---
title: "Meaning & Key Takeaway of: YouTube is becoming much more than an…"
description: "\"YouTube is becoming much more than an entertainment destination.\" — Chad Hurley"
image: "https://sms4smile.com/quotes/i/ea4/chad-hurley-8730_becoming_youtube-is-becoming-much-more-than-an-en_2126173.png"
---

#  YouTube is becoming much more than an entertainment…

![“YouTube is becoming much more than an entertainment destination.” quote by Chad Hurley](https://sms4smile.com/quotes/i/ea4/chad-hurley-8730_becoming_youtube-is-becoming-much-more-than-an-en_2126173.png)   [Download](https://sms4smile.com/quotes/i/ea4/chad-hurley-8730_becoming_youtube-is-becoming-much-more-than-an-en_2126173.png) [Open image](https://sms4smile.com/quotes/i/ea4/chad-hurley-8730_becoming_youtube-is-becoming-much-more-than-an-en_2126173.png)

> “YouTube is becoming much more than an entertainment destination.”

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

YouTube is evolving into a platform for education, community building, and commerce, not just videos.

**In simple terms:** YouTube now serves many purposes beyond fun.

Key Takeaway

Explore diverse content and create value.

Themes

technology media community business education

Mood

optimistic forward‑looking

Type

observational strategic

When to use this quote

- learning tutorials
- online workshops
- brand promotion
- virtual events

Key Concepts

platform evolution user engagement monetization

Questions to Reflect On

- How can creators balance entertainment and education?
- What responsibilities do platforms have to their audiences?

A Different Perspective

Challenges include content moderation and algorithm bias.

★ ★ ★ ★ ★   No ratings yet

[Becoming](https://sms4smile.com/quotes/about/becoming/) [Destination](https://sms4smile.com/quotes/about/destination/) [Entertainment](https://sms4smile.com/quotes/about/entertainment/) [Entertainment Destination](https://sms4smile.com/quotes/about/entertainment-destination-4361033/) [More](https://sms4smile.com/quotes/about/more/) [Much](https://sms4smile.com/quotes/about/much/) [Than](https://sms4smile.com/quotes/about/than/) [Video](https://sms4smile.com/quotes/about/video/) [Youtube](https://sms4smile.com/quotes/about/youtube/) [Youtube Entertainment](https://sms4smile.com/quotes/about/youtube-entertainment-4361032/)

## Related quotes

> [Advertisers now have a highly targeted opportunity for aligning their brands alongside the entertainment experience people are enjoying on YouTube.](https://sms4smile.com/quotes/chad-hurley/advertisers-now-have-a-highly-targeted-opportunity-for-aligning-their/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [We're trying to be a content destination for viral images and to be an entertainment destination in general.](https://sms4smile.com/quotes/alan-schaaf/we-re-trying-to-be-a-content-destination-for-viral-images-and-to-be/)

[Alan Schaaf](https://sms4smile.com/quotes/author/alan-schaaf/)

> [CBS has received a strong and positive response from the YouTube community about the quality of its programming.](https://sms4smile.com/quotes/chad-hurley/cbs-has-received-a-strong-and-positive-response-from-the-youtube/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [By delivering a wide array of programming to YouTube, the NBA will be able to connect with its existing worldwide fan base and reach…](https://sms4smile.com/quotes/chad-hurley/by-delivering-a-wide-array-of-programming-to-youtube-the-nba-will-be/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [We started YouTube to democratize video distribution. Now, we are democratizing video creation,](https://sms4smile.com/quotes/chad-hurley/we-started-youtube-to-democratize-video-distribution-now-we-are/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [YouTube is committed to balancing the needs of the fan community with those of copyright holders.](https://sms4smile.com/quotes/chad-hurley/youtube-is-committed-to-balancing-the-needs-of-the-fan-community-with/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [I think Facebook, Twitter and YouTube are the cornerstones of any social media strategy.](https://sms4smile.com/quotes/chad-hurley/i-think-facebook-twitter-and-youtube-are-the-cornerstones-of-any/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [To see how YouTube has become part of pop culture, it's been just amazing.](https://sms4smile.com/quotes/chad-hurley/to-see-how-youtube-has-become-part-of-pop-culture-it-s-been-just/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [With YouTube - with the Internet in general - you have information overload. The people who don't necessarily get credit are the curators.](https://sms4smile.com/quotes/chad-hurley/with-youtube-with-the-internet-in-general-you-have-information/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [There's always going to be a place for YouTube.](https://sms4smile.com/quotes/chad-hurley/there-s-always-going-to-be-a-place-for-youtube/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [Just as performers, I think you'd be an idiot not to utilize YouTube.](https://sms4smile.com/quotes/noel-wells/just-as-performers-i-think-you-d-be-an-idiot-not-to-utilize-youtube/)

