--- title: "Meaning & Key Takeaway of: I always said I wanted Essence to be like…" description: "\"“I always said I wanted Essence to be like Time Warner, the publishing empire that had movies, books, and television, as well as magazines in its vast ..." image: "https://sms4smile.com/quotes/i/e18/edward-lewis-47099_african-american_i-always-said-i-wanted-essence-to-be-lik_981752.jpg" --- # I always said I wanted Essence to be like Time Warner, the… ![“I always said I wanted Essence to be like Time Warner, the publishing empire that had movies, books, and television, as well as magazines in its vast holdings. I saw ECI as a miniconglomerate within the African American community. But I knew we had to expend our core magazine business into other…” quote by Edward Lewis](https://sms4smile.com/quotes/i/e18/edward-lewis-47099_african-american_i-always-said-i-wanted-essence-to-be-lik_981752.jpg) [Download](https://sms4smile.com/quotes/i/e18/edward-lewis-47099_african-american_i-always-said-i-wanted-essence-to-be-lik_981752.jpg) [Open image](https://sms4smile.com/quotes/i/e18/edward-lewis-47099_african-american_i-always-said-i-wanted-essence-to-be-lik_981752.jpg) > ““I always said I wanted Essence to be like Time Warner, the publishing empire that had movies, books, and television, as well as magazines in its vast holdings. I saw ECI as a miniconglomerate within the African American community. But I knew we had to expend our core magazine business into other magazine ventures if we were going to grow the franchise.”” [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Expanding a core magazine into related media creates a diversified, resilient brand within a community. **In simple terms:** Grow by adding related media ventures. Key Takeaway Leverage core strengths into new formats. Themes growth diversification community empowerment Mood strategic optimistic Type business entrepreneurial When to use this quote - magazine publishing - television - film production - digital media Key Concepts Media conglomeration brand extension Questions to Reflect On - What synergies can you exploit? - How will you maintain brand identity? A Different Perspective Risk of overextension without clear strategy. ★ ★ ★ ★ ★ No ratings yet [African american](https://sms4smile.com/quotes/about/african-american/) [Books](https://sms4smile.com/quotes/about/books/) [Business](https://sms4smile.com/quotes/about/business/) [Essence](https://sms4smile.com/quotes/about/essence/) ## Related quotes > [The essence of that which is like unto itself, is drawn.](https://sms4smile.com/quotes/esther-hicks/the-essence-of-that-which-is-like-unto-itself-is-drawn/) [Esther Hicks](https://sms4smile.com/quotes/author/esther-hicks/) > [There's something about 'Essence' that we more than like - that we really love: the history of the community, the forward-thinking leadership.](https://sms4smile.com/quotes/richelieu-dennis/there-s-something-about-essence-that-we-more-than-like-that-we-really/) [Richelieu Dennis](https://sms4smile.com/quotes/author/richelieu-dennis/) > [“The first issue of Essence featured a cover showing a beautiful, sensually full-featured black woman crowned by a glistening Afro emerging from shadow into…](https://sms4smile.com/quotes/edward-lewis/the-first-issue-of-essence-featured-a-cover-showing-a-beautiful/) [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) > [Most of the more celebrated names among African-American authors, poets, and artists are known to the world because of their association with specific cultural…](https://sms4smile.com/quotes/aberjhani/most-of-the-more-celebrated-names-among-african-american-authors/) [Aberjhani](https://sms4smile.com/quotes/author/aberjhani/) > [It may be changing, but still it's the one place, that total control of an institution, that African Americans have. So sometimes, you know,…](https://sms4smile.com/quotes/michael-emerson/it-may-be-changing-but-still-it-s-the-one-place-that-total-control-of/) [Michael Emerson](https://sms4smile.com/quotes/author/michael-emerson/) > [Whereas our ancestors (not of choice) were the first successful cultivators of the wilds of America, we their descendants feel ourselves entitled to participate…](https://sms4smile.com/quotes/richard-allen/whereas-our-ancestors-not-of-choice-were-the-first-successful/) [Richard Allen](https://sms4smile.com/quotes/author/richard-allen/) > [It's unfortunate that a lot of people think African-American female artists are monolithically R&B this-or-that, don't have to do anything by default.](https://sms4smile.com/quotes/janelle-monae/it-s-unfortunate-that-a-lot-of-people-think-african-american-female/) [Janelle Monae](https://sms4smile.com/quotes/author/janelle-monae/) > [Some Republicans gave up on winning the African-American vote, looking the other way or trying to benefit politically from racial polarization. I am here…](https://sms4smile.com/quotes/ken-mehlman/some-republicans-gave-up-on-winning-the-african-american-vote-looking/) [Ken