--- title: "Meaning & Key Takeaway of: I came from advertising. For me it's…" description: "\"I came from advertising. For me it's about protecting the director's vision. That's always the goal. There's keeping things on budget and on time and d..." image: "https://sms4smile.com/quotes/i/a4a/charles-roven-29866_advertising_i-came-from-advertising-for-me-it-s-abou_692784.jpg" --- # I came from advertising. For me it's about protecting the… ![“I came from advertising. For me it's about protecting the director's vision. That's always the goal. There's keeping things on budget and on time and dealing with selling the movie so that to me is a focus. But also it's about serving the script. We are genre filmmakers, those are the films we…” quote by Charles Roven](https://sms4smile.com/quotes/i/a4a/charles-roven-29866_advertising_i-came-from-advertising-for-me-it-s-abou_692784.jpg) [Download](https://sms4smile.com/quotes/i/a4a/charles-roven-29866_advertising_i-came-from-advertising-for-me-it-s-abou_692784.jpg) [Open image](https://sms4smile.com/quotes/i/a4a/charles-roven-29866_advertising_i-came-from-advertising-for-me-it-s-abou_692784.jpg) > “I came from advertising. For me it's about protecting the director's vision. That's always the goal. There's keeping things on budget and on time and dealing with selling the movie so that to me is a focus. But also it's about serving the script. We are genre filmmakers, those are the films we love to make, so my perspective is a little different.” [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Balancing artistic integrity, budget, schedule, and marketing while honoring the script and genre preferences. **In simple terms:** Protect the director’s vision while managing practical constraints. Key Takeaway Prioritize creative vision and practical limits equally. Themes filmmaking budget creative control genre collaboration Mood determined professional reflective Type advice industry insight When to use this quote - film production - budget meetings - script revisions - marketing pitches Key Concepts production management artistic integrity marketing strategy Questions to Reflect On - How do you negotiate creative differences with directors? - What strategies keep a project on time without sacrificing vision? A Different Perspective May compromise artistic vision when budget pressures dominate. ★ ★ ★ ★ ★ No ratings yet [Advertising](https://sms4smile.com/quotes/about/advertising/) [Budgets](https://sms4smile.com/quotes/about/budgets/) [Cinema](https://sms4smile.com/quotes/about/cinema/) [Directors](https://sms4smile.com/quotes/about/directors/) [Dreams](https://sms4smile.com/quotes/about/dreams/) [Film](https://sms4smile.com/quotes/about/film/) [Filmmaker](https://sms4smile.com/quotes/about/filmmaker/) [Focus](https://sms4smile.com/quotes/about/focus/) [Genre](https://sms4smile.com/quotes/about/genre/) [Goal](https://sms4smile.com/quotes/about/goal/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Movie](https://sms4smile.com/quotes/about/movie/) [Perspective](https://sms4smile.com/quotes/about/perspective/) [Selling](https://sms4smile.com/quotes/about/selling/) [Time](https://sms4smile.com/quotes/about/time/) [Vision](https://sms4smile.com/quotes/about/vision/) ## Related quotes > ['E.T.' was the movie that made me want to make movies in the first place, and it was the first movie that made me…](https://sms4smile.com/quotes/adam-green/e-t-was-the-movie-that-made-me-want-to-make-movies-in-the-first-place/) [Adam Green](https://sms4smile.com/quotes/author/adam-green/) > [Comics have years to explain this stuff, and in a movie, you have to focus on one thing. So it's about kind of streamlining,…](https://sms4smile.com/quotes/edgar-wright/comics-have-years-to-explain-this-stuff-and-in-a-movie-you-have-to/) [Edgar Wright](https://sms4smile.com/quotes/author/edgar-wright/) > [It's rare that I'm working on a movie and that's the case. My goal is the same, ultimately at a certain point you give…](https://sms4smile.com/quotes/charles-roven/it-s-rare-that-i-m-working-on-a-movie-and-that-s-the-case-my-goal-is/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [You start selling the movie before you make it.](https://sms4smile.com/quotes/david-cronenberg/you-start-selling-the-movie-before-you-make-it/) [David Cronenberg](https://sms4smile.com/quotes/author/david-cronenberg/) > [Just selling through a movie theater is not ever going to be a viable way to make money back on a movie anymore.](https://sms4smile.com/quotes/lucy-fisher/just-selling-through-a-movie-theater-is-not-ever-going-to-be-a-viable/) Lucy Fisher > [During an election, it's like they're doing my job: they're going around banging the drum for their party and selling their movie. You know,…](https://sms4smile.com/quotes/emma-thompson/during-an-election-it-s-like-they-re-doing-my-job-they-re-going/) [Emma Thompson](https://sms4smile.com/quotes/author/emma-thompson/) > [Selling a movie feels like a hustle to every bone in my body. Many actors have careers dominated by modeling. They're all over the…](https://sms4smile.com/quotes/sean-penn/selling-a-movie-feels-like-a-hustle-to-every-bone-in-my-body-many/) [Sean Penn](https://sms4smile.com/quotes/author/sean-penn/) > [Once you get one actor to say yes, that leads to a second, and the third yes leads to a fourth - there's a…](https://sms4smile.com/quotes/nancy-juvonen/once-you-get-one-actor-to-say-yes-that-leads-to-a-second-and-the/) [Nancy Juvonen](https://sms4smile.com/quotes/author/nancy-juvonen/) > [As an actor on a film, you have no control over the final product - your job is to make a director's vision come…](https://sms4smile.com/quotes/maya-hawke/as-an-actor-on-a-film-you-have-no-control-over-the-final-product-your/) [Maya Hawke](https://sms4smile.com/quotes/author/maya-hawke/) > [Directing Mr. Mohanlal was a delight. He's completely there and wanting to know what you want him to do. He's very keen on making…](https://sms4smile.com/quotes/prithviraj-sukumaran/directing-mr-mohanlal-was-a-delight-he-s-completely-there-and-wanting/) [Prithviraj Sukumaran](https://sms4smile.com/quotes/author/prithviraj-sukumaran/) > [I'm always trying to find something unique or a project that I can do something unique in. When the director has a vision for…](https://sms4smile.com/quotes/josh-hartnett/i-m-always-trying-to-find-something-unique-or-a-project-that-i-can-do/) [Josh Hartnett](https://sms4smile.com/quotes/author/josh-hartnett/) > [I have always believed that an actor cannot afford to have a favorite genre. He must excel in every kind of film and fit…](https://sms4smile.com/quotes/manoj-bajpayee/i-have-always-believed-that-an-actor-cannot-afford-to-have-a-favorite/) [Manoj Bajpayee](https://sms4smile.com/quotes/author/manoj-bajpayee/) > [That can be undersold, I think, the importance when you're trying to do something good is that everybody understands the director's vision, everybody believes…](https://sms4smile.com/quotes/suzanne-todd/that-can-be-undersold-i-think-the-importance-when-you-re-trying-to-do/) [Suzanne Todd](https://sms4smile.com/quotes/author/suzanne-todd/) > [There are lots and lots of good actors out there, and often it's just luck if what you bring to the table syncs with…](https://sms4smile.com/quotes/rosamund-pike/there-are-lots-and-lots-of-good-actors-out-there-and-often-it-s-just/) [Rosamund Pike](https://sms4smile.com/quotes/author/rosamund-pike/) > [I look at the script first and who's directing it and then talk to the director to find out what his vision of the…](https://sms4smile.com/quotes/frank-grillo/i-look-at-the-script-first-and-who-s-directing-it-and-then-talk-to/) [Frank Grillo](https://sms4smile.com/quotes/author/frank-grillo/) ## More by Charles Roven > [The parts of Shaggy, Daphne, Freddie and Velma played by Linda Cardellini are all iconic and not really personality-driven, so it doesn't really matter…](https://sms4smile.com/quotes/charles-roven/the-parts-of-shaggy-daphne-freddie-and-velma-played-by-linda/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [There is an expectation with a superhero film that there is spectacle and action but there also has to be heart. Striking that balance…](https://sms4smile.com/quotes/charles-roven/there-is-an-expectation-with-a-superhero-film-that-there-is-spectacle/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [I'd been a Superman fan since the time I was a little kid. We had great respect for the Donner movie, and Superman II…](https://sms4smile.com/quotes/charles-roven/i-d-been-a-superman-fan-since-the-time-i-was-a-little-kid-we-had/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [In films of terror, it's often not about being graphic. Or if there is a graphic image, it's extremely swift. Everyone talks about the…](https://sms4smile.com/quotes/charles-roven/in-films-of-terror-it-s-often-not-about-being-graphic-or-if-there-is/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [I was also an Action Comic fan when I was a young kid and those comic books affected me and Superman is - he's…](https://sms4smile.com/quotes/charles-roven/i-was-also-an-action-comic-fan-when-i-was-a-young-kid-and-those-comic/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [Chicago's