--- title: "Meaning & Key Takeaway of: If you look at the market cap increase in…" description: "\"If you look at the market cap increase in Apple since it created the iPod versus what's happened to the music industry, you have to say Apple got the b..." image: "https://sms4smile.com/quotes/i/bfa/edgar-bronfman-jr-30937_apples_if-you-look-at-the-market-cap-increase-i_1497515.png" --- # If you look at the market cap increase in Apple since it… ![“If you look at the market cap increase in Apple since it created the iPod versus what's happened to the music industry, you have to say Apple got the better part of that deal.” quote by Edgar Bronfman, Jr](https://sms4smile.com/quotes/i/bfa/edgar-bronfman-jr-30937_apples_if-you-look-at-the-market-cap-increase-i_1497515.png) [Download](https://sms4smile.com/quotes/i/bfa/edgar-bronfman-jr-30937_apples_if-you-look-at-the-market-cap-increase-i_1497515.png) [Open image](https://sms4smile.com/quotes/i/bfa/edgar-bronfman-jr-30937_apples_if-you-look-at-the-market-cap-increase-i_1497515.png) > “If you look at the market cap increase in Apple since it created the iPod versus what's happened to the music industry, you have to say Apple got the better part of that deal.” [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Apple leveraged the iPod to dominate music, gaining a superior deal compared to the broader industry. **In simple terms:** Apple used iPod to secure better music deal. Key Takeaway Recognize strategic product impact. Themes business technology music industry Mood analytical insightful Type business strategic When to use this quote - product launch - industry analysis - investment decisions - marketing strategy Key Concepts strategic advantage market disruption Questions to Reflect On - How did the iPod reshape Apple’s market? - What lessons apply to today’s tech products? A Different Perspective Other companies may also benefit from similar strategies. ★ ★ ★ ★ ★ No ratings yet [Apples](https://sms4smile.com/quotes/about/apples/) [Industry](https://sms4smile.com/quotes/about/industry/) [Investing](https://sms4smile.com/quotes/about/investing/) [Music](https://sms4smile.com/quotes/about/music/) [Music industry](https://sms4smile.com/quotes/about/music-industry/) [Technology](https://sms4smile.com/quotes/about/technology/) ## Related quotes > [“When Steve Jobs was asked of all that he and Apple had created which he was most proud, his answer was, “I’m as proud…](https://sms4smile.com/quotes/darren-hardy/when-steve-jobs-was-asked-of-all-that-he-and-apple-had-created-which/) [Darren Hardy](https://sms4smile.com/quotes/author/darren-hardy/) > [Look back to the old days: people bought an MS DOS machine and struggled with it for weeks to bring it up to speed.…](https://sms4smile.com/quotes/guy-kawasaki/look-back-to-the-old-days-people-bought-an-ms-dos-machine-and/) [Guy Kawasaki](https://sms4smile.com/quotes/author/guy-kawasaki/) > [Apple created Android, or at least created the conditions necessary for Android to come into being](https://sms4smile.com/quotes/stephen-elop/apple-created-android-or-at-least-created-the-conditions-necessary/) [Stephen Elop](https://sms4smile.com/quotes/author/stephen-elop/) > [Whatever the deal is with other countries, we want a better deal for America's workers.](https://sms4smile.com/quotes/nancy-pelosi/whatever-the-deal-is-with-other-countries-we-want-a-better-deal-for/) [Nancy Pelosi](https://sms4smile.com/quotes/author/nancy-pelosi/) > [“For your Jesus said you're supposed to give the oppressed a better deal”](https://sms4smile.com/quotes/kev-carmody/for-your-jesus-said-you-re-supposed-to-give-the-oppressed-a-better/) Kev Carmody > [“Overall, I got a better deal than you did. A bit of damage to my body but less damage to my soul.”](https://sms4smile.com/quotes/jacob-whaler/overall-i-got-a-better-deal-than-you-did-a-bit-of-damage-to-my-body/) Jacob Whaler > [President Obama is asking critics of the Iran nuclear deal what the alternative is other than war as if it's rhetorical question, but there…](https://sms4smile.com/quotes/lee-zeldin/president-obama-is-asking-critics-of-the-iran-nuclear-deal-what-the/) [Lee