--- title: "Meaning & Key Takeaway of: New Rule: News organizations have to stop…" description: "\"New Rule: News organizations have to stop using the phrase: \"We go beyond the headlines.\" That's your job, dummy. You don't see American Airlines sayin..." image: "https://sms4smile.com/quotes/i/5ef/bill-maher-211_airline_new-rule-news-organizations-have-to-stop_1853737.png" --- # New Rule: News organizations have to stop using the… ![“New Rule: News organizations have to stop using the phrase: "We go beyond the headlines." That's your job, dummy. You don't see American Airlines saying, "We land our jets on the runway"!” quote by Bill Maher](https://sms4smile.com/quotes/i/5ef/bill-maher-211_airline_new-rule-news-organizations-have-to-stop_1853737.png) [Download](https://sms4smile.com/quotes/i/5ef/bill-maher-211_airline_new-rule-news-organizations-have-to-stop_1853737.png) [Open image](https://sms4smile.com/quotes/i/5ef/bill-maher-211_airline_new-rule-news-organizations-have-to-stop_1853737.png) > “New Rule: News organizations have to stop using the phrase: "We go beyond the headlines." That's your job, dummy. You don't see American Airlines saying, "We land our jets on the runway"!” [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Media should avoid vague, overused slogans and instead be specific about their actions. **In simple terms:** Stop using empty headlines. Key Takeaway Demand concrete language. Themes media criticism communication clarity Mood critical analytical Type satirical commentary When to use this quote - news reporting - public statements - advertising Key Concepts journalistic ethics branding Questions to Reflect On - What slogans could replace vague phrases? - How does clarity affect audience trust? A Different Perspective Specificity may limit creative expression. ★ ★ ★ ★ ★ No ratings yet [Airline](https://sms4smile.com/quotes/about/airline/) [Airlines Saying](https://sms4smile.com/quotes/about/airlines-saying-2291950/) [American Airlines](https://sms4smile.com/quotes/about/american-airlines/) [Dummy](https://sms4smile.com/quotes/about/dummy/) [Headlines](https://sms4smile.com/quotes/about/headlines/) [Headlines Job](https://sms4smile.com/quotes/about/headlines-job-2449560/) [Jet](https://sms4smile.com/quotes/about/jet/) [Jobs](https://sms4smile.com/quotes/about/jobs/) [Journalism](https://sms4smile.com/quotes/about/journalism/) [Land](https://sms4smile.com/quotes/about/land/) [News](https://sms4smile.com/quotes/about/news/) [Organization](https://sms4smile.com/quotes/about/organization/) [Phrase Headlines](https://sms4smile.com/quotes/about/phrase-headlines-2449559/) [Phrases](https://sms4smile.com/quotes/about/phrases/) [Rule News](https://sms4smile.com/quotes/about/rule-news-2449561/) [Runway](https://sms4smile.com/quotes/about/runway/) ## Related quotes > [“New Rule: If one of your news organization's headlines is about who got kicked off Dancing with the Stars last night, you're no longer…](https://sms4smile.com/quotes/bill-maher/new-rule-if-one-of-your-news-organization-s-headlines-is-about-who/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [If you've ever spent time staring at those gorgeous first class seats (more like their own rooms!) on Emirates, Etihad, Qantas - or have…](https://sms4smile.com/quotes/randi-zuckerberg/if-you-ve-ever-spent-time-staring-at-those-gorgeous-first-class-seats/) [Randi Zuckerberg](https://sms4smile.com/quotes/author/randi-zuckerberg/) > [I retired at twenty-nine, bought a life-time pass on American Airlines and my only goal in life was to party like a mad man…](https://sms4smile.com/quotes/mark-cuban/i-retired-at-twenty-nine-bought-a-life-time-pass-on-american-airlines/) [Mark Cuban](https://sms4smile.com/quotes/author/mark-cuban/) > [“It was in fact the ordinary nature of everything preceding the event that prevented me from truly believing it had happened, absorbing it, incorporating…](https://sms4smile.com/quotes/joan-didion/it-was-in-fact-the-ordinary-nature-of-everything-preceding-the-event-2/) [Joan Didion](https://sms4smile.com/quotes/author/joan-didion/) > [“The year I snuck an interracial lesbian couple into the background of an American Airlines commercial, I was feeling particularly flush.”](https://sms4smile.com/quotes/augusten-burroughs/the-year-i-snuck-an-interracial-lesbian-couple-into-the-background-of/) [Augusten Burroughs](https://sms4smile.com/quotes/author/augusten-burroughs/) > [Never, ever get on an American Airlines flight. 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Said one…](https://sms4smile.com/quotes/seth-meyers/american-airlines-on-wednesday-canceled-2400-flights-this-week/) [Seth Meyers](https://sms4smile.com/quotes/author/seth-meyers/) > [Hurricane Sandy gives American Airlines a great excuse for running as late as they always do.](https://sms4smile.com/quotes/anonymous/hurricane-sandy-gives-american-airlines-a-great-excuse-for-running-as/) [Anonymous](https://sms4smile.com/quotes/author/anonymous/) > [At American Airlines, we have built a business around the love of travel that has lasted three quarters of a century. And I'm pretty…](https://sms4smile.com/quotes/gerard-arpey/at-american-airlines-we-have-built-a-business-around-the-love-of/) [Gerard Arpey](https://sms4smile.com/quotes/author/gerard-arpey/) > [“(Group~ OFFER) Does American offer assistance for group travel planning? Planning travel ((800))\*301((46@29)) for a large group can be a complex undertaking, but American…](https://sms4smile.com/quotes/air/group-offer-does-american-offer-assistance-for-group-travel-planning/) [air](https://sms4smile.com/quotes/author/air/) ## More