--- title: "Meaning & Key Takeaway of: Since those don’t hit financial reports…" description: "\"Since those don’t hit financial reports, the opportunities you had but didn’t accept, most people don’t bother thinking about them very much. At least ..." image: "https://sms4smile.com/quotes/i/631/charlie-munger-458_attention_since-those-don-t-hit-financial-reports_1347474.jpg" --- # Since those don’t hit financial reports, the opportunities… ![“Since those don’t hit financial reports, the opportunities you had but didn’t accept, most people don’t bother thinking about them very much. At least that is a mistake we don’t make. We rub our own noses in our mistakes in blowing opportunities, as we just did.” quote by Charlie Munger](https://sms4smile.com/quotes/i/631/charlie-munger-458_attention_since-those-don-t-hit-financial-reports_1347474.jpg) [Download](https://sms4smile.com/quotes/i/631/charlie-munger-458_attention_since-those-don-t-hit-financial-reports_1347474.jpg) [Open image](https://sms4smile.com/quotes/i/631/charlie-munger-458_attention_since-those-don-t-hit-financial-reports_1347474.jpg) > “Since those don’t hit financial reports, the opportunities you had but didn’t accept, most people don’t bother thinking about them very much. At least that is a mistake we don’t make. We rub our own noses in our mistakes in blowing opportunities, as we just did.” [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Missing financial signals lead to missed opportunities; learning from mistakes prevents future loss. **In simple terms:** Ignore data, miss chances; learn from errors. Key Takeaway Analyze data, act on opportunities. Themes investment learning mistakes Mood analytical pragmatic Type business motivational When to use this quote - stock analysis - career decisions - business strategy Key Concepts Opportunity cost behavioral finance Questions to Reflect On - What data do you overlook? - How can you turn mistakes into lessons? A Different Perspective Human bias can still cloud judgment. ★ ★ ★ ★ ★ No ratings yet [Attention](https://sms4smile.com/quotes/about/attention/) [Blowing Opportunities](https://sms4smile.com/quotes/about/blowing-opportunities-4570545/) [Bother Thinking](https://sms4smile.com/quotes/about/bother-thinking-2069142/) [Customer](https://sms4smile.com/quotes/about/customer/) [Financial](https://sms4smile.com/quotes/about/financial/) [Financial statements](https://sms4smile.com/quotes/about/financial-statements/) [Mistake](https://sms4smile.com/quotes/about/mistake/) [Mistakes Blowing](https://sms4smile.com/quotes/about/mistakes-blowing-4570546/) [Money](https://sms4smile.com/quotes/about/money/) [Noses](https://sms4smile.com/quotes/about/noses/) [Omission](https://sms4smile.com/quotes/about/omission/) [Opportunities Didn](https://sms4smile.com/quotes/about/opportunities-didn-1742953/) [Pay](https://sms4smile.com/quotes/about/pay/) [Pay attention](https://sms4smile.com/quotes/about/pay-attention/) [People](https://sms4smile.com/quotes/about/people/) [Statements](https://sms4smile.com/quotes/about/statements/) [Thinking Mistake](https://sms4smile.com/quotes/about/thinking-mistake-859571/) ## Related quotes > [After nearly making a terrible mistake not buying See's, we've made this mistake many times. We are apparently slow learners. These opportunity costs don't…](https://sms4smile.com/quotes/charlie-munger/after-nearly-making-a-terrible-mistake-not-buying-see-s-we-ve-made/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [“Don't bother me ... I'm thinking.”](https://sms4smile.com/quotes/ralphie-parker/don-t-bother-me-i-m-thinking/) [Ralphie Parker](https://sms4smile.com/quotes/author/ralphie-parker/) > [I like working really fast. The best ideas are the first ones that come into your head - so why bother thinking of any…](https://sms4smile.com/quotes/charli-xcx/i-like-working-really-fast-the-best-ideas-are-the-first-ones-that/) [Charli XCX](https://sms4smile.com/quotes/author/charli-xcx/) > [I grew up in a place where there weren't many opportunities if you didn't become a footballer.](https://sms4smile.com/quotes/carlos-tevez/i-grew-up-in-a-place-where-there-weren-t-many-opportunities-if-you/) [Carlos Tevez](https://sms4smile.com/quotes/author/carlos-tevez/) > [Coming off of 'Book of Mormon,' I had a lot of opportunities. I didn't want to do TV, actually. I really wanted to get…](https://sms4smile.com/quotes/josh-gad/coming-off-of-book-of-mormon-i-had-a-lot-of-opportunities-i-didn-t/) [Josh Gad](https://sms4smile.com/quotes/author/josh-gad/) > [I wasn't that interested in the dollars-and-cents part of business. My interest in starting Mary Kay