sms4smile.com/quotes/emily-weiss/if-you-look-dull-the-easiest-thing-to-do-is-wash-your-face-with-water/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [Ultimately, we're making and selling a consumer good that needs to work and that needs to make customers happy.](https://sms4smile.com/quotes/emily-weiss/ultimately-we-re-making-and-selling-a-consumer-good-that-needs-to/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [My December is typically one big, sweaty 'wintry mix' blur, not a punch-laden, heartwarming mixer.](https://sms4smile.com/quotes/emily-weiss/my-december-is-typically-one-big-sweaty-wintry-mix-blur-not-a-punch/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [You can make a million excuses for why something didn't go well, but ultimately, just fix it and get on with it. Be a…](https://sms4smile.com/quotes/emily-weiss/you-can-make-a-million-excuses-for-why-something-didn-t-go-well-but/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [I'm surrounded by women whose style I admire. It's natural to be inspired. I'm not a horrible copycat, or if I am, then I…](https://sms4smile.com/quotes/emily-weiss/i-m-surrounded-by-women-whose-style-i-admire-it-s-natural-to-be/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) > [Glossier - our content, our products - it's for all for you; it's ours.](https://sms4smile.com/quotes/emily-weiss/glossier-our-content-our-products-it-s-for-all-for-you-it-s-ours/) [Emily Weiss](https://sms4smile.com/quotes/author/emily-weiss/) [Explore all 101 Emily Weiss quotes ](https://sms4smile.com/quotes/author/emily-weiss/) ## More Apple quotes > [“Neither's the one you get, less you want me to see if your apple's ripe, yet. - Yoren”](https://sms4smile.com/quotes/george-r-r-martin/neither-s-the-one-you-get-less-you-want-me-to-see-if-your-apple-s/) [George R.R. Martin](https://sms4smile.com/quotes/author/george-r-r-martin/) > [“Most people believe the apple merely represented Knowledge. But we know better. It was the Fruit of the Tree of Knowledge of Good and…](https://sms4smile.com/quotes/miranda-beverly-whittemore/most-people-believe-the-apple-merely-represented-knowledge-but-we/) [Miranda Beverly-Whittemore](https://sms4smile.com/quotes/author/miranda-beverly-whittemore/) > [The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and…](https://sms4smile.com/quotes/steve-jobs/the-reason-that-apple-is-able-to-create-products-like-ipad-is-because/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [“An apple with a rotten core can only last so long,” he”](https://sms4smile.com/quotes/morgan-rice/an-apple-with-a-rotten-core-can-only-last-so-long-he/) [Morgan Rice](https://sms4smile.com/quotes/author/morgan-rice/) > [I'm not only a fan of Apple products, I have stock in the company. I think Steve Jobs has started one of the greatest…](https://sms4smile.com/quotes/kid-rock/i-m-not-only-a-fan-of-apple-products-i-have-stock-in-the-company-i/) [Kid Rock](https://sms4smile.com/quotes/author/kid-rock/) > [When Apple introduced its game-changing iPhone in 2007, Nokia was caught sleeping on the job. Although it had actually developed an iPhone-style device -…](https://sms4smile.com/quotes/noreena-hertz/when-apple-introduced-its-game-changing-iphone-in-2007-nokia-was/) [Noreena Hertz](https://sms4smile.com/quotes/author/noreena-hertz/) > [I like to make pies. That's kind of my new obsession - peach, blueberry, apple, strawberry. I make a really good pumpkin pie with…](https://sms4smile.com/quotes/morgan-saylor/i-like-to-make-pies-that-s-kind-of-my-new-obsession-peach-blueberry/) [Morgan Saylor](https://sms4smile.com/quotes/author/morgan-saylor/) > [I love to eat an apple after a meal, just to cleanse my teeth - they always look polished