--- title: "Meaning & Key Takeaway of: Few people think about it or are aware of…" description: "\"“Few people think about it or are aware of it. But there is nothing made by human beings that does not involve a design decision somewhere.”\" — Bill Mo..." image: "https://sms4smile.com/quotes/i/914/bill-moggridge-54920_decision_few-people-think-about-it-or-are-aware-o_2085776.png" --- # Few people think about it or are aware of it. But there is… ![“Few people think about it or are aware of it. But there is nothing made by human beings that does not involve a design decision somewhere.” quote by Bill Moggridge](https://sms4smile.com/quotes/i/914/bill-moggridge-54920_decision_few-people-think-about-it-or-are-aware-o_2085776.png) [Download](https://sms4smile.com/quotes/i/914/bill-moggridge-54920_decision_few-people-think-about-it-or-are-aware-o_2085776.png) [Open image](https://sms4smile.com/quotes/i/914/bill-moggridge-54920_decision_few-people-think-about-it-or-are-aware-o_2085776.png) > ““Few people think about it or are aware of it. But there is nothing made by human beings that does not involve a design decision somewhere.”” [Bill Moggridge](https://sms4smile.com/quotes/author/bill-moggridge/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. All human-made objects embed design choices, even if unnoticed. **In simple terms:** Every artifact reflects a design decision. Key Takeaway Recognize design in everyday things. Themes design human creativity awareness Mood reflective inquisitive Type observational analytical When to use this quote - product development - architecture - software engineering - education Key Concepts cognitive bias systems thinking Questions to Reflect On - How does unnoticed design affect your perception? - Can you identify hidden design in daily objects? A Different Perspective Design choices may be constrained by resources or culture. ★ ★ ★ ★ ★ No ratings yet [Decision](https://sms4smile.com/quotes/about/decision/) [Design](https://sms4smile.com/quotes/about/design/) [Human beings](https://sms4smile.com/quotes/about/human-beings/) [Humans](https://sms4smile.com/quotes/about/humans/) [People](https://sms4smile.com/quotes/about/people/) [Thinking](https://sms4smile.com/quotes/about/thinking/) ## Related quotes > [It isn't something of which most of us are aware, but we human beings are 'marked' with a certain strange feature, and that is:…](https://sms4smile.com/quotes/guy-finley/it-isn-t-something-of-which-most-of-us-are-aware-but-we-human-beings/) [Guy Finley](https://sms4smile.com/quotes/author/guy-finley/) > [“I would like to make you more aware of yourself as a human, and thus, ultimately a better person.”](https://sms4smile.com/quotes/peter-davis/i-would-like-to-make-you-more-aware-of-yourself-as-a-human-and-thus/) [Peter Davis](https://sms4smile.com/quotes/author/peter-davis/) > [“...I'd become aware of human complexity--that's a kinder word than "deceit.”](https://sms4smile.com/quotes/abraham-verghese/i-d-become-aware-of-human-complexity-that-s-a-kinder-word-than-deceit/) [Abraham Verghese](https://sms4smile.com/quotes/author/abraham-verghese/) > [The most common misperception is the word 'design'. People think of primarily pretty pictures or forms. They don't understand the depth to which design…](https://sms4smile.com/quotes/sam-farber/the-most-common-misperception-is-the-word-design-people-think-of/) Sam Farber > [When I come to a design decision, people know that is that.](https://sms4smile.com/quotes/carlos-ghosn/when-i-come-to-a-design-decision-people-know-that-is-that/) [Carlos Ghosn](https://sms4smile.com/quotes/author/carlos-ghosn/) > [People who design decision aids and information technologies usually try to help people perform their jobs better. But insights can show us how to…](https://sms4smile.com/quotes/gary-a-klein/people-who-design-decision-aids-and-information-technologies-usually/) [Gary A. Klein](https://sms4smile.com/quotes/author/gary-a-klein/) > [Design is nothing if not decision making.](https://sms4smile.com/quotes/henry-petroski/design-is-nothing-if-not-decision-making/) [Henry Petroski](https://sms4smile.com/quotes/author/henry-petroski/) > [Carry a notebook and write down examples of good and poor design. After a week, you'll begin to realize that nearly everything is the…](https://sms4smile.com/quotes/daniel-h-pink/carry-a-notebook-and-write-down-examples-of-good-and-poor-design/) [Daniel H. Pink](https://sms4smile.com/quotes/author/daniel-h-pink/) > [People seem to think that I'm not aware of how people perceive me. 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To become aware and actually think about the effect of what you…](https://sms4smile.com/quotes/jane-goodall/the-most-important-thing-is-to-actually-think-about-what-you-do-to/) [Jane Goodall](https://sms4smile.com/quotes/author/jane-goodall/) > [I certainly don't have any boundaries myself, but I think I'm very aware of other people's.](https://sms4smile.com/quotes/gaby-hoffmann/i-certainly-don-t-have-any-boundaries-myself-but-i-think-i-m-very/) [Gaby Hoffmann](https://sms4smile.com/quotes/author/gaby-hoffmann/) > [Museums, I think, are becoming more and more aware of how to turn themselves into a must-see spectacle.](https://sms4smile.com/quotes/jake-barton/museums-i-think-are-becoming-more-and-more-aware-of-how-to-turn/) [Jake Barton](https://sms4smile.com/quotes/author/jake-barton/) ## More by Bill Moggridge > [If there is a simple, easy principle that binds everything I have done together, it is my interest in people and their relationship to…](https://sms4smile.com/quotes/bill-moggridge/if-there-is-a-simple-easy-principle-that-binds-everything-i-have-done/) [Bill Moggridge](https://sms4smile.com/quotes/author/bill-moggridge/) > [The only way to experience an experience is to experience it](https://sms4smile.com/quotes/bill-moggridge/the-only-way-to-experience-an-experience-is-to-experience-it/) [Bill Moggridge](https://sms4smile.com/quotes/author/bill-moggridge/) > [I like the concept of wearing in instead of wearing out.](https://sms4smile.com/quotes/bill-moggridge/i-like-the-concept-of-wearing-in-instead-of-wearing-out/) [Bill Moggridge](https://sms4smile.com/quotes/author/bill-moggridge/) > [If there's a simple, easy design principle that binds everything together, it's probably about starting with the people.](https://sms4smile.com/quotes/bill-moggridge/if-there-s-a-simple-easy-design-principle-that-binds-everything/) [Bill Moggridge](https://sms4smile.com/quotes/author/bill-moggridge/) > [I don’t think that anyone has really told (people) what design is. 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