--- title: "Meaning & Key Takeaway of: People don't buy from clowns." description: "\"People don't buy from clowns.\" — Claude C. Hopkins" image: "https://sms4smile.com/quotes/i/8d3/claude-c-hopkins-11799_clown_people-don-t-buy-from-clowns-1874089_1874089.jpg" --- # People don't buy from clowns. ![“People don't buy from clowns.” quote by Claude C. Hopkins](https://sms4smile.com/quotes/i/8d3/claude-c-hopkins-11799_clown_people-don-t-buy-from-clowns-1874089_1874089.jpg) [Download](https://sms4smile.com/quotes/i/8d3/claude-c-hopkins-11799_clown_people-don-t-buy-from-clowns-1874089_1874089.jpg) [Open image](https://sms4smile.com/quotes/i/8d3/claude-c-hopkins-11799_clown_people-don-t-buy-from-clowns-1874089_1874089.jpg) > “People don't buy from clowns.” [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Consumers reject offers that appear unserious or untrustworthy; credibility is essential. **In simple terms:** People don’t trust clowns. Key Takeaway Maintain professionalism to earn trust. Themes marketing trust credibility Mood cautious analytical Type educational informative When to use this quote - product launch - ad campaign - sales pitch Key Concepts Brand perception consumer psychology Questions to Reflect On - How do you test credibility with audiences? - What signals convey seriousness? A Different Perspective Even serious brands can appear foolish if messaging is poor. ★ ★ ★ ★ ★ No ratings yet [Buy Clowns](https://sms4smile.com/quotes/about/buy-clowns-2605394/) [Clown](https://sms4smile.com/quotes/about/clown/) [Clowns](https://sms4smile.com/quotes/about/clowns/) [People](https://sms4smile.com/quotes/about/people/) [People Don](https://sms4smile.com/quotes/about/people-don/) [Wise](https://sms4smile.com/quotes/about/wise/) [Witty](https://sms4smile.com/quotes/about/witty/) ## Related quotes > [There are two types of people in this world. People who hate clowns...and clowns. (Bobby Pendragon)](https://sms4smile.com/quotes/d-j-machale-2/there-are-two-types-of-people-in-this-world-people-who-hate-clowns/) [D. J. MacHale](https://sms4smile.com/quotes/author/d-j-machale-2/) > [I was never into candy and games and clowns.](https://sms4smile.com/quotes/harry-shearer/i-was-never-into-candy-and-games-and-clowns/) [Harry Shearer](https://sms4smile.com/quotes/author/harry-shearer/) > [I'm obsessed with clowns and what they represent and the idea that clowns are supposed to make you laugh, but inevitably they're hiding something.…](https://sms4smile.com/quotes/madonna-ciccone/i-m-obsessed-with-clowns-and-what-they-represent-and-the-idea-that/) [Madonna Ciccone](https://sms4smile.com/quotes/author/madonna-ciccone/) > [Scary in the idea it could be a little overwhelming to have 70 or 100 clowns in a public space. Intriguing in that it…](https://sms4smile.com/quotes/carole-king/scary-in-the-idea-it-could-be-a-little-overwhelming-to-have-70-or-100/) [Carole King](https://sms4smile.com/quotes/author/carole-king/) > [Back in my day in the WWF oh.. the WW EEEEE, we had it all. We had Garbage men, we had clowns, we had…](https://sms4smile.com/quotes/shawn-michaels/back-in-my-day-in-the-wwf-oh-the-ww-eeeee-we-had-it-all-we-had/) [Shawn Michaels](https://sms4smile.com/quotes/author/shawn-michaels/) > [The idea of vaudeville clowns and court jesters is always to show the flaw, to point out what's not working and why it's not…](https://sms4smile.com/quotes/john-baldessari/the-idea-of-vaudeville-clowns-and-court-jesters-is-always-to-show-the/) [John Baldessari](https://sms4smile.com/quotes/author/john-baldessari/) > [“Clowns are respectable only in a circus.”](https://sms4smile.com/quotes/tamerlan-kuzgov/clowns-are-respectable-only-in-a-circus/) [Tamerlan Kuzgov](https://sms4smile.com/quotes/author/tamerlan-kuzgov/) > [I have a penchant for playing God's clowns. Actually, I played Nijinsky once, and he used to call himself God's clown.](https://sms4smile.com/quotes/stephen-lang/i-have-a-penchant-for-playing-god-s-clowns-actually-i-played-nijinsky/) [Stephen Lang](https://sms4smile.com/quotes/author/stephen-lang/) > [When I see professional clowns, mimes, or people who makes ballon animals, I think of their relatives and how disappointed they must be.](https://sms4smile.com/quotes/jimmy-fallon/when-i-see-professional-clowns-mimes-or-people-who-makes-ballon/) [Jimmy Fallon](https://sms4smile.com/quotes/author/jimmy-fallon/) > [We are in the same tent as the clowns and the freaks-that's show business.](https://sms4smile.com/quotes/edward-r-murrow/we-are-in-the-same-tent-as-the-clowns-and-the-freaks-that-s-show/) [Edward R. Murrow](https://sms4smile.com/quotes/author/edward-r-murrow/) > [A circus! 