[Noel Wells](https://sms4smile.com/quotes/author/noel-wells/)

> [Because YouTube is focused on a lot of different types of content at the same time, it has many opportunities, and the hardest thing…](https://sms4smile.com/quotes/robert-kyncl/because-youtube-is-focused-on-a-lot-of-different-types-of-content-at/)

[Robert Kyncl](https://sms4smile.com/quotes/author/robert-kyncl/)

> [I'm so central to YouTube now, and that puts me in the spotlight and raises a lot of questions like, 'Why is he so…](https://sms4smile.com/quotes/pewdiepie/i-m-so-central-to-youtube-now-and-that-puts-me-in-the-spotlight-and/)

[PewDiePie](https://sms4smile.com/quotes/author/pewdiepie/)

> [ There's a video that's been floating around on YouTube where \[Baz Luhrmann says\], "We were looking for a guy that sounded like a young… ](https://sms4smile.com/quotes/quindon-tarver/there-s-a-video-that-s-been-floating-around-on-youtube-where-baz/)

[Quindon Tarver](https://sms4smile.com/quotes/author/quindon-tarver/)

> [I decided to start my channel because my followers on Instagram told me that they wanted to learn how I did the looks I…](https://sms4smile.com/quotes/manny-mua/i-decided-to-start-my-channel-because-my-followers-on-instagram-told/)

[Manny MUA](https://sms4smile.com/quotes/author/manny-mua/)

## More by Chad Hurley

> [I was one of those kids who took apart their toys to see how they work, just to see what they were made up…](https://sms4smile.com/quotes/chad-hurley/i-was-one-of-those-kids-who-took-apart-their-toys-to-see-how-they/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [The power of digital distribution over physical retail outlets is you have a chance to create a global audience.](https://sms4smile.com/quotes/chad-hurley/the-power-of-digital-distribution-over-physical-retail-outlets-is-you/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [I think Facebook, Twitter and YouTube are the cornerstones of any social media strategy.](https://sms4smile.com/quotes/chad-hurley/i-think-facebook-twitter-and-youtube-are-the-cornerstones-of-any/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [The iPad - is that a phone or a computer? If I put it on my wall is it a TV?](https://sms4smile.com/quotes/chad-hurley/the-ipad-is-that-a-phone-or-a-computer-if-i-put-it-on-my-wall-is-it-a/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [By delivering a wide array of programming to YouTube, the NBA will be able to connect with its existing worldwide fan base and reach…](https://sms4smile.com/quotes/chad-hurley/by-delivering-a-wide-array-of-programming-to-youtube-the-nba-will-be/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [From time to time, I've experimented with sculpture or metal design. It's a good break from just sitting behind the keyboard.](https://sms4smile.com/quotes/chad-hurley/from-time-to-time-i-ve-experimented-with-sculpture-or-metal-design-it/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [More than simply capturing brief moments in time, MixBit helps people bring stories to life.](https://sms4smile.com/quotes/chad-hurley/more-than-simply-capturing-brief-moments-in-time-mixbit-helps-people/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [CBS has received a strong and positive response from the YouTube community about the quality of its programming.](https://sms4smile.com/quotes/chad-hurley/cbs-has-received-a-strong-and-positive-response-from-the-youtube/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [Advertisers now have a highly targeted opportunity for aligning their brands alongside the entertainment experience people are enjoying on YouTube.](https://sms4smile.com/quotes/chad-hurley/advertisers-now-have-a-highly-targeted-opportunity-for-aligning-their/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [I love video.](https://sms4smile.com/quotes/chad-hurley/i-love-video/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [To some extent, being an entrepreneur is a lonely journey.](https://sms4smile.com/quotes/chad-hurley/to-some-extent-being-an-entrepreneur-is-a-lonely-journey/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [I look at building business as a creative process that I enjoy.](https://sms4smile.com/quotes/chad-hurley/i-look-at-building-business-as-a-creative-process-that-i-enjoy/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [Fashion brands looking for explosive growth go the wholesale route, to get their products into stores, but then they end up relying on those…](https://sms4smile.com/quotes/chad-hurley/fashion-brands-looking-for-explosive-growth-go-the-wholesale-route-to/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [In Delicious's case, it's a great brand that belongs in Silicon Valley.](https://sms4smile.com/quotes/chad-hurley/in-delicious-s-case-it-s-a-great-brand-that-belongs-in-silicon-valley/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

