---
title: "Meaning & Key Takeaway of: Twitter is the perfect complement to…"
description: "\"Twitter is the perfect complement to television. TV has always been social. You talk to the person you're sitting next to on the couch. You talk to the..."
image: "https://sms4smile.com/quotes/i/98e/dick-costolo-14378_always_twitter-is-the-perfect-complement-to-tel_2672213.png"
---

#  Twitter is the perfect complement to television. TV has…

![“Twitter is the perfect complement to television. TV has always been social. You talk to the person you're sitting next to on the couch. You talk to the people you're - you know, at work with the next day around the proverbial water cooler.” quote by Dick Costolo](https://sms4smile.com/quotes/i/98e/dick-costolo-14378_always_twitter-is-the-perfect-complement-to-tel_2672213.png)   [Download](https://sms4smile.com/quotes/i/98e/dick-costolo-14378_always_twitter-is-the-perfect-complement-to-tel_2672213.png) [Open image](https://sms4smile.com/quotes/i/98e/dick-costolo-14378_always_twitter-is-the-perfect-complement-to-tel_2672213.png)

> “Twitter is the perfect complement to television. TV has always been social. You talk to the person you're sitting next to on the couch. You talk to the people you're - you know, at work with the next day around the proverbial water cooler.”

[Dick Costolo](https://sms4smile.com/quotes/author/dick-costolo/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Television and social media both foster communal conversation, but TV’s immediacy is replaced by online interaction.

**In simple terms:** TV social, Twitter social, both connect people.

Key Takeaway

Leverage both platforms for richer dialogue.

Themes

media communication technology community

Mood

reflective optimistic

Type

strategic observational

When to use this quote

- marketing
- customer service
- public relations
- event planning

Key Concepts

social networking broadcast media real‑time interaction

Questions to Reflect On

- How can we ensure inclusive conversations online?
- What role does TV still play in community building?

A Different Perspective

Online platforms can create echo chambers, limiting diverse viewpoints.

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