Mehlman](https://sms4smile.com/quotes/author/ken-mehlman/) > [I know I'm more forgiving than most African Americans when it comes to second chances for White people who not only commit a racial…](https://sms4smile.com/quotes/jonathan-capehart/i-know-i-m-more-forgiving-than-most-african-americans-when-it-comes/) [Jonathan Capehart](https://sms4smile.com/quotes/author/jonathan-capehart/) > [American civil rights leader, Where Do We Go from Here: Chaos or Community? Lynching is a murder. For the past four hundred years our…](https://sms4smile.com/quotes/malcolm-x/american-civil-rights-leader-where-do-we-go-from-here-chaos-or/) [Malcolm X](https://sms4smile.com/quotes/author/malcolm-x/) > [“This popularity extended to Trump himself, who, according to private demographic research conducted at the time, was even more popular with African American and…](https://sms4smile.com/quotes/joshua-green/this-popularity-extended-to-trump-himself-who-according-to-private/) [Joshua Green](https://sms4smile.com/quotes/author/joshua-green/) > [There could be no more powerful argument against mixing religion and government than the success of independent African American churches in placing racial segregation…](https://sms4smile.com/quotes/susan-jacoby/there-could-be-no-more-powerful-argument-against-mixing-religion-and/) [Susan Jacoby](https://sms4smile.com/quotes/author/susan-jacoby/) > [I agreed a long time ago, I would not live at any cost. If I am moved or forced away from what I think…](https://sms4smile.com/quotes/maya-angelou/i-agreed-a-long-time-ago-i-would-not-live-at-any-cost-if-i-am-moved/) [Maya Angelou](https://sms4smile.com/quotes/author/maya-angelou/) > [I grew up in Synagogue in the boys' choir. We didn't listen to music in the house; only at temple. Then I went to…](https://sms4smile.com/quotes/mandy-patinkin/i-grew-up-in-synagogue-in-the-boys-choir-we-didn-t-listen-to-music-in/) [Mandy Patinkin](https://sms4smile.com/quotes/author/mandy-patinkin/) > [This is, for an accomplished Latino, an accomplished African American, an accomplished anyone who disproves stereotypes, it's a constant battle in your life.](https://sms4smile.com/quotes/sonia-sotomayor/this-is-for-an-accomplished-latino-an-accomplished-african-american/) [Sonia Sotomayor](https://sms4smile.com/quotes/author/sonia-sotomayor/) ## More by Edward Lewis > [“The first issue of Essence featured a cover showing a beautiful, sensually full-featured black woman crowned by a glistening Afro emerging from shadow into…](https://sms4smile.com/quotes/edward-lewis/the-first-issue-of-essence-featured-a-cover-showing-a-beautiful/) [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) > [“I have always been very clear that I sold Essence to Time Warner with the expectation that the magazine would continue to exercise its…](https://sms4smile.com/quotes/edward-lewis/i-have-always-been-very-clear-that-i-sold-essence-to-time-warner-with/) [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) > [“On the sale of Essence Communications Inc: "What I would first learn is something that Suzanne de Passe, the legendary Hollywood producer who headed…](https://sms4smile.com/quotes/edward-lewis/on-the-sale-of-essence-communications-inc-what-i-would-first-learn-is/) [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) > [“I continue to live by many of the rules I learned running a business for nearly forty years, advice dispensed by my mother, Jewell…](https://sms4smile.com/quotes/edward-lewis/i-continue-to-live-by-many-of-the-rules-i-learned-running-a-business/) [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) > [“I learned an enormous lesson about the value of relationships in doing business. In business interactions it is not just who you know, but…](https://sms4smile.com/quotes/edward-lewis/i-learned-an-enormous-lesson-about-the-value-of-relationships-in/) [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) > [“We were the brothers 'holding it down' on the business side of the magazine, but it would have to be the 'sisters,' black women,…](https://sms4smile.com/quotes/edward-lewis/we-were-the-brothers-holding-it-down-on-the-business-side-of-the/) [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) > [“The Essence Woman is a striver, who in 1970 was now educated, worked in new careers, had discretionary income, had the ability to influence,…](https://sms4smile.com/quotes/edward-lewis/the-essence-woman-is-a-striver-who-in-1970-was-now-educated-worked-in/) [Edward Lewis](https://sms4smile.com/quotes/author/edward-lewis/) [Explore all 8 Edward Lewis quotes ](https://sms4smile.com/quotes/author/edward-lewis/) ## More African american quotes > [This is, for an accomplished Latino, an accomplished African American, an accomplished anyone who disproves stereotypes, it's a constant battle in your life.](https://sms4smile.com/quotes/sonia-sotomayor/this-is-for-an-accomplished-latino-an-accomplished-african-american/) [Sonia Sotomayor](https://sms4smile.com/quotes/author/sonia-sotomayor/) > [I