> [Google is basically this idea that sites that link to other sites create a better way to search.](https://sms4smile.com/quotes/chad-hurley/google-is-basically-this-idea-that-sites-that-link-to-other-sites/)

[Chad Hurley](https://sms4smile.com/quotes/author/chad-hurley/)

[Explore all 78 Chad Hurley quotes ](https://sms4smile.com/quotes/author/chad-hurley/)

## More Becoming quotes

> [Focus on becoming more to achieve more while doing less](https://sms4smile.com/quotes/hal-elrod/focus-on-becoming-more-to-achieve-more-while-doing-less/)

[Hal Elrod](https://sms4smile.com/quotes/author/hal-elrod/)

> [If the media is sending girls the message that their value lies in their bodies, this can only leave them feeling disempowered and distract…](https://sms4smile.com/quotes/jennifer-siebel-newsom/if-the-media-is-sending-girls-the-message-that-their-value-lies-in/)

[Jennifer Siebel Newsom](https://sms4smile.com/quotes/author/jennifer-siebel-newsom/)

> [But I already saw no great difference between the psyche and spirituality. To amass knowledge without becoming wise is not my idea of progress…](https://sms4smile.com/quotes/m-scott-peck/but-i-already-saw-no-great-difference-between-the-psyche-and/)

[M. Scott Peck](https://sms4smile.com/quotes/author/m-scott-peck/)

> [It's easy to say, let's go in and get the bad guys. But you have a divided country of Sunnis and Shias. The United…](https://sms4smile.com/quotes/tulsi-gabbard/it-s-easy-to-say-let-s-go-in-and-get-the-bad-guys-but-you-have-a/)

[Tulsi Gabbard](https://sms4smile.com/quotes/author/tulsi-gabbard/)

> [The path I choose through the maze makes me what I am. I am not only a thing, but also a way of being--one…](https://sms4smile.com/quotes/daniel-keyes/the-path-i-choose-through-the-maze-makes-me-what-i-am-i-am-not-only-a/)

[Daniel Keyes](https://sms4smile.com/quotes/author/daniel-keyes/)

> [Becoming famous is a really shocking thing, especially when you don't have aspirations to it. It got to the point where I would try…](https://sms4smile.com/quotes/alison-moyet/becoming-famous-is-a-really-shocking-thing-especially-when-you-don-t/)

[Alison Moyet](https://sms4smile.com/quotes/author/alison-moyet/)

> [When other boys dreamt of going to the moon or becoming doctors, I wanted to be a designer.](https://sms4smile.com/quotes/olivier-theyskens/when-other-boys-dreamt-of-going-to-the-moon-or-becoming-doctors-i/)

[Olivier Theyskens](https://sms4smile.com/quotes/author/olivier-theyskens/)

> [One is not born a genius, one becomes a genius; and the feminine situation has up to the present rendered this becoming practically impossible.](https://sms4smile.com/quotes/simone-de-beauvoir/one-is-not-born-a-genius-one-becomes-a-genius-and-the-feminine/)

[Simone de Beauvoir](https://sms4smile.com/quotes/author/simone-de-beauvoir/)

> [The dream of coming back is becoming a reality. A lot of the uncertainty about the future has been cleared up. A lot of…](https://sms4smile.com/quotes/paul-tagliabue/the-dream-of-coming-back-is-becoming-a-reality-a-lot-of-the/)

[Paul Tagliabue](https://sms4smile.com/quotes/author/paul-tagliabue/)

> [I'm getting to a point where everything is becoming streamlined in my life. I'm learning how to stand onstage for two hours and play…](https://sms4smile.com/quotes/john-mayer/i-m-getting-to-a-point-where-everything-is-becoming-streamlined-in-my/)

[John Mayer](https://sms4smile.com/quotes/author/john-mayer/)

