--- title: "Meaning & Key Takeaway of: We consume everything like potato chips…" description: "\"We consume everything like potato chips. In this environment, I suspect the cartoonist's connection with readers is likely to be superficial and fleeti..." image: "https://sms4smile.com/quotes/i/f94/bill-watterson-728_audience_we-consume-everything-like-potato-chips_2640611.png" --- # We consume everything like potato chips. In this… ![“We consume everything like potato chips. In this environment, I suspect the cartoonist's connection with readers is likely to be superficial and fleeting, unless he taps into some fervent special interest niche. And that audience, almost by definition, will be tiny.” quote by Bill Watterson](https://sms4smile.com/quotes/i/f94/bill-watterson-728_audience_we-consume-everything-like-potato-chips_2640611.png) [Download](https://sms4smile.com/quotes/i/f94/bill-watterson-728_audience_we-consume-everything-like-potato-chips_2640611.png) [Open image](https://sms4smile.com/quotes/i/f94/bill-watterson-728_audience_we-consume-everything-like-potato-chips_2640611.png) > “We consume everything like potato chips. In this environment, I suspect the cartoonist's connection with readers is likely to be superficial and fleeting, unless he taps into some fervent special interest niche. And that audience, almost by definition, will be tiny.” [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. The creator worries that modern audiences only engage superficially unless content taps niche passions. **In simple terms:** Niche interests drive deep audience connection. Key Takeaway Target passionate niches for lasting impact. Themes media audience niche markets Mood analytical critical Type observational strategic When to use this quote - marketing - content creation - digital platforms Key Concepts cultural relevance authenticity Questions to Reflect On - What niche can you authentically serve? - How to balance niche depth with wider relevance? A Different Perspective Focusing narrowly may limit broader appeal. ★ ★ ★ ★ ★ No ratings yet [Audience](https://sms4smile.com/quotes/about/audience/) [Comic](https://sms4smile.com/quotes/about/comic/) [Connections](https://sms4smile.com/quotes/about/connections/) [Environment](https://sms4smile.com/quotes/about/environment/) [Interest](https://sms4smile.com/quotes/about/interest/) [Niche](https://sms4smile.com/quotes/about/niche/) [Special interests](https://sms4smile.com/quotes/about/special-interests/) ## Related quotes > [“Outside of New York, the sight of someone reading at a bar is rare enough to excite comment; if you're single and aren't in…](https://sms4smile.com/quotes/marc-romano/outside-of-new-york-the-sight-of-someone-reading-at-a-bar-is-rare/) Marc Romano > [Five to 10 years from now, if not sooner, the vast majority of 'The New Republic' readers are likely to be reading it on…](https://sms4smile.com/quotes/chris-hughes/five-to-10-years-from-now-if-not-sooner-the-vast-majority-of-the-new/) [Chris Hughes](https://sms4smile.com/quotes/author/chris-hughes/) > [Rule number one of anime," Simon said. He sat propped up against a pile of pillows at the foot of his bed, a bag…](https://sms4smile.com/quotes/cassandra-clare/rule-number-one-of-anime-simon-said-he-sat-propped-up-against-a-pile/) [Cassandra Clare](https://sms4smile.com/quotes/author/cassandra-clare/) > [Cats are like potato chips. You can never have just one.](https://sms4smile.com/quotes/anonymous/cats-are-like-potato-chips-you-can-never-have-just-one/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [My idea of a meal, if I was hungry, was to open a bag of potato chips.](https://sms4smile.com/quotes/sandra-cisneros/my-idea-of-a-meal-if-i-was-hungry-was-to-open-a-bag-of-potato-chips/) [Sandra Cisneros](https://sms4smile.com/quotes/author/sandra-cisneros/) > [I don't really like sweets, so that's never been a problem. Instead I'll have Kettle potato chips, which are gluten-free.](https://sms4smile.com/quotes/scott-michael-foster/i-don-t-really-like-sweets-so-that-s-never-been-a-problem-instead-i/) [Scott Michael Foster](https://sms4smile.com/quotes/author/scott-michael-foster/) > [If you had asked me when I was 28 and in my wedding dress if I ever thought I would end up in my…](https://sms4smile.com/quotes/jenna-mccarthy/if-you-had-asked-me-when-i-was-28-and-in-my-wedding-dress-if-i-ever/) [Jenna McCarthy](https://sms4smile.com/quotes/author/jenna-mccarthy/) > [I love all kinds of bread. Whenever I crave junk food, I want salty things like peanuts or potato chips.](https://sms4smile.com/quotes/tyra-banks/i-love-all-kinds-of-bread-whenever-i-crave-junk-food-i-want-salty/) [Tyra