grew up in Synagogue in the boys' choir. We didn't listen to music in the house; only at temple. Then I went to…](https://sms4smile.com/quotes/mandy-patinkin/i-grew-up-in-synagogue-in-the-boys-choir-we-didn-t-listen-to-music-in/) [Mandy Patinkin](https://sms4smile.com/quotes/author/mandy-patinkin/) > [I agreed a long time ago, I would not live at any cost. If I am moved or forced away from what I think…](https://sms4smile.com/quotes/maya-angelou/i-agreed-a-long-time-ago-i-would-not-live-at-any-cost-if-i-am-moved/) [Maya Angelou](https://sms4smile.com/quotes/author/maya-angelou/) > [There could be no more powerful argument against mixing religion and government than the success of independent African American churches in placing racial segregation…](https://sms4smile.com/quotes/susan-jacoby/there-could-be-no-more-powerful-argument-against-mixing-religion-and/) [Susan Jacoby](https://sms4smile.com/quotes/author/susan-jacoby/) > [“This popularity extended to Trump himself, who, according to private demographic research conducted at the time, was even more popular with African American and…](https://sms4smile.com/quotes/joshua-green/this-popularity-extended-to-trump-himself-who-according-to-private/) [Joshua Green](https://sms4smile.com/quotes/author/joshua-green/) > [American civil rights leader, Where Do We Go from Here: Chaos or Community? Lynching is a murder. For the past four hundred years our…](https://sms4smile.com/quotes/malcolm-x/american-civil-rights-leader-where-do-we-go-from-here-chaos-or/) [Malcolm X](https://sms4smile.com/quotes/author/malcolm-x/) > [I know I'm more forgiving than most African Americans when it comes to second chances for White people who not only commit a racial…](https://sms4smile.com/quotes/jonathan-capehart/i-know-i-m-more-forgiving-than-most-african-americans-when-it-comes/) [Jonathan Capehart](https://sms4smile.com/quotes/author/jonathan-capehart/) > [Some Republicans gave up on winning the African-American vote, looking the other way or trying to benefit politically from racial polarization. I am here…](https://sms4smile.com/quotes/ken-mehlman/some-republicans-gave-up-on-winning-the-african-american-vote-looking/) [Ken Mehlman](https://sms4smile.com/quotes/author/ken-mehlman/) > [It's unfortunate that a lot of people think African-American female artists are monolithically R&B this-or-that, don't have to do anything by default.](https://sms4smile.com/quotes/janelle-monae/it-s-unfortunate-that-a-lot-of-people-think-african-american-female/) [Janelle Monae](https://sms4smile.com/quotes/author/janelle-monae/) > [Whereas our ancestors (not of choice) were the first successful cultivators of the wilds of America, we their descendants feel ourselves entitled to participate…](https://sms4smile.com/quotes/richard-allen/whereas-our-ancestors-not-of-choice-were-the-first-successful/) [Richard Allen](https://sms4smile.com/quotes/author/richard-allen/) > [It may be changing, but still it's the one place, that total control of an institution, that African Americans have. So sometimes, you know,…](https://sms4smile.com/quotes/michael-emerson/it-may-be-changing-but-still-it-s-the-one-place-that-total-control-of/) [Michael Emerson](https://sms4smile.com/quotes/author/michael-emerson/) > [Most of the more celebrated names among African-American authors, poets, and artists are known to the world because of their association with specific cultural…](https://sms4smile.com/quotes/aberjhani/most-of-the-more-celebrated-names-among-african-american-authors/) [Aberjhani](https://sms4smile.com/quotes/author/aberjhani/) > [I think it's easier for African American and white comics to be praised than it is Latinos because they think our culture or our…](https://sms4smile.com/quotes/george-lopez/i-think-it-s-easier-for-african-american-and-white-comics-to-be/) [George Lopez](https://sms4smile.com/quotes/author/george-lopez/) > [“Alabama in 1927 alone, 27,701 men were arrested on misdemeanor charges and offered for sale by county sheriffs. In Blackmon’s estimation, “roughly half of…](https://sms4smile.com/quotes/ian-haney-l-pez/alabama-in-1927-alone-27-701-men-were-arrested-on-misdemeanor-charges/) [Ian Haney López](https://sms4smile.com/quotes/author/ian-haney-l-pez/) > [I'm just trying to touch the world and touch the people and just get good material. And show them that we can get it…](https://sms4smile.com/quotes/cory-hardrict/i-m-just-trying-to-touch-the-world-and-touch-the-people-and-just-get/) [Cory Hardrict](https://sms4smile.com/quotes/author/cory-hardrict/) [Browse all 1,848 African american quotes ](https://sms4smile.com/quotes/about/african-american/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "“I always said I wanted Essence to be like Time Warner, the publishing empire that had movies, books, and television, as well as magazines in its vast holdings. I saw ECI as a miniconglomerate within the African American community. 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