--- title: "Meaning & Key Takeaway of: If you want to create a great product…" description: "\"If you want to create a great product, just focus on one person. Make that one person have the most amazing experience ever.\" — Brian Chesky" image: "https://sms4smile.com/quotes/i/1cd/brian-chesky-11116_amazing_if-you-want-to-create-a-great-product-ju_1077665.png" --- # If you want to create a great product, just focus on one… ![“If you want to create a great product, just focus on one person. Make that one person have the most amazing experience ever.” quote by Brian Chesky](https://sms4smile.com/quotes/i/1cd/brian-chesky-11116_amazing_if-you-want-to-create-a-great-product-ju_1077665.png) [Download](https://sms4smile.com/quotes/i/1cd/brian-chesky-11116_amazing_if-you-want-to-create-a-great-product-ju_1077665.png) [Open image](https://sms4smile.com/quotes/i/1cd/brian-chesky-11116_amazing_if-you-want-to-create-a-great-product-ju_1077665.png) > “If you want to create a great product, just focus on one person. Make that one person have the most amazing experience ever.” [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. He advises focusing on a single user to craft an exceptional product experience. **In simple terms:** Design for one user to create greatness. Key Takeaway Prioritize deep user empathy. Themes product design user focus excellence Mood strategic focused Type business inspirational When to use this quote - product development - startup strategy - UX research Key Concepts human‑centered design customer experience Questions to Reflect On - Who is your ideal user? - How can you test their experience? A Different Perspective Scaling may require broader focus later. ★ ★ ★ ★ ★ No ratings yet [Amazing](https://sms4smile.com/quotes/about/amazing/) [Experience](https://sms4smile.com/quotes/about/experience/) [Focus](https://sms4smile.com/quotes/about/focus/) ## Related quotes > [Making a difference in a few lives is entirely possible and usually fairly easy. You just have to focus on one person at a…](https://sms4smile.com/quotes/melchor-lim/making-a-difference-in-a-few-lives-is-entirely-possible-and-usually/) [Melchor Lim](https://sms4smile.com/quotes/author/melchor-lim/) > [When you fall in love you recognise you're not the most important person in the world, and your focus becomes another person.](https://sms4smile.com/quotes/russell-brand/when-you-fall-in-love-you-recognise-you-re-not-the-most-important/) [Russell Brand](https://sms4smile.com/quotes/author/russell-brand/) > [It's a skill that people are born with. Either you're a focuser or you're a multitasky person. I am a full-focus person.](https://sms4smile.com/quotes/jodie-foster/it-s-a-skill-that-people-are-born-with-either-you-re-a-focuser-or-you/) [Jodie Foster](https://sms4smile.com/quotes/author/jodie-foster/) > [I prefer to focus on who I am as a person and what I stand for. We all want to look good, but I…](https://sms4smile.com/quotes/alesha-dixon/i-prefer-to-focus-on-who-i-am-as-a-person-and-what-i-stand-for-we-all/) [Alesha Dixon](https://sms4smile.com/quotes/author/alesha-dixon/) > [If I focus on one person, the idea is that, oh, now you've attained this goal and beaten one person. One person. Well, what…](https://sms4smile.com/quotes/josh-barnett/if-i-focus-on-one-person-the-idea-is-that-oh-now-you-ve-attained-this/) [Josh Barnett](https://sms4smile.com/quotes/author/josh-barnett/) > [If you focus on another person you take their energy in your body completely.](https://sms4smile.com/quotes/frederick-lenz/if-you-focus-on-another-person-you-take-their-energy-in-your-body/) [Frederick Lenz](https://sms4smile.com/quotes/author/frederick-lenz/) > [“One of the greatest skills—and gifts—is to focus on a person. Make them feel as though they’re the only person in the world.”](https://sms4smile.com/quotes/rhonda-rhyne/one-of-the-greatest-skills-and-gifts-is-to-focus-on-a-person-make/) Rhonda Rhyne > [“Forgiveness was not a one-time act. It was decision to move on and focus on a person's good features each time the hurt over…](https://sms4smile.com/quotes/j-d-horn/forgiveness-was-not-a-one-time-act-it-was-decision-to-move-on-and/) [J.D. Horn](https://sms4smile.com/quotes/author/j-d-horn/) > [The intrinsic path to success is to focus on being the person that you are, and put all of your energy and drive into…](https://sms4smile.com/quotes/paul-buchheit/the-intrinsic-path-to-success-is-to-focus-on-being-the-person-that/) [Paul Buchheit](https://sms4smile.com/quotes/author/paul-buchheit/) > [In general, I always make it my mission to focus on the one person in the audience who seems to be absolutely miserable about…](https://sms4smile.com/quotes/davy-rothbart/in-general-i-always-make-it-my-mission-to-focus-on-the-one-person-in/) [Davy Rothbart](https://sms4smile.com/quotes/author/davy-rothbart/) > [“Create a great future. Be happy NOW.”](https://sms4smile.com/quotes/thomas-flindt/create-a-great-future-be-happy-now/) [Thomas