Banks](https://sms4smile.com/quotes/author/tyra-banks/) > [“On Claud, though, the look is very cool.) For example, today she was wearing a neon green tank top under a white oversized man’s…](https://sms4smile.com/quotes/ann-m-martin/on-claud-though-the-look-is-very-cool-for-example-today-she-was/) [Ann M. Martin](https://sms4smile.com/quotes/author/ann-m-martin/) > [A vampire victim. I'd never seen a lone kill. They were like potato chips; once a vamp tasted them, he couldn't stop at just…](https://sms4smile.com/quotes/laurell-k-hamilton/a-vampire-victim-i-d-never-seen-a-lone-kill-they-were-like-potato/) [Laurell K. Hamilton](https://sms4smile.com/quotes/author/laurell-k-hamilton/) > [Vanity, right?" Nash reappeared in the living room with an open bag of potato chips. "I nominate my venerable brother. He likes to play…](https://sms4smile.com/quotes/rachel-vincent/vanity-right-nash-reappeared-in-the-living-room-with-an-open-bag-of/) [Rachel Vincent](https://sms4smile.com/quotes/author/rachel-vincent/) > [At one store, Gansey had started to pay for Blue's potato chips and she'd snatched them away. "I don't want you to buy me…](https://sms4smile.com/quotes/maggie-stiefvater/at-one-store-gansey-had-started-to-pay-for-blue-s-potato-chips-and/) [Maggie Stiefvater](https://sms4smile.com/quotes/author/maggie-stiefvater/) > [When your Super Bowl guests arrive, they should find a mound of potato chips large enough to conceal a pony sitting in front of…](https://sms4smile.com/quotes/dave-barry/when-your-super-bowl-guests-arrive-they-should-find-a-mound-of-potato/) [Dave Barry](https://sms4smile.com/quotes/author/dave-barry/) > [“I remember reading about these primitive initiation rituals in school. They had one where they take the kid way out into the wilderness and…](https://sms4smile.com/quotes/tim-tharp/i-remember-reading-about-these-primitive-initiation-rituals-in-school/) [Tim Tharp](https://sms4smile.com/quotes/author/tim-tharp/) > ['Constitutional' is just a real pip of a word. Positively rolls off the tongue. In fact, it's downright fun to say. 'Con-stit-too-shun-al.' It's the…](https://sms4smile.com/quotes/paul-feig/constitutional-is-just-a-real-pip-of-a-word-positively-rolls-off-the/) [Paul Feig](https://sms4smile.com/quotes/author/paul-feig/) ## More by Bill Watterson > [Calvin: The more you know, the harder it is to take decisive action. Once you are informed, you start seeing complexities and shades of…](https://sms4smile.com/quotes/bill-watterson/calvin-the-more-you-know-the-harder-it-is-to-take-decisive-action/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [A day can really slip by when you're deliberately avoiding what you're supposed to do.](https://sms4smile.com/quotes/bill-watterson/a-day-can-really-slip-by-when-you-re-deliberately-avoiding-what-you/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [For your information, I'm staying like this, and everyone else can just get used to it! If people don't like me the way I…](https://sms4smile.com/quotes/bill-watterson/for-your-information-i-m-staying-like-this-and-everyone-else-can-just/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [I think most of us would be horrified to meet ourselves and discover what everyone else already knows about us.](https://sms4smile.com/quotes/bill-watterson/i-think-most-of-us-would-be-horrified-to-meet-ourselves-and-discover/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [As a kid, I knew I wanted to be either a cartoonist or an astronaut. The latter was never much of a possibility, as…](https://sms4smile.com/quotes/bill-watterson/as-a-kid-i-knew-i-wanted-to-be-either-a-cartoonist-or-an-astronaut/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [Miss Wormwood: Calvin, your test was an absolute disgrace! It's obvious you haven't read any of the material. Our first president was not Chef…](https://sms4smile.com/quotes/bill-watterson/miss-wormwood-calvin-your-test-was-an-absolute-disgrace-it-s-obvious/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [Calvin: Today for show and tell, I've brought a tiny miracle of nature: a single snowflake! I think we might all learn a lesson…](https://sms4smile.com/quotes/bill-watterson/calvin-today-for-show-and-tell-i-ve-brought-a-tiny-miracle-of-nature/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [United Features had given me a development contract, which meant I was to work exclusively with them and rather than completing everything on my…](https://sms4smile.com/quotes/bill-watterson/united-features-had-given-me-a-development-contract-which-meant-i-was/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [What assurance do I have that your parenting isn't screwing me up?](https://sms4smile.com/quotes/bill-watterson/what-assurance-do-i-have-that-your-parenting-isn-t-screwing-me-up/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [In the right hands, a comic strip attains a beauty and elegance that, really, I would put against any other art.](https://sms4smile.com/quotes/bill-watterson/in-the-right-hands-a-comic-strip-attains-a-beauty-and-elegance-that/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [If you give a little credit to the concept of the artist, I think you ought to indulge excesses a bit, because that reflects…](https://sms4smile.com/quotes/bill-watterson/if-you-give-a-little-credit-to-the-concept-of-the-artist-i-think-you/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [I tell you all this because it's worth recognizing that there is no such thing as an overnight success. You will do well to…](https://sms4smile.com/quotes/bill-watterson/i-tell-you-all-this-because-it-s-worth-recognizing-that-there-is-no/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [The secret to enjoying your job is to have a hobby that's even worse](https://sms4smile.com/quotes/bill-watterson/the-secret-to-enjoying-your-job-is-to-have-a-hobby-that-s-even-worse/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [By golly, life's too darn short to waste time trying to please every meddlesome moron who's got an idea how I ought to be!…](https://sms4smile.com/quotes/bill-watterson/by-golly-life-s-too-darn-short-to-waste-time-trying-to-please-every/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) > [I'm yet another resource-consuming kid in an overpopulated planet, raised to an alarming extent by Hollywood and Madison Avenue, poised with my cynical and…](https://sms4smile.com/quotes/bill-watterson/i-m-yet-another-resource-consuming-kid-in-an-overpopulated-planet/) [Bill Watterson](https://sms4smile.com/quotes/author/bill-watterson/) [Explore all 389 Bill Watterson quotes ](https://sms4smile.com/quotes/author/bill-watterson/) ## More Audience quotes > [If the audience likes your work, if they like you, they don't think whether you are married or have children or not. I made…](https://sms4smile.com/quotes/dimple-kapadia/if-the-audience-likes-your-work-if-they-like-you-they-don-t-think/) [Dimple Kapadia](https://sms4smile.com/quotes/author/dimple-kapadia/) > [It's those moments, those odd moments that you look for and sometimes by creating this kind of loose atmosphere you find those little moments…](https://sms4smile.com/quotes/barry-levinson/it-s-those-moments-those-odd-moments-that-you-look-for-and-sometimes/) [Barry Levinson](https://sms4smile.com/quotes/author/barry-levinson/) > [I can skate beautifully. While performing on ice I always try to please the audience and to win as well. Being artistic is very…](https://sms4smile.com/quotes/evgeni-plushenko/i-can-skate-beautifully-while-performing-on-ice-i-always-try-to/) [Evgeni Plushenko](https://sms4smile.com/quotes/author/evgeni-plushenko/) > [One of the best moments of any Liars show is hearing the crowd squawk 'We're doomed! We're doomed!' on cue during 'We Fenced Other…](https://sms4smile.com/quotes/rob-sheffield/one-of-the-best-moments-of-any-liars-show-is-hearing-the-crowd-squawk/) [Rob Sheffield](https://sms4smile.com/quotes/author/rob-sheffield/) > [It's the adrenaline rush you only get from being in front of an audience. It's addictive.](https://sms4smile.com/quotes/raphael-saadiq/it-s-the-adrenaline-rush-you-only-get-from-being-in-front-of-an/) [Raphael Saadiq](https://sms4smile.com/quotes/author/raphael-saadiq/) > [If I had to speak in front of a Korean audience, I would be hard pressed to sound other than a little girl.](https://sms4smile.com/quotes/an-na/if-i-had-to-speak-in-front-of-a-korean-audience-i-would-be-hard/) [An Na](https://sms4smile.com/quotes/author/an-na/) > [The liveness of theater, and the excitement of experiencing it alongside an audience, is something you can't get at home. That makes the theater…](https://sms4smile.com/quotes/nick-blaemire/the-liveness-of-theater-and-the-excitement-of-experiencing-it/) [Nick Blaemire](https://sms4smile.com/quotes/author/nick-blaemire/) > [One of the things that touches me most when I play for an audience is that although we may be unable to communicate in…](https://sms4smile.com/quotes/stephen-hough/one-of-the-things-that-touches-me-most-when-i-play-for-an-audience-is/) [Stephen Hough](https://sms4smile.com/quotes/author/stephen-hough/) > [I have to feel the audience. I enjoy that feeling of