> [The term 'Pre-Raphaelite' is in danger of becoming one of the most misused tags in art history](https://sms4smile.com/quotes/christopher-wood/the-term-pre-raphaelite-is-in-danger-of-becoming-one-of-the-most/)

[Christopher Wood](https://sms4smile.com/quotes/author/christopher-wood/)

> [We are somehow the children of the planet, we are somehow its finest hour; we bind time, we bind the past, we anticipate the…](https://sms4smile.com/quotes/terence-mckenna/we-are-somehow-the-children-of-the-planet-we-are-somehow-its-finest/)

[Terence McKenna](https://sms4smile.com/quotes/author/terence-mckenna/)

> [The reason so many of us are obsessed with becoming stars is because we are not yet starring in our own lives. The cosmic…](https://sms4smile.com/quotes/marianne-williamson/the-reason-so-many-of-us-are-obsessed-with-becoming-stars-is-because/)

[Marianne Williamson](https://sms4smile.com/quotes/author/marianne-williamson/)

> [In a personal way, to do with family and the father-son relationship, in a kind of artistic way with regard to him being an…](https://sms4smile.com/quotes/andy-serkis/in-a-personal-way-to-do-with-family-and-the-father-son-relationship/)

[Andy Serkis](https://sms4smile.com/quotes/author/andy-serkis/)

> [Trying to be perfect may be inevitable for people who are smart and ambitious and interested in the world and its good opinion...What is…](https://sms4smile.com/quotes/anna-quindlen/trying-to-be-perfect-may-be-inevitable-for-people-who-are-smart-and/)

[Anna Quindlen](https://sms4smile.com/quotes/author/anna-quindlen/)

[Browse all 4,715 Becoming quotes ](https://sms4smile.com/quotes/about/becoming/)

```json
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Quotation",
            "text": "YouTube is becoming much more than an entertainment destination.",
            "creator": {
                "@type": "Person",
                "name": "Chad Hurley"
            },
            "isPartOf": {
                "@id": "https://sms4smile.com/quotes/#website"
            },
            "url": "https://sms4smile.com/quotes/chad-hurley/youtube-is-becoming-much-more-than-an-entertainment-destination/",
            "about": {
                "@type": "Thing",
                "name": "Becoming"
            },
            "@id": "https://sms4smile.com/quotes/chad-hurley/youtube-is-becoming-much-more-than-an-entertainment-destination/#quotation",
            "image": {
                "@type": "ImageObject",
                "@id": "https://sms4smile.com/quotes/i/ea4/chad-hurley-8730_becoming_youtube-is-becoming-much-more-than-an-en_2126173.png",
                "contentUrl": "https://sms4smile.com/quotes/i/ea4/chad-hurley-8730_becoming_youtube-is-becoming-much-more-than-an-en_2126173.png",
                "url": "https://sms4smile.com/quotes/i/ea4/chad-hurley-8730_becoming_youtube-is-becoming-much-more-than-an-en_2126173.png",
                "width": 1080,
                "height": 1080,
                "caption": "“YouTube is becoming much more than an entertainment destination.” — Chad Hurley",
                "creditText": "SMS4Smile Quotes",
                "creator": {
                    "@id": "https://sms4smile.com/quotes/#organization"
                }
            }
        },
        {
            "@type": "BreadcrumbList",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://sms4smile.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Quotes",
                    "item": "https://sms4smile.com/quotes/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Chad Hurley",
                    "item": "https://sms4smile.com/quotes/author/chad-hurley/"
                },
                {
                    "@type": "ListItem",
                    "position": 4,
                    "name": "YouTube is becoming much more than...",
                    "item": "https://sms4smile.com/quotes/chad-hurley/youtube-is-becoming-much-more-than-an-entertainment-destination/"
                }
            ],
            "@id": "https://sms4smile.com/quotes/chad-hurley/youtube-is-becoming-much-more-than-an-entertainment-destination/#breadcrumb"
        },
        {
            "@type": "WebSite",
            "@id": "https://sms4smile.com/quotes/#website",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "publisher": {
                "@id": "https://sms4smile.com/quotes/#organization"
            }
        },
        {
            "@type": "Organization",
            "@id": "https://sms4smile.com/quotes/#organization",
            "name": "SMS4Smile Quotes",
            "url": "https://sms4smile.com/quotes/",
            "logo": {
                "@type": "ImageObject",
                "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png",
                "width": 512,
                "height": 512
            }
        }
    ]
}
```
