--- title: "Meaning & Key Takeaway of: When I look at a Ralph Lauren store, it…" description: "\"When I look at a Ralph Lauren store, it is not a store: it's an experience.\" — David Lauren" image: "https://sms4smile.com/quotes/i/3e4/david-lauren-19800_experience_when-i-look-at-a-ralph-lauren-store-it-i_961001.jpg" --- # When I look at a Ralph Lauren store, it is not a store… ![“When I look at a Ralph Lauren store, it is not a store: it's an experience.” quote by David Lauren](https://sms4smile.com/quotes/i/3e4/david-lauren-19800_experience_when-i-look-at-a-ralph-lauren-store-it-i_961001.jpg) [Download](https://sms4smile.com/quotes/i/3e4/david-lauren-19800_experience_when-i-look-at-a-ralph-lauren-store-it-i_961001.jpg) [Open image](https://sms4smile.com/quotes/i/3e4/david-lauren-19800_experience_when-i-look-at-a-ralph-lauren-store-it-i_961001.jpg) > “When I look at a Ralph Lauren store, it is not a store: it's an experience.” [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. A Ralph Lauren shop is designed to immerse shoppers, not just sell products. **In simple terms:** The store feels like an experience. Key Takeaway Focus on immersive branding. Themes branding experience retail Mood inspirational creative Type marketing retail When to use this quote - store design - marketing strategy - customer loyalty Key Concepts Consumer psychology sensory design Questions to Reflect On - How can experience translate to profit? - What senses does the store engage? A Different Perspective Experience may not guarantee sales. ★ ★ ★ ★ ★ No ratings yet [Experience](https://sms4smile.com/quotes/about/experience/) [Fashion](https://sms4smile.com/quotes/about/fashion/) [Ralph](https://sms4smile.com/quotes/about/ralph/) ## Related quotes > [When you enter a Ralph Lauren store, it's almost cinematic, as though you're walking through someone's home.](https://sms4smile.com/quotes/david-lauren/when-you-enter-a-ralph-lauren-store-it-s-almost-cinematic-as-though/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [Designing is so easy - it's the business that is hard. That's why you really have to respect Ralph Lauren - look at what…](https://sms4smile.com/quotes/thom-browne/designing-is-so-easy-it-s-the-business-that-is-hard-that-s-why-you/) [Thom Browne](https://sms4smile.com/quotes/author/thom-browne/) > [Simple. Pared down. Timeless. The ties were never too thick or too thin; the pants were never too flared or too skinny. In my…](https://sms4smile.com/quotes/jennifer-grant/simple-pared-down-timeless-the-ties-were-never-too-thick-or-too-thin/) [Jennifer Grant](https://sms4smile.com/quotes/author/jennifer-grant/) > [I like a lot of Ralph Lauren and classic styles... My style has changed in that I'm willing to try more things.](https://sms4smile.com/quotes/troian-bellisario/i-like-a-lot-of-ralph-lauren-and-classic-styles-my-style-has-changed/) [Troian Bellisario](https://sms4smile.com/quotes/author/troian-bellisario/) > [I'm not a fashion architect. I don't dress in Ralph Lauren and Gucci. When I buy a suit, I buy it at J. Press.…](https://sms4smile.com/quotes/peter-eisenman/i-m-not-a-fashion-architect-i-don-t-dress-in-ralph-lauren-and-gucci/) [Peter Eisenman](https://sms4smile.com/quotes/author/peter-eisenman/) > [I'm a big Ralph Lauren girl, but I love vintage clothing. I like the whole western jeans and boots style. I love vintage T-shirts…](https://sms4smile.com/quotes/lecy-goranson/i-m-a-big-ralph-lauren-girl-but-i-love-vintage-clothing-i-like-the/) Lecy Goranson > [When I die, I want to be buried in a long long-sleeve black Ralph Lauren dress and brown chunky boots. I want my hair…](https://sms4smile.com/quotes/nadine-velazquez/when-i-die-i-want-to-be-buried-in-a-long-long-sleeve-black-ralph/) [Nadine Velazquez](https://sms4smile.com/quotes/author/nadine-velazquez/) > [I spent a lot of years working for Ralph Lauren, and he had so many copycats, from Tommy Hilfiger to Abercrombie & Fitch