---
title: "Meaning & Key Takeaway of: When we do a moral act to offset an…"
description: "\"“When we do a moral act to offset an immoral one, we are engaged in “moral cleansing.” When we do nothing, or perhaps something perceived as immoral (b..."
image: "https://sms4smile.com/quotes/i/fb8/david-disalvo-3662_bank-account_when-we-do-a-moral-act-to-offset-an-immo_1813654.jpg"
---

#  When we do a moral act to offset an immoral one, we are…

![“When we do a moral act to offset an immoral one, we are engaged in “moral cleansing.” When we do nothing, or perhaps something perceived as immoral (because we feel like we have enough in the moral bank account to get away with it) we are engaged in “moral licensing.” quote by David DiSalvo](https://sms4smile.com/quotes/i/fb8/david-disalvo-3662_bank-account_when-we-do-a-moral-act-to-offset-an-immo_1813654.jpg)   [Download](https://sms4smile.com/quotes/i/fb8/david-disalvo-3662_bank-account_when-we-do-a-moral-act-to-offset-an-immo_1813654.jpg) [Open image](https://sms4smile.com/quotes/i/fb8/david-disalvo-3662_bank-account_when-we-do-a-moral-act-to-offset-an-immo_1813654.jpg)

> ““When we do a moral act to offset an immoral one, we are engaged in “moral cleansing.” When we do nothing, or perhaps something perceived as immoral (because we feel like we have enough in the moral bank account to get away with it) we are engaged in “moral licensing.””

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Balancing moral actions with immoral ones leads to a psychological accounting system where good deeds justify bad ones, reducing further ethical effort.

**In simple terms:** Good deeds can excuse later bad deeds.

Key Takeaway

Be aware of moral accounting and act consistently.

Themes

ethics psychology self-regulation

Mood

reflective critical

Type

analytical ethical

When to use this quote

- workplace decisions
- environmental choices
- personal finance
- charitable giving

Key Concepts

moral accounting cognitive bias

Questions to Reflect On

- Do you rationalize bad choices after good ones?
- How can you maintain ethical consistency?

A Different Perspective

Moral licensing can persist despite awareness, especially under social pressure.

★ ★ ★ ★ ★   No ratings yet

[Bank account](https://sms4smile.com/quotes/about/bank-account/) [Character](https://sms4smile.com/quotes/about/character/) [Immoral Feel](https://sms4smile.com/quotes/about/immoral-feel-391450/) [Moral Act](https://sms4smile.com/quotes/about/moral-act-1011723/) [Moral Cleansing](https://sms4smile.com/quotes/about/moral-cleansing-1173979/) [Moral Licensing](https://sms4smile.com/quotes/about/moral-licensing-2136912/) [Morality](https://sms4smile.com/quotes/about/morality/) [Perceived Immoral](https://sms4smile.com/quotes/about/perceived-immoral-2136913/)

## Related quotes

> [Moral licensing comes into play when people rely on past behavior to dismiss current prejudiced behavior. This is better known as the 'Some of…](https://sms4smile.com/quotes/nell-scovell/moral-licensing-comes-into-play-when-people-rely-on-past-behavior-to/)

[Nell Scovell](https://sms4smile.com/quotes/author/nell-scovell/)

> [“French police and the SS worked together on round-ups in Marseille, classified as ‘moral cleansing’. In all, some 75,000 Jews would be deported from…](https://sms4smile.com/quotes/jonathan-fenby/french-police-and-the-ss-worked-together-on-round-ups-in-marseille/)

[Jonathan Fenby](https://sms4smile.com/quotes/author/jonathan-fenby/)

> [What is moral is what you feel good after, and what is immoral is what you feel bad after.](https://sms4smile.com/quotes/ernest-hemingway/what-is-moral-is-what-you-feel-good-after-and-what-is-immoral-is-what/)

[Ernest Hemingway](https://sms4smile.com/quotes/author/ernest-hemingway/)

> [Conscience is what? It is putting together a moral act and a moral ideal, and measuring the act by the ideal. It is putting…](https://sms4smile.com/quotes/lyman-abbott/conscience-is-what-it-is-putting-together-a-moral-act-and-a-moral/)

[Lyman Abbott](https://sms4smile.com/quotes/author/lyman-abbott/)

> [I know only that what is moral is what you feel good after and what is immoral is what you feel bad after.](https://sms4smile.com/quotes/ernest-hemingway/i-know-only-that-what-is-moral-is-what-you-feel-good-after-and-what/)

[Ernest Hemingway](https://sms4smile.com/quotes/author/ernest-hemingway/)

> [Every act of every man is a moral act, to be tested by moral, and not by economic criteria.](https://sms4smile.com/quotes/robert-m-hutchins/every-act-of-every-man-is-a-moral-act-to-be-tested-by-moral-and-not/)