such a great city because it's got so many different brilliantly architecturally looking buildings, and you can really modify that city.](https://sms4smile.com/quotes/charles-roven/chicago-s-such-a-great-city-because-it-s-got-so-many-different/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [I don't believe making a movie accessible means you have to dumb them down.](https://sms4smile.com/quotes/charles-roven/i-don-t-believe-making-a-movie-accessible-means-you-have-to-dumb-them/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [I think that I'm a pretty great producer, but the vision behind Batman is Chris Nolan. I'm there to do my best to help…](https://sms4smile.com/quotes/charles-roven/i-think-that-i-m-a-pretty-great-producer-but-the-vision-behind-batman/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [You think that it must be great to be Superman but it's also hard to be Superman, especially when growing up.](https://sms4smile.com/quotes/charles-roven/you-think-that-it-must-be-great-to-be-superman-but-it-s-also-hard-to/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [It's rare that I'm working on a movie and that's the case. My goal is the same, ultimately at a certain point you give…](https://sms4smile.com/quotes/charles-roven/it-s-rare-that-i-m-working-on-a-movie-and-that-s-the-case-my-goal-is/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [We live in a much more complicated time than when Superman was created 75 years ago. Or even when Superman The Movie was created…](https://sms4smile.com/quotes/charles-roven/we-live-in-a-much-more-complicated-time-than-when-superman-was/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [For a long time, the film business was a single-digit business on investment return. Now, because of home video, it's a low double-digit business,…](https://sms4smile.com/quotes/charles-roven/for-a-long-time-the-film-business-was-a-single-digit-business-on/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [At least you used to know 'there's the villain, there's the good guy', but today there are more shades of grey.](https://sms4smile.com/quotes/charles-roven/at-least-you-used-to-know-there-s-the-villain-there-s-the-good-guy/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [People tend to think about God more when the clock starts to wind down.](https://sms4smile.com/quotes/charles-roven/people-tend-to-think-about-god-more-when-the-clock-starts-to-wind-down/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) > [I think that Superman is the pinnacle of the DC Universe. Our feeling always was that you need to get Superman right. That was…](https://sms4smile.com/quotes/charles-roven/i-think-that-superman-is-the-pinnacle-of-the-dc-universe-our-feeling/) [Charles Roven](https://sms4smile.com/quotes/author/charles-roven/) [Explore all 18 Charles Roven quotes ](https://sms4smile.com/quotes/author/charles-roven/) ## More Advertising quotes > [I saw this anti-drug commercial that showed a kid smoking pot in his dad's room with his friend. This kid finds a gun, the…](https://sms4smile.com/quotes/bill-maher/i-saw-this-anti-drug-commercial-that-showed-a-kid-smoking-pot-in-his/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [“Salesmanship is usually the art of making it the prospect’s problem, the salesperson’s need or desire to earn money.”](https://sms4smile.com/quotes/mokokoma-mokhonoana/salesmanship-is-usually-the-art-of-making-it-the-prospect-s-problem/) [Mokokoma Mokhonoana](https://sms4smile.com/quotes/author/mokokoma-mokhonoana/) > [Advertising justifies its existence when used in the public interest-it is much too powerful a tool to use solely for commercial purposes.](https://sms4smile.com/quotes/howard-gossage/advertising-justifies-its-existence-when-used-in-the-public-interest/) [Howard Gossage](https://sms4smile.com/quotes/author/howard-gossage/) > [“Don't wait, just sweat.”](https://sms4smile.com/quotes/amit-kalantri/don-t-wait-just-sweat/) [Amit Kalantri](https://sms4smile.com/quotes/author/amit-kalantri/) > [We have the capital, the resources, and the technology that we need to build a mobile advertising platform across the planet.](https://sms4smile.com/quotes/naveen-tewari/we-have-the-capital-the-resources-and-the-technology-that-we-need-to/) [Naveen Tewari](https://sms4smile.com/quotes/author/naveen-tewari/) > [“Never run advertising until the major publicity possibilities have been exploited.”](https://sms4smile.com/quotes/al-ries/never-run-advertising-until-the-major-publicity-possibilities-have/) [Al Ries](https://sms4smile.com/quotes/author/al-ries/) > [God