to…](https://sms4smile.com/quotes/john-varvatos/i-spent-a-lot-of-years-working-for-ralph-lauren-and-he-had-so-many/) [John Varvatos](https://sms4smile.com/quotes/author/john-varvatos/) > [There are many guys out there who look like me - you know, brunettes with long hair. There are thousands. But I think the…](https://sms4smile.com/quotes/nacho-figueras/there-are-many-guys-out-there-who-look-like-me-you-know-brunettes/) [Nacho Figueras](https://sms4smile.com/quotes/author/nacho-figueras/) > [At the age of eight I started getting into fashion, brands such as Tommy Hilfiger, Nautica and Ralph Lauren. But in 2005 I started…](https://sms4smile.com/quotes/asap-rocky/at-the-age-of-eight-i-started-getting-into-fashion-brands-such-as/) [ASAP Rocky](https://sms4smile.com/quotes/author/asap-rocky/) > [I've never seen Ralph Lauren, Rick Owens, or Raf Simons described as white designers. They are just designers.](https://sms4smile.com/quotes/kerby-jean-raymond/i-ve-never-seen-ralph-lauren-rick-owens-or-raf-simons-described-as/) [Kerby Jean-Raymond](https://sms4smile.com/quotes/author/kerby-jean-raymond/) > [Ralph Lauren is wonderful.](https://sms4smile.com/quotes/maye-musk/ralph-lauren-is-wonderful/) [Maye Musk](https://sms4smile.com/quotes/author/maye-musk/) > [I'm a boots girl. The most I've ever spent on clothing is a pair of Ralph Lauren boots that go over the knee but…](https://sms4smile.com/quotes/jamie-lynn-sigler-2/i-m-a-boots-girl-the-most-i-ve-ever-spent-on-clothing-is-a-pair-of/) [Jamie-Lynn Sigler](https://sms4smile.com/quotes/author/jamie-lynn-sigler-2/) > [One of my co-workers at Ralph Lauren heard about the show, and when she got back to the office, said; Carson, you have to…](https://sms4smile.com/quotes/carson-kressley/one-of-my-co-workers-at-ralph-lauren-heard-about-the-show-and-when/) [Carson Kressley](https://sms4smile.com/quotes/author/carson-kressley/) > [This was 1978, when flying was still an occasion, a special grand event that took planning and care. I worked as a TWA flight…](https://sms4smile.com/quotes/ann-hood/this-was-1978-when-flying-was-still-an-occasion-a-special-grand-event/) [Ann Hood](https://sms4smile.com/quotes/author/ann-hood/) ## More by David Lauren > [Every day, we're learning about what's happened with global warming and what's happening all around the world, and our employees and our customers are…](https://sms4smile.com/quotes/david-lauren/every-day-we-re-learning-about-what-s-happened-with-global-warming/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [My parents are famously not part of the gestalt of the fashion industry.](https://sms4smile.com/quotes/david-lauren/my-parents-are-famously-not-part-of-the-gestalt-of-the-fashion/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [We've always been inspired by England; my father's first store was here.](https://sms4smile.com/quotes/david-lauren/we-ve-always-been-inspired-by-england-my-father-s-first-store-was-here/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [There's so much out in the world that is not good for the environment.](https://sms4smile.com/quotes/david-lauren/there-s-so-much-out-in-the-world-that-is-not-good-for-the-environment/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [We are ambassadors of American style, but we're in awe of British style.](https://sms4smile.com/quotes/david-lauren/we-are-ambassadors-of-american-style-but-we-re-in-awe-of-british-style/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [As a kid, I used to come to our offices and play under the desks of people I now work with, or who work…](https://sms4smile.com/quotes/david-lauren/as-a-kid-i-used-to-come-to-our-offices-and-play-under-the-desks-of/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [When you enter a Ralph Lauren store, it's almost cinematic, as though you're walking through someone's home.](https://sms4smile.com/quotes/david-lauren/when-you-enter-a-ralph-lauren-store-it-s-almost-cinematic-as-though/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [We're