--- title: "Meaning & Key Takeaway of: SDN is a major shift in the networking…" description: "\"SDN is a major shift in the networking industry. At Juniper, we think the impact of SDN will be much broader than others have suggested. It will redefi..." image: "https://sms4smile.com/quotes/i/917/bob-muglia-60287_business-model_sdn-is-a-major-shift-in-the-networking-i_1729628.jpg" --- # SDN is a major shift in the networking industry. At… ![“SDN is a major shift in the networking industry. At Juniper, we think the impact of SDN will be much broader than others have suggested. It will redefine networking and create new winners and losers. We're embracing SDN with clearly defined principles, a four-step roadmap to help customers adopt…” quote by Bob Muglia](https://sms4smile.com/quotes/i/917/bob-muglia-60287_business-model_sdn-is-a-major-shift-in-the-networking-i_1729628.jpg) [Download](https://sms4smile.com/quotes/i/917/bob-muglia-60287_business-model_sdn-is-a-major-shift-in-the-networking-i_1729628.jpg) [Open image](https://sms4smile.com/quotes/i/917/bob-muglia-60287_business-model_sdn-is-a-major-shift-in-the-networking-i_1729628.jpg) > “SDN is a major shift in the networking industry. At Juniper, we think the impact of SDN will be much broader than others have suggested. It will redefine networking and create new winners and losers. We're embracing SDN with clearly defined principles, a four-step roadmap to help customers adopt SDN within their business, and the networking industry's first comprehensive software-centric business model. We're incredibly excited about the value that SDN will deliver to our customers and are committed to leading the industry through this transition.” [Bob Muglia](https://sms4smile.com/quotes/author/bob-muglia/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. SDN transforms networking by separating control from hardware, enabling flexibility, scalability, and new business models. **In simple terms:** SDN changes how networks work. Key Takeaway Adopt SDN principles for future‑proof networks. Themes technology innovation strategy industry change Mood optimistic strategic Type business technological When to use this quote - enterprise network upgrades - cloud data center design - telecom infrastructure planning - IT transformation projects Key Concepts software‑defined networking virtualization business model innovation Questions to Reflect On - What risks exist in shifting to SDN? - How can organizations mitigate transition challenges? A Different Perspective Implementation costs and skill gaps can hinder adoption. ★ ★ ★ ★ ★ No ratings yet [Adopt Sdn](https://sms4smile.com/quotes/about/adopt-sdn-1418873/) [Business model](https://sms4smile.com/quotes/about/business-model/) [Business models](https://sms4smile.com/quotes/about/business-models/) [Committed](https://sms4smile.com/quotes/about/committed/) [Comprehensive](https://sms4smile.com/quotes/about/comprehensive/) [Customers](https://sms4smile.com/quotes/about/customers/) [Defined](https://sms4smile.com/quotes/about/defined/) [Embracing Sdn](https://sms4smile.com/quotes/about/embracing-sdn-1418870/) [Excited](https://sms4smile.com/quotes/about/excited/) [Firsts](https://sms4smile.com/quotes/about/firsts/) [Four](https://sms4smile.com/quotes/about/four/) [Helping](https://sms4smile.com/quotes/about/helping/) [Impact](https://sms4smile.com/quotes/about/impact/) [Impact Sdn](https://sms4smile.com/quotes/about/impact-sdn-1418872/) [Industry](https://sms4smile.com/quotes/about/industry/) [Loser](https://sms4smile.com/quotes/about/loser/) [Majors](https://sms4smile.com/quotes/about/majors/) [Models](https://sms4smile.com/quotes/about/models/) [Networking](https://sms4smile.com/quotes/about/networking/) [Principles](https://sms4smile.com/quotes/about/principles/) [Sdn Business](https://sms4smile.com/quotes/about/sdn-business-1418871/) [Software](https://sms4smile.com/quotes/about/software/) [Steps](https://sms4smile.com/quotes/about/steps/) [Thinking](https://sms4smile.com/quotes/about/thinking/) [Transition](https://sms4smile.com/quotes/about/transition/) [Value Sdn](https://sms4smile.com/quotes/about/value-sdn-1418874/) [Values](https://sms4smile.com/quotes/about/values/) [Winner](https://sms4smile.com/quotes/about/winner/) [Winner and