--- title: "Meaning & Key Takeaway of: Our offices must always be headed by the…" description: "\"Our offices must always be headed by the kind of men who command respect. Not phonies, zeros or bastards.\" — David Ogilvy" image: "https://sms4smile.com/quotes/i/c24/david-ogilvy-1326_advertising_our-offices-must-always-be-headed-by-the_497546.png" --- # Our offices must always be headed by the kind of men who… ![“Our offices must always be headed by the kind of men who command respect. Not phonies, zeros or bastards.” quote by David Ogilvy](https://sms4smile.com/quotes/i/c24/david-ogilvy-1326_advertising_our-offices-must-always-be-headed-by-the_497546.png) [Download](https://sms4smile.com/quotes/i/c24/david-ogilvy-1326_advertising_our-offices-must-always-be-headed-by-the_497546.png) [Open image](https://sms4smile.com/quotes/i/c24/david-ogilvy-1326_advertising_our-offices-must-always-be-headed-by-the_497546.png) > “Our offices must always be headed by the kind of men who command respect. Not phonies, zeros or bastards.” [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Leadership should be earned through integrity, competence, and respect, not through deceit or lack of substance. **In simple terms:** Leaders need respect, not fake personas. Key Takeaway Choose leaders with genuine merit. Themes leadership integrity respect Mood serious professional Type advice philosophical When to use this quote - hiring executives - team building - brand reputation - crisis management Key Concepts advertising organizational culture ethics Questions to Reflect On - How do you assess a leader’s true character? - What systems ensure merit-based promotion? A Different Perspective Charisma alone cannot compensate for lack of competence. ★ ★ ★ ★ ★ No ratings yet [Advertising](https://sms4smile.com/quotes/about/advertising/) [Men](https://sms4smile.com/quotes/about/men/) [Office](https://sms4smile.com/quotes/about/office/) [Respect](https://sms4smile.com/quotes/about/respect/) ## Related quotes > [“If you have thousands of men at your command, the first enemy you kill without pulling a trigger is fear.” –Christian Ezora.”](https://sms4smile.com/quotes/ray-anyasi/if-you-have-thousands-of-men-at-your-command-the-first-enemy-you-kill/) [Ray Anyasi](https://sms4smile.com/quotes/author/ray-anyasi/) > [The relationship between officers and men should in no sense be that of superior and inferior, nor that of master and servant, but rather…](https://sms4smile.com/quotes/john-a-lejeune/the-relationship-between-officers-and-men-should-in-no-sense-be-that/) [John A. Lejeune](https://sms4smile.com/quotes/author/john-a-lejeune/) > [“I yield to no man in sympathy for the gallant men under my command; but I am obliged to sweat them tonight, that I…](https://sms4smile.com/quotes/stonewall-jackson/i-yield-to-no-man-in-sympathy-for-the-gallant-men-under-my-command/) [Stonewall Jackson](https://sms4smile.com/quotes/author/stonewall-jackson/) > [Why must I have the Piglet?' 'Because you are the best.' 'I do not understand.' 'Teach him.' 'And who teaches me?' ' As an…](https://sms4smile.com/quotes/david-gemmell/why-must-i-have-the-piglet-because-you-are-the-best-i-do-not/) [David Gemmell](https://sms4smile.com/quotes/author/david-gemmell/) > [“As a leader, you must learn that every part is equally important, and every job must be done just so, or things fall apart.…](https://sms4smile.com/quotes/anonymous/as-a-leader-you-must-learn-that-every-part-is-equally-important-and/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [For those men who, sooner or later, are lucky enough to break away from the pack, the most intoxicating moment comes when they cease…](https://sms4smile.com/quotes/theodore-white/for-those-men-who-sooner-or-later-are-lucky-enough-to-break-away-from/) [Theodore White](https://sms4smile.com/quotes/author/theodore-white/) > [“Laurent whirled his horse to face Damen. ‘I need you to captain the men. Take the command from Jord. It’s yours. It should have…](https://sms4smile.com/quotes/c-s-pacat/laurent-whirled-his-horse-to-face-damen-i-need-you-to-captain-the-men/) [C.S. Pacat](https://sms4smile.com/quotes/author/c-s-pacat/) > [“The northern soldiers are