[Robert M. Hutchins](https://sms4smile.com/quotes/author/robert-m-hutchins/)

> [It is hardly a moral act to encourage others patiently to accept injustice which he himself does not endure.](https://sms4smile.com/quotes/martin-luther-king-jr/it-is-hardly-a-moral-act-to-encourage-others-patiently-to-accept/)

[Martin Luther King, Jr](https://sms4smile.com/quotes/author/martin-luther-king-jr/)

> [“So far, about morals, I know only that what is moral is what you feel good after and what is immoral is what you…](https://sms4smile.com/quotes/ernest-hemingway/so-far-about-morals-i-know-only-that-what-is-moral-is-what-you-feel-2/)

[Ernest Hemingway](https://sms4smile.com/quotes/author/ernest-hemingway/)

> [Even a purely moral act that has no hope of any immediate and visible political effect can gradually and indirectly, over time, gain in…](https://sms4smile.com/quotes/vaclav-havel/even-a-purely-moral-act-that-has-no-hope-of-any-immediate-and-visible/)

[Vaclav Havel](https://sms4smile.com/quotes/author/vaclav-havel/)

> [you may call a person vain, and they will smile; you may call them immoral, and they may even feel flattered - but call…](https://sms4smile.com/quotes/j-e-buckrose/you-may-call-a-person-vain-and-they-will-smile-you-may-call-them/)

[J. E. Buckrose](https://sms4smile.com/quotes/author/j-e-buckrose/)

> [Belief is a moral act for which the believer is to be held responsible.](https://sms4smile.com/quotes/lillian-hellman/belief-is-a-moral-act-for-which-the-believer-is-to-be-held-responsible/)

[Lillian Hellman](https://sms4smile.com/quotes/author/lillian-hellman/)

> [“To be moral, an act must be free.”](https://sms4smile.com/quotes/murray-n-rothbard/to-be-moral-an-act-must-be-free/)

[Murray N. Rothbard](https://sms4smile.com/quotes/author/murray-n-rothbard/)

> [“Among the innumerable books on Addy’s shelves was one by Ernest Hemingway in which I found these words: ‘What is moral is what you…](https://sms4smile.com/quotes/lynne-reid-banks/among-the-innumerable-books-on-addy-s-shelves-was-one-by-ernest/)

[Lynne Reid Banks](https://sms4smile.com/quotes/author/lynne-reid-banks/)

> [“So far, about morals, I know only that what is moral is what you feel good after and what is immoral is what you…](https://sms4smile.com/quotes/ernest-hemingway/so-far-about-morals-i-know-only-that-what-is-moral-is-what-you-feel/)

[Ernest Hemingway](https://sms4smile.com/quotes/author/ernest-hemingway/)

> [About morals, I know only that what is moral is what you feel good after and what is immoral is what you feel bad…](https://sms4smile.com/quotes/ernest-hemingway/about-morals-i-know-only-that-what-is-moral-is-what-you-feel-good/)

[Ernest Hemingway](https://sms4smile.com/quotes/author/ernest-hemingway/)