never talks. But the devil keeps advertising, Father. The devil does a lot of commercials.](https://sms4smile.com/quotes/william-peter-blatty/god-never-talks-but-the-devil-keeps-advertising-father-the-devil-does/) [William Peter Blatty](https://sms4smile.com/quotes/author/william-peter-blatty/) > [I like Valentine's Day. The trouble is the florists and the candy-makers and the card people are all advertising so much, you don't dare…](https://sms4smile.com/quotes/andy-rooney/i-like-valentine-s-day-the-trouble-is-the-florists-and-the-candy/) [Andy Rooney](https://sms4smile.com/quotes/author/andy-rooney/) > [I happened to be spotted by a modeling agent who offered me a part-time job at 16. Everything happened very quickly after that -…](https://sms4smile.com/quotes/dia-mirza/i-happened-to-be-spotted-by-a-modeling-agent-who-offered-me-a-part/) [Dia Mirza](https://sms4smile.com/quotes/author/dia-mirza/) > [They say that Madison Avenue will only pay high dollars in advertising if they get the 18-35 age range.](https://sms4smile.com/quotes/sharon-gless/they-say-that-madison-avenue-will-only-pay-high-dollars-in/) [Sharon Gless](https://sms4smile.com/quotes/author/sharon-gless/) > [“There's not a branch of publishing or broadcasting that doesn't depend in some way on advertising. It'd be like an aquarium without water. Why,…](https://sms4smile.com/quotes/haruki-murakami/there-s-not-a-branch-of-publishing-or-broadcasting-that-doesn-t/) [Haruki Murakami](https://sms4smile.com/quotes/author/haruki-murakami/) > [I've driven people mad on films that I've made - I want more takes; I want to try new lines. Then I want to…](https://sms4smile.com/quotes/hugh-grant/i-ve-driven-people-mad-on-films-that-i-ve-made-i-want-more-takes-i/) [Hugh Grant](https://sms4smile.com/quotes/author/hugh-grant/) > [This hype word bothers me though It always sounds like an accusation, what does it mean, advertising, column inches in the press? Bands themselves…](https://sms4smile.com/quotes/holly-johnson/this-hype-word-bothers-me-though-it-always-sounds-like-an-accusation/) [Holly Johnson](https://sms4smile.com/quotes/author/holly-johnson/) > [I'm supposed to be taking time off. But I'm still writing and I have this Gap advert lined up.](https://sms4smile.com/quotes/joss-stone/i-m-supposed-to-be-taking-time-off-but-i-m-still-writing-and-i-have/) [Joss Stone](https://sms4smile.com/quotes/author/joss-stone/) > [Any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the…](https://sms4smile.com/quotes/john-wanamaker/any-seeming-deception-in-a-statement-is-costly-not-only-in-the/) [John Wanamaker](https://sms4smile.com/quotes/author/john-wanamaker/) [Browse all 1,942 Advertising quotes ](https://sms4smile.com/quotes/about/advertising/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "I came from advertising. For me it's about protecting the director's vision. That's always the goal. There's keeping things on budget and on time and dealing with selling the movie so that to me is a focus. But also it's about serving the script. We are genre filmmakers, those are the films we love to make, so my perspective is a little different.", "creator": { "@type": "Person", "name": "Charles Roven" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/charles-roven/i-came-from-advertising-for-me-it-s-about-protecting-the-director-s/", "about": { "@type": "Thing", "name": "Advertising" }, "@id": "https://sms4smile.com/quotes/charles-roven/i-came-from-advertising-for-me-it-s-about-protecting-the-director-s/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/a4a/charles-roven-29866_advertising_i-came-from-advertising-for-me-it-s-abou_692784.jpg", "contentUrl": "https://sms4smile.com/quotes/i/a4a/charles-roven-29866_advertising_i-came-from-advertising-for-me-it-s-abou_692784.jpg", "url": "https://sms4smile.com/quotes/i/a4a/charles-roven-29866_advertising_i-came-from-advertising-for-me-it-s-abou_692784.jpg", "width": 1080, "height": 1080, "caption": "“I came from advertising. For me it's about protecting the director's vision. That's always the goal. There's…” — Charles Roven", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Charles Roven", "item": "https://sms4smile.com/quotes/author/charles-roven/" }, { "@type": "ListItem", "position": 4, "name": "I came from advertising. For me...", "item": "https://sms4smile.com/quotes/charles-roven/i-came-from-advertising-for-me-it-s-about-protecting-the-director-s/" } ], "@id": "https://sms4smile.com/quotes/charles-roven/i-came-from-advertising-for-me-it-s-about-protecting-the-director-s/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```