just men,” Hal told the men in his command. “And women,” he amended. “When you cut them, they bleed, just…](https://sms4smile.com/quotes/cinda-williams-chima/the-northern-soldiers-are-just-men-hal-told-the-men-in-his-command/) [Cinda Williams Chima](https://sms4smile.com/quotes/author/cinda-williams-chima/) > [Stand in your own truth and you will command respect.](https://sms4smile.com/quotes/tairrie-b/stand-in-your-own-truth-and-you-will-command-respect/) Tairrie B > [Command respect, be a great company, reward loyalty, love unconditionally, be sincere to your feelings, seek fun and most importantly listen to your heart.](https://sms4smile.com/quotes/kemmy-nola/command-respect-be-a-great-company-reward-loyalty-love/) [Kemmy Nola](https://sms4smile.com/quotes/author/kemmy-nola/) > [Men whose acts are at variance with their words command no respect, and what they say has but little weight.](https://sms4smile.com/quotes/samuel-smiles/men-whose-acts-are-at-variance-with-their-words-command-no-respect/) [Samuel Smiles](https://sms4smile.com/quotes/author/samuel-smiles/) > [Let every man make known what kind of government would command his respect, and that will be one step toward obtaining it.](https://sms4smile.com/quotes/henry-david-thoreau/let-every-man-make-known-what-kind-of-government-would-command-his/) [Henry David Thoreau](https://sms4smile.com/quotes/author/henry-david-thoreau/) > [“We need to love the boundaries of others to command respect for our own.”](https://sms4smile.com/quotes/anonymous/we-need-to-love-the-boundaries-of-others-to-command-respect-for-our/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I anticipate the Day when to command Respect in the remotest Regions it will be sufficient to say I am an American.](https://sms4smile.com/quotes/benjamin-rush/i-anticipate-the-day-when-to-command-respect-in-the-remotest-regions-2/) [Benjamin Rush](https://sms4smile.com/quotes/author/benjamin-rush/) > [“To be tall and forbidding might command respect for a time, but not affection. To be overly familiar might command affection for a time,…](https://sms4smile.com/quotes/jon-meacham/to-be-tall-and-forbidding-might-command-respect-for-a-time-but-not/) [Jon Meacham](https://sms4smile.com/quotes/author/jon-meacham/) ## More by David Ogilvy > [I figure that my staff will be less reluctant to work overtime if I work longer hours than they do.](https://sms4smile.com/quotes/david-ogilvy/i-figure-that-my-staff-will-be-less-reluctant-to-work-overtime-if-i/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [In most agencies, account executives outnumber the copywriters two to one. If you were a dairy farmer, would you employ twice as many milkers…](https://sms4smile.com/quotes/david-ogilvy/in-most-agencies-account-executives-outnumber-the-copywriters-two-to/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [“Your alcoholics may include some of your brightest stars. The problem is to identify them, protected as they always are by their secretaries and…](https://sms4smile.com/quotes/david-ogilvy/your-alcoholics-may-include-some-of-your-brightest-stars-the-problem/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big…](https://sms4smile.com/quotes/david-ogilvy/it-takes-a-big-idea-to-attract-the-attention-of-consumers-and-get/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if…](https://sms4smile.com/quotes/david-ogilvy/many-manufacturers-secretly-question-whether-advertising-really-sells/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Once upon a time I was riding on the top of a First Avenue bus, when I heard a mythical housewife say to another,…](https://sms4smile.com/quotes/david-ogilvy/once-upon-a-time-i-was-riding-on-the-top-of-a-first-avenue-bus-when-i/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [You can't save souls in an empty church.](https://sms4smile.com/quotes/david-ogilvy/you-can-t-save-souls-in-an-empty-church/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.](https://sms4smile.com/quotes/david-ogilvy/in-the-modern-world-of-business-it-is-useless-to-be-a-creative/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Consumers don't think how they feel. They don't say what they think and