## More by David DiSalvo

> [“The flip side of this reality is that our big brains, advanced as they are, come with an array of complex shortcomings and are…](https://sms4smile.com/quotes/david-disalvo/the-flip-side-of-this-reality-is-that-our-big-brains-advanced-as-they/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“Participants who anticipated more rapid feedback scored the highest on the test.”](https://sms4smile.com/quotes/david-disalvo/participants-who-anticipated-more-rapid-feedback-scored-the-highest/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“The best way to think of how our brains frame information is to imagine a picture frame, except unlike a normal frame, this one…](https://sms4smile.com/quotes/david-disalvo/the-best-way-to-think-of-how-our-brains-frame-information-is-to/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“the amPFC and PCC were shown to play a large role in self-referential thinking and autobiographical memory (essentially, the “me” part of your brain).”](https://sms4smile.com/quotes/david-disalvo/the-ampfc-and-pcc-were-shown-to-play-a-large-role-in-self-referential/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“those who ask themselves whether they will perform a task generally do better than those who tell themselves that they will.”](https://sms4smile.com/quotes/david-disalvo/those-who-ask-themselves-whether-they-will-perform-a-task-generally/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“words, for our brains, reality equals relevance.”](https://sms4smile.com/quotes/david-disalvo/words-for-our-brains-reality-equals-relevance/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“In German, bridge (die brucke) is a feminine noun; in Spanish, bridge (el puente) is a masculine noun. Boroditsky found that when asked to…](https://sms4smile.com/quotes/david-disalvo/in-german-bridge-die-brucke-is-a-feminine-noun-in-spanish-bridge-el/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“selective attention,” also called “selectivity bias”—the tendency to orient oneself toward and process information from only one part of our environment to the exclusion…](https://sms4smile.com/quotes/david-disalvo/selective-attention-also-called-selectivity-bias-the-tendency-to/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“great deal of “green” marketing is predicated on the assumption that people will buy a green product to make themselves feel better about moral…](https://sms4smile.com/quotes/david-disalvo/great-deal-of-green-marketing-is-predicated-on-the-assumption-that/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“appears that our first instinct is for idleness, but when given an excuse to be busy (even a meaningless one), we're liable to act…](https://sms4smile.com/quotes/david-disalvo/appears-that-our-first-instinct-is-for-idleness-but-when-given-an/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“The reason that persuasive messages are short, pithy, and digestible in seconds is that we process them so quickly that they become familiar without…](https://sms4smile.com/quotes/david-disalvo/the-reason-that-persuasive-messages-are-short-pithy-and-digestible-in/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“schema (singular form of schemata) is like a mental map of concepts that hangs together by association.”](https://sms4smile.com/quotes/david-disalvo/schema-singular-form-of-schemata-is-like-a-mental-map-of-concepts/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“Specifically, a web of neurons—dubbed the “default network”—spanning three brain regions (the medial prefrontal cortex, the posterior cingulate cortex, and the parietal cortex) are…](https://sms4smile.com/quotes/david-disalvo/specifically-a-web-of-neurons-dubbed-the-default-network-spanning/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“it's always on in the background but only takes first chair in our brains when we're not focused on anything in particular.”](https://sms4smile.com/quotes/david-disalvo/it-s-always-on-in-the-background-but-only-takes-first-chair-in-our/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

> [“Our expectations for what we should be able to recall are hardly in line with what our brains are capable of processing—which, by the…](https://sms4smile.com/quotes/david-disalvo/our-expectations-for-what-we-should-be-able-to-recall-are-hardly-in/)

[David DiSalvo](https://sms4smile.com/quotes/author/david-disalvo/)

[Explore all 125 David DiSalvo quotes ](https://sms4smile.com/quotes/author/david-disalvo/)

## More Bank account quotes

> [I think most artists feel like they're outside society - no matter how many accolades they receive, or how much money is in your…](https://sms4smile.com/quotes/aaron-rose/i-think-most-artists-feel-like-they-re-outside-society-no-matter-how/)

[Aaron Rose](https://sms4smile.com/quotes/author/aaron-rose/)

> [You've got to exercise. Your health account, your bank account, they're the same thing. The more you put in, the more you can take…](https://sms4smile.com/quotes/jack-lalanne/you-ve-got-to-exercise-your-health-account-your-bank-account-they-re/)

[Jack LaLanne](https://sms4smile.com/quotes/author/jack-lalanne/)

> [“What constitutes an American? Not color nor race nor religion. Not the pedigree of his family nor the place of his birth. Not the…](https://sms4smile.com/quotes/harold-ickes/what-constitutes-an-american-not-color-nor-race-nor-religion-not-the/)

[Harold Ickes](https://sms4smile.com/quotes/author/harold-ickes/)

> [“Romantic literature often presents the individual as somebody caught in a struggle against the state and the market. Nothing could be further from the…](https://sms4smile.com/quotes/yuval-noah-harari/romantic-literature-often-presents-the-individual-as-somebody-caught/)

[Yuval Noah Harari](https://sms4smile.com/quotes/author/yuval-noah-harari/)

> [“War is always more complex. Economics, history, religion all have a role, but not for the ones dodging the bullets. They just get blown…](https://sms4smile.com/quotes/bill-carter/war-is-always-more-complex-economics-history-religion-all-have-a-role/)

[Bill Carter](https://sms4smile.com/quotes/author/bill-carter/)

> [Man: I want to share everything with you. woman: okay let's start with your bank account](https://sms4smile.com/quotes/julia-nkandi/man-i-want-to-share-everything-with-you-woman-okay-let-s-start-with/)

[Julia Nkandi](https://sms4smile.com/quotes/author/julia-nkandi/)

> [I actually love Twitter and Instagram. I do think it's so strange to think that 20 years ago, people would never have known personal…](https://sms4smile.com/quotes/lorde/i-actually-love-twitter-and-instagram-i-do-think-it-s-so-strange-to/)

[Lorde](https://sms4smile.com/quotes/author/lorde/)

> [As a joke, I would love to stand in line at ATM machines, and when people put in their PIN, I yell Got it!…](https://sms4smile.com/quotes/hussein-nishah/as-a-joke-i-would-love-to-stand-in-line-at-atm-machines-and-when/)

[Hussein Nishah](https://sms4smile.com/quotes/author/hussein-nishah/)

