--- title: "Meaning & Key Takeaway of: In 1995, I had been chosen to make a…" description: "\"In 1995, I had been chosen to make a short presentation about the state of the TV business at a company retreat in Santa Barbara. At the time, I felt w..." image: "https://sms4smile.com/quotes/i/446/dana-walden-29862_business_in-1995-i-had-been-chosen-to-make-a-shor_599960.jpg" --- # In 1995, I had been chosen to make a short presentation… ![“In 1995, I had been chosen to make a short presentation about the state of the TV business at a company retreat in Santa Barbara. At the time, I felt we were not real competitors in network television. The studio wasn't prolific; we didn't have much of a brand.” quote by Dana Walden](https://sms4smile.com/quotes/i/446/dana-walden-29862_business_in-1995-i-had-been-chosen-to-make-a-shor_599960.jpg) [Download](https://sms4smile.com/quotes/i/446/dana-walden-29862_business_in-1995-i-had-been-chosen-to-make-a-shor_599960.jpg) [Open image](https://sms4smile.com/quotes/i/446/dana-walden-29862_business_in-1995-i-had-been-chosen-to-make-a-shor_599960.jpg) > “In 1995, I had been chosen to make a short presentation about the state of the TV business at a company retreat in Santa Barbara. At the time, I felt we were not real competitors in network television. The studio wasn't prolific; we didn't have much of a brand.” [Dana Walden](https://sms4smile.com/quotes/author/dana-walden/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The speaker recognized that their TV studio lacked strong branding and competitive presence in the network market at that time. **In simple terms:** The studio was not a strong competitor or brand. Key Takeaway Build a distinctive brand and competitive edge. Themes branding competition media strategy leadership Mood reflective determined Type strategic inspirational When to use this quote - internal corporate meetings - media industry analysis - strategic planning sessions Key Concepts market positioning brand equity strategic differentiation Questions to Reflect On - How can a modest studio develop a compelling brand? - What steps are needed to become a true network competitor? A Different Perspective Brand building requires resources and consistent messaging, which may be limited. ★ ★ ★ ★ ★ No ratings yet [Business](https://sms4smile.com/quotes/about/business/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Television](https://sms4smile.com/quotes/about/television/) [Time](https://sms4smile.com/quotes/about/time/) ## Related quotes > [It just clicked that it was the next step for me; choreographing didn't interest me, and opening a studio wasn't a passion for me.…](https://sms4smile.com/quotes/bree-turner/it-just-clicked-that-it-was-the-next-step-for-me-choreographing-didn/) [Bree Turner](https://sms4smile.com/quotes/author/bree-turner/) > [First of all I had to teach myself how to use the studio because there wasn't any classes in electronic music. 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So that's…](https://sms4smile.com/quotes/brian-dennehy/the-theater-business-has-allowed-me-in-a-way-the-movie-and-tv/) [Brian Dennehy](https://sms4smile.com/quotes/author/brian-dennehy/) > [The TV business is like the produce section of the market. Today everything is fresh and glistening and firm. And tomorrow, when they find…](https://sms4smile.com/quotes/bryan-cranston/the-tv-business-is-like-the-produce-section-of-the-market-today/) [Bryan Cranston](https://sms4smile.com/quotes/author/bryan-cranston/) > [What brought me into the TV business is what keeps me here and happy. 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They care about nothing but profit.](https://sms4smile.com/quotes/tom-petty/the-music-business-looks-like-you-know-innocent-schoolboys-compared/) [Tom Petty](https://sms4smile.com/quotes/author/tom-petty/) > [When you're just starting out in the TV business, you don't know anything at all, and you think you're doing a better job than…](https://sms4smile.com/quotes/katy-tur/when-you-re-just-starting-out-in-the-tv-business-you-don-t-know/) [Katy Tur](https://sms4smile.com/quotes/author/katy-tur/) > [Work takes me away from my wife, Sue, and my life in Santa Barbara.](https://sms4smile.com/quotes/jeff-bridges/work-takes-me-away-from-my-wife-sue-and-my-life-in-santa-barbara/) [Jeff Bridges](https://sms4smile.com/quotes/author/jeff-bridges/) > [Even with clothing naked animals, there were people who wanted to send in money. A woman in Santa Barbara, California, sent a $40,000 check.…](https://sms4smile.com/quotes/alan-abel/even-with-clothing-naked-animals-there-were-people-who-wanted-to-send/) [Alan Abel](https://sms4smile.com/quotes/author/alan-abel/) ## More by Dana Walden > [When I was little, my parents took away candy except on the weekends. 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