Flindt](https://sms4smile.com/quotes/author/thomas-flindt/) > [On what high-performing companies should be striving to create: A great place for great people to do great work.](https://sms4smile.com/quotes/marilyn-c-nelson/on-what-high-performing-companies-should-be-striving-to-create-a/) Marilyn C. Nelson > [I'm very ambitious, musically - I want to create great things, not mediocre work.](https://sms4smile.com/quotes/james-vincent-mcmorrow/i-m-very-ambitious-musically-i-want-to-create-great-things-not/) [James Vincent McMorrow](https://sms4smile.com/quotes/author/james-vincent-mcmorrow/) > [Great people create great acts of kindness.](https://sms4smile.com/quotes/miguel-de-cervantes/great-people-create-great-acts-of-kindness/) [Miguel de Cervantes](https://sms4smile.com/quotes/author/miguel-de-cervantes/) > [The ability of our people to think quickly and create great products in this whole new world of Internet open standards is not only…](https://sms4smile.com/quotes/anonymous/the-ability-of-our-people-to-think-quickly-and-create-great-products/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) ## More by Brian Chesky > [Travel is a new experience that can transport you out of your everyday routine to create memories with the ones you love.](https://sms4smile.com/quotes/brian-chesky/travel-is-a-new-experience-that-can-transport-you-out-of-your/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Culture is simply a shared way of doing something with passion.](https://sms4smile.com/quotes/brian-chesky/culture-is-simply-a-shared-way-of-doing-something-with-passion/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Build something 100 people love, not something 1 million people kind of like.](https://sms4smile.com/quotes/brian-chesky/build-something-100-people-love-not-something-1-million-people-kind/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Airbnb is different from most brands. We're a community of individuals, and yet there's a consistency holding us together through the values we share.…](https://sms4smile.com/quotes/brian-chesky/airbnb-is-different-from-most-brands-we-re-a-community-of-individuals/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [The stuff that matters in life is no longer stuff. It's other people. It's relationships. It's experience.](https://sms4smile.com/quotes/brian-chesky/the-stuff-that-matters-in-life-is-no-longer-stuff-it-s-other-people/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Somebody asked me 'what's the job of a CEO', and there's a number of things a CEO does. What you mostly do is articulate…](https://sms4smile.com/quotes/brian-chesky/somebody-asked-me-what-s-the-job-of-a-ceo-and-there-s-a-number-of/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Culture is a thousand things, a thousand times. It's living the core values when you hire; when you write an email; when you are…](https://sms4smile.com/quotes/brian-chesky/culture-is-a-thousand-things-a-thousand-times-it-s-living-the-core/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Companies that hire employees..that are deeply passionate create companies that customers are really really passionate about, and those are the companies that have strong…](https://sms4smile.com/quotes/brian-chesky/companies-that-hire-employees-that-are-deeply-passionate-create/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Our culture is the foundation for our company.](https://sms4smile.com/quotes/brian-chesky/our-culture-is-the-foundation-for-our-company/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [The office is the laboratory and meeting your users is like going into the field. You can't just stay in the lab. And it's…](https://sms4smile.com/quotes/brian-chesky/the-office-is-the-laboratory-and-meeting-your-users-is-like-going/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [It's better to have 100 people love you than to have 1,000,000 people like you.](https://sms4smile.com/quotes/brian-chesky/it-s-better-to-have-100-people-love-you-than-to-have-1-000-000-people/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Brand is really the connection between you and your customersif you have a very strong culture, then the brand will come through.](https://sms4smile.com/quotes/brian-chesky/brand-is-really-the-connection-between-you-and-your-customersif-you/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [As children, we have vivid imaginations. We stay up late waiting for Santa Claus, dream of becoming president, and have ideas that defy physics.…](https://sms4smile.com/quotes/brian-chesky/as-children-we-have-vivid-imaginations-we-stay-up-late-waiting-for/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [I think we go through our lives limiting our potential, and when times are tough, it's easy to convince ourselves that something isn't possible,…](https://sms4smile.com/quotes/brian-chesky/i-think-we-go-through-our-lives-limiting-our-potential-and-when-times/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) > [Whatever career you're in, assume it's going to be a massive failure. That way, you're not making decisions based on success, money and career.