--- title: "Meaning & Key Takeaway of: We are reinventing ourselves as a…" description: "\"We are reinventing ourselves as a company. Compaq is taking ownership of its customer relationships and accountability of our customer's needs.\" — Eckh..." image: "https://sms4smile.com/quotes/i/376/eckhard-pfeiffer-35355_accountability_we-are-reinventing-ourselves-as-a-compan_3077374.png" --- # We are reinventing ourselves as a company. Compaq is… ![“We are reinventing ourselves as a company. Compaq is taking ownership of its customer relationships and accountability of our customer's needs.” quote by Eckhard Pfeiffer](https://sms4smile.com/quotes/i/376/eckhard-pfeiffer-35355_accountability_we-are-reinventing-ourselves-as-a-compan_3077374.png) [Download](https://sms4smile.com/quotes/i/376/eckhard-pfeiffer-35355_accountability_we-are-reinventing-ourselves-as-a-compan_3077374.png) [Open image](https://sms4smile.com/quotes/i/376/eckhard-pfeiffer-35355_accountability_we-are-reinventing-ourselves-as-a-compan_3077374.png) > “We are reinventing ourselves as a company. Compaq is taking ownership of its customer relationships and accountability of our customer's needs.” [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The company is redefining its identity, taking direct responsibility for customer relationships and needs. **In simple terms:** Compaq is reshaping itself with customer focus. Key Takeaway Prioritize customer accountability and responsiveness. Themes business transformation customer focus accountability leadership Mood strategic optimistic Type business leadership When to use this quote - strategic planning - customer service training - feedback loops Key Concepts brand evolution customer centricity corporate responsibility Questions to Reflect On - How will you measure customer satisfaction? - What steps ensure genuine accountability? A Different Perspective Changing identity may alienate existing culture. ★ ★ ★ ★ ★ No ratings yet [Accountability](https://sms4smile.com/quotes/about/accountability/) [Business](https://sms4smile.com/quotes/about/business/) [Company](https://sms4smile.com/quotes/about/company/) [Company Compaq](https://sms4smile.com/quotes/about/company-compaq-5234033/) [Compaq Taking](https://sms4smile.com/quotes/about/compaq-taking-5234035/) [Customer relationship](https://sms4smile.com/quotes/about/customer-relationship/) [Educational](https://sms4smile.com/quotes/about/educational/) [Needs](https://sms4smile.com/quotes/about/needs/) [Ownership](https://sms4smile.com/quotes/about/ownership/) [Reinventing](https://sms4smile.com/quotes/about/reinventing/) [Reinventing Company](https://sms4smile.com/quotes/about/reinventing-company-5234034/) [Taking ownership](https://sms4smile.com/quotes/about/taking-ownership/) ## Related quotes > [Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying…](https://sms4smile.com/quotes/marc-ostrofsky/corporations-invest-in-sophisticated-crm-or-customer-relationship/) [Marc Ostrofsky](https://sms4smile.com/quotes/author/marc-ostrofsky/) > [Too many companies these days can't tell the difference between good profits and bad… By now you're probably wondering how in heaven's name profit,…](https://sms4smile.com/quotes/fred-reichheld/too-many-companies-these-days-can-t-tell-the-difference-between-good/) [Fred Reichheld](https://sms4smile.com/quotes/author/fred-reichheld/) > [“To be effective, the CCO role as we conceive it must be a powerful operational position, reporting to the CEO. 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They lack…](https://sms4smile.com/quotes/anonymous/despite-the-r-in-crm-and-the-11-billion-spent-on-crm-software/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [My view of AMD is that we have a tremendous set of technology assets, people, capability, customer relationships. We're not going to define ourselves…](https://sms4smile.com/quotes/lisa-su/my-view-of-amd-is-that-we-have-a-tremendous-set-of-technology-assets/) [Lisa Su](https://sms4smile.com/quotes/author/lisa-su/) ## More by Eckhard Pfeiffer > [Retire? I will never retire.](https://sms4smile.com/quotes/eckhard-pfeiffer/retire-i-will-never-retire/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [No one has ever been able to stop the process and evolution of technology, not even I.B.M. That is going to continue. Those who…](https://sms4smile.com/quotes/eckhard-pfeiffer/no-one-has-ever-been-able-to-stop-the-process-and-evolution-of/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [We've