loser](https://sms4smile.com/quotes/about/winner-and-loser/) [Winners And Losers](https://sms4smile.com/quotes/about/winners-and-losers/) ## Related quotes > [Literature is not a sack race. There aren't real winners and losers in the Republic of Letters.](https://sms4smile.com/quotes/charles-baxter/literature-is-not-a-sack-race-there-aren-t-real-winners-and-losers-in/) [Charles Baxter](https://sms4smile.com/quotes/author/charles-baxter/) > [People don't change. There are two kinds of people in the world: winners and losers. Black and white. I don't know where gray fits…](https://sms4smile.com/quotes/julie-anne-peters/people-don-t-change-there-are-two-kinds-of-people-in-the-world/) [Julie Anne Peters](https://sms4smile.com/quotes/author/julie-anne-peters/) > [Winners and losers aren't born, they are the products of how they think](https://sms4smile.com/quotes/lou-holtz/winners-and-losers-aren-t-born-they-are-the-products-of-how-they-think/) [Lou Holtz](https://sms4smile.com/quotes/author/lou-holtz/) > [When you reach an obstacle, turn it into an opportunity. You have the choice. You can overcome and be a winner, or you can…](https://sms4smile.com/quotes/mary-kay-ash/when-you-reach-an-obstacle-turn-it-into-an-opportunity-you-have-the-2/) [Mary Kay Ash](https://sms4smile.com/quotes/author/mary-kay-ash/) > [Building a startup community is not a zero-sum game in which there are winners and losers: if everyone engages, they and the entire community…](https://sms4smile.com/quotes/brad-feld/building-a-startup-community-is-not-a-zero-sum-game-in-which-there/) [Brad Feld](https://sms4smile.com/quotes/author/brad-feld/) > [ Those are all real things that I experienced, not with \[my daughters\] growing up but with the, you know - I'm trying not to… ](https://sms4smile.com/quotes/billy-crystal/those-are-all-real-things-that-i-experienced-not-with-my-daughters/) [Billy Crystal](https://sms4smile.com/quotes/author/billy-crystal/) > [When you reach an obstacle, turn it into an opportunity. You have the choice.](https://sms4smile.com/quotes/mary-kay-ash/when-you-reach-an-obstacle-turn-it-into-an-opportunity-you-have-the/) [Mary Kay Ash](https://sms4smile.com/quotes/author/mary-kay-ash/) > [Time says hush: by the gong of time you live. Listen and you hear time saying you were silent long before you came to…](https://sms4smile.com/quotes/carl-sandburg/time-says-hush-by-the-gong-of-time-you-live-listen-and-you-hear-time/) [Carl Sandburg](https://sms4smile.com/quotes/author/carl-sandburg/) > [For a start, the salary begins to have an attraction and addictiveness all of its own. A regular paycheck and crack cocaine have that…](https://sms4smile.com/quotes/felix-dennis/for-a-start-the-salary-begins-to-have-an-attraction-and-addictiveness/) [Felix Dennis](https://sms4smile.com/quotes/author/felix-dennis/) > [There are Two types of people on this earth. Those born to be in the spotlight and those born to pay to see the…](https://sms4smile.com/quotes/paritoshik-sharma/there-are-two-types-of-people-on-this-earth-those-born-to-be-in-the/) [Paritoshik Sharma](https://sms4smile.com/quotes/author/paritoshik-sharma/) > [Every now and then, a technology comes along that is so profound, so powerful, so universal, that its impact will change everything. It will…](https://sms4smile.com/quotes/lou-gerstner/every-now-and-then-a-technology-comes-along-that-is-so-profound-so/) [Lou Gerstner](https://sms4smile.com/quotes/author/lou-gerstner/) > [Hope for a great sea-change timid to rebuke and too petty to forgive](https://sms4smile.com/quotes/seamus-heaney/hope-for-a-great-sea-change-timid-to-rebuke-and-too-petty-to-forgive/) [Seamus Heaney](https://sms4smile.com/quotes/author/seamus-heaney/) > [I call crony capitalism, where you take money from successful small businesses, spend it in Washington on favored industries, on favored individuals, picking winners…](https://sms4smile.com/quotes/paul-ryan/i-call-crony-capitalism-where-you-take-money-from-successful-small/) [Paul Ryan](https://sms4smile.com/quotes/author/paul-ryan/) > [“Every problem comes with two things – a suffering and a message. The only difference between a winner and loser is which one of…](https://sms4smile.com/quotes/alka-dimri-saklani-beyond-secrets/every-problem-comes-with-two-things-a-suffering-and-a-message-the/) [Alka