…](https://sms4smile.com/quotes/brian-chesky/whatever-career-you-re-in-assume-it-s-going-to-be-a-massive-failure/) [Brian Chesky](https://sms4smile.com/quotes/author/brian-chesky/) [Explore all 61 Brian Chesky quotes ](https://sms4smile.com/quotes/author/brian-chesky/) ## More Amazing quotes > [My favorite galaxy of all is called the Sombrero, NGC 4594. It's an amazing galaxy that is really two galaxies in one.](https://sms4smile.com/quotes/sandra-faber/my-favorite-galaxy-of-all-is-called-the-sombrero-ngc-4594-it-s-an/) [Sandra Faber](https://sms4smile.com/quotes/author/sandra-faber/) > [I don't own designer clothes, or a sports car, or a huge house, but I am seeing the world, experiencing amazing things, and I…](https://sms4smile.com/quotes/roz-savage/i-don-t-own-designer-clothes-or-a-sports-car-or-a-huge-house-but-i-am/) [Roz Savage](https://sms4smile.com/quotes/author/roz-savage/) > [There is something about the South that accepts the supernatural. If you don't accept it and you're having a conversation with someone who does,…](https://sms4smile.com/quotes/alice-englert/there-is-something-about-the-south-that-accepts-the-supernatural-if/) [Alice Englert](https://sms4smile.com/quotes/author/alice-englert/) > [Yoga's an amazing release.](https://sms4smile.com/quotes/monica-keena/yoga-s-an-amazing-release/) [Monica Keena](https://sms4smile.com/quotes/author/monica-keena/) > [I struggled and I did theater for 10 years, for 15 years, I tried to get little parts here and there in TV shows.…](https://sms4smile.com/quotes/james-tupper/i-struggled-and-i-did-theater-for-10-years-for-15-years-i-tried-to/) [James Tupper](https://sms4smile.com/quotes/author/james-tupper/) > [I think cricket is there in Usain Bolt's blood. Since I got to watch from close quarters, it was amazing to see him run…](https://sms4smile.com/quotes/harbhajan-singh/i-think-cricket-is-there-in-usain-bolt-s-blood-since-i-got-to-watch/) [Harbhajan Singh](https://sms4smile.com/quotes/author/harbhajan-singh/) > [Literally every person in my life is so amazing. I even don't understand how I am so blessed](https://sms4smile.com/quotes/anonymous/literally-every-person-in-my-life-is-so-amazing-i-even-don-t/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [I got to travel a lot and meet amazing people. That was a lot of fun.](https://sms4smile.com/quotes/bhavish-aggarwal/i-got-to-travel-a-lot-and-meet-amazing-people-that-was-a-lot-of-fun/) [Bhavish Aggarwal](https://sms4smile.com/quotes/author/bhavish-aggarwal/) > [Under Thatcher, who ruled us with an iron rod, great art was made. Amazing designers and musicians. Acid house was born. Very colourful and…](https://sms4smile.com/quotes/noel-gallagher/under-thatcher-who-ruled-us-with-an-iron-rod-great-art-was-made/) [Noel Gallagher](https://sms4smile.com/quotes/author/noel-gallagher/) > [A stadium tour would be amazing - that's definitely one of my goals. Just to keep putting out real, honest music that people can…](https://sms4smile.com/quotes/daya/a-stadium-tour-would-be-amazing-that-s-definitely-one-of-my-goals/) [Daya](https://sms4smile.com/quotes/author/daya/) > [I definitely want to put together an amazing debut album with some really dreamy collaborations.](https://sms4smile.com/quotes/bree-runway/i-definitely-want-to-put-together-an-amazing-debut-album-with-some/) [Bree Runway](https://sms4smile.com/quotes/author/bree-runway/) > [So crazy to think that we have only known each other 2 years. its been so amazing and we have got to do so…](https://sms4smile.com/quotes/one-direction/so-crazy-to-think-that-we-have-only-known-each-other-2-years-its-been/) [One Direction](https://sms4smile.com/quotes/author/one-direction/) > [I saw Frank Frazetta's art, and it seared on my memory. I love his paintings. They're so amazing.](https://sms4smile.com/quotes/jason-momoa/i-saw-frank-frazetta-s-art-and-it-seared-on-my-memory-i-love-his/) [Jason Momoa](https://sms4smile.com/quotes/author/jason-momoa/) > [When you're true to who you are, amazing things happen.](https://sms4smile.com/quotes/deborah-norville/when-you-re-true-to-who-you-are-amazing-things-happen/) [Deborah Norville](https://sms4smile.com/quotes/author/deborah-norville/) > [I want to continue to produce film, television, and theater, and to make the most amazing music that I've made in my life.](https://sms4smile.com/quotes/alicia-keys/i-want-to-continue-to-produce-film-television-and-theater-and-to-make/) [Alicia Keys](https://sms4smile.com/quotes/author/alicia-keys/) [Browse all 6,502 Amazing quotes ](https://sms4smile.com/quotes/about/amazing/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "If you want to create a great product, just focus on one person. 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