a close family, and we've always believed in working hard to achieve our dreams.](https://sms4smile.com/quotes/david-lauren/we-re-a-close-family-and-we-ve-always-believed-in-working-hard-to/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [Polo really is a European sport. It's not really that popular in America. I'm not an expert on the sport, but it's fun to…](https://sms4smile.com/quotes/david-lauren/polo-really-is-a-european-sport-it-s-not-really-that-popular-in/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [I want people in their 20s to think of 'Swing' the way a generation in the 1960s thought of 'Esquire' - as the voice…](https://sms4smile.com/quotes/david-lauren/i-want-people-in-their-20s-to-think-of-swing-the-way-a-generation-in/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [Sportswear and activewear have been evolving over the years, and what makes it interesting is how you reflect the culture in which we're living…](https://sms4smile.com/quotes/david-lauren/sportswear-and-activewear-have-been-evolving-over-the-years-and-what/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [Ralph Lauren is about creating stories, creating concepts that consumers want to live in. We are about creating dreams.](https://sms4smile.com/quotes/david-lauren/ralph-lauren-is-about-creating-stories-creating-concepts-that/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [Polo has always had an old-fashioned, aristocratic English feel.](https://sms4smile.com/quotes/david-lauren/polo-has-always-had-an-old-fashioned-aristocratic-english-feel/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [Right now, we're trying to make sure that what we produce is as good for the environment as possible or, at least, helps clean…](https://sms4smile.com/quotes/david-lauren/right-now-we-re-trying-to-make-sure-that-what-we-produce-is-as-good/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) > [Tennis does need variety, excitement, and personality.](https://sms4smile.com/quotes/david-lauren/tennis-does-need-variety-excitement-and-personality/) [David Lauren](https://sms4smile.com/quotes/author/david-lauren/) [Explore all 32 David Lauren quotes ](https://sms4smile.com/quotes/author/david-lauren/) ## More Experience quotes > [Experience makes a lesson to us.](https://sms4smile.com/quotes/anonymous/experience-makes-a-lesson-to-us/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [The Derby experience had not been good for me and the way it finished left a very bad taste in my mouth so I…](https://sms4smile.com/quotes/nigel-pearson/the-derby-experience-had-not-been-good-for-me-and-the-way-it-finished/) [Nigel Pearson](https://sms4smile.com/quotes/author/nigel-pearson/) > [Well, I've been politically involved for a really long time. Growing up in the segregated South, it was a very painful experience for me…](https://sms4smile.com/quotes/cybill-shepherd/well-i-ve-been-politically-involved-for-a-really-long-time-growing-up/) [Cybill Shepherd](https://sms4smile.com/quotes/author/cybill-shepherd/) > [From my experience of having served for 3000 days, I can say that anything can be achieved.](https://sms4smile.com/quotes/narendra-modi/from-my-experience-of-having-served-for-3000-days-i-can-say-that/) [Narendra Modi](https://sms4smile.com/quotes/author/narendra-modi/) > [My favorite job is the next one. Its such a gratifying experience getting to creatively keep trying something new and push things in a…](https://sms4smile.com/quotes/roger-craig-smith/my-favorite-job-is-the-next-one-its-such-a-gratifying-experience/) [Roger Craig Smith](https://sms4smile.com/quotes/author/roger-craig-smith/) > [I happen to think it's the politics that makes you electable, but the reason for that is politicians sometimes talk about electability as if…](https://sms4smile.com/quotes/tony-blair/i-happen-to-think-it-s-the-politics-that-makes-you-electable-but-the/) [Tony Blair](https://sms4smile.com/quotes/author/tony-blair/) > [Iranians