--- title: "Meaning & Key Takeaway of: We're very much an advertising agency…" description: "\"We're very much an advertising agency, but it's not about creating ads as we know it.\" — David Droga" image: "https://sms4smile.com/quotes/i/744/david-droga-5348_about_we-re-very-much-an-advertising-agency-bu_1719166.png" --- # We're very much an advertising agency, but it's not about… ![“We're very much an advertising agency, but it's not about creating ads as we know it.” quote by David Droga](https://sms4smile.com/quotes/i/744/david-droga-5348_about_we-re-very-much-an-advertising-agency-bu_1719166.png) [Download](https://sms4smile.com/quotes/i/744/david-droga-5348_about_we-re-very-much-an-advertising-agency-bu_1719166.png) [Open image](https://sms4smile.com/quotes/i/744/david-droga-5348_about_we-re-very-much-an-advertising-agency-bu_1719166.png) > “We're very much an advertising agency, but it's not about creating ads as we know it.” [David Droga](https://sms4smile.com/quotes/author/david-droga/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The agency aims to go beyond traditional ad creation, focusing on broader brand experiences and strategic communication. **In simple terms:** We create more than ads, we shape brand experiences. Key Takeaway Think beyond ads, focus on brand impact. Themes advertising brand strategy innovation Mood creative strategic Type insightful forward‑thinking When to use this quote - product launches - digital campaigns - customer engagement - rebranding efforts Key Concepts experience design strategic communication Questions to Reflect On - How can brands measure impact beyond ad metrics? - What new formats can replace conventional ads? A Different Perspective Traditional ads may still dominate media spend, limiting creative freedom. ★ ★ ★ ★ ★ No ratings yet [About](https://sms4smile.com/quotes/about/about/) [Ads Know](https://sms4smile.com/quotes/about/ads-know-1321368/) [Advertising](https://sms4smile.com/quotes/about/advertising/) [Advertising agency](https://sms4smile.com/quotes/about/advertising-agency/) [Agency](https://sms4smile.com/quotes/about/agency/) [Agency Creating](https://sms4smile.com/quotes/about/agency-creating-1321369/) [Creating Ads](https://sms4smile.com/quotes/about/creating-ads-1321370/) [Know](https://sms4smile.com/quotes/about/know/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Much](https://sms4smile.com/quotes/about/much/) ## Related quotes > [Anyone who's parading under a $100,00-plus video is not free from corporate. That's just the MTV advertising agency. I find them all to be…](https://sms4smile.com/quotes/john-lydon/anyone-who-s-parading-under-a-100-00-plus-video-is-not-free-from/) [John Lydon](https://sms4smile.com/quotes/author/john-lydon/) > [The traditional model for a company like Coca-Cola is to hire one big advertising agency and essentially outsource all of its creativity in that…](https://sms4smile.com/quotes/john-kao/the-traditional-model-for-a-company-like-coca-cola-is-to-hire-one-big/) [John Kao](https://sms4smile.com/quotes/author/john-kao/) > [The vice-president of an advertising agency is a bit of executive fungus that forms on a desk that has been exposed to conference.](https://sms4smile.com/quotes/fred-allen/the-vice-president-of-an-advertising-agency-is-a-bit-of-executive/) [Fred Allen](https://sms4smile.com/quotes/author/fred-allen/) > [An advertising agency is 85 percent confusion and 15 percent commission.](https://sms4smile.com/quotes/fred-allen/an-advertising-agency-is-85-percent-confusion-and-15-percent/) [Fred Allen](https://sms4smile.com/quotes/author/fred-allen/) > [The counsel on public relations is not an advertising man but he advocates for advertising where that is indicated. 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But when you find something that you care about, you give it…](https://sms4smile.com/quotes/david-droga/people-can-t-pay-you-to-care-people-can-t-teach-you-to-care-but-when/) [David Droga](https://sms4smile.com/quotes/author/david-droga/) > [Sometimes the best ideas will come in the least inspiring places.](https://sms4smile.com/quotes/david-droga/sometimes-the-best-ideas-will-come-in-the-least-inspiring-places/) [David Droga](https://sms4smile.com/quotes/author/david-droga/) > [You put choice on the table, you change the whole game. Everything is about control. 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