--- title: "Meaning & Key Takeaway of: Media companies focused on things like…" description: "\"“Media companies focused on things like creating great stories whereas technology companies focused on creating a better way of doing things. We began ..." image: "https://sms4smile.com/quotes/i/b8c/ben-horowitz-1791_better-way_media-companies-focused-on-things-like-c_2712560.jpg" --- # Media companies focused on things like creating great… ![“Media companies focused on things like creating great stories whereas technology companies focused on creating a better way of doing things. We began to think about new ideas and about forming a new company.” quote by Ben Horowitz](https://sms4smile.com/quotes/i/b8c/ben-horowitz-1791_better-way_media-companies-focused-on-things-like-c_2712560.jpg) [Download](https://sms4smile.com/quotes/i/b8c/ben-horowitz-1791_better-way_media-companies-focused-on-things-like-c_2712560.jpg) [Open image](https://sms4smile.com/quotes/i/b8c/ben-horowitz-1791_better-way_media-companies-focused-on-things-like-c_2712560.jpg) > ““Media companies focused on things like creating great stories whereas technology companies focused on creating a better way of doing things. We began to think about new ideas and about forming a new company.”” [Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Tech firms prioritize process and efficiency, while media firms prioritize narrative and creativity; the speaker sees value in merging both mindsets to launch innovative ventures. **In simple terms:** Tech cares about how things work; media cares about what stories tell. Key Takeaway Combine process with story to innovate. Themes innovation entrepreneurship media technology storytelling Mood optimistic strategic Type advice visionary When to use this quote - startup founding - product development - content strategy - cross‑industry collaboration Key Concepts systems thinking creative synthesis business model innovation Questions to Reflect On - How can a company keep both efficiency and storytelling alive? - What structures support this hybrid approach? A Different Perspective Balancing efficiency with creativity can be difficult and may dilute focus. ★ ★ ★ ★ ★ No ratings yet [Better way](https://sms4smile.com/quotes/about/better-way/) [Companies Focused](https://sms4smile.com/quotes/about/companies-focused-1610204/) [Doing things](https://sms4smile.com/quotes/about/doing-things/) [Media Companies](https://sms4smile.com/quotes/about/media-companies-547964/) [New company](https://sms4smile.com/quotes/about/new-company/) [Stories Technology](https://sms4smile.com/quotes/about/stories-technology-2819988/) [Technology](https://sms4smile.com/quotes/about/technology/) [Technology Companies](https://sms4smile.com/quotes/about/technology-companies-251717/) ## Related quotes > [Over the last ten years, technological advances have dramatically lowered the financial bar for starting a new company, but the courage bar for building…](https://sms4smile.com/quotes/ben-horowitz/over-the-last-ten-years-technological-advances-have-dramatically/) [Ben Horowitz](https://sms4smile.com/quotes/author/ben-horowitz/) > [“When the marketplace became crowded with scores of similar products that mostly did what they were supposed to do, companies focused less on selling…](https://sms4smile.com/quotes/greg-carlson/when-the-marketplace-became-crowded-with-scores-of-similar-products/) [Greg Carlson](https://sms4smile.com/quotes/author/greg-carlson/) > [So far, Indian companies have focused more on customer application. 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