---
title: "Meaning & Key Takeaway of: The truth is that most small businesses…"
description: "\"The truth is that most small businesses will not succeed and you need to be emotionally prepared for this.\" — Benjamin Cohen"
image: "https://sms4smile.com/quotes/i/062/benjamin-cohen-27267_business_the-truth-is-that-most-small-businesses_1705087.jpg"
---

#  The truth is that most small businesses will not succeed…

![“The truth is that most small businesses will not succeed and you need to be emotionally prepared for this.” quote by Benjamin Cohen](https://sms4smile.com/quotes/i/062/benjamin-cohen-27267_business_the-truth-is-that-most-small-businesses_1705087.jpg)   [Download](https://sms4smile.com/quotes/i/062/benjamin-cohen-27267_business_the-truth-is-that-most-small-businesses_1705087.jpg) [Open image](https://sms4smile.com/quotes/i/062/benjamin-cohen-27267_business_the-truth-is-that-most-small-businesses_1705087.jpg)

> “The truth is that most small businesses will not succeed and you need to be emotionally prepared for this.”

[Benjamin Cohen](https://sms4smile.com/quotes/author/benjamin-cohen/)

## About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

Most small businesses fail; emotional readiness is essential to handle setbacks.

**In simple terms:** Small businesses often fail; be emotionally prepared.

Key Takeaway

Build resilience and realistic expectations.

Themes

entrepreneurship failure resilience

Mood

cautious realistic

Type

advice motivational

When to use this quote

- startup planning
- financial forecasting
- mental health preparation

Key Concepts

risk management emotional intelligence

Questions to Reflect On

- What strategies can you use to stay emotionally balanced?
- How do you measure realistic risk?

A Different Perspective

Optimism alone cannot guarantee success.

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