--- title: "Meaning & Key Takeaway of: The power of publicity is more important…" description: "\"The power of publicity is more important than advertising.\" — Barbara Corcoran" image: "https://sms4smile.com/quotes/i/842/barbara-corcoran-4101_advertising_the-power-of-publicity-is-more-important_1425141.png" --- # The power of publicity is more important than advertising. ![“The power of publicity is more important than advertising.” quote by Barbara Corcoran](https://sms4smile.com/quotes/i/842/barbara-corcoran-4101_advertising_the-power-of-publicity-is-more-important_1425141.png) [Download](https://sms4smile.com/quotes/i/842/barbara-corcoran-4101_advertising_the-power-of-publicity-is-more-important_1425141.png) [Open image](https://sms4smile.com/quotes/i/842/barbara-corcoran-4101_advertising_the-power-of-publicity-is-more-important_1425141.png) > “The power of publicity is more important than advertising.” [Barbara Corcoran](https://sms4smile.com/quotes/author/barbara-corcoran/) ## About This Quote This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation. Publicity, through word‑of‑mouth and media buzz, can outweigh traditional advertising in impact. **In simple terms:** Publicity can be more powerful than ads. Key Takeaway Leverage media buzz for greater impact. Themes marketing business media Mood strategic optimistic Type advertising public relations When to use this quote - Corporate strategy - media relations Key Concepts Brand awareness viral marketing Questions to Reflect On - How can you sustain buzz after a launch? - What channels best amplify publicity? A Different Perspective Publicity can be fleeting if not sustained. ★ ★ ★ ★ ★ No ratings yet [Advertising](https://sms4smile.com/quotes/about/advertising/) [Inspirational](https://sms4smile.com/quotes/about/inspirational/) [Marketing](https://sms4smile.com/quotes/about/marketing/) [Publicity](https://sms4smile.com/quotes/about/publicity/) ## Related quotes > [Publicity is very important for any actor, especially when you are new, and people need to know you.](https://sms4smile.com/quotes/shweta-tripathi/publicity-is-very-important-for-any-actor-especially-when-you-are-new/) [Shweta Tripathi](https://sms4smile.com/quotes/author/shweta-tripathi/) > [A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you…](https://sms4smile.com/quotes/leo-burnett/a-good-basic-selling-idea-involvement-and-relevancy-of-course-are-as/) [Leo Burnett](https://sms4smile.com/quotes/author/leo-burnett/) > [“Never run advertising until the major publicity possibilities have been exploited.”](https://sms4smile.com/quotes/al-ries/never-run-advertising-until-the-major-publicity-possibilities-have/) [Al Ries](https://sms4smile.com/quotes/author/al-ries/) > [The art of publicity is a black art.](https://sms4smile.com/quotes/learned-hand/the-art-of-publicity-is-a-black-art/) [Learned Hand](https://sms4smile.com/quotes/author/learned-hand/) > [Extension work is not exhortation. Nor is it exploitation of the people, or advertising of an institution, or publicity work for securing students. It…](https://sms4smile.com/quotes/liberty-hyde-bailey/extension-work-is-not-exhortation-nor-is-it-exploitation-of-the/) [Liberty Hyde Bailey](https://sms4smile.com/quotes/author/liberty-hyde-bailey/) > [It's like the query letter problem that I just mentioned, magnified a hundredfold. You might be good at telling a story, but that doesn't…](https://sms4smile.com/quotes/patrick-rothfuss/it-s-like-the-query-letter-problem-that-i-just-mentioned-magnified-a/) [Patrick Rothfuss](https://sms4smile.com/quotes/author/patrick-rothfuss/) > [“If the circus is coming to town and you paint a sign saying “Circus Coming to the Showground Saturday,” that’s advertising. 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That will only confuse you. 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It'd be like an aquarium without water. Why,…](https://sms4smile.com/quotes/haruki-murakami/there-s-not-a-branch-of-publishing-or-broadcasting-that-doesn-t/) [Haruki Murakami](https://sms4smile.com/quotes/author/haruki-murakami/) ## More by Barbara Corcoran > [I like to wake up and just feel gratitude. Gratitude for waking up, for my health, for my kids, for my family. A lot…](https://sms4smile.com/quotes/barbara-corcoran/i-like-to-wake-up-and-just-feel-gratitude-gratitude-for-waking-up-for/) [Barbara Corcoran](https://sms4smile.com/quotes/author/barbara-corcoran/) > [So many people are good at starts and not so good at finishing.](https://sms4smile.com/quotes/barbara-corcoran/so-many-people-are-good-at-starts-and-not-so-good-at-finishing/) [Barbara Corcoran](https://sms4smile.com/quotes/author/barbara-corcoran/) > [If I could set a world record, it would be that I have 150 business partners, all with thriving businesses of their own that…](https://sms4smile.com/quotes/barbara-corcoran/if-i-could-set-a-world-record-it-would-be-that-i-have-150-business/) [Barbara Corcoran](https://sms4smile.com/quotes/author/barbara-corcoran/) > [I'm never in control of my time during the workday.](https://sms4smile.com/quotes/barbara-corcoran/i-m-never-in-control-of-my-time-during-the-workday/) [Barbara Corcoran](https://sms4smile.com/quotes/author/barbara-corcoran/) > [It's rumored that doing well in real estate is to be able to close a deal. 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It's when we're uncomfortable and looking for answers that we learn and grow the most.](https://sms4smile.com/quotes/barbara-corcoran/confidence-is-overrated-it-s-when-we-re-uncomfortable-and-looking-for/) [Barbara Corcoran](https://sms4smile.com/quotes/author/barbara-corcoran/) [Explore all 116 Barbara Corcoran quotes ](https://sms4smile.com/quotes/author/barbara-corcoran/) ## More Advertising quotes > [I saw this anti-drug commercial that showed a kid smoking pot in his dad's room with his friend. 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