Dimri Saklani, Beyond Secrets](https://sms4smile.com/quotes/author/alka-dimri-saklani-beyond-secrets/) > [I do think there will be winners and losers in the 21st century economy.](https://sms4smile.com/quotes/david-plotz/i-do-think-there-will-be-winners-and-losers-in-the-21st-century/) [David Plotz](https://sms4smile.com/quotes/author/david-plotz/) ## More by Bob Muglia > [Microsoft unapologetically will make sure ActiveX works best on Windows](https://sms4smile.com/quotes/bob-muglia/microsoft-unapologetically-will-make-sure-activex-works-best-on/) [Bob Muglia](https://sms4smile.com/quotes/author/bob-muglia/) > [What's needed now are software technologies that interconnect computing systems, people and data to produce more rapid answers to the questions of science, and…](https://sms4smile.com/quotes/bob-muglia/what-s-needed-now-are-software-technologies-that-interconnect/) [Bob Muglia](https://sms4smile.com/quotes/author/bob-muglia/) > [Microsoft and Dell have been building, implementing and operating massive cloud operations for years. Now we are extending our longstanding partnership to help usher…](https://sms4smile.com/quotes/bob-muglia/microsoft-and-dell-have-been-building-implementing-and-operating/) [Bob Muglia](https://sms4smile.com/quotes/author/bob-muglia/) > [The right server for the right job.](https://sms4smile.com/quotes/bob-muglia/the-right-server-for-the-right-job/) [Bob Muglia](https://sms4smile.com/quotes/author/bob-muglia/) [Explore all 5 Bob Muglia quotes ](https://sms4smile.com/quotes/author/bob-muglia/) ## More Business model quotes > [Napster has pointed the way for a new direction for music distribution, and we believe it will form the basis of important and exciting…](https://sms4smile.com/quotes/barry-diller/napster-has-pointed-the-way-for-a-new-direction-for-music/) [Barry Diller](https://sms4smile.com/quotes/author/barry-diller/) > [“Compared with working just to make a living, it’s much easier to do what you love and get paid for it. You just have…](https://sms4smile.com/quotes/chris-guillebeau/compared-with-working-just-to-make-a-living-it-s-much-easier-to-do/) [Chris Guillebeau](https://sms4smile.com/quotes/author/chris-guillebeau/) > [I always admired Netflix's business model; they are really good at what they do.](https://sms4smile.com/quotes/colleen-ballinger/i-always-admired-netflix-s-business-model-they-are-really-good-at/) [Colleen Ballinger](https://sms4smile.com/quotes/author/colleen-ballinger/) > [“Network marketing was once seen as a business model for those who do not have something going on in their lives or who does…](https://sms4smile.com/quotes/olawale-daniel/network-marketing-was-once-seen-as-a-business-model-for-those-who-do/) [Olawale Daniel](https://sms4smile.com/quotes/author/olawale-daniel/) > [In my experience, in the real-estate business past success stories are generally not applicable to new situations. We must continually reinvent ourselves, responding to…](https://sms4smile.com/quotes/akira-mori/in-my-experience-in-the-real-estate-business-past-success-stories-are/) [Akira Mori](https://sms4smile.com/quotes/author/akira-mori/) > [As business models evolve, as the way you distribute content evolves, as the ability to do things online changes in terms of pricing or…](https://sms4smile.com/quotes/bobby-kotick/as-business-models-evolve-as-the-way-you-distribute-content-evolves/) [Bobby Kotick](https://sms4smile.com/quotes/author/bobby-kotick/) > [The problem with Wal-Mart is that it's a business model premised on offering the customer low prices at any cost - any cost to…](https://sms4smile.com/quotes/liza-featherstone/the-problem-with-wal-mart-is-that-it-s-a-business-model-premised-on/) [Liza Featherstone](https://sms4smile.com/quotes/author/liza-featherstone/) > [“structure of the social division of labor. Many firms and industries must make fundamental changes to long-held business models in order to adapt. Further,…](https://sms4smile.com/quotes/eric-von-hippel/structure-of-the-social-division-of-labor-many-firms-and-industries/) [Eric von Hippel](https://sms4smile.com/quotes/author/eric-von-hippel/) > [“It was in Cleveland that Magic Slim became the most successful pornographic film producer in America. His training