100 clowns of injustice have climbed out of the tiny clown car of this court room.](https://sms4smile.com/quotes/ellen-degeneres/a-circus-100-clowns-of-injustice-have-climbed-out-of-the-tiny-clown/) [Ellen DeGeneres](https://sms4smile.com/quotes/author/ellen-degeneres/) > [Class clowns are never allowed to date anybody decent, but you don't get beaten up, you're invited to parties, and everybody likes you.](https://sms4smile.com/quotes/dan-harmon/class-clowns-are-never-allowed-to-date-anybody-decent-but-you-don-t/) [Dan Harmon](https://sms4smile.com/quotes/author/dan-harmon/) > [I had a dream that a clown named dimples keep leaving the radio on in my room](https://sms4smile.com/quotes/anonymous/i-had-a-dream-that-a-clown-named-dimples-keep-leaving-the-radio-on-in/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [When fighting clowns, always go for the juggler.](https://sms4smile.com/quotes/darynda-jones/when-fighting-clowns-always-go-for-the-juggler/) [Darynda Jones](https://sms4smile.com/quotes/author/darynda-jones/) > [This is why I hate clowns X\_X](https://sms4smile.com/quotes/patience/this-is-why-i-hate-clowns-x-x/) [Patience](https://sms4smile.com/quotes/author/patience/) ## More by Claude C. Hopkins > [Never be led in new paths by the blind](https://sms4smile.com/quotes/claude-c-hopkins/never-be-led-in-new-paths-by-the-blind/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Curiosity is one of the strongest human incentives](https://sms4smile.com/quotes/claude-c-hopkins/curiosity-is-one-of-the-strongest-human-incentives/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [In the old days, advertisers ventured on their own opinions. The few guess right, the many wrong. Those were the time of advertising disaster](https://sms4smile.com/quotes/claude-c-hopkins/in-the-old-days-advertisers-ventured-on-their-own-opinions-the-few/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Don't, to gain general and useless attention, sacrifice the attention that you want](https://sms4smile.com/quotes/claude-c-hopkins/don-t-to-gain-general-and-useless-attention-sacrifice-the-attention/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Scientific advertising has altered many old plans and conceptions. It has proved many long established methods to be folly](https://sms4smile.com/quotes/claude-c-hopkins/scientific-advertising-has-altered-many-old-plans-and-conceptions-it/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Whatever claim you use to gain attention, the advertisement should tell a story reasonably complete.](https://sms4smile.com/quotes/claude-c-hopkins/whatever-claim-you-use-to-gain-attention-the-advertisement-should/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Remember the people you address are selfish, as we all are. They care nothing about your interests or profit. They seek service for themselves](https://sms4smile.com/quotes/claude-c-hopkins/remember-the-people-you-address-are-selfish-as-we-all-are-they-care/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Lust is a monstrous sin which altereth, marreth, and drieth the body, weakening all the joints and members, making the face bubbled and yellow,…](https://sms4smile.com/quotes/claude-c-hopkins/lust-is-a-monstrous-sin-which-altereth-marreth-and-drieth-the-body/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Don't think of people in the mass. This gives you a blurred view](https://sms4smile.com/quotes/claude-c-hopkins/don-t-think-of-people-in-the-mass-this-gives-you-a-blurred-view/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Platitudes and generalities roll of the human understanding like water from a duck](https://sms4smile.com/quotes/claude-c-hopkins/platitudes-and-generalities-roll-of-the-human-understanding-like/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [The right name is an advertisement in itself.](https://sms4smile.com/quotes/claude-c-hopkins/the-right-name-is-an-advertisement-in-itself/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [People will not be bored. They may listen politely at a dinner table to boasts and personalities, life history, etc. But in print they…](https://sms4smile.com/quotes/claude-c-hopkins/people-will-not-be-bored-they-may-listen-politely-at-a-dinner-table/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [The only purpose of advertising is to make sales. It is profitable or unprofitable according to its actual sales.](https://sms4smile.com/quotes/claude-c-hopkins/the-only-purpose-of-advertising-is-to-make-sales-it-is-profitable-or/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Impressive claims are made far more impressive by making them