--- title: "Meaning & Key Takeaway of: Advertising never sold a bad product twice." description: "\"Advertising never sold a bad product twice.\" — Dorothy L. Sayers" image: "https://sms4smile.com/quotes/i/152/dorothy-l-sayers-738_advertising_advertising-never-sold-a-bad-product-twi_2572930.jpg" --- # Advertising never sold a bad product twice. ![“Advertising never sold a bad product twice.” quote by Dorothy L. Sayers](https://sms4smile.com/quotes/i/152/dorothy-l-sayers-738_advertising_advertising-never-sold-a-bad-product-twi_2572930.jpg) [Download](https://sms4smile.com/quotes/i/152/dorothy-l-sayers-738_advertising_advertising-never-sold-a-bad-product-twi_2572930.jpg) [Open image](https://sms4smile.com/quotes/i/152/dorothy-l-sayers-738_advertising_advertising-never-sold-a-bad-product-twi_2572930.jpg) > “Advertising never sold a bad product twice.” [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. A product of poor quality will never be advertised successfully twice. **In simple terms:** Bad products cannot be sold repeatedly. Key Takeaway Ensure quality before promotion. Themes quality advertising reputation Mood cautious analytical Type business ethical When to use this quote - product launch - brand management - customer service Key Concepts consumer trust marketing ethics Questions to Reflect On - Can a bad product be rebranded? - How does reputation affect sales? A Different Perspective Sometimes marketing can mask flaws temporarily. ★ ★ ★ ★ ★ No ratings yet [Advertising](https://sms4smile.com/quotes/about/advertising/) [Advertising Sold](https://sms4smile.com/quotes/about/advertising-sold-1708447/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Product Twice](https://sms4smile.com/quotes/about/product-twice-1708448/) [Products](https://sms4smile.com/quotes/about/products/) [Sold Bad](https://sms4smile.com/quotes/about/sold-bad-1708449/) [Twice](https://sms4smile.com/quotes/about/twice/) ## Related quotes > [Of course, a lot of businesses want to reach students, so I funded the magazine by selling advertising. I sold something like $8,000 worth…](https://sms4smile.com/quotes/richard-branson/of-course-a-lot-of-businesses-want-to-reach-students-so-i-funded-the/) [Richard Branson](https://sms4smile.com/quotes/author/richard-branson/) > [We've been sold a concept of joy through advertising. 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Over and over again just one part of the body is used to sell products, which…](https://sms4smile.com/quotes/jean-kilbourne/woman-s-bodies-continue-to-be-dismembered-in-advertising-over-and/) [Jean Kilbourne](https://sms4smile.com/quotes/author/jean-kilbourne/) > [Naturally, the neurotic wants you to love him twice as much, for he's going to cut it in half anyway.](https://sms4smile.com/quotes/mignon-mclaughlin/naturally-the-neurotic-wants-you-to-love-him-twice-as-much-for-he-s/) [Mignon McLaughlin](https://sms4smile.com/quotes/author/mignon-mclaughlin/) > [How could you justify giving Holland twice the amount of money that you gave Belgium? Well, finally, I put it up to them. They…](https://sms4smile.com/quotes/w-averell-harriman/how-could-you-justify-giving-holland-twice-the-amount-of-money-that/) [W. Averell Harriman](https://sms4smile.com/quotes/author/w-averell-harriman/) > [This duo inside of me causes the perfect opportunity to live and learn twice as fast as those who choose to accept simplicity.](https://sms4smile.com/quotes/tupac-shakur/this-duo-inside-of-me-causes-the-perfect-opportunity-to-live-and/) [Tupac Shakur](https://sms4smile.com/quotes/author/tupac-shakur/) ## More by Dorothy L. Sayers > [“The really essential factors of success in any undertaking are money and opportunity, and as a rule, the man who can make the first…](https://sms4smile.com/quotes/dorothy-l-sayers/the-really-essential-factors-of-success-in-any-undertaking-are-money/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [The trouble is. . .that everybody sneers at restrictions and demands freedom, till something annoying happens; then they demand angrily what has become of…](https://sms4smile.com/quotes/dorothy-l-sayers/the-trouble-is-that-everybody-sneers-at-restrictions-and-demands/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [“ Peter! Were you looking for a horse-shoe?" "No; I was expecting the horse, but the shoe is a piece of pure, gorgeous luck."