Inc. was to offer women opportunities that didn't…](https://sms4smile.com/quotes/mary-kay-ash/i-wasn-t-that-interested-in-the-dollars-and-cents-part-of-business-my/) [Mary Kay Ash](https://sms4smile.com/quotes/author/mary-kay-ash/) > [Ever since I was in the Chelsea academy, I've had that awareness that people were saying I would be the first one to break…](https://sms4smile.com/quotes/ruben-loftus-cheek/ever-since-i-was-in-the-chelsea-academy-i-ve-had-that-awareness-that/) [Ruben Loftus-Cheek](https://sms4smile.com/quotes/author/ruben-loftus-cheek/) > [The older you get, the more grateful you are for all of the opportunities, even if you didn't deal with some in the best…](https://sms4smile.com/quotes/calum-hood/the-older-you-get-the-more-grateful-you-are-for-all-of-the/) [Calum Hood](https://sms4smile.com/quotes/author/calum-hood/) > [“you can’t live torturing yourself with the what-ifs. You can’t live thinking about this one mistake you made,”](https://sms4smile.com/quotes/frankie-rose/you-can-t-live-torturing-yourself-with-the-what-ifs-you-can-t-live/) [Frankie Rose](https://sms4smile.com/quotes/author/frankie-rose/) > [“If, even after you make what everyone considers to be the biggest mistake of your life, you stop thinking it's a mistake and may…](https://sms4smile.com/quotes/jodi-picoult/if-even-after-you-make-what-everyone-considers-to-be-the-biggest/) [Jodi Picoult](https://sms4smile.com/quotes/author/jodi-picoult/) > [“He’d spent enough time thinking he was a mistake—as a demigod, on this quest, in life in general. He didn’t need a random crazy…](https://sms4smile.com/quotes/anonymous/he-d-spent-enough-time-thinking-he-was-a-mistake-as-a-demigod-on-this/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [Nobody is guaranteed to be a starter; thinking that would be a mistake.](https://sms4smile.com/quotes/thibaut-courtois/nobody-is-guaranteed-to-be-a-starter-thinking-that-would-be-a-mistake/) [Thibaut Courtois](https://sms4smile.com/quotes/author/thibaut-courtois/) > [In football, I have learned to forget the past, think about the present, and the future will come as it may - thinking about…](https://sms4smile.com/quotes/gerard-deulofeu/in-football-i-have-learned-to-forget-the-past-think-about-the-present/) [Gerard Deulofeu](https://sms4smile.com/quotes/author/gerard-deulofeu/) > [Judge me all you want: Nobody rents space in my head. Fuck your thoughts. Keep thinking about me and I might mistake it for…](https://sms4smile.com/quotes/josh-q/judge-me-all-you-want-nobody-rents-space-in-my-head-fuck-your/) [Josh Q](https://sms4smile.com/quotes/author/josh-q/) > [“Thinking that I’m a mistake is the real mistake.”](https://sms4smile.com/quotes/craig-d-lounsbrough/thinking-that-i-m-a-mistake-is-the-real-mistake/) [Craig D. Lounsbrough](https://sms4smile.com/quotes/author/craig-d-lounsbrough/) ## More by Charlie Munger > [Almost all good businesses engage in 'pain today, gain tomorrow' activities.](https://sms4smile.com/quotes/charlie-munger/almost-all-good-businesses-engage-in-pain-today-gain-tomorrow/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [If you want good behavior, don't pay on a commission basis. Our judges aren't paid so much a case. We keep them pretty well…](https://sms4smile.com/quotes/charlie-munger/if-you-want-good-behavior-don-t-pay-on-a-commission-basis-our-judges/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [Acquire worldly wisdom and adjust your behavior accordingly. If your new behavior gives you a little temporary unpopularity with your peer group then to…](https://sms4smile.com/quotes/charlie-munger/acquire-worldly-wisdom-and-adjust-your-behavior-accordingly-if-your/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [I think time and time again, in reality, psychological notions and economic notions interplay, and the man who doesn't understand both is a damned…](https://sms4smile.com/quotes/charlie-munger/i-think-time-and-time-again-in-reality-psychological-notions-and/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [I have what I call an iron prescription that helps me keep sane when I naturally drift toward preferring one ideology over another and…](https://sms4smile.com/quotes/charlie-munger/i-have-what-i-call-an-iron-prescription-that-helps-me-keep-sane-when/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [The tax code gives you an enormous advantage if you can find some things you can just sit with.](https://sms4smile.com/quotes/charlie-munger/the-tax-code-gives-you-an-enormous-advantage-if-you-can-find-some/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [The great lesson in microeconomics is to discriminate between when technology is going to help you and when it's going to kill you. And…](https://sms4smile.com/quotes/charlie-munger/the-great-lesson-in-microeconomics-is-to-discriminate-between-when/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [Some years ago one oil company bought a fertilizer company, and every other major oil company practically ran out and bought a fertilizer company.