by Bill Maher > [A lot of people say they are dyslexic; some have to realize that they are just stupid.](https://sms4smile.com/quotes/bill-maher/a-lot-of-people-say-they-are-dyslexic-some-have-to-realize-that-they/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [I saw this anti-drug commercial that showed a kid smoking pot in his dad's room with his friend. This kid finds a gun, the…](https://sms4smile.com/quotes/bill-maher/i-saw-this-anti-drug-commercial-that-showed-a-kid-smoking-pot-in-his/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [To all conservative women out there: If you are so sure the embryo needed for stem cell research are precious human life that can't…](https://sms4smile.com/quotes/bill-maher/to-all-conservative-women-out-there-if-you-are-so-sure-the-embryo/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [Curious people are intersting people, I wonder why that is.](https://sms4smile.com/quotes/bill-maher/curious-people-are-intersting-people-i-wonder-why-that-is/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [You see, the difference is the Republicans' hatred of Obama is based on a paranoid feeling about what he might do, what he's thinking,…](https://sms4smile.com/quotes/bill-maher/you-see-the-difference-is-the-republicans-hatred-of-obama-is-based-on/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [The food is out of this world!](https://sms4smile.com/quotes/bill-maher/the-food-is-out-of-this-world/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [New Rule: There is no devil, so stop blaming your screw-ups on him. Last week, one of the biggest evangelical leaders in America, the…](https://sms4smile.com/quotes/bill-maher/new-rule-there-is-no-devil-so-stop-blaming-your-screw-ups-on-him-last/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [If we were a dog and God owned us, the cops would come and take us away.](https://sms4smile.com/quotes/bill-maher/if-we-were-a-dog-and-god-owned-us-the-cops-would-come-and-take-us-away/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [“New Rule: The White House doesn't have to release the dead Bin Laden photos, but don't pretend we can't take it. We've seen pictures…](https://sms4smile.com/quotes/bill-maher/new-rule-the-white-house-doesn-t-have-to-release-the-dead-bin-laden/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [I think religion is bad and drugs are good.](https://sms4smile.com/quotes/bill-maher/i-think-religion-is-bad-and-drugs-are-good/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [I don't hate America. I love America. I want it to be better. The only way we can get it to be better is…](https://sms4smile.com/quotes/bill-maher/i-don-t-hate-america-i-love-america-i-want-it-to-be-better-the-only/) [Bill Maher](https://sms4smile.com/quotes/author/bill-maher/) > [“New Rule: Americans must realize what makes NFL football so great: socialism. 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Good name for an airline man, huh? Juan Tripp after another?](https://sms4smile.com/quotes/fay-wray/juan-tripp-was-a-friend-good-name-for-an-airline-man-huh-juan-tripp/) [Fay Wray](https://sms4smile.com/quotes/author/fay-wray/) > [Most big companies don't like you very much, except hotels, airlines and Microsoft, which don't like you at all.](https://sms4smile.com/quotes/bill-bryson/most-big-companies-don-t-like-you-very-much-except-hotels-airlines/) [Bill Bryson](https://sms4smile.com/quotes/author/bill-bryson/) > [If the Wright brother were alive today Wilbur would have to fire Orville to reduce costs.](https://sms4smile.com/quotes/herb-kelleher/if-the-wright-brother-were-alive-today-wilbur-would-have-to-fire/) [Herb Kelleher](https://sms4smile.com/quotes/author/herb-kelleher/) > [Hart is still like that little tub of vaguely milklike gunk that comes with airline coffee. It is labeled a "nondairy" product. Fine: we…](https://sms4smile.com/quotes/george-will/hart-is-still-like-that-little-tub-of-vaguely-milklike-gunk-that/) [George Will](https://sms4smile.com/quotes/author/george-will/) > [Be Luke Skywalker, not Darth Vader. Ultimately love is stronger than evil.](https://sms4smile.com/quotes/don-burr/be-luke-skywalker-not-darth-vader-ultimately-love-is-stronger-than/) [Don Burr](https://sms4smile.com/quotes/author/don-burr/) > [As a businessman, Frank Lorenzo gives capitalism a bad name.](https://sms4smile.com/quotes/william-f-buckley-jr/as-a-businessman-frank-lorenzo-gives-capitalism-a-bad-name/) [William F. Buckley, Jr](https://sms4smile.com/quotes/author/william-f-buckley-jr/) > [I have an 800 freephone number now that I call if I get the urge to buy an airline stock. I call at two…](https://sms4smile.com/quotes/warren-buffett/i-have-an-800-freephone-number-now-that-i-call-if-i-get-the-urge-to/) [Warren Buffett](https://sms4smile.com/quotes/author/warren-buffett/) > [I don't mind flying. I always pass out before the plane leaves the ground.](https://sms4smile.com/quotes/naomi-campbell/i-don-t-mind-flying-i-always-pass-out-before-the-plane-leaves-the/) [Naomi Campbell](https://sms4smile.com/quotes/author/naomi-campbell/) > [Can a physicist visualize an electron? The electron is materially inconceivable and yet, it is so perfectly known through its effects that we use…](https://sms4smile.com/quotes/wernher-von-braun/can-a-physicist-visualize-an-electron-the-electron-is-materially/) [Wernher von Braun](https://sms4smile.com/quotes/author/wernher-von-braun/) > [Funny, isn't it? 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