…](https://sms4smile.com/quotes/dorothy-l-sayers/peter-were-you-looking-for-a-horse-shoe-no-i-was-expecting-the-horse/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [ “See that the mind is honest, first; the rest may follow or not as God wills. \[That\] the fundamental treason to the mind ...… ](https://sms4smile.com/quotes/dorothy-l-sayers/see-that-the-mind-is-honest-first-the-rest-may-follow-or-not-as-god/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [But it is the mark of all movements, however well-intentioned, that their pioneers tend, by much lashing of themselves into excitement, to lose sight…](https://sms4smile.com/quotes/dorothy-l-sayers/but-it-is-the-mark-of-all-movements-however-well-intentioned-that/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [We may argue eloquently that 'Honesty is the best Policy' - unfortunately, the moment honesty is adopted for the sake of policy it mysteriously…](https://sms4smile.com/quotes/dorothy-l-sayers/we-may-argue-eloquently-that-honesty-is-the-best-policy-unfortunately/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [One must not only die daily, but every day we must be born again.](https://sms4smile.com/quotes/dorothy-l-sayers/one-must-not-only-die-daily-but-every-day-we-must-be-born-again/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [“By teaching them all to read, we have left them at the mercy of the printed word. By the invention of the film and…](https://sms4smile.com/quotes/dorothy-l-sayers/by-teaching-them-all-to-read-we-have-left-them-at-the-mercy-of-the/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [ Perhaps \[the critics are right and\] the drama is played out now and Jesus is safely dead and buried. Perhaps. It is ironical and… ](https://sms4smile.com/quotes/dorothy-l-sayers/perhaps-the-critics-are-right-and-the-drama-is-played-out-now-and/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [... at no point have I yet found artistic truth and theological truth at variance.](https://sms4smile.com/quotes/dorothy-l-sayers/at-no-point-have-i-yet-found-artistic-truth-and-theological-truth-at/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [I have never yet heard any middle-aged man or woman who worked with his or her brains express any regret for the passing of…](https://sms4smile.com/quotes/dorothy-l-sayers/i-have-never-yet-heard-any-middle-aged-man-or-woman-who-worked-with/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [“That was the second time within five minutes that he had warned her off his private ground. His mood had changed since the early…](https://sms4smile.com/quotes/dorothy-l-sayers/that-was-the-second-time-within-five-minutes-that-he-had-warned-her/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [“To obey orders in this family has been my privilege for the last twenty years--a privilege which has been an unqualified pleasure, except perhaps…](https://sms4smile.com/quotes/dorothy-l-sayers/to-obey-orders-in-this-family-has-been-my-privilege-for-the-last/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [Those who make some other person their job... are dangerous.](https://sms4smile.com/quotes/dorothy-l-sayers/those-who-make-some-other-person-their-job-are-dangerous/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) > [“Yes, and look at the corpses. Place always reminds me of that old thing in Punch, you know—‘Waiter, take away Lord Whatsisname, he’s been…](https://sms4smile.com/quotes/dorothy-l-sayers/yes-and-look-at-the-corpses-place-always-reminds-me-of-that-old-thing/) [Dorothy L. Sayers](https://sms4smile.com/quotes/author/dorothy-l-sayers/) [Explore all 386 Dorothy L. Sayers quotes ](https://sms4smile.com/quotes/author/dorothy-l-sayers/) ## More Advertising quotes > [I saw this anti-drug commercial that showed a kid smoking pot in his dad's room with his friend. This kid finds a gun, the…](https://sms4smile.com/quotes/bill-maher/i-saw-this-anti-drug-commercial-that-showed-a-kid-smoking-pot-in-his/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [“Salesmanship is usually the art of making it the prospect’s problem, the