…](https://sms4smile.com/quotes/charlie-munger/some-years-ago-one-oil-company-bought-a-fertilizer-company-and-every/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [ They \[Mc Donalds\] take people and give them a first job, which enables them to get a second job. They do a very good… ](https://sms4smile.com/quotes/charlie-munger/they-mc-donalds-take-people-and-give-them-a-first-job-which-enables/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [What good is envy? It’s the one sin you can’t have any fun at.](https://sms4smile.com/quotes/charlie-munger/what-good-is-envy-it-s-the-one-sin-you-can-t-have-any-fun-at/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [We believe that almost all really good investment records will involve relatively little diversification. The basic idea that it was hard to find good…](https://sms4smile.com/quotes/charlie-munger/we-believe-that-almost-all-really-good-investment-records-will/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [It is way less certain to be a wonderful business in the future. The threat is alternative mediums of information. Every newspaper is scrambling…](https://sms4smile.com/quotes/charlie-munger/it-is-way-less-certain-to-be-a-wonderful-business-in-the-future-the/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [In the corporate world, if you have analysts, due diligence, and no horse sense, you've just described hell.](https://sms4smile.com/quotes/charlie-munger/in-the-corporate-world-if-you-have-analysts-due-diligence-and-no/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [We have to have a special insight, or we'll put it in the 'too tough' basket. All of you have to look for a…](https://sms4smile.com/quotes/charlie-munger/we-have-to-have-a-special-insight-or-we-ll-put-it-in-the-too-tough/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [I've heard that one-half of the students at elite schools want to go into private equity or hedge funds. They want to keep up…](https://sms4smile.com/quotes/charlie-munger/i-ve-heard-that-one-half-of-the-students-at-elite-schools-want-to-go/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) [Explore all 544 Charlie Munger quotes ](https://sms4smile.com/quotes/author/charlie-munger/) ## More Attention quotes > [It appears to me that one great cause of our difference in opinion on subjects which we often discuss is that you have always…](https://sms4smile.com/quotes/david-ricardo/it-appears-to-me-that-one-great-cause-of-our-difference-in-opinion-on/) [David Ricardo](https://sms4smile.com/quotes/author/david-ricardo/) > [People pay far too much attention to the television and they're quite literal in some ways. At the beginning, when I was playing very…](https://sms4smile.com/quotes/ardal-o-hanlon/people-pay-far-too-much-attention-to-the-television-and-they-re-quite/) [Ardal O'Hanlon](https://sms4smile.com/quotes/author/ardal-o-hanlon/) > [Television, radio, social media. The 24/7 news cycle plows forward mercilessly on our desks, in our cars and in our pockets. Thousands and thousands…](https://sms4smile.com/quotes/joseph-prince/television-radio-social-media-the-24-7-news-cycle-plows-forward/) [Joseph Prince](https://sms4smile.com/quotes/author/joseph-prince/) > [By making conscious choices in our behavior and where we focus our attention, we can transform our experience of our body, decrease our biological…](https://sms4smile.com/quotes/deepak-chopra/by-making-conscious-choices-in-our-behavior-and-where-we-focus-our/) [Deepak Chopra](https://sms4smile.com/quotes/author/deepak-chopra/) > [Our inventions are wont to be pretty toys, which distract our attention from serious things. They are but improved means to an unimproved end.](https://sms4smile.com/quotes/henry-david-thoreau/our-inventions-are-wont-to-be-pretty-toys-which-distract-our/) [Henry David Thoreau](https://sms4smile.com/quotes/author/henry-david-thoreau/) > [What people don't normally know about us is the hustle is very real, and it's sorely driven a lot by how we consider ourselves.