Zeldin](https://sms4smile.com/quotes/author/lee-zeldin/) > [I should have got a better deal in my career, but everything has its time. You can't rush things, feel remorse or regret.](https://sms4smile.com/quotes/chunky-pandey/i-should-have-got-a-better-deal-in-my-career-but-everything-has-its/) [Chunky Pandey](https://sms4smile.com/quotes/author/chunky-pandey/) > [They say We got ya back and you're the real but they're the knife behind ya neck and when they could they would sell…](https://sms4smile.com/quotes/donatt/they-say-we-got-ya-back-and-you-re-the-real-but-they-re-the-knife/) Donatt > [Sometimes a deal with the devil is better than no deal at all.](https://sms4smile.com/quotes/lawrence-hill/sometimes-a-deal-with-the-devil-is-better-than-no-deal-at-all/) [Lawrence Hill](https://sms4smile.com/quotes/author/lawrence-hill/) > [The nature of any human being, certainly anyone on Wall Street, is 'the better deal you give the customer, the worse deal it is…](https://sms4smile.com/quotes/bernard-madoff/the-nature-of-any-human-being-certainly-anyone-on-wall-street-is-the/) [Bernard Madoff](https://sms4smile.com/quotes/author/bernard-madoff/) > [The iPod made music mobile, but today, how many devices do you need to walk around with? You want it on just one. And…](https://sms4smile.com/quotes/edgar-bronfman-jr/the-ipod-made-music-mobile-but-today-how-many-devices-do-you-need-to/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [“35,000 dollars equals a whole bunch of ipods!”](https://sms4smile.com/quotes/jose-lopez/35-000-dollars-equals-a-whole-bunch-of-ipods/) Jose Lopez > [And with iPods and iPads, and Xboxes and PlayStations - none of which I know how to work - information becomes a distraction, a…](https://sms4smile.com/quotes/barack-obama/and-with-ipods-and-ipads-and-xboxes-and-playstations-none-of-which-i/) [Barack Obama](https://sms4smile.com/quotes/author/barack-obama/) > [Chinese workers are not forced into factories because of our insatiable desire for iPods. They choose to leave their homes in order to earn…](https://sms4smile.com/quotes/leslie-t-chang/chinese-workers-are-not-forced-into-factories-because-of-our/) [Leslie T. Chang](https://sms4smile.com/quotes/author/leslie-t-chang/) ## More by Edgar Bronfman, Jr > [It’s the downside of a family business: anything good is because I’m somebody’s son; otherwise, I’m a schmuck.](https://sms4smile.com/quotes/edgar-bronfman-jr/it-s-the-downside-of-a-family-business-anything-good-is-because-i-m/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [Commercial success still hasn't come to an artist that isn't signed to a record label. There are very few artists that can succeed without…](https://sms4smile.com/quotes/edgar-bronfman-jr/commercial-success-still-hasn-t-come-to-an-artist-that-isn-t-signed/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [We must restrict the anonymity behind which people hide to commit crimes. As citizens, we have a right to privacy. We have no such…](https://sms4smile.com/quotes/edgar-bronfman-jr/we-must-restrict-the-anonymity-behind-which-people-hide-to-commit/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [I made the decision when I came to Seagram that it had to be OK that my public persona would be bad. It's the…](https://sms4smile.com/quotes/edgar-bronfman-jr/i-made-the-decision-when-i-came-to-seagram-that-it-had-to-be-ok-that/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [By packaging a full album into a bundle of music with ringtones, videos and other combinations and variations, we found products that consumers demonstrably…](https://sms4smile.com/quotes/edgar-bronfman-jr/by-packaging-a-full-album-into-a-bundle-of-music-with-ringtones/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [Any time that you can give the consumer more of what they want, it's a good thing. I said from Day 1 that the…](https://sms4smile.com/quotes/edgar-bronfman-jr/any-time-that-you-can-give-the-consumer-more-of-what-they-want-it-s-a/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [Frankly, right is right and wrong is wrong, particularly when a parent is talking to a child. A bright line around moral responsibility