--- title: "Meaning & Key Takeaway of: The flaw is the business plan - digging…" description: "\"The flaw is the business plan - digging up and burning way more carbon than physics says we can deal with. So, I suppose it's some kind of mid-point be..." image: "https://sms4smile.com/quotes/i/9e7/bill-mckibben-1057_asking_the-flaw-is-the-business-plan-digging-up_892575.jpg" --- # The flaw is the business plan - digging up and burning way… ![“The flaw is the business plan - digging up and burning way more carbon than physics says we can deal with. So, I suppose it's some kind of mid-point between writing them nice letters asking them to stop and figuring out a way to take down the entire system- which I don't have any idea how to do.” quote by Bill McKibben](https://sms4smile.com/quotes/i/9e7/bill-mckibben-1057_asking_the-flaw-is-the-business-plan-digging-up_892575.jpg) [Download](https://sms4smile.com/quotes/i/9e7/bill-mckibben-1057_asking_the-flaw-is-the-business-plan-digging-up_892575.jpg) [Open image](https://sms4smile.com/quotes/i/9e7/bill-mckibben-1057_asking_the-flaw-is-the-business-plan-digging-up_892575.jpg) > “The flaw is the business plan - digging up and burning way more carbon than physics says we can deal with. So, I suppose it's some kind of mid-point between writing them nice letters asking them to stop and figuring out a way to take down the entire system- which I don't have any idea how to do.” [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Business models that increase emissions exceed planetary limits, creating a climate crisis that current science cannot solve. **In simple terms:** Profit-driven growth harms the climate. Key Takeaway Prioritize sustainable practices over profit. Themes environment economics climate change ethics Mood urgent concerned Type activist analytical When to use this quote - corporate strategy - policy making - investment decisions - public advocacy Key Concepts carbon budget systemic risk Questions to Reflect On - What policies could align profit with climate health? - How can individuals influence corporate carbon footprints? A Different Perspective Economic incentives often outweigh environmental concerns. ★ ★ ★ ★ ★ No ratings yet [Asking](https://sms4smile.com/quotes/about/asking/) [Burning](https://sms4smile.com/quotes/about/burning/) [Business](https://sms4smile.com/quotes/about/business/) [Business plan](https://sms4smile.com/quotes/about/business-plan/) [Carbon](https://sms4smile.com/quotes/about/carbon/) [Carbon Physics](https://sms4smile.com/quotes/about/carbon-physics-1163815/) [Climate](https://sms4smile.com/quotes/about/climate/) [Deals](https://sms4smile.com/quotes/about/deals/) [Digging](https://sms4smile.com/quotes/about/digging/) [Flaw](https://sms4smile.com/quotes/about/flaw/) [Flaw Business](https://sms4smile.com/quotes/about/flaw-business-1163813/) [Flaws](https://sms4smile.com/quotes/about/flaws/) [Ideas](https://sms4smile.com/quotes/about/ideas/) [Kind](https://sms4smile.com/quotes/about/kind/) [Letters](https://sms4smile.com/quotes/about/letters/) [Nice](https://sms4smile.com/quotes/about/nice/) [Physics](https://sms4smile.com/quotes/about/physics/) [Plans](https://sms4smile.com/quotes/about/plans/) [Way](https://sms4smile.com/quotes/about/way/) [Way Carbon](https://sms4smile.com/quotes/about/way-carbon-1163814/) [Writing](https://sms4smile.com/quotes/about/writing/) ## Related quotes > [Nobody has a crystal ball, and part of evolving a business plan is to say, 'I might have said we're going left, but I…](https://sms4smile.com/quotes/ryan-kavanaugh/nobody-has-a-crystal-ball-and-part-of-evolving-a-business-plan-is-to/) [Ryan Kavanaugh](https://sms4smile.com/quotes/author/ryan-kavanaugh/) > [Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact.](https://sms4smile.com/quotes/guy-kawasaki/most-venture-capitalists-won-t-read-a-business-plan-unless-the/) [Guy Kawasaki](https://sms4smile.com/quotes/author/guy-kawasaki/) > [If I'm reading my Facebook feed, it's using algorithms, procedures, and methods to give me what I want, or what it thinks that I…](https://sms4smile.com/quotes/franklin-foer/if-i-m-reading-my-facebook-feed-it-s-using-algorithms-procedures-and/) [Franklin Foer](https://sms4smile.com/quotes/author/franklin-foer/) > [I think films would get a lot better if people paid leaving the cinema. 