> [ARISTOCRACY, n. Government by the best men. (In this sense the word is obsolete; so is that kind of government.) Fellows that wear downy…](https://sms4smile.com/quotes/ambrose-bierce/aristocracy-n-government-by-the-best-men-in-this-sense-the-word-is/)

[Ambrose Bierce](https://sms4smile.com/quotes/author/ambrose-bierce/)

> [I had no idea of the size of my bank account as a teen, and I didn't care to know. That was my mom's…](https://sms4smile.com/quotes/anna-chlumsky/i-had-no-idea-of-the-size-of-my-bank-account-as-a-teen-and-i-didn-t/)

[Anna Chlumsky](https://sms4smile.com/quotes/author/anna-chlumsky/)

> [Prayer is not a check request asking for things to God. It is a deposit slip-a way to depositing God's character into our bankrupt…](https://sms4smile.com/quotes/anonymous/prayer-is-not-a-check-request-asking-for-things-to-god-it-is-a/)

[Anonymous](https://sms4smile.com/quotes/author/anonymous/)

> [“He’s changed?” “Yes. He’s started hanging out with a different crowd, a richer crowd. The men are all so arrogant. They don’t doubt themselves…](https://sms4smile.com/quotes/kathy-cooperman/he-s-changed-yes-he-s-started-hanging-out-with-a-different-crowd-a/)

[Kathy Cooperman](https://sms4smile.com/quotes/author/kathy-cooperman/)

> [If a person lies to you about what's in their bank account, they'll lie to you about other things as well.](https://sms4smile.com/quotes/christie-brinkley/if-a-person-lies-to-you-about-what-s-in-their-bank-account-they-ll/)

[Christie Brinkley](https://sms4smile.com/quotes/author/christie-brinkley/)

> [Secret bank accounts are for laundering dirty money. Heads of state at the UN should put an end them. That would be the best…](https://sms4smile.com/quotes/evo-morales/secret-bank-accounts-are-for-laundering-dirty-money-heads-of-state-at/)

[Evo Morales](https://sms4smile.com/quotes/author/evo-morales/)

> [The battle for the airwaves cannot be limited to only those who have the bank accounts to pay for the battle and win it.](https://sms4smile.com/quotes/walter-cronkite/the-battle-for-the-airwaves-cannot-be-limited-to-only-those-who-have/)

[Walter Cronkite](https://sms4smile.com/quotes/author/walter-cronkite/)

[Browse all 470 Bank account quotes ](https://sms4smile.com/quotes/about/bank-account/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Quotation",
            "text": "“When we do a moral act to offset an immoral one, we are engaged in “moral cleansing.” When we do nothing, or perhaps something perceived as immoral (because we feel like we have enough in the moral bank account to get away with it) we are engaged in “moral licensing.”",
            "creator": {
                "@type": "Person",
                "name": "David DiSalvo"
            },
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "url": "https://sms4smile.com/quotes/david-disalvo/when-we-do-a-moral-act-to-offset-an-immoral-one-we-are-engaged-in/",
            "about": {
                "@type": "Thing",
                "name": "Bank account"
            },
            "@id": "https://sms4smile.com/quotes/david-disalvo/when-we-do-a-moral-act-to-offset-an-immoral-one-we-are-engaged-in/#quotation",
            "image": {
                "@type": "ImageObject",
                "@id": "https://sms4smile.com/quotes/i/fb8/david-disalvo-3662_bank-account_when-we-do-a-moral-act-to-offset-an-immo_1813654.jpg",
                "contentUrl": "https://sms4smile.com/quotes/i/fb8/david-disalvo-3662_bank-account_when-we-do-a-moral-act-to-offset-an-immo_1813654.jpg",
                "url": "https://sms4smile.com/quotes/i/fb8/david-disalvo-3662_bank-account_when-we-do-a-moral-act-to-offset-an-immo_1813654.jpg",
                "width": 1080,
                "height": 1080,
                "caption": "“When we do a moral act to offset an immoral one, we are engaged in “moral cleansing.” When we do nothing, or…” — David DiSalvo",
                "creditText": "SMS4Smile Quotes",
                "creator": {
                    "@id": "https://sms4smile.com/quotes/#organization"
                }
            }
        },
        {
            "@type": "BreadcrumbList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "David DiSalvo",
                    "item": "https://sms4smile.com/quotes/author/david-disalvo/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "“When we do a moral act...",
                    "item": "https://sms4smile.com/quotes/david-disalvo/when-we-do-a-moral-act-to-offset-an-immoral-one-we-are-engaged-in/"
                }
            ],
            "@id": "https://sms4smile.com/quotes/david-disalvo/when-we-do-a-moral-act-to-offset-an-immoral-one-we-are-engaged-in/#breadcrumb"
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