is…](https://sms4smile.com/quotes/edgar-bronfman-jr/frankly-right-is-right-and-wrong-is-wrong-particularly-when-a-parent/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [To turn $100 into $110 is work. To turn 100 million into $110 million is inevitable.](https://sms4smile.com/quotes/edgar-bronfman-jr/to-turn-100-into-110-is-work-to-turn-100-million-into-110-million-is/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [As my other obligations are beginning to take an inordinate amount of time, I have asked to step down as WMG's board chairman, effective…](https://sms4smile.com/quotes/edgar-bronfman-jr/as-my-other-obligations-are-beginning-to-take-an-inordinate-amount-of/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [Any time you can give consumers more of what they want, it's a good thing. Unbundling the album is a good thing. In the…](https://sms4smile.com/quotes/edgar-bronfman-jr/any-time-you-can-give-consumers-more-of-what-they-want-it-s-a-good/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [The iPod made music mobile, but today, how many devices do you need to walk around with? You want it on just one. And…](https://sms4smile.com/quotes/edgar-bronfman-jr/the-ipod-made-music-mobile-but-today-how-many-devices-do-you-need-to/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [It strikes me as hubris that Universal will buy EMI. What it will do is create a super-major that will have far too much…](https://sms4smile.com/quotes/edgar-bronfman-jr/it-strikes-me-as-hubris-that-universal-will-buy-emi-what-it-will-do/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [The history of the music industry is inevitably also the story of the development of technology. From the player piano to the vinyl disc,…](https://sms4smile.com/quotes/edgar-bronfman-jr/the-history-of-the-music-industry-is-inevitably-also-the-story-of-the/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [And since discriminating fans can pick and choose exactly what they want to buy, artists and their labels are more conscious than they've ever…](https://sms4smile.com/quotes/edgar-bronfman-jr/and-since-discriminating-fans-can-pick-and-choose-exactly-what-they/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) > [You need to look no further than Apple's iPhone to see how fast brilliantly written software presented on a beautifully designed device with a…](https://sms4smile.com/quotes/edgar-bronfman-jr/you-need-to-look-no-further-than-apple-s-iphone-to-see-how-fast/) [Edgar Bronfman, Jr](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) [Explore all 17 Edgar Bronfman, Jr quotes ](https://sms4smile.com/quotes/author/edgar-bronfman-jr/) ## More Apples quotes > [The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and…](https://sms4smile.com/quotes/steve-jobs/the-reason-that-apple-is-able-to-create-products-like-ipad-is-because/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [I named my son Noah for the same reason Chris Martin named his apple: we're asses.](https://sms4smile.com/quotes/thom-yorke/i-named-my-son-noah-for-the-same-reason-chris-martin-named-his-apple/) [Thom Yorke](https://sms4smile.com/quotes/author/thom-yorke/) > [I think, however, that Astaire's coordination is better than Kelly's... his sense of rhythm is uncanny. Kelly, on the other hand, is the stronger…](https://sms4smile.com/quotes/cyd-charisse/i-think-however-that-astaire-s-coordination-is-better-than-kelly-s/) [Cyd Charisse](https://sms4smile.com/quotes/author/cyd-charisse/) > [“In the back of the fridge I checked out some stewed apples destined to fester. I examined them closely and reckoned they had only…](https://sms4smile.com/quotes/helen-brown/in-the-back-of-the-fridge-i-checked-out-some-stewed-apples-destined/) [Helen Brown](https://sms4smile.com/quotes/author/helen-brown/) > [Fortunately, like most children, I had learned what is most valuable, most indispensable for life before school years began, taught by apple trees, by…](https://sms4smile.com/quotes/hermann-hesse/fortunately-like-most-children-i-had-learned-what-is-most-valuable/) [Hermann Hesse](https://sms4smile.com/quotes/author/hermann-hesse/) > [I'm