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My job, it seems to…](https://sms4smile.com/quotes/bill-mckibben/i-try-not-to-be-either-optimistic-or-pessimistic-i-try-not-to-think/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [Oil companies are radical because they're willing to alter the chemical composition of the atmosphere.](https://sms4smile.com/quotes/bill-mckibben/oil-companies-are-radical-because-they-re-willing-to-alter-the/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [Whenever anyone challenges anything, the powers that be try to paint them as extremists or radicals or whatever. 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It looked like the flakes were hurrying to get out of the sky so the next ones…](https://sms4smile.com/quotes/bill-mckibben/the-snow-was-coming-down-so-hard-it-looked-like-the-flakes-were/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [Most of the men and women who vote in Congress each year to continue subsidies have taken campaign donations from big energy companies.](https://sms4smile.com/quotes/bill-mckibben/most-of-the-men-and-women-who-vote-in-congress-each-year-to-continue/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [“I’ve sat behind a microphone and listened for decades as Americans learned to stop talking with each other and start shouting instead. No discussions,…](https://sms4smile.com/quotes/bill-mckibben/i-ve-sat-behind-a-microphone-and-listened-for-decades-as-americans/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [People in low-lying countries like Bangladesh with almost 140 million people who are managing to feed themselves, whose carbon emissions can't really be calculated…](https://sms4smile.com/quotes/bill-mckibben/people-in-low-lying-countries-like-bangladesh-with-almost-140-million/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [We're putting more carbon into the atmosphere than the atmosphere can absorb. And everybody told us when we started, coz we knew nothing when…](https://sms4smile.com/quotes/bill-mckibben/we-re-putting-more-carbon-into-the-atmosphere-than-the-atmosphere-can/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [Everything that the administration has done has been counterproductive.](https://sms4smile.com/quotes/bill-mckibben/everything-that-the-administration-has-done-has-been-counterproductive/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [We use the web to help people organize in the flesh, and then we take the images of those events and put them back…](https://sms4smile.com/quotes/bill-mckibben/we-use-the-web-to-help-people-organize-in-the-flesh-and-then-we-take/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [everyone knows, at some level, that the sharp line between "good weather" and "bad weather" is a fiction, that we need rain as surely…](https://sms4smile.com/quotes/bill-mckibben/everyone-knows-at-some-level-that-the-sharp-line-between-good-weather/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [The thing about global warming is that you can address it on a great number of levels - in fact you have to.](https://sms4smile.com/quotes/bill-mckibben/the-thing-about-global-warming-is-that-you-can-address-it-on-a-great/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) > [Where people aren't as deeply reliant on fossil fuel as in the United States, it's far easier for them to imagine change on this…](https://sms4smile.com/quotes/bill-mckibben/where-people-aren-t-as-deeply-reliant-on-fossil-fuel-as-in-the-united/) [Bill McKibben](https://sms4smile.com/quotes/author/bill-mckibben/) [Explore all 299 Bill McKibben quotes ](https://sms4smile.com/quotes/author/bill-mckibben/) ## More Asking quotes > [Why did Erich von Stronheim leave Germany? Why did Hitchcock leave England? If you were a director you'd like to work in Hollywood too.…](https://sms4smile.com/quotes/roman-polanski/why-did-erich-von-stronheim-leave-germany-why-did-hitchcock-leave/) [Roman Polanski](https://sms4smile.com/quotes/author/roman-polanski/) > [And in your new lives you'll have to live entirely for that one sensation-that of imminent truth. 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