community.](https://sms4smile.com/quotes/dave-gahan/i-have-to-feel-the-audience-i-enjoy-that-feeling-of-community/) [Dave Gahan](https://sms4smile.com/quotes/author/dave-gahan/) > [When you lived it for years and years and years and seen different characters just get pummeled and squashed because 'I said so,' it…](https://sms4smile.com/quotes/arn-anderson/when-you-lived-it-for-years-and-years-and-years-and-seen-different/) [Arn Anderson](https://sms4smile.com/quotes/author/arn-anderson/) > [“During the first few minutes of your presentation, your job is to assure the audience members that you are not going to waste their…](https://sms4smile.com/quotes/dale-ludwig-and-greg-owen-boger/during-the-first-few-minutes-of-your-presentation-your-job-is-to/) [Dale Ludwig and Greg Owen-Boger](https://sms4smile.com/quotes/author/dale-ludwig-and-greg-owen-boger/) > [Donald Trump is a different ball of wax. I've been trying to say for I don't know how many months now that the traditional…](https://sms4smile.com/quotes/rush-limbaugh/donald-trump-is-a-different-ball-of-wax-i-ve-been-trying-to-say-for-i/) [Rush Limbaugh](https://sms4smile.com/quotes/author/rush-limbaugh/) > [I don't think about who the audience is for my books.](https://sms4smile.com/quotes/j-k-rowling-2/i-don-t-think-about-who-the-audience-is-for-my-books/) [J. K. Rowling](https://sms4smile.com/quotes/author/j-k-rowling-2/) > [I feel I have been playing all primary characters. And if your character forms a connect with the audience, it doesn't matter if you…](https://sms4smile.com/quotes/angad-bedi/i-feel-i-have-been-playing-all-primary-characters-and-if-your/) [Angad Bedi](https://sms4smile.com/quotes/author/angad-bedi/) > [When I was playing piano, it was like, 'I'm going to write a song using all the white keys.' My music director, who knew…](https://sms4smile.com/quotes/john-tesh/when-i-was-playing-piano-it-was-like-i-m-going-to-write-a-song-using/) [John Tesh](https://sms4smile.com/quotes/author/john-tesh/) [Browse all 9,118 Audience quotes ](https://sms4smile.com/quotes/about/audience/) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "Quotation", "text": "We consume everything like potato chips. In this environment, I suspect the cartoonist's connection with readers is likely to be superficial and fleeting, unless he taps into some fervent special interest niche. And that audience, almost by definition, will be tiny.", "creator": { "@type": "Person", "name": "Bill Watterson" }, "isPartOf": { "@id": "https://sms4smile.com/quotes/#website" }, "url": "https://sms4smile.com/quotes/bill-watterson/we-consume-everything-like-potato-chips-in-this-environment-i-suspect/", "about": { "@type": "Thing", "name": "Audience" }, "@id": "https://sms4smile.com/quotes/bill-watterson/we-consume-everything-like-potato-chips-in-this-environment-i-suspect/#quotation", "image": { "@type": "ImageObject", "@id": "https://sms4smile.com/quotes/i/f94/bill-watterson-728_audience_we-consume-everything-like-potato-chips_2640611.png", "contentUrl": "https://sms4smile.com/quotes/i/f94/bill-watterson-728_audience_we-consume-everything-like-potato-chips_2640611.png", "url": "https://sms4smile.com/quotes/i/f94/bill-watterson-728_audience_we-consume-everything-like-potato-chips_2640611.png", "width": 1080, "height": 1080, "caption": "“We consume everything like potato chips. In this environment, I suspect the cartoonist's connection with…” — Bill Watterson", "creditText": "SMS4Smile Quotes", "creator": { "@id": "https://sms4smile.com/quotes/#organization" } } }, { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://sms4smile.com/" }, { "@type": "ListItem", "position": 2, "name": "Quotes", "item": "https://sms4smile.com/quotes/" }, { "@type": "ListItem", "position": 3, "name": "Bill Watterson", "item": "https://sms4smile.com/quotes/author/bill-watterson/" }, { "@type": "ListItem", "position": 4, "name": "We consume everything like potato chips....", "item": "https://sms4smile.com/quotes/bill-watterson/we-consume-everything-like-potato-chips-in-this-environment-i-suspect/" } ], "@id": "https://sms4smile.com/quotes/bill-watterson/we-consume-everything-like-potato-chips-in-this-environment-i-suspect/#breadcrumb" }, { "@type": "WebSite", "@id": "https://sms4smile.com/quotes/#website", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "publisher": { "@id": "https://sms4smile.com/quotes/#organization" } }, { "@type": "Organization", "@id": "https://sms4smile.com/quotes/#organization", "name": "SMS4Smile Quotes", "url": "https://sms4smile.com/quotes/", "logo": { "@type": "ImageObject", "url": "https://sms4smile.com/quotes/wp-content/themes/sq/assets/icons/icon-512.png", "width": 512, "height": 512 } } ] } ```