---
title: "Meaning & Key Takeaway of: If you think broadly about business…"
description: "\"If you think broadly about business, population size is a very important factor.\" — Borje Ekholm"
image: "https://sms4smile.com/quotes/i/f92/borje-ekholm-22793_business_if-you-think-broadly-about-business-popu_3097570.jpg"
---

#  If you think broadly about business, population size is a…

![“If you think broadly about business, population size is a very important factor.” quote by Borje Ekholm](https://sms4smile.com/quotes/i/f92/borje-ekholm-22793_business_if-you-think-broadly-about-business-popu_3097570.jpg)   [Download](https://sms4smile.com/quotes/i/f92/borje-ekholm-22793_business_if-you-think-broadly-about-business-popu_3097570.jpg) [Open image](https://sms4smile.com/quotes/i/f92/borje-ekholm-22793_business_if-you-think-broadly-about-business-popu_3097570.jpg)

> “If you think broadly about business, population size is a very important factor.”

[Borje Ekholm](https://sms4smile.com/quotes/author/borje-ekholm/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Business success depends heavily on the size of its market or audience.

**In simple terms:** Population size matters for business.

Key Takeaway

Target larger markets for growth.

Themes

economics business strategy scale

Mood

analytical pragmatic

Type

strategic informative

When to use this quote

- product launch
- investment decisions
- expansion planning

Key Concepts

market size network effects economies of scale

Questions to Reflect On

- Is a larger market always better?
- How can you serve a small but loyal audience?

A Different Perspective

Small niches can be profitable despite limited population.

★ ★ ★ ★ ★   No ratings yet

[Broadly Business](https://sms4smile.com/quotes/about/broadly-business-5353677/) [Business](https://sms4smile.com/quotes/about/business/) [Business Population](https://sms4smile.com/quotes/about/business-population-5353676/) [Important](https://sms4smile.com/quotes/about/important/) [Important Factor](https://sms4smile.com/quotes/about/important-factor-295755/) [Population](https://sms4smile.com/quotes/about/population/) [Population Size](https://sms4smile.com/quotes/about/population-size-2193861/) [Size](https://sms4smile.com/quotes/about/size/) [Think Broadly](https://sms4smile.com/quotes/about/think-broadly-1669050/)

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