center was a key link in…](https://sms4smile.com/quotes/nick-hahn/it-was-in-cleveland-that-magic-slim-became-the-most-successful/) [Nick Hahn](https://sms4smile.com/quotes/author/nick-hahn/) > [Burger King's business model was broken. But it was like sex in the '50s. Everyone knew it, but no one would talk about it.](https://sms4smile.com/quotes/greg-brenneman/burger-king-s-business-model-was-broken-but-it-was-like-sex-in-the/) [Greg Brenneman](https://sms4smile.com/quotes/author/greg-brenneman/) > [The exploitation agenda advocated by liberals is modeled after the dependency-inducing design of the drug dealer's business model: "We'll supply the first hit for…](https://sms4smile.com/quotes/angela-mcglowan/the-exploitation-agenda-advocated-by-liberals-is-modeled-after-the/) [Angela McGlowan](https://sms4smile.com/quotes/author/angela-mcglowan/) > [As newly created P2P businesses disrupt the status quo and compete with established companies, they face the difficulty of fitting a square peg into…](https://sms4smile.com/quotes/sam-graves/as-newly-created-p2p-businesses-disrupt-the-status-quo-and-compete/) [Sam Graves](https://sms4smile.com/quotes/author/sam-graves/) > [Google's entire business model and its planning for the future are banking on an open and free Internet. And it will not succeed if…](https://sms4smile.com/quotes/rebecca-mackinnon/google-s-entire-business-model-and-its-planning-for-the-future-are/) [Rebecca MacKinnon](https://sms4smile.com/quotes/author/rebecca-mackinnon/) > [“Picking a few hits requires a tolerance for many bad ideas, mediocre ideas, and even good ideas cursed with bad timing. Above all, it…](https://sms4smile.com/quotes/derek-thompson/picking-a-few-hits-requires-a-tolerance-for-many-bad-ideas-mediocre/) [Derek Thompson](https://sms4smile.com/quotes/author/derek-thompson/) > [“I started the business with a simple question: How can we make the process of buying a computer better? The answer was: Sell computers…](https://sms4smile.com/quotes/michael-dell/i-started-the-business-with-a-simple-question-how-can-we-make-the/) [Michael Dell](https://sms4smile.com/quotes/author/michael-dell/) [Browse all 403 Business model quotes ](https://sms4smile.com/quotes/about/business-model/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "SDN is a major shift in the networking industry. At Juniper, we think the impact of SDN will be much broader than others have suggested. It will redefine networking and create new winners and losers. We're embracing SDN with clearly defined principles, a four-step roadmap to help customers adopt SDN within their business, and the networking industry's first comprehensive software-centric business model. We're incredibly excited about the value that SDN will deliver to our customers and are committed to leading the industry through this transition.", "creator": { "@type": "Person", "name": "Bob Muglia" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/bob-muglia/sdn-is-a-major-shift-in-the-networking-industry-at-juniper-we-think/", "about": { "@type": "Thing", "name": "Business model" }, "@id": "https://sms4smile.com/quotes/bob-muglia/sdn-is-a-major-shift-in-the-networking-industry-at-juniper-we-think/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/917/bob-muglia-60287_business-model_sdn-is-a-major-shift-in-the-networking-i_1729628.jpg", "contentUrl": "https://sms4smile.com/quotes/i/917/bob-muglia-60287_business-model_sdn-is-a-major-shift-in-the-networking-i_1729628.jpg", "url": "https://sms4smile.com/quotes/i/917/bob-muglia-60287_business-model_sdn-is-a-major-shift-in-the-networking-i_1729628.jpg", "width": 1080, "height": 1080, "caption": "“SDN is a major shift in the networking industry. At Juniper, we think the impact of SDN will be much broader…” — Bob Muglia", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Bob Muglia", "item": "https://sms4smile.com/quotes/author/bob-muglia/" }, { "@type": "ListItem", "position": 4, "name": "SDN is a major shift in...", "item": "https://sms4smile.com/quotes/bob-muglia/sdn-is-a-major-shift-in-the-networking-industry-at-juniper-we-think/" } ], "@id": "https://sms4smile.com/quotes/bob-muglia/sdn-is-a-major-shift-in-the-networking-industry-at-juniper-we-think/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```