--- title: "Meaning & Key Takeaway of: It is way less certain to be a wonderful…" description: "\"It is way less certain to be a wonderful business in the future. The threat is alternative mediums of information. Every newspaper is scrambling to par..." image: "https://sms4smile.com/quotes/i/8d0/charlie-munger-458_advantage_it-is-way-less-certain-to-be-a-wonderful_59627.jpg" --- # It is way less certain to be a wonderful business in the… ![“It is way less certain to be a wonderful business in the future. The threat is alternative mediums of information. Every newspaper is scrambling to parlay their existing advantage into dominance on the Internet. But it is way less sure [that this will occur] than the certainty 20 years ago that…” quote by Charlie Munger](https://sms4smile.com/quotes/i/8d0/charlie-munger-458_advantage_it-is-way-less-certain-to-be-a-wonderful_59627.jpg) [Download](https://sms4smile.com/quotes/i/8d0/charlie-munger-458_advantage_it-is-way-less-certain-to-be-a-wonderful_59627.jpg) [Open image](https://sms4smile.com/quotes/i/8d0/charlie-munger-458_advantage_it-is-way-less-certain-to-be-a-wonderful_59627.jpg) > “It is way less certain to be a wonderful business in the future. The threat is alternative mediums of information. Every newspaper is scrambling to parlay their existing advantage into dominance on the Internet. But it is way less sure \[that this will occur\] than the certainty 20 years ago that the basic business would grow steadily, so there's more downside risk. The perfectly fabulous economics of this business could become grievously impaired.” [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The future profitability of newspapers is highly uncertain due to digital competition, making the industry riskier than it seemed two decades ago. **In simple terms:** Newspapers face digital disruption risk. Key Takeaway Traditional media may lose economic advantage. Themes media disruption business risk digital transformation industry decline uncertainty Mood cautious analytical skeptical Type observation prediction cautionary When to use this quote - newspaper executives planning strategy - investors evaluating media stocks - journalists considering career moves - advertisers reallocating budgets - policy makers assessing media health Key Concepts media economics digital competition risk assessment Practical Applications - strategic diversification - investment risk analysis Questions to Reflect On - How can newspapers reinvent revenue models? - What indicators signal a sustainable digital pivot? ★ ★ ★ ★ ★ No ratings yet [Advantage](https://sms4smile.com/quotes/about/advantage/) [Business](https://sms4smile.com/quotes/about/business/) [Certainty](https://sms4smile.com/quotes/about/certainty/) [Economics](https://sms4smile.com/quotes/about/economics/) [Fabulous](https://sms4smile.com/quotes/about/fabulous/) [Internet](https://sms4smile.com/quotes/about/internet/) [Newspapers](https://sms4smile.com/quotes/about/newspapers/) [Risk](https://sms4smile.com/quotes/about/risk/) [Threat](https://sms4smile.com/quotes/about/threat/) [Time](https://sms4smile.com/quotes/about/time/) [Wonderful](https://sms4smile.com/quotes/about/wonderful/) ## Related quotes > [Stop thinking about global warming as a future threat and understand it instead as a present emergency, one that requires a far stronger policy…](https://sms4smile.com/quotes/bill-mckibben/stop-thinking-about-global-warming-as-a-future-threat-and-understand/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [So one way to create an attractive risk/reward situation is to limit downside risk severely by investing in situations that have a large margin…](https://sms4smile.com/quotes/joel-greenblatt/so-one-way-to-create-an-attractive-risk-reward-situation-is-to-limit/) [Joel Greenblatt](https://sms4smile.com/quotes/author/joel-greenblatt/) > [I always tell other people to protect against the downside, and not risk roughing on new ventures, but I never stuck to that rule…](https://sms4smile.com/quotes/richard-branson/i-always-tell-other-people-to-protect-against-the-downside-and-not/) [Richard Branson](https://sms4smile.com/quotes/author/richard-branson/) > [We have global interests, potential threats from elsewhere, North Korea, Iran, Taiwan Straits and the like. 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Every study on evolutionary psychology has correlated testosterone levels with dominance.](https://sms4smile.com/quotes/mike-cernovich/check-your-testosterone-levels-every-study-on-evolutionary-psychology/) [Mike Cernovich](https://sms4smile.com/quotes/author/mike-cernovich/) > [I believe Saddam Hussein's strategic objective was, and remains, to assert dominance over the Gulf region.](https://sms4smile.com/quotes/sandy-berger/i-believe-saddam-hussein-s-strategic-objective-was-and-remains-to/) [Sandy Berger](https://sms4smile.com/quotes/author/sandy-berger/) ## More by Charlie Munger > [Almost all good businesses engage in 'pain today, gain tomorrow' activities.](https://sms4smile.com/quotes/charlie-munger/almost-all-good-businesses-engage-in-pain-today-gain-tomorrow/) [Charlie Munger](https://sms4smile.com/quotes/author/charlie-munger/) > [If you want good behavior, don't pay on a commission basis. Our judges aren't paid so much a case. 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