exact](https://sms4smile.com/quotes/claude-c-hopkins/impressive-claims-are-made-far-more-impressive-by-making-them-exact/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) > [Advertising is much like war, minus the venom](https://sms4smile.com/quotes/claude-c-hopkins/advertising-is-much-like-war-minus-the-venom/) [Claude C. Hopkins](https://sms4smile.com/quotes/author/claude-c-hopkins/) [Explore all 58 Claude C. Hopkins quotes ](https://sms4smile.com/quotes/author/claude-c-hopkins/) ## More Clown quotes > [“October 3, 2017 The clown, Hagarty said, looked like a cross between Ronald McDonald and that old TV clown, Bozo—or so he thought at…](https://sms4smile.com/quotes/stephen-king/october-3-2017-the-clown-hagarty-said-looked-like-a-cross-between/) [Stephen King](https://sms4smile.com/quotes/author/stephen-king/) > [There are two types of people in this world. People who hate clowns...and clowns. (Bobby Pendragon)](https://sms4smile.com/quotes/d-j-machale-2/there-are-two-types-of-people-in-this-world-people-who-hate-clowns/) [D. J. MacHale](https://sms4smile.com/quotes/author/d-j-machale-2/) > [I wanted to be a clown when I was a kid, so I love interacting and goofing around with kids.](https://sms4smile.com/quotes/eric-stonestreet/i-wanted-to-be-a-clown-when-i-was-a-kid-so-i-love-interacting-and/) [Eric Stonestreet](https://sms4smile.com/quotes/author/eric-stonestreet/) > [When fighting clowns, always go for the juggler.](https://sms4smile.com/quotes/darynda-jones/when-fighting-clowns-always-go-for-the-juggler/) [Darynda Jones](https://sms4smile.com/quotes/author/darynda-jones/) > [I try to be the clown and court jester and make people laugh. At the same time, you have people in the hospital who…](https://sms4smile.com/quotes/richard-simmons/i-try-to-be-the-clown-and-court-jester-and-make-people-laugh-at-the/) [Richard Simmons](https://sms4smile.com/quotes/author/richard-simmons/) > [He's fat and a clown, Bill, a fat clown for all to see.](https://sms4smile.com/quotes/eamon-dunphy/he-s-fat-and-a-clown-bill-a-fat-clown-for-all-to-see/) [Eamon Dunphy](https://sms4smile.com/quotes/author/eamon-dunphy/) > [You know, I was the class clown in Catholic school, but I never thought I would make a living out of it!](https://sms4smile.com/quotes/sofia-vergara/you-know-i-was-the-class-clown-in-catholic-school-but-i-never-thought/) [Sofia Vergara](https://sms4smile.com/quotes/author/sofia-vergara/) > [You see, this heart, won't settle down; just like a child, running, scared, from a clown. Demi Lovato](https://sms4smile.com/quotes/demi-lovato/you-see-this-heart-won-t-settle-down-just-like-a-child-running-scared/) [Demi Lovato](https://sms4smile.com/quotes/author/demi-lovato/) > [Circus clown. That's a new one.](https://sms4smile.com/quotes/anonymous/circus-clown-that-s-a-new-one/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [When I first started getting into acting, I was doing improv in acting class, and I had done a serious monologue and everyone was…](https://sms4smile.com/quotes/miles-teller/when-i-first-started-getting-into-acting-i-was-doing-improv-in-acting/) [Miles Teller](https://sms4smile.com/quotes/author/miles-teller/) > [Writing is for men who can think and feel, not mindless sensation seekers out of nightclubs and bars. But these are bad times. We…](https://sms4smile.com/quotes/naguib-mahfouz/writing-is-for-men-who-can-think-and-feel-not-mindless-sensation/) [Naguib Mahfouz](https://sms4smile.com/quotes/author/naguib-mahfouz/) > [“If i'm gonna be described as a clown for my actions, I might aswell be a whole circus”](https://sms4smile.com/quotes/bee/if-i-m-gonna-be-described-as-a-clown-for-my-actions-i-might-aswell-be/) [Bee](https://sms4smile.com/quotes/author/bee/) > [I had a dream that a clown named dimples keep leaving the radio on in my room](https://sms4smile.com/quotes/anonymous/i-had-a-dream-that-a-clown-named-dimples-keep-leaving-the-radio-on-in/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Is that love? It seems like a pale word, too easily tossed about by people who don’t know the meaning of it, who twist…](https://sms4smile.com/quotes/ann-aguirre/is-that-love-it-seems-like-a-pale-word-too-easily-tossed-about-by/) [Ann Aguirre](https://sms4smile.com/quotes/author/ann-aguirre/) > [I'm an actor, not a clown.](https://sms4smile.com/quotes/gene-wilder/i-m-an-actor-not-a-clown/) [Gene Wilder](https://sms4smile.com/quotes/author/gene-wilder/) [Browse all 837 Clown quotes ](https://sms4smile.com/quotes/about/clown/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "People don't buy from clowns.", "creator": { "@type": "Person", "name": "Claude C. 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