salesperson’s need or desire to earn money.”](https://sms4smile.com/quotes/mokokoma-mokhonoana/salesmanship-is-usually-the-art-of-making-it-the-prospect-s-problem/) [Mokokoma Mokhonoana](https://sms4smile.com/quotes/author/mokokoma-mokhonoana/) > [Advertising justifies its existence when used in the public interest-it is much too powerful a tool to use solely for commercial purposes.](https://sms4smile.com/quotes/howard-gossage/advertising-justifies-its-existence-when-used-in-the-public-interest/) [Howard Gossage](https://sms4smile.com/quotes/author/howard-gossage/) > [“Don't wait, just sweat.”](https://sms4smile.com/quotes/amit-kalantri/don-t-wait-just-sweat/) [Amit Kalantri](https://sms4smile.com/quotes/author/amit-kalantri/) > [We have the capital, the resources, and the technology that we need to build a mobile advertising platform across the planet.](https://sms4smile.com/quotes/naveen-tewari/we-have-the-capital-the-resources-and-the-technology-that-we-need-to/) [Naveen Tewari](https://sms4smile.com/quotes/author/naveen-tewari/) > [“Never run advertising until the major publicity possibilities have been exploited.”](https://sms4smile.com/quotes/al-ries/never-run-advertising-until-the-major-publicity-possibilities-have/) [Al Ries](https://sms4smile.com/quotes/author/al-ries/) > [God never talks. But the devil keeps advertising, Father. The devil does a lot of commercials.](https://sms4smile.com/quotes/william-peter-blatty/god-never-talks-but-the-devil-keeps-advertising-father-the-devil-does/) [William Peter Blatty](https://sms4smile.com/quotes/author/william-peter-blatty/) > [I like Valentine's Day. The trouble is the florists and the candy-makers and the card people are all advertising so much, you don't dare…](https://sms4smile.com/quotes/andy-rooney/i-like-valentine-s-day-the-trouble-is-the-florists-and-the-candy/) [Andy Rooney](https://sms4smile.com/quotes/author/andy-rooney/) > [I happened to be spotted by a modeling agent who offered me a part-time job at 16. Everything happened very quickly after that -…](https://sms4smile.com/quotes/dia-mirza/i-happened-to-be-spotted-by-a-modeling-agent-who-offered-me-a-part/) [Dia Mirza](https://sms4smile.com/quotes/author/dia-mirza/) > [They say that Madison Avenue will only pay high dollars in advertising if they get the 18-35 age range.](https://sms4smile.com/quotes/sharon-gless/they-say-that-madison-avenue-will-only-pay-high-dollars-in/) [Sharon Gless](https://sms4smile.com/quotes/author/sharon-gless/) > [“There's not a branch of publishing or broadcasting that doesn't depend in some way on advertising. It'd be like an aquarium without water. Why,…](https://sms4smile.com/quotes/haruki-murakami/there-s-not-a-branch-of-publishing-or-broadcasting-that-doesn-t/) [Haruki Murakami](https://sms4smile.com/quotes/author/haruki-murakami/) > [I've driven people mad on films that I've made - I want more takes; I want to try new lines. Then I want to…](https://sms4smile.com/quotes/hugh-grant/i-ve-driven-people-mad-on-films-that-i-ve-made-i-want-more-takes-i/) [Hugh Grant](https://sms4smile.com/quotes/author/hugh-grant/) > [This hype word bothers me though It always sounds like an accusation, what does it mean, advertising, column inches in the press? Bands themselves…](https://sms4smile.com/quotes/holly-johnson/this-hype-word-bothers-me-though-it-always-sounds-like-an-accusation/) [Holly Johnson](https://sms4smile.com/quotes/author/holly-johnson/) > [I'm supposed to be taking time off. But I'm still writing and I have this Gap advert lined up.](https://sms4smile.com/quotes/joss-stone/i-m-supposed-to-be-taking-time-off-but-i-m-still-writing-and-i-have/) [Joss Stone](https://sms4smile.com/quotes/author/joss-stone/) > [Any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the…](https://sms4smile.com/quotes/john-wanamaker/any-seeming-deception-in-a-statement-is-costly-not-only-in-the/) [John Wanamaker](https://sms4smile.com/quotes/author/john-wanamaker/) [Browse all 1,942 Advertising quotes ](https://sms4smile.com/quotes/about/advertising/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Advertising never sold a bad product twice.", "creator": { "@type": "Person", "name": "Dorothy L. 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