hate Arabs. They're a fairly well-educated population and they have centuries of experience with self-government.](https://sms4smile.com/quotes/michael-ledeen/iranians-hate-arabs-they-re-a-fairly-well-educated-population-and/) [Michael Ledeen](https://sms4smile.com/quotes/author/michael-ledeen/) > [Education is a lifelong experience. Experience is a lifelong education. Education plus experience equals expertise.](https://sms4smile.com/quotes/michael-bugeja/education-is-a-lifelong-experience-experience-is-a-lifelong-education/) Michael Bugeja > [Prison experience puts distance between me and any person who hasn't been there, done that.](https://sms4smile.com/quotes/patricia-mcconnell/prison-experience-puts-distance-between-me-and-any-person-who-hasn-t/) [Patricia McConnell](https://sms4smile.com/quotes/author/patricia-mcconnell/) > [Experience is a thorough teacher.](https://sms4smile.com/quotes/mary-jane-holmes/experience-is-a-thorough-teacher/) [Mary Jane Holmes](https://sms4smile.com/quotes/author/mary-jane-holmes/) > [It definitely helps to have the acting experience going into singing, because when you're singing, you have to portray the emotion you were feeling…](https://sms4smile.com/quotes/ryan-newman/it-definitely-helps-to-have-the-acting-experience-going-into-singing/) Ryan Newman > [I have no physical genius about me. I can't dribble a ball and run at the same time, I can't do lay-ups - I'm…](https://sms4smile.com/quotes/rich-mullins/i-have-no-physical-genius-about-me-i-can-t-dribble-a-ball-and-run-at/) [Rich Mullins](https://sms4smile.com/quotes/author/rich-mullins/) > [I've had a great experience with pretty much everybody I've worked with.](https://sms4smile.com/quotes/mia-wasikowska/i-ve-had-a-great-experience-with-pretty-much-everybody-i-ve-worked/) [Mia Wasikowska](https://sms4smile.com/quotes/author/mia-wasikowska/) > [It wasn't a mistake, it was a fun learning experience.](https://sms4smile.com/quotes/anonymous/it-wasn-t-a-mistake-it-was-a-fun-learning-experience/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I worked a lot in Chicago's theater scene as a fight choreographer. And so I do have a lot of experience in stage combat…](https://sms4smile.com/quotes/nick-offerman/i-worked-a-lot-in-chicago-s-theater-scene-as-a-fight-choreographer/) [Nick Offerman](https://sms4smile.com/quotes/author/nick-offerman/) [Browse all 11,792 Experience quotes ](https://sms4smile.com/quotes/about/experience/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "When I look at a Ralph Lauren store, it is not a store: it's an experience.", "creator": { "@type": "Person", "name": "David Lauren" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/david-lauren/when-i-look-at-a-ralph-lauren-store-it-is-not-a-store-it-s-an/", "about": { "@type": "Thing", "name": "Experience" }, "@id": "https://sms4smile.com/quotes/david-lauren/when-i-look-at-a-ralph-lauren-store-it-is-not-a-store-it-s-an/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/3e4/david-lauren-19800_experience_when-i-look-at-a-ralph-lauren-store-it-i_961001.jpg", "contentUrl": "https://sms4smile.com/quotes/i/3e4/david-lauren-19800_experience_when-i-look-at-a-ralph-lauren-store-it-i_961001.jpg", "url": "https://sms4smile.com/quotes/i/3e4/david-lauren-19800_experience_when-i-look-at-a-ralph-lauren-store-it-i_961001.jpg", "width": 1080, "height": 1080, "caption": "“When I look at a Ralph Lauren store, it is not a store: it's an experience.” — David Lauren", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "David Lauren", "item": "https://sms4smile.com/quotes/author/david-lauren/" }, { "@type": "ListItem", "position": 4, "name": "When I look at a Ralph...", "item": "https://sms4smile.com/quotes/david-lauren/when-i-look-at-a-ralph-lauren-store-it-is-not-a-store-it-s-an/" } ], "@id": "https://sms4smile.com/quotes/david-lauren/when-i-look-at-a-ralph-lauren-store-it-is-not-a-store-it-s-an/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```