---
title: "Meaning & Key Takeaway of: I'd like 'Morning News' to become a great…"
description: "\"I'd like 'Morning News' to become a great first edition electronic newspaper, so that the 'New York Times' will want to watch us.\" — Bill Kurtis"
image: "https://sms4smile.com/quotes/i/a21/bill-kurtis-19279_firsts_i-d-like-morning-news-to-become-a-great_754159.png"
---

#  I'd like 'Morning News' to become a great first edition…

![“I'd like 'Morning News' to become a great first edition electronic newspaper, so that the 'New York Times' will want to watch us.” quote by Bill Kurtis](https://sms4smile.com/quotes/i/a21/bill-kurtis-19279_firsts_i-d-like-morning-news-to-become-a-great_754159.png)   [Download](https://sms4smile.com/quotes/i/a21/bill-kurtis-19279_firsts_i-d-like-morning-news-to-become-a-great_754159.png) [Open image](https://sms4smile.com/quotes/i/a21/bill-kurtis-19279_firsts_i-d-like-morning-news-to-become-a-great_754159.png)

> “I'd like 'Morning News' to become a great first edition electronic newspaper, so that the 'New York Times' will want to watch us.”

[Bill Kurtis](https://sms4smile.com/quotes/author/bill-kurtis/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

He wants to launch a strong electronic newspaper to attract attention from established media.

**In simple terms:** Create a compelling first edition to draw interest.

Key Takeaway

Launch a high‑quality e‑paper.

Themes

media competition innovation

Mood

ambitious strategic

Type

visionary marketing

When to use this quote

- newsroom launch
- media outreach
- advertising strategy

Key Concepts

digital publishing brand positioning

Questions to Reflect On

- How will you differentiate your paper?
- What metrics will you use to gauge interest?

A Different Perspective

Success depends on content quality and market timing.

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