seen the power of the PC, and we've seen that it's unstoppable.](https://sms4smile.com/quotes/eckhard-pfeiffer/we-ve-seen-the-power-of-the-pc-and-we-ve-seen-that-it-s-unstoppable/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [I turned Compaq from a small company with troubles into a computer powerhouse. We can do the same at Intershop.](https://sms4smile.com/quotes/eckhard-pfeiffer/i-turned-compaq-from-a-small-company-with-troubles-into-a-computer/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [Today is either the beginning of the end, or the end of the beginning. Today we are making history.](https://sms4smile.com/quotes/eckhard-pfeiffer/today-is-either-the-beginning-of-the-end-or-the-end-of-the-beginning/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [I see Intershop as a leader in the E-commerce digital economy and believe the company has truly long-term potential.](https://sms4smile.com/quotes/eckhard-pfeiffer/i-see-intershop-as-a-leader-in-the-e-commerce-digital-economy-and/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [I am a very thorough person.](https://sms4smile.com/quotes/eckhard-pfeiffer/i-am-a-very-thorough-person/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [I think the PC will continue to be around for a long, long time to come. 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That's the only thing the company has ever really accomplished.](https://sms4smile.com/quotes/eckhard-pfeiffer/i-admit-that-the-direct-model-has-done-a-lot-for-dell-that-s-the-only/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [The goal, as Compaq has stated all along in its history, is to support an open industry standard.](https://sms4smile.com/quotes/eckhard-pfeiffer/the-goal-as-compaq-has-stated-all-along-in-its-history-is-to-support/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) > [I like the challenge of growing small companies into big global companies.](https://sms4smile.com/quotes/eckhard-pfeiffer/i-like-the-challenge-of-growing-small-companies-into-big-global/) [Eckhard Pfeiffer](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) [Explore all 13 Eckhard Pfeiffer quotes ](https://sms4smile.com/quotes/author/eckhard-pfeiffer/) ## More Accountability quotes > [Think of these things, whence you came, where you are going, and to whom you must account.](https://sms4smile.com/quotes/benjamin-franklin/think-of-these-things-whence-you-came-where-you-are-going-and-to-whom/) [Benjamin Franklin](https://sms4smile.com/quotes/author/benjamin-franklin/) > [In the battle for police reform, accountability and justice, Americans don't have to re-invent the wheel. We just have to revoke the thing that…](https://sms4smile.com/quotes/jason-johnson/in-the-battle-for-police-reform-accountability-and-justice-americans/) [Jason Johnson](https://sms4smile.com/quotes/author/jason-johnson/) > [Transparency pertains to impartial behavior, implies openness, communication, and accountability. Inculcate transparency in attitude and experience a life free of controversy and blame](https://sms4smile.com/quotes/dr-anil-kr-sinha/transparency-pertains-to-impartial-behavior-implies-openness/) [Dr Anil Kr Sinha](https://sms4smile.com/quotes/author/dr-anil-kr-sinha/) > [Democracy must be built through open societies that share information. When there is information, there is enlightenment. 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It means I'm accountable.](https://sms4smile.com/quotes/champ-bailey/it-means-a-lot-it-means-i-m-accountable/) [Champ Bailey](https://sms4smile.com/quotes/author/champ-bailey/) > [Our particular principles of religion are a subject of accountability to our god alone. I enquire after no man's and trouble none with mine;…](https://sms4smile.com/quotes/thomas-jefferson/our-particular-principles-of-religion-are-a-subject-of-accountability/) [Thomas Jefferson](https://sms4smile.com/quotes/author/thomas-jefferson/) > [This strongly asserted but ill-defined license to kill without accountability is not an entitlement which the United States or other states can have without…](https://sms4smile.com/quotes/philip-alston/this-strongly-asserted-but-ill-defined-license-to-kill-without/) [Philip Alston](https://sms4smile.com/quotes/author/philip-alston/) > [Responsible Development shares many practices with XP but the roots are different. 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