…](https://sms4smile.com/quotes/lzzy-hale/what-people-don-t-normally-know-about-us-is-the-hustle-is-very-real/) [Lzzy Hale](https://sms4smile.com/quotes/author/lzzy-hale/) > [For me, the term "psychotherapy" is limiting. It implies that we work with mind and emotions, but excludes the body and pays scant attention…](https://sms4smile.com/quotes/jed-diamond/for-me-the-term-psychotherapy-is-limiting-it-implies-that-we-work/) [Jed Diamond](https://sms4smile.com/quotes/author/jed-diamond/) > [When you approach something to photograph it, first be still with yourself until the object of your attention affirms your presence. Then don't leave…](https://sms4smile.com/quotes/minor-white/when-you-approach-something-to-photograph-it-first-be-still-with/) [Minor White](https://sms4smile.com/quotes/author/minor-white/) > [I'm writing about real things. Real people. Real characters. You have to believe what I write about is true or you wouldn't pay any…](https://sms4smile.com/quotes/lou-reed/i-m-writing-about-real-things-real-people-real-characters-you-have-to/) [Lou Reed](https://sms4smile.com/quotes/author/lou-reed/) > [ I went to a mosque in Philadelphia with \[my wife\] in December 24, 1999. And we we went to this mosque in Philly, and… ](https://sms4smile.com/quotes/mahershala-ali/i-went-to-a-mosque-in-philadelphia-with-my-wife-in-december-24-1999/) [Mahershala Ali](https://sms4smile.com/quotes/author/mahershala-ali/) > [The Harvard Business Review recently had an article called 'The Human Moment,' about how to make real contact with a person at work: ...…](https://sms4smile.com/quotes/daniel-goleman/the-harvard-business-review-recently-had-an-article-called-the-human/) [Daniel Goleman](https://sms4smile.com/quotes/author/daniel-goleman/) > [Let us thank God heartily as often as we pray that we have His Spirit in us to teach us to pray. Thanksgiving will…](https://sms4smile.com/quotes/andy-murray/let-us-thank-god-heartily-as-often-as-we-pray-that-we-have-his-spirit/) [Andy Murray](https://sms4smile.com/quotes/author/andy-murray/) > [Enlightened people live in very charged states of attention, with a tremendous power circuiting through them.](https://sms4smile.com/quotes/frederick-lenz/enlightened-people-live-in-very-charged-states-of-attention-with-a/) [Frederick Lenz](https://sms4smile.com/quotes/author/frederick-lenz/) > [We must have a welfare system that we can afford, which will mean giving greater attention to directing the welfare program toward its primary…](https://sms4smile.com/quotes/michael-portillo/we-must-have-a-welfare-system-that-we-can-afford-which-will-mean/) [Michael Portillo](https://sms4smile.com/quotes/author/michael-portillo/) > [The director's job should give you a sense of music without drawing attention to itself.](https://sms4smile.com/quotes/taylor-hackford/the-director-s-job-should-give-you-a-sense-of-music-without-drawing/) [Taylor Hackford](https://sms4smile.com/quotes/author/taylor-hackford/) [Browse all 10,153 Attention quotes ](https://sms4smile.com/quotes/about/attention/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "Since those don’t hit financial reports, the opportunities you had but didn’t accept, most people don’t bother thinking about them very much. At least that is a mistake we don’t make. We rub our own noses in our mistakes in blowing opportunities, as we just did.", "creator": { "@type": "Person", "name": "Charlie Munger" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/charlie-munger/since-those-don-t-hit-financial-reports-the-opportunities-you-had-but/", "about": { "@type": "Thing", "name": "Attention" }, "@id": "https://sms4smile.com/quotes/charlie-munger/since-those-don-t-hit-financial-reports-the-opportunities-you-had-but/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/631/charlie-munger-458_attention_since-those-don-t-hit-financial-reports_1347474.jpg", "contentUrl": "https://sms4smile.com/quotes/i/631/charlie-munger-458_attention_since-those-don-t-hit-financial-reports_1347474.jpg", "url": "https://sms4smile.com/quotes/i/631/charlie-munger-458_attention_since-those-don-t-hit-financial-reports_1347474.jpg", "width": 1080, "height": 1080, "caption": "“Since those don’t hit financial reports, the opportunities you had but didn’t accept, most people don’t…” — Charlie Munger", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Charlie Munger", "item": "https://sms4smile.com/quotes/author/charlie-munger/" }, { "@type": "ListItem", "position": 4, "name": "Since those don’t hit financial reports,...", "item": "https://sms4smile.com/quotes/charlie-munger/since-those-don-t-hit-financial-reports-the-opportunities-you-had-but/" } ], "@id": "https://sms4smile.com/quotes/charlie-munger/since-those-don-t-hit-financial-reports-the-opportunities-you-had-but/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```