afterwards.](https://sms4smile.com/quotes/catherine-zeta-jones/i-love-to-eat-an-apple-after-a-meal-just-to-cleanse-my-teeth-they/) [Catherine Zeta-Jones](https://sms4smile.com/quotes/author/catherine-zeta-jones/) > [Back in my school days, when I would scuttle off with a cheese roll, an apple, a box of Sun-Maid raisins and a Penguin…](https://sms4smile.com/quotes/rachel-khoo/back-in-my-school-days-when-i-would-scuttle-off-with-a-cheese-roll-an/) [Rachel Khoo](https://sms4smile.com/quotes/author/rachel-khoo/) > [As far as Apple goes, it was a different company every few years from the time I joined in 1984.](https://sms4smile.com/quotes/alan-kay/as-far-as-apple-goes-it-was-a-different-company-every-few-years-from/) [Alan Kay](https://sms4smile.com/quotes/author/alan-kay/) > [“You are the apple of Love’s eye.”](https://sms4smile.com/quotes/david-paul-kirkpatrick/you-are-the-apple-of-love-s-eye/) [David Paul Kirkpatrick](https://sms4smile.com/quotes/author/david-paul-kirkpatrick/) > [Like a satellite in orbit, Apple is perpetually falling. It just happens to miss Earth every time.](https://sms4smile.com/quotes/horace-dediu/like-a-satellite-in-orbit-apple-is-perpetually-falling-it-just/) Horace Dediu > [Positive thinking is so firmly enshrined in our culture that knocking it is a little like attacking motherhood or apple pie.](https://sms4smile.com/quotes/srikumar-rao/positive-thinking-is-so-firmly-enshrined-in-our-culture-that-knocking/) [Srikumar Rao](https://sms4smile.com/quotes/author/srikumar-rao/) > [To the extent that anyone anywhere does anything interesting, the question is: 'Why isn't Apple doing that; why is Apple behind in that?' We…](https://sms4smile.com/quotes/craig-federighi/to-the-extent-that-anyone-anywhere-does-anything-interesting-the/) [Craig Federighi](https://sms4smile.com/quotes/author/craig-federighi/) > [I read the Steve Jobs book, and that kind of changed everything. I've been, like, an Apple geek my whole life and have always…](https://sms4smile.com/quotes/g-eazy/i-read-the-steve-jobs-book-and-that-kind-of-changed-everything-i-ve/) [G-Eazy](https://sms4smile.com/quotes/author/g-eazy/) Browse all 889 Apple quotes ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "We wanted Glossier to have an excellent customer experience and reach as many of you as possible from day one, so we went with venture - the stuff fast-growth, tech-enabled companies like Facebook, Amazon, and Apple are made of.", "creator": { "@type": "Person", "name": "Emily Weiss" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/emily-weiss/we-wanted-glossier-to-have-an-excellent-customer-experience-and-reach/", "about": { "@type": "Thing", "name": "Apple" }, "@id": "https://sms4smile.com/quotes/emily-weiss/we-wanted-glossier-to-have-an-excellent-customer-experience-and-reach/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/d37/emily-weiss-5346_apple_we-wanted-glossier-to-have-an-excellent_2432549.jpg", "contentUrl": "https://sms4smile.com/quotes/i/d37/emily-weiss-5346_apple_we-wanted-glossier-to-have-an-excellent_2432549.jpg", "url": "https://sms4smile.com/quotes/i/d37/emily-weiss-5346_apple_we-wanted-glossier-to-have-an-excellent_2432549.jpg", "width": 1080, "height": 1080, "caption": "“We wanted Glossier to have an excellent customer experience and reach as many of you as possible from day…” — Emily Weiss", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Emily Weiss", "item": "https://sms4smile.com/quotes/author/emily-weiss/" }, { "@type": "ListItem", "position": 4, "name": "We wanted Glossier to have an...", "item": "https://sms4smile.com/quotes/emily-weiss/we-wanted-glossier-to-have-an-excellent-customer-experience-and-reach/" } ], "@id": "https://sms4smile.com/quotes/emily-weiss/we-wanted-glossier-to-have-an-excellent-customer-experience-and-reach/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```