they don't do what they say.](https://sms4smile.com/quotes/david-ogilvy/consumers-don-t-think-how-they-feel-they-don-t-say-what-they-think/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Compete with the immortals](https://sms4smile.com/quotes/david-ogilvy/compete-with-the-immortals/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [You will never win fame and fortune unless you invent big ideas.](https://sms4smile.com/quotes/david-ogilvy/you-will-never-win-fame-and-fortune-unless-you-invent-big-ideas/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [The worst fault a salesman can commit is to be a bore. Foster any attempt to talk about other things; the longer you stay…](https://sms4smile.com/quotes/david-ogilvy/the-worst-fault-a-salesman-can-commit-is-to-be-a-bore-foster-any/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [I don't believe in tricky advertising, I don't believe in cute advertising, I don't believe in comic advertising. The people who perpetrate that kind…](https://sms4smile.com/quotes/david-ogilvy/i-don-t-believe-in-tricky-advertising-i-don-t-believe-in-cute/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [I never assign a product to a writer unless I know that he is personally interested in it. Every time I have written a…](https://sms4smile.com/quotes/david-ogilvy/i-never-assign-a-product-to-a-writer-unless-i-know-that-he-is/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) > [Talent, I believe, is most likely to be found among nonconformists, dissenters, and rebels.](https://sms4smile.com/quotes/david-ogilvy/talent-i-believe-is-most-likely-to-be-found-among-nonconformists/) [David Ogilvy](https://sms4smile.com/quotes/author/david-ogilvy/) [Explore all 255 David Ogilvy quotes ](https://sms4smile.com/quotes/author/david-ogilvy/) ## More Advertising quotes > [I saw this anti-drug commercial that showed a kid smoking pot in his dad's room with his friend. 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But the devil keeps advertising, Father. The devil does a lot of commercials.](https://sms4smile.com/quotes/william-peter-blatty/god-never-talks-but-the-devil-keeps-advertising-father-the-devil-does/) [William Peter Blatty](https://sms4smile.com/quotes/author/william-peter-blatty/) > [I like Valentine's Day. The trouble is the florists and the candy-makers and the card people are all advertising so much, you don't dare…](https://sms4smile.com/quotes/andy-rooney/i-like-valentine-s-day-the-trouble-is-the-florists-and-the-candy/) [Andy Rooney](https://sms4smile.com/quotes/author/andy-rooney/) > [I happened to be spotted by a modeling agent who offered me a part-time job at 16. Everything happened very quickly after that -…](https://sms4smile.com/quotes/dia-mirza/i-happened-to-be-spotted-by-a-modeling-agent-who-offered-me-a-part/) [Dia Mirza](https://sms4smile.com/quotes/author/dia-mirza/) > [They say that Madison Avenue will only pay high dollars in advertising if they get the 18-35 age range.](https://sms4smile.com/quotes/sharon-gless/they-say-that-madison-avenue-will-only-pay-high-dollars-in/) [Sharon Gless](https://sms4smile.com/quotes/author/sharon-gless/) > [“There's not a branch of publishing or broadcasting that doesn't depend in some way on advertising. It'd be like an aquarium without water. Why,…](https://sms4smile.com/quotes/haruki-murakami/there-s-not-a-branch-of-publishing-or-broadcasting-that-doesn-t/) [Haruki Murakami](https://sms4smile.com/quotes/author/haruki-murakami/) > [I've driven people mad on films that I've made - I want more takes; I want to try new lines. Then I want to…](https://sms4smile.com/quotes/hugh-grant/i-ve-driven-people-mad-on-films-that-i-ve-made-i-want-more-takes-i/) [Hugh Grant](https://sms4smile.com/quotes/author/hugh-grant/) > [This hype word bothers me though It always sounds like an accusation, what does it mean, advertising, column inches in the press? Bands themselves…](https://sms4smile.com/quotes/holly-johnson/this-hype-word-bothers-me-though-it-always-sounds-like-an-accusation/) [Holly Johnson](https://sms4smile.com/quotes/author/holly-johnson/) > [I'm supposed to be taking time off. 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