not only a fan of Apple products, I have stock in the company. I think Steve Jobs has started one of the greatest…](https://sms4smile.com/quotes/kid-rock/i-m-not-only-a-fan-of-apple-products-i-have-stock-in-the-company-i/) [Kid Rock](https://sms4smile.com/quotes/author/kid-rock/) > [I love to eat an apple after a meal, just to cleanse my teeth - they always look polished afterwards.](https://sms4smile.com/quotes/catherine-zeta-jones/i-love-to-eat-an-apple-after-a-meal-just-to-cleanse-my-teeth-they/) [Catherine Zeta-Jones](https://sms4smile.com/quotes/author/catherine-zeta-jones/) > [I have a friend who is a juggler. If I'm at his house, I don't like to take food from him, if it's in…](https://sms4smile.com/quotes/mitch-hedberg/i-have-a-friend-who-is-a-juggler-if-i-m-at-his-house-i-don-t-like-to/) [Mitch Hedberg](https://sms4smile.com/quotes/author/mitch-hedberg/) > [A comely sight indeed it is to see, a world of blossoms on an apple tree.](https://sms4smile.com/quotes/john-bunyan/a-comely-sight-indeed-it-is-to-see-a-world-of-blossoms-on-an-apple/) [John Bunyan](https://sms4smile.com/quotes/author/john-bunyan/) > [Like a satellite in orbit, Apple is perpetually falling. It just happens to miss Earth every time.](https://sms4smile.com/quotes/horace-dediu/like-a-satellite-in-orbit-apple-is-perpetually-falling-it-just/) Horace Dediu > [I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I…](https://sms4smile.com/quotes/steve-jobs/i-have-always-said-if-there-ever-came-a-day-when-i-could-no-longer/) [Steve Jobs](https://sms4smile.com/quotes/author/steve-jobs/) > [Positive thinking is so firmly enshrined in our culture that knocking it is a little like attacking motherhood or apple pie.](https://sms4smile.com/quotes/srikumar-rao/positive-thinking-is-so-firmly-enshrined-in-our-culture-that-knocking/) [Srikumar Rao](https://sms4smile.com/quotes/author/srikumar-rao/) > [Therein lies the rub of a place like Berkeley Bowl. 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Lawrence](https://sms4smile.com/quotes/author/d-h-lawrence/) > [The next time you're looking at a charity, don't ask about the rate of their overhead; ask about the scale of their dreams -…](https://sms4smile.com/quotes/dan-pallotta/the-next-time-you-re-looking-at-a-charity-don-t-ask-about-the-rate-of-2/) [Dan Pallotta](https://sms4smile.com/quotes/author/dan-pallotta/) [Browse all 1,262 Apples quotes ](https://sms4smile.com/quotes/about/apples/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "If you look at the market cap increase in Apple since it created the iPod versus what's happened to the music industry, you have to say Apple got the better part of that deal.", "creator": { "@type": "Person", "name": "Edgar Bronfman, Jr" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/edgar-bronfman-jr/if-you-look-at-the-market-cap-increase-in-apple-since-it-created-the/", "about": { "@type": "Thing", "name": "Apples" }, "@id": "https://sms4smile.com/quotes/edgar-bronfman-jr/if-you-look-at-the-market-cap-increase-in-apple-since-it-created-the/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/bfa/edgar-bronfman-jr-30937_apples_if-you-look-at-the-market-cap-increase-i_1497515.png", "contentUrl": "https://sms4smile.com/quotes/i/bfa/edgar-bronfman-jr-30937_apples_if-you-look-at-the-market-cap-increase-i_1497515.png", "url": "https://sms4smile.com/quotes/i/bfa/edgar-bronfman-jr-30937_apples_if-you-look-at-the-market-cap-increase-i_1497515.png", "width": 1080, "height": 1080, "caption": "“If you look at the market cap increase in Apple since it created the iPod versus what's happened to the…” — Edgar Bronfman, Jr", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Edgar Bronfman, Jr", "item": "https://sms4smile.com/quotes/author/edgar-bronfman-jr/" }, { "@type": "ListItem", "position": 4, "name": "If you look at the market...", "item": "https://sms4smile.com/quotes/edgar-bronfman-jr/if-you-look-at-the-market-cap-increase-in-apple-since-it-created-the/" } ], "@id": "https://sms4smile.com/quotes/edgar-bronfman-jr/